CREARO
CREARO AG is a German consulting firm in Nürnberg providing transformation, turnaround, M&A, and execution management services to Mittelstand and mid-market clients, primarily in Automotive and Electronics, via its SpiralOS® methodology platform and Resultance training sub-brand.
- Company typePrivate
- Founded2016
- HeadquartersNürnberg, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
CREARO firmographics
Firmographics- Name
- CREARO
- Legal name
- CREARO AG
- Website
- https://crearo.de
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CREARO AG is a German consulting firm in Nürnberg providing transformation, turnaround, M&A, and execution management services to Mittelstand and mid-market clients, primarily in Automotive and Electronics, via its SpiralOS® methodology platform and Resultance training sub-brand.
- Ownership category
- akta.pro rank
Where CREARO is headquartered
LocationHeadquarters
- HQ city
- Nürnberg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
CREARO business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Management Consulting Services: Professional consulting services for transformation, turnaround, M&A, execution management, and organizational development. Services are delivered through project-based engagements with enterprise clients.
- Leadership and Training Programs: Training and certification programs through the CREARO Academy, including leadership development, project management, and process management courses following GPM/IPMA standards.
- SpiralOS Technology Solutions: Technology-enabled organizational analysis and navigation tools including SpiralMap, SpiralKompass, and SpiralEcho modules for transformation and leadership support.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
CREARO product offering
Product offeringCore offering
CREARO provides management consulting services focused on corporate transformation, turnaround/restructuring, M&A advisory (including post-merger integration and carve-outs), and execution management for German Mittelstand and international corporations, primarily in Automotive and Electronics industries. Its offering pairs traditional consulting engagements with the proprietary SpiralOS® technology platform — combining AI-supported resonance analysis, visual diagnostic tools, and decision-navigation instruments — alongside certified training programs (Resultance Academy) and a scaled expert network for IT, legal, HR, and operational support.
Product overview
CREARO's product portfolio centers on SpiralOS®, a technology-enabled organizational architecture for transformation that encompasses three core modules: SpiralMap (visual resonance tool), SpiralKompass (decision navigation), and SpiralEcho (AI-powered real-time resonance analysis). Complementary offerings include Liqui+, a service center for crisis liquidity planning developed with technology partner NESC, and Resultance, a sub-brand for training, coaching, and certification programs. The portfolio is architecture rather than standalone software—SpiralOS functions as an 'epistemic operating system' that connects system thinking, AI resonance analysis, and leadership control to help organizations navigate transformation, turnaround, and post-merger integration.
Differentiator
Problem solved
Functional benefit
Brands
- SpiralOS®: A resonance-capable organizational architecture for transformation, powered by AI. SpiralOS identifies hidden tensions, makes covert dynamics visible, and creates strategic transparency for leadership teams.
- Liqui+
- Resultance
Products and services
- Turnaround and Transformation Consulting Management consulting services for organizational restructuring, transformation, and turnaround/restructuring (Sanierung) of companies in critical situations, including placement services and process/financing support.
- Mergers and Acquisitions Consulting Advisory services covering M&A transactions, post-merger integration, carve-out and relocation (Verlagerung), and business development support for corporate clients.
- Execution Management Consulting engagement focused on operational execution of transformation initiatives and complex project delivery, including supply chain/operations and general management support.
- Resultance Academy (Training and Certification Programs) Certified training and development programs in leadership, project management (PM), and business process management (BPM) following GPM/IPMA international standards, delivered under the Resultance sub-brand.
- SpiralOS (Organizational Architecture Platform) A resonance-capable organizational architecture and AI-supported analysis system for transformation that makes hidden dynamics visible, identifies critical patterns, and creates strategic transparency for leadership teams in dynamic phases.
- Liqui+ (Liquidity and Results Service Center) Service center for result and liquidity planning that provides immediate action capability for companies in critical situations, delivering reliable, transparent, and legally compliant liquidity management.
Quantifiable outcome
- SpiralOS identifies previously invisible tensions in Post-Merger Integration, strengthening collaboration and cultural alignment
- +2 more outcomes
Companies that use CREARO
Customer profileSegments5 records
Ideal customer profiles3 records
CREARO technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature4 records
CREARO partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, strategic and minor.
- NESCcoreNESC is a trusted IT Consulting and Solutions Provider, founded in 2004 in Poland, specializing in digital transformation. CREARO has partnered with NESC since 2019 for IT consulting, managed services, talent sourcing, and digital transformation support. Together they developed 'Liqui+' - a Service Center for Result and Liquidity Planning for companies in critical situations. The partnership combines CREARO's restructuring expertise with NESC's digital implementation capabilities.
- Wertschöpfer ITstrategicWertschöpfer IT accompanies companies in digital transformation with a clear focus on processes, data, and documents. The partnership offers process consulting, process digitization, document management, and intelligent document processing. Together they create approaches where structured processes, audit-compliant document storage, and AI-supported processing work together.
- Rainer Mayer AdvisorystrategicRainer Mayer Advisory complements CREARO's offering with strategic clarity, people-centered change, and effective leadership culture. The partnership covers strategic realignment, change management and organizational development, leadership development and teambuilding, moderation and workshop concepts, and resilience and coaching services.
- Technische Hochschule NürnbergstrategicAcademic partnership for teaching and practice projects in project/process management. CREARO offers guest lectures and practical projects with clear practical transfer.
- Hochschule AnsbachstrategicAcademic partnership for lectures, case studies, and certification paths (PM/BPM). Collaboration with companies on case work.
- HTW DresdenstrategicCollaboration in teaching, research, and thesis supervision. Research and transfer on process design and digital value creation.
- WH ZwickauminorPractice transfer and study projects with industry focus. Industry-related study projects in SCM/Operations with practical focus.
- HS MittweidaminorPartnership for part-time master's program (cooperation).
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
CREARO competitors and assessment
Company assessmentPeers
- Porsche Consulting: Stuttgart-based consultancy (subsidiary of Porsche AG) with deep automotive and industrial operational excellence practice. Comparable to CREARO on automotive vertical focus and transformation/execution support, though anchored to a single large sponsor.
- TWS Partners: Restructuring and transformation consultancy with offices in Germany focused on corporate renewal and performance improvement. Direct overlap with CREARO's turnaround/transformation offerings.
- h&z Unternehmensberatung: Munich-based operations and procurement consultancy working with German industrial Mittelstand. Comparable in scale, geography, and transformation/operational excellence service lines.
- Homburg & Partner: Mannheim/Munich-based management consulting firm with practice areas in transformation, marketing/sales, and pricing for industrial Mittelstand. Comparable overlap with CREARO on transformation and mid-market German clients.
- Camelot Management Consultants: Mannheim-based consultancy focused on supply chain, process, and digital transformation for industrial and consumer clients. Comparable to CREARO on transformation/process-management methodology and Mittelstand customer profile.
- Staufen AG: German lean-transformation consultancy serving manufacturing Mittelstand. Comparable to CREARO on transformation methodology, German Mittelstand focus, and operational excellence engagements.
Direct peers
- goetzpartners: Munich-headquartered management consultancy with comparable service portfolio in restructuring, transformation, and M&A advisory, mostly serving German Mittelstand and mid-market clients. Closest peer in scale, sector focus, and engagement type to CREARO.
- Roland Berger: Munich-founded strategy and transformation consultancy with strong German Mittelstand, automotive, and industrial client base. Overlaps with CREARO on transformation, turnaround, and M&A mandates, though at significantly larger scale.
Broad incumbents
- McKinsey & Company: Global management consulting incumbent with very large German practice serving Automotive and Electronics transformation, M&A, and PMI mandates. Overlaps with CREARO in target segments but operates at vastly greater scale and breadth.
- Detecon International: Bonn-based technology and digital transformation consultancy with German industrial and telco client base. Comparable overlap on digital transformation and organizational change engagements.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
CREARO social profiles
Digital presenceCREARO financial estimates
Financial estimateRevenue estimate
Valuation estimate
CREARO leadership team
Management profileNumber of profiles
Profiles10 records
CREARO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CREARO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CREARO
What does CREARO do?
CREARO provides management consulting services focused on corporate transformation, turnaround/restructuring, M&A advisory (including post-merger integration and carve-outs), and execution management for German Mittelstand and international corporations, primarily in Automotive and Electronics industries. Its offering pairs traditional consulting engagements with the proprietary SpiralOS® technology platform — combining AI-supported resonance analysis, visual diagnostic tools, and decision-navigation instruments — alongside certified training programs (Resultance Academy) and a scaled expert network for IT, legal, HR, and operational support.
Is CREARO a public or private company?
CREARO is a private company. It is classified as management employee owned and is currently operating.
When was CREARO founded?
CREARO was founded in 2016. It employs 11 to 50 people.
Where is CREARO based?
CREARO is headquartered in Nürnberg, Germany, in the Europe region.
How does CREARO make money?
Three revenue lines are on record. Management Consulting Services are the primary driver. The others are leadership and Training Programs and spiralOS Technology Solutions.
Who are CREARO's main competitors?
Peers on record are Porsche Consulting, TWS Partners, h&z Unternehmensberatung, Homburg & Partner, Camelot Management Consultants and Staufen AG. Direct peers are goetzpartners and Roland Berger. Broad incumbents are McKinsey & Company and Detecon International.
Does CREARO have an API?
No public API is recorded for CREARO.