Amalgadent

What Amalgadent does

Amalgadent (legal entity Amalgadent Dental Supplies PTY Ltd) is a privately held Australian dental supplies distributor headquartered in Elsternwick, operating an e-commerce storefront at amalgadent.com.au. The company sells a comprehensive catalog of dental consumables, instruments, and equipment sourced from over a dozen international manufacturers including SS White, Danville, Bisco2, Microdont, Bioclear, Tokuyama, RTD, Enova, Kenda, PeriOptix, Cosmedent, and Angelus. Product categories span accessories, adhesives, armamentarium, burs (carbide and diamond), cements, composites, endodontic materials, equipment (curing lights, lasers, microetchers, composite warmers), fibre posts, finishing/polishing, implantology, impressions, instruments, magnification/illumination, oral hygiene, and temporisation materials.

The business model is B2B distribution to registered dental professionals, with account creation gated behind AHPRA professional registration. Revenue is generated through one-time unit sales priced in Australian dollars inclusive of GST, with no subscription component. Prices range from under AU$30 for small consumables to over AU$1,000 for equipment such as composite warmers. Established customers receive NET 30 invoice terms while new customers pay by credit card or EFT, and orders placed before 2pm ship same day.

Geographically the company primarily serves Australian dental practices and selectively serves New Zealand practices, with some product categories restricted to Australian customers due to existing manufacturer agency arrangements in New Zealand. The firmographic profile lists 1-10 employees and a founding year of 1984, consistent with a small, owner-operated specialty distribution business with multi-decade operating history but limited headcount scale. Marketing is executed through a mix of organic social channels (Facebook, Instagram, LinkedIn), email promotions, podcast sponsorship (Bonding & Beer), and the e-commerce platform itself, with no disclosed institutional investor backing, parent company, or M&A activity in the available source data.

Name

Amalgadent

Legal name

Amalgadent Dental Supplies PTY Ltd

Website

https://amalgadent.com.au

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Amalgadent is a privately held Australian dental supplies distributor (Elsternwick, est. 1984, 1-10 employees) selling a multi-brand catalog of consumables, instruments, and equipment from manufacturers like SS White, Bisco2, and Bioclear to registered dental practices across Australia and New Zealand via an AHPRA-gated e-commerce platform.

Ownership category

akta.pro rank

Product category

Dental Supplies Distribution

NAICS

Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers (423450), Medical, Dental, and Hospital Equipment and Supplies Merchant Wholesalers (42345)

SIC

Dental Equipment & Supplies (3843), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Oral Care Distribution (CRAOAEAJ)

Keywords

• Dental supplies distribution
• Dental consumables
• Restorative dentistry products
• Professional dental equipment
• Endodontic supplies

Headquarters

HQ city

Elsternwick

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Amalgadent generates revenue through the sale of dental supplies, equipment, instruments, and consumables to dental professionals. Products are sold at fixed prices in Australian dollars with GST included. Orders ship same day for in-stock items placed before 2pm. The company offers NET 30 days invoice terms for established customers and accepts credit card or EFT for new customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Amalgadent distributes a comprehensive catalog of dental supplies, equipment, instruments, and consumables sourced from multiple international manufacturers (SS White, Danville, Bisco2, Microdont, Bioclear, Tokuyama, RTD, Kenda, Enova, PeriOptix, Cosmedent, Angelus) to registered dental professionals in Australia and New Zealand via an online storefront requiring AHPRA registration. Orders placed before 2pm ship same day, with NET 30 invoice terms available for established customers.

Product overview

Amalgadent is an Australian dental supplies distributor offering a comprehensive portfolio of dental equipment, instruments, materials, and consumables. The company operates as a multi-brand distributor carrying over 30 branded product lines including SS White, Danville, Bisco2, Microdont, PeriOptix, Bioclear, Tokuyama, RTD, Kenda, and many others. The product portfolio spans over 25 major categories organized as: Consumables (Composites, Cements, Adhesives, Etchants, Impressions), Instruments (Burs, Diamond Burs, Endodontic, Surgical), Equipment (Curing Lights, Lasers, Transilluminators, Loupes), and Specialized Systems (Bioclear Matrix Systems, Kenda Polishing, Thera Therapeutic Products). The company serves dental professionals in Australia and New Zealand through an e-commerce platform with NET 30 terms for established customers.

Differentiator

Problem solved

Functional benefit

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• SS WhitecoreChannel Partner/ Reseller/ DistributorSS White is a major brand distributed by Amalgadent, offering carbide burs and dental instruments. Amalgadent serves as the Australian distributor for SS White products.
• DanvillecoreChannel Partner/ Reseller/ DistributorDanville products are distributed by Amalgadent in Australia, including microetchers, desensitizers, and other dental supplies.
• Bisco2coreChannel Partner/ Reseller/ DistributorBisco2 is a key brand distributed by Amalgadent, offering adhesives, composites, cements, and dental materials.
• MicrodontcoreChannel Partner/ Reseller/ DistributorMicrodont diamond bur range is distributed by Amalgadent in Australia.
• BioclearcoreChannel Partner/ Reseller/ DistributorBioclear matrix systems and instruments are distributed by Amalgadent, offering modern minimally invasive restorative solutions.
• TokuyamacoreChannel Partner/ Reseller/ DistributorTokuyama dental products are distributed by Amalgadent in Australia.
• RTD (Reliance Tactical Dental)coreChannel Partner/ Reseller/ DistributorRTD fibre posts including Macro Lock Illusion and DT Light Illusion are distributed by Amalgadent, offering advanced fibre post technology.
• PeriOptixminorChannel Partner/ Reseller/ DistributorPeriOptix loupes and magnification products are distributed by Amalgadent.
• KendacoreChannel Partner/ Reseller/ DistributorKenda polishing range products are distributed by Amalgadent, including Maximus Composite and Zirco1 Zirconia systems.
• CosmedentminorChannel Partner/ Reseller/ DistributorCosmedent products are distributed by Amalgadent in Australia.
• AngelusminorChannel Partner/ Reseller/ DistributorAngelus MTA root canal cement and dental materials are distributed by Amalgadent.
• EnovacoreChannel Partner/ Reseller/ DistributorEnova Galilean Vizix and Prismatic loupe ranges along with LED headlights are distributed by Amalgadent.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• NSK Nakanishi: Japanese manufacturer of dental handpieces, micromotors, and small equipment sold through Australian distributors. Comparable as a premium dental equipment brand Amalgadent's customers use, with overlapping Oceania distribution.
• 3M Oral Care: Global manufacturer of dental and orthodontic products (now Solventum-spun off). Comparable as a major supplier of dental restoratives, prevention, and orthodontic products sold to dental practices — overlapping with Amalgadent's adhesives, composites, and preventive categories.
• Dentsply Sirona: Largest global manufacturer of dental equipment and consumables, also distributing through partner channels in Australia. Comparable product overlap with Amalgadent's equipment and consumables categories, though Dentsply Sirona is a manufacturer rather than a pure distributor.
• Henry Schein: Global Fortune 500 dental and medical supplies distributor with significant Australian presence. Highly comparable as a multi-brand dental supplies distributor to practitioners, but vastly larger scale and broader geographic reach than Amalgadent.
• A-dec: US-based leading dental equipment manufacturer (chairs, delivery systems, lights) with Australian distributor network. Comparable as a premium equipment brand that Amalgadent-type specialty distributors carry, targeting the same dental practice end-customers.
• Kerr Dental: Global dental consumables and equipment manufacturer (Envista subsidiary) selling restoratives, endodontics, and bonding agents. Comparable as a supplier of many of the same product categories Amalgadent distributes (composites, adhesives, endodontic supplies).
• Patterson Companies: Major US-headquartered dental and animal health distributor serving practices across North America with growing international footprint. Comparable multi-brand distribution model to dental practitioners, but at far greater scale and with deeper pockets.
• Ivoclar: Swiss-based global dental manufacturer of restorative materials, prosthetics, and equipment with Australian distribution. Comparable as a premium-brand supplier of dental consumables and equipment that Amalgadent's customers purchase, and overlapping distribution reach in Australia.

Direct peers

• SDI Limited: Australian-headquartered dental materials manufacturer and distributor of composites, adhesives, and whitening products. Highly comparable as an Australian dental products company selling directly to AU dental practices, overlapping in categories like composites and whitening.
• Wright Medical (Australia): Australian dental supplies distributor serving general practitioners and specialists across Australia. Comparable as an AU-focused multi-brand dental supplies distributor with overlapping customer base and catalog breadth to Amalgadent.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@BondingandBeer
• Facebookfacebook.com/amalgadent
• LinkedInlinkedin.com/company/amalgadent
• Instagraminstagram.com/amalgadent

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amalgadent