InSight Vision Center
InSight Vision Center is a physician-owned ophthalmology and optometry practice in Fresno, California, serving patients across Fresno, Madera, and Clovis with comprehensive eye care including LASIK, cataract and refractive surgery, glaucoma, retina, and optical retail.
- Company typePrivate
- Founded1999
- HeadquartersFresno, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What InSight Vision Center does
InSight Vision Center is a privately held, physician-owned ophthalmology and optometry practice headquartered in Fresno, California, operating across three Fresno locations (Main Office at California Eye Institute, Spruce Office, and Fresno Surgical Hospital). The practice has been serving the Fresno, Madera, and Clovis communities for over 40 years and currently fields a team of nine clinicians — six board-certified ophthalmologists (including MD/PhD-credentialed specialists trained at Duke, UCLA, Northwestern, Boston University, UC Davis, and Loma Linda) and three optometrists. Service lines span the full continuum of eye care: routine eye exams with advanced diagnostic imaging (OCT, corneal topography, pachymetry, visual field testing), laser vision correction (LASIK and other excimer laser treatments using wavefront-optimized systems), cataract surgery with LenSx laser and phacoemulsification, refractive lens exchange, corneal cross-linking for keratoconus via the Glaukos KXL system, glaucoma management (medical, laser, and surgical), retina and vitreous care, cosmetic procedures (Blepharoplasty, Botox, Restylane, Latisse), and retail optical (eyeglasses from $85 with designer frames and contact lens fittings).
The revenue model is a mix of one-time service fees across clinical visits, surgical procedures (LASIK at $2,095 per eye, RLE at $3,000-$8,000 per eye, cataract surgery at $2,400-$5,000 per eye), and retail optical sales. Cataract surgery is largely reimbursed through Medicare and private insurance; LASIK and RLE are elective and predominantly cash-pay. Patient acquisition is sales-led and omnichannel — direct phone, text, online booking, website content, social media (Facebook, Instagram, TikTok), YouTube educational videos, and a NextGen patient portal — with financing through CareCredit and insured patient flow through VSP and other vision/health plans. The practice is independent, with no disclosed parent company, investors, or M&A activity in the source data.
InSight Vision Center firmographics
Firmographics- Name
- InSight Vision Center
- Legal name
- InSight Vision Center
- Website
- https://insightvisioncenter.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- InSight Vision Center is a physician-owned ophthalmology and optometry practice in Fresno, California, serving patients across Fresno, Madera, and Clovis with comprehensive eye care including LASIK, cataract and refractive surgery, glaucoma, retina, and optical retail.
- Ownership category
- akta.pro rank
InSight Vision Center industry classification
Industry- Product category
- Ophthalmology and Optometry Services
- NAICS
- Offices of Optometrists (62132), Optical Goods Retailers (45613)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Ophthalmology Surgery Centers (HLAFAIAF)
- akta.pro secondary industries
- Comprehensive Eye Exams & Vision Care (HLAKAKAA), Optometry Clinics (Primary Eye Care) (HLAKAKAB), Cornea, External Disease & Refractive Surgery (LASIK/PRK) (HLAKAKAF), Ocular Imaging & Diagnostic Testing Centers (HLAKAKAN), Vision & Ophthalmic Diagnostic Centers (Optometry/OCT/Retinal Imaging) (HLAFAKAI), Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment) (HLAHAJAD)
Keywords
Where InSight Vision Center is headquartered
LocationHeadquarters
- HQ city
- Fresno
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
InSight Vision Center business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Clinical Services Revenue: Revenue generated from comprehensive eye exams, diagnostic testing, contact lens fittings, eyeglass sales, and medical eye care visits. One-time service fees for consultations and exams.
- Surgical Procedures: Revenue from LASIK ($2,095 per eye), refractive lens exchange ($3,000-$8,000 per eye), cataract surgery ($2,400-$5,000 per eye), and other surgical interventions. Premium lens upgrades and cosmetic procedures provide additional revenue.
- Optical/Retail Sales: Revenue from eyeglass frames, lenses, and sunglasses sales. Designer brands include Armani Exchange, Burberry, Oakley, Ray-Ban, Versace. Optical packages start at $85.
- Contact Lens Sales: Revenue from contact lens sales and fittings with prescription validity of one year.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | LASIK Eye Surgery |
| Unit Pricing | Pay-as-you-go | Refractive Lens Exchange (RLE) |
| Unit Pricing | Pay-as-you-go | Cataract Surgery |
| Unit Pricing | Pay-as-you-go | Eyeglasses Packages |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
InSight Vision Center product offering
Product offeringCore offering
InSight Vision Center is a comprehensive ophthalmology and optometry practice providing diagnosis and treatment of eye problems, diseases, and conditions. The practice delivers surgical procedures including LASIK, cataract surgery, refractive lens exchange, glaucoma management, retina surgery, and corneal cross-linking, alongside diagnostic eye exams, contact lens fittings, prescription eyeglasses, and cosmetic eye procedures at three Fresno, California locations.
Product overview
InSight Vision Center is a comprehensive eye care practice offering a unified suite of ophthalmology and optometry services. The core offerings include surgical procedures (LASIK, Refractive Lens Exchange, Cataract Surgery, Retina Surgery) and diagnostic services (eye exams with advanced imaging). Retail products include contact lenses, eyeglasses (with designer brands), and Latisse. All services are provided at their Fresno, CA locations with financing options through CareCredit.
Differentiator
Problem solved
Functional benefit
Products and services
- LASIK Eye Surgery Laser-Assisted In Situ Keratomileusis (LASIK) is a laser vision correction procedure that reshapes the cornea to treat nearsightedness, farsightedness, and astigmatism. Uses excimer laser technology and wavefront-optimized laser systems. Priced at $2,095 per eye with CareCredit financing available.
- Refractive Lens Exchange (RLE) Vision correction procedure that replaces the eye's natural lens with an artificial intraocular lens (IOL) to correct nearsightedness, farsightedness, astigmatism, and presbyopia. Includes Standard Monofocal, Multifocal, Accommodating, and Toric IOL options. Priced at $3,000-$8,000 per eye.
- Cataract Surgery Surgical procedure using phacoemulsification and LenSx laser technology to remove cloudy natural lens and replace with artificial intraocular lens implant (IOL). Offers Monofocal, Toric, and Multifocal IOL options. Priced at $2,400-$5,000 per eye, often insurance covered.
- Comprehensive Eye Exam Comprehensive eye examination including vision testing, eye disease screening, and diagnostic tests such as fundus photography, corneal topography, OCT, pachymetry, and visual field testing. For all patient ages.
- Laser Eye Treatment Laser eye surgery including LASIK, PRK, LASEK, and Epi-LASIK procedures, plus Diode Laser Treatment, Argon Laser Treatment, and Excimer Laser Treatment for various eye conditions.
- Glaucoma Treatment Glaucoma management including prescription eye drops, oral medications, laser therapy, drainage tubes, electrocautery, and microsurgery (trabeculectomy). Also includes SLT, Ex-PRESS shunt, Baerveldt/Ahmed valve, and ECP procedures.
- Cosmetic Eye Care Procedures Cosmetic procedures including Blepharoplasty (eyelid surgery), Botox Injections, and Restylane dermal filler treatments for wrinkles around the eyes.
- Retina & Vitreous Surgery Surgical and medical treatment for retinal diseases including Diabetic Retinopathy, Age-Related Macular Degeneration, retinal tears/detachment, macular holes, and vitreous floaters. Includes retinal laser surgery and intravitreal injections.
- Eyeglasses Prescription and non-prescription eyeglasses, sunglasses, and designer frames including brands like Armani Exchange, Burberry, Oakley, Ray-Ban, Versace, Vogue, Dolce & Gabbana, Coach, Michael Kors. Optical packages starting at $85.
- Contact Lenses Contact lens fitting and dispensing including daily, monthly, and extended wear options, colored lenses, and specialty lenses for patients with unique vision needs.
- Corneal Cross-Linking FDA-approved treatment for progressive keratoconus and corneal ectasia using Photrexa Viscous/Photrexa riboflavin eye drops and Glaukos KXL UV light device to strengthen corneal collagen bonds.
Quantifiable outcome
- Over 90% to 95% of RLE patients achieve 20/40 vision or better
- +3 more outcomes
Companies that use InSight Vision Center
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
InSight Vision Center technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
InSight Vision Center partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- VSP (Vision Service Plan)coreVSP is a vision insurance provider network that InSight Vision Center participates in, allowing insured patients to access services through their VSP coverage.
- SightLifeminorDr. Azhar I. Salahuddin is a member of SightLife, an organization focused on eliminating corneal blindness worldwide through transplantation and research.
- SEE InternationalminorDr. Azhar I. Salahuddin is a member of SEE International, a nonprofit providing surgical eye care to underserved populations globally.
- LRBT Eye ClinicminorDr. Azhar I. Salahuddin collaborates with LRBT Eye Clinic in Karachi, Pakistan, supporting their mission to eliminate preventable blindness.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
InSight Vision Center competitors and assessment
Company assessmentDirect peers
- LasikPlus: U.S. LASIK-focused surgery center chain owned by Vision Group Holdings with employed refractive surgeons — directly comparable to InSight on elective refractive pricing, financing partnerships, and direct-to-consumer marketing.
- TLC Laser Eye Centers: National LASIK-focused provider operating affiliated laser centers with employed surgeons and standardized excimer laser technology — directly comparable to InSight's LASIK offering (also $2,000+/eye price point) and consumer-facing refractive GTM motion.
- NVISION Eye Centers: Multi-location ophthalmology practice network offering LASIK, cataract surgery, and other refractive procedures with employed ophthalmologists — directly comparable to InSight Vision Center's surgical service mix and multi-office model, with broader California footprint.
Emerging players
- Warby Parker: Vertically integrated eyewear brand with brick-and-mortar retail and online channels plus in-store eye exams — comparable to InSight's prescription eyeglasses business and could compete on price/discovery in California retail optical.
Others
- VSP Vision: Vision insurance provider whose network InSight participates in as a channel partner — relevant peer as a payer counterpart shaping patient flow, exam/eyewear reimbursement, and overall optical economics for optometry practices.
Broad incumbents
- EyeCare Partners: PE-backed national ophthalmology and optometry platform aggregating regional practices — comparable to InSight as a regional multi-specialty eye care group and a likely roll-up consolidator or exit pathway for independent practices.
- LensCrafters: National optical retail chain (EssilorLuxottica) selling prescription eyewear, contact lenses, and in-store exams — comparable to InSight's optical retail revenue stream (designer frames, contact lens fittings) but as a much broader incumbent.
- Stanford Health Care Ophthalmology: Academic ophthalmology department offering full subspecialty surgical and medical eye care — comparable to InSight on cataract, cornea, and glaucoma services but with broader subspecialty depth and tertiary referral draw in California.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
InSight Vision Center social profiles
Digital presenceInSight Vision Center financial estimates
Financial estimateRevenue estimate
Valuation estimate
InSight Vision Center leadership team
Management profileNumber of profiles
Profiles9 records
InSight Vision Center funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
InSight Vision Center M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about InSight Vision Center
What does InSight Vision Center do?
InSight Vision Center is a comprehensive ophthalmology and optometry practice providing diagnosis and treatment of eye problems, diseases, and conditions. The practice delivers surgical procedures including LASIK, cataract surgery, refractive lens exchange, glaucoma management, retina surgery, and corneal cross-linking, alongside diagnostic eye exams, contact lens fittings, prescription eyeglasses, and cosmetic eye procedures at three Fresno, California locations.
Is InSight Vision Center a public or private company?
InSight Vision Center is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was InSight Vision Center founded?
InSight Vision Center was founded in 1999. It employs 11 to 50 people.
Where is InSight Vision Center based?
InSight Vision Center is headquartered in Fresno, United States, in the North America region.
How does InSight Vision Center make money?
Four revenue lines are on record. Clinical Services Revenue is the primary driver. The others are surgical Procedures, optical/Retail Sales and contact Lens Sales.
Who are InSight Vision Center's main competitors?
Direct peers on record are LasikPlus, TLC Laser Eye Centers and NVISION Eye Centers. Warby Parker is listed as an emerging player. VSP Vision is listed as an others. Broad incumbents are EyeCare Partners, LensCrafters and Stanford Health Care Ophthalmology.
Does InSight Vision Center have an API?
No public API is recorded for InSight Vision Center.
What industry is InSight Vision Center in?
InSight Vision Center's product category is Ophthalmology and Optometry Services. Its primary akta.pro industry code is HLAFAIAF, Ophthalmology Surgery Centers, with a secondary code of HLAKAKAA, Comprehensive Eye Exams & Vision Care. Its NAICS code is 62132 and its SIC code is 3851.