Printing
BookPrintingChina (Guangzhou Tenglong Printing Co., Ltd) is a Guangzhou-based custom printing manufacturer founded in 1995 that produces books, packaging, bags, card decks, and board games on Heidelberg, Komori, and Mitsubishi presses, selling globally to self-publishers, indie publishers, game makers, and retail buyers in the US, Canada, UK, Australia, and Europe.
- Company typePrivate
- Founded1995
- HeadquartersGuangzhou, China
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Printing does
BookPrintingChina is the export-facing trading name of Guangzhou Tenglong Printing Co., Ltd, a privately held Chinese printing manufacturer founded in 1995 and headquartered in Guangzhou. The company operates a 51-100 employee production facility equipped with Heidelberg, Komori, and Mitsubishi offset and digital presses, offering custom printing across books (hardcover, softcover, children's, board, comic/manga, special editions), marketing materials (catalogs, brochures, flyers), packaging (paper boxes, rigid boxes, paper bags), bags (canvas, non-woven), custom card decks, board games, and journals/notebooks. It sells globally — primarily to the United States, Canada, Australia, the United Kingdom, Germany, France, the UAE, and Brazil — through direct website inquiries, WhatsApp, email, and phone, with quote turnaround within 1-2 hours and 50%-deposit/balance-before-shipping terms.
The business model is project-based custom manufacturing: pricing is quote-driven with MOQs of 100 units for standard books and marketing materials and 1,000 units for complex projects like pop-up books or board games, with bulk discounts on larger orders. The customer base skews toward self-publishers, independent authors, small publishers, game publishers, retail/e-commerce packaging buyers, and corporate promotional buyers — overwhelmingly long-tail SMB and individual buyers with no disclosed enterprise anchor accounts. The company invests in trust-building via Trustpilot (5.0/5 across 293 reviews), a Trustpilot-style review display across all pages, social media presence across seven platforms, and a portfolio of compliance certifications (ISO 9001, ISO 14001, OHSAS 18001, FSC-COC, G7, ETI-Smeta, BSCI) that qualify it for Western B2B procurement and sustainability-conscious buyers.
The company is privately held with no disclosed investors, funding rounds, or M&A activity, and is actively operating (copyright footer extends to 2026). It carries multiple trading names — BookPrintingChina, Tlprinting, and BPC — under a single legal entity, with no formal partnerships, no public API, no AI/ML capability, and no app product. Its competitive positioning rests on Chinese manufacturing cost economics (30-50% cheaper than local printers), three decades of operational experience, and integrated value-added services (free file checking, proofing, assembly, door-to-door global shipping).
Printing firmographics
Firmographics- Name
- Printing
- Legal name
- Guangzhou Tenglong Printing Co., Ltd
- Website
- https://bookprintingchina.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- BookPrintingChina (Guangzhou Tenglong Printing Co., Ltd) is a Guangzhou-based custom printing manufacturer founded in 1995 that produces books, packaging, bags, card decks, and board games on Heidelberg, Komori, and Mitsubishi presses, selling globally to self-publishers, indie publishers, game makers, and retail buyers in the US, Canada, UK, Australia, and Europe.
- Ownership category
- akta.pro rank
Printing industry classification
Industry- Product category
- Commercial Printing Services
- NAICS
- Books Printing (323117), Commercial Printing (except Screen and Books) (323111), Folding Paperboard Box Manufacturing (322212), Printing and Related Support Activities (3231)
- SIC
- Book Printing (2732), Commercial Printing (2750), Paperboard Containers & Boxes (2650)
- akta.pro primary industry
- Book & Magazine Binding Services (Perfect, Case, Saddle Stitch) (MPAJALAE)
- akta.pro secondary industries
- Folding Cartons (Folding Boxboard, SBS/SUS) (IMALACAB), Folding Carton & Paperboard Packaging Printing (IMALAKAH), Paper Bags & Sacks (retail, industrial, multiwall) (IMAMAHAC)
Keywords
Where Printing is headquartered
LocationHeadquarters
- HQ city
- Guangzhou
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
Printing business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Custom Printing Services: One-time transaction-based printing services for custom books, marketing materials, packaging, and specialty products. Customers pay 50% deposit upfront and balance before shipping. Sample fees under USD 200 accept PayPal; bulk orders paid via bank transfer, credit cards, or Western Union.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Books, Marketing Materials, Card Decks - MOQ 100 copies |
| Unit Pricing | Pay-as-you-go | Complex Projects (Pop-up Books, Board Games) - MOQ 1000 copies |
| Unit Pricing | Pay-as-you-go | Canvas Bag Printing - MOQ 100 units |
| Unit Pricing | Pay-as-you-go | Non-woven Bag Printing - MOQ 500 units |
| Unit Pricing | Pay-as-you-go | Sample Orders (Under USD 200) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Printing product offering
Product offeringCore offering
BookPrintingChina is a Guangzhou-based custom printing manufacturer that produces books (hardcover, softcover, children's, board, comic, special editions), packaging (paper boxes, rigid boxes, paper/canvas/non-woven bags), marketing materials (catalogs, brochures, flyers), journals, calendars, custom card decks, and board games using offset and digital printing. The company serves global authors, publishers, game companies, retailers, and corporate buyers with quote-based sales, free file checking, proofing services, and worldwide shipping.
Product overview
BookPrintingChina is a China-based printing manufacturer with 25+ years of experience offering a comprehensive suite of custom printing products. The portfolio centers on book printing (hardcover, softcover, children's books, board books) as core products, complemented by marketing materials (catalogs, calendars, brochures, flyers), notebooks and journals, custom card decks, board games, and extensive packaging solutions (paper boxes, rigid boxes, canvas bags, non-woven bags, paper bags). The company provides integrated value-added services including free file checking, proofing services, assembly, and global shipping. Products are manufactured in-house using offset printing technology with state-of-the-art equipment including Heidelberg and Komori printing presses.
Differentiator
Problem solved
Functional benefit
Products and services
- Book Printing Custom book printing services including hardcover, softcover, and various binding types (perfect bound, saddle stitch, spiral, wire bound, singer sewn, flexibound). Covers children's books, board books, coloring books, cookbooks, coffee table books, photo books, bibles, comics, manga, graphic novels, yearbooks, dictionaries, and prayer books.
- Children's Book Printing Specialized children's book printing including picture books, story books, workbooks, activity books, sticker books, sound books, lift-the-flap books, and pop-up books.
- Board Book Printing Durable board book printing for young children with thick card pages that are easy to handle and long-lasting.
- Catalog Printing Professional catalog printing for product showcases, lookbooks, magazines, zines, booklets, portfolios, and manuals.
- Journal Printing Custom journal and notebook printing with various binding options including hardcover, softcover, spiral, wire bound, and singer sewn. Includes leather and clothbound options.
- Calendar Printing Custom calendar printing including wall calendars, desk calendars, 365-day calendars, and tear-off calendars.
- Custom Card Deck Printing Custom card deck printing for poker, tarot, oracle, flash cards, affirmation cards, game cards, and trading cards. Includes holographic and scratch-off options.
- Paper Box Printing Custom paper box printing including rigid boxes, cardboard boxes, corrugated boxes, folding cartons (straight tuck end, reverse tuck, seal end, auto lock bottom, snap lock bottom), and industry-specific boxes for gifts, jewelry, cosmetics, and retail.
- Rigid Box Printing Premium rigid box printing including collapsible, magnetic closure, telescope, book style, hinged lid, drawer, and shoulder rigid boxes.
- Paper Bag Printing Custom paper bag printing for retail, promotions, and branding applications.
- Canvas Bag Printing Custom canvas bag printing using durable recycled fabric. Offers various styles (tote, backpack, messenger, drawstring), printing methods (screen, digital, heat transfer, embroidery, sublimation, foil stamping), and thicknesses (6oz to 20oz).
- Non-Woven Bag Printing Custom non-woven polypropylene bag printing for shopping, trade shows, and promotions. Available in 60-120 gsm thickness with screen printing, heat transfer, UV digital, and foil stamping options.
- Custom Board Game Printing Custom board game printing and jigsaw puzzle printing services.
- Marketing Material Printing Complete range of marketing material printing including brochures, flyers, posters, folders, stickers, labels, business cards, greeting cards, postcards, invitations, envelopes, and letterheads.
- Special Edition Book Printing Premium special edition book printing featuring sprayed edges, interactive elements, and custom finishes.
- Comic and Manga Printing Specialized comic book and manga printing with options for various paper types and binding styles.
- Hang Tab Cardboard Boxes Custom hang tab cardboard boxes for retail display packaging with offset printing, various paper stocks (corrugated, cardboard, kraft), and finishing options (lamination, emboss, deboss, foil, die cut).
- Proofing Services Pre-press proofing services including PDF proofs, digital printed samples, physical samples, and offset printed samples for color-critical projects.
- Global Shipping Services Worldwide shipping solutions via air freight, sea freight, and express courier services (DHL, FedEx, UPS) with customs documentation assistance.
Quantifiable outcome
- 30-50% cost savings vs. local printers
- +4 more outcomes
Companies that use Printing
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Printing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Printing partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
Printing competitors and assessment
Company assessmentBroad incumbents
- MOO: MOO is a broad incumbent in premium commercial printing (business cards, marketing materials, packaging) targeting SMBs and creative professionals, overlapping with BookPrintingChina's marketing materials and packaging product lines.
- Cimpress / Vistaprint: Cimpress (parent of Vistaprint) is a broad incumbent in custom commercial printing and marketing materials with massive scale and technology-driven production, competing with BookPrintingChina across marketing materials, packaging, and small-business printing needs.
Direct peers
- Doxdirect: Doxdirect is a UK-based direct competitor in custom book, document, and binding printing for individuals and small businesses, sharing the same self-publisher and SMB target customer as BookPrintingChina with online ordering.
- BookBaby: BookBaby is a direct competitor providing book printing, publishing, and marketing services for self-publishing authors, competing head-to-head in the same indie author customer segment with hardcover, softcover, and special edition capabilities.
- 48 Hour Books: 48 Hour Books is a US-based direct competitor offering custom book printing services for self-publishers and small presses, competing on turnaround time and quality against BookPrintingChina's cost-led positioning.
- Shenzhen Yutu Printing: Shenzhen Yutu Printing is a China-based direct competitor offering offset printing, book printing, packaging, and custom printing services with global export, mirroring BookPrintingChina's business model, technology stack, and target customer segments.
- Blurb: Blurb is a direct competitor in custom photo book, trade book, and magazine printing for self-publishers and creative professionals, with online ordering and global delivery comparable to BookPrintingChina's offering.
- Lulu Press: Lulu Press is a direct competitor offering custom book printing and self-publishing services with global shipping, targeting the same independent authors and small publishers as BookPrintingChina with print-on-demand and offset production options.
Emerging players
- Printful: Printful is an emerging player in print-on-demand custom products including books, apparel, and packaging, with strong e-commerce integrations that overlap with BookPrintingChina's custom printing and bag/box capabilities for SMB and creator customers.
- Jukebox Print: Jukebox Print is a Canada-based emerging player in custom book printing, packaging, and specialty print products for self-publishers and small brands, comparable to BookPrintingChina's premium book and packaging offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Printing social profiles
Digital presencePrinting compliance and trust
Trust signalCompliance8 records
Printing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Printing leadership team
Management profileNumber of profiles
Profiles1 record
Printing subsidiaries and ownership
Company hierarchySubsidiaries2 records
Printing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Printing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Printing
What does Printing do?
BookPrintingChina is a Guangzhou-based custom printing manufacturer that produces books (hardcover, softcover, children's, board, comic, special editions), packaging (paper boxes, rigid boxes, paper/canvas/non-woven bags), marketing materials (catalogs, brochures, flyers), journals, calendars, custom card decks, and board games using offset and digital printing. The company serves global authors, publishers, game companies, retailers, and corporate buyers with quote-based sales, free file checking, proofing services, and worldwide shipping.
Is Printing a public or private company?
Printing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Printing founded?
Printing was founded in 1995. It employs 51 to 100 people.
Where is Printing based?
Printing is headquartered in Guangzhou, China, in the Asia region.
How does Printing make money?
One revenue line is on record: custom Printing Services.
Who are Printing's main competitors?
Broad incumbents on record are MOO and Cimpress / Vistaprint. Direct peers are Doxdirect, BookBaby, 48 Hour Books, Shenzhen Yutu Printing, Blurb and Lulu Press. Emerging players are Printful and Jukebox Print.
Does Printing have an API?
No public API is recorded for Printing.
What industry is Printing in?
Printing's product category is Commercial Printing Services. Its primary akta.pro industry code is MPAJALAE, Book & Magazine Binding Services (Perfect, Case, Saddle Stitch), with a secondary code of IMALACAB, Folding Cartons (Folding Boxboard, SBS/SUS). Its NAICS code is 323117 and its SIC code is 2732.