Brick Live Group

What Brick Live Group does

Per the firmographic data, Brick Live Group is a private, for-profit entertainment company headquartered in West Byfleet, United Kingdom, with 11-50 employees. The company specializes in toy shows, exhibitions, tours, and event services, operating in the branded live-experiences category that targets consumer and family audiences interested in toy and construction-brick-themed events. Its offering is a service-based product (live event production and touring) rather than a software or digital product, and its primary public presence is the corporate website at bricklivegroup.com.

No further detail is available in the source material regarding its core technology stack, content/production pipeline, ticketing platform, IP or licensing relationships, customer segments, geographic reach beyond the UK, pricing model, revenue mechanics, or partnerships. Notably, several structured-data blocks tagged to this company instead describe "Maha4d," a Macau lottery data-tracking website with no apparent connection to a UK toy/exhibition business; those records are not used here to characterize Brick Live Group's business model, technology, or customers. As a result, the description is necessarily limited to the firmographic facts and should be revisited if additional primary-source material becomes available.

Name

Brick Live Group

Legal name

Maha4d

Website

https://bricklivegroup.com

Company type

Private

Founded year

2026

Operating status

Operating

Headcount range

11–50 employees

Short description

Brick Live Group is a UK-based, private entertainment company (11-50 employees, West Byfleet) that produces toy shows, exhibitions, tours, and event services for consumer and family audiences.

Ownership category

akta.pro rank

Product category

Live Entertainment Events

NAICS

Performing Arts Companies (7111)

SIC

Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Live Event Marketing, Sponsorship & Brand Partnerships (MPAIAFAI)

akta.pro secondary industry

Building Sets & Construction Toys Retail (CRALAFAE)

Keywords

• Toy exhibitions
• Live entertainment events
• Toy show tours
• Event services
• Family entertainment

Headquarters

HQ city

West Byfleet

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Core offering

Brick Live Group is an entertainment company that produces and operates toy shows, exhibitions, tours, and event services. Its fundamental business is staging live, toy-themed entertainment experiences for consumer and group audiences in the United Kingdom. The company delivers these offerings as its own in-house produced events rather than as a marketplace, platform, or technology product.

Differentiator

Problem solved

Functional benefit

Products and services

• Toy shows
• Exhibitions Live toy-themed exhibitions produced and operated by Brick Live Group for consumer and group audiences.
• Tours Touring live toy-themed entertainment events delivered by Brick Live Group at multiple venues.
• Event services Event services delivered by Brick Live Group in support of its live toy shows, exhibitions, and tours.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights2 records

Broad incumbents

• Merlin Entertainments (LEGOLAND): Merlin Entertainments operates LEGOLAND parks and LEGOLAND Discovery Centers globally, representing a major brick-themed family entertainment incumbent that overlaps with Brick Live Group's category and audience.
• Hasbro: Hasbro operates entertainment experiences tied to toy IP (Transformers, My Little Pony) and is a major toy IP holder with the potential to be either a partner or a competitor to Brick Live Group.
• LEGO (The LEGO Group): The LEGO Group is the dominant construction-toy IP holder and operates its own branded experiences, making it both the most natural anchor partner and a structural competitor for Brick Live Group.
• IMG (Endeavor): IMG operates a large global events, brand experiences, and licensing business, providing a broader-incumbent comparable for live entertainment and event production operations.
• Live Nation Entertainment: Live Nation is the world's largest live entertainment company, providing touring, ticketing, and event production services that overlap broadly with Brick Live Group's live event production capabilities.

Direct peers

• Feld Entertainment: Feld Entertainment is the leading global producer of touring family entertainment shows (Monster Jam, Disney On Ice, Jurassic World Live Tour), directly comparable to Brick Live Group's touring exhibition business model and target audience.
• Round Room Entertainment: Round Room Entertainment produces and promotes touring live family entertainment shows with a similar touring show production model to Brick Live Group.
• BRICKFAIR: BRICKFAIR operates touring LEGO fan conventions and brick exhibitions across multiple U.S. cities, sharing the same format, audience, and touring economics as Brick Live Group.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat1 record

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/BRICKLIVEGroup

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brick Live Group