Discover Dental

What Discover Dental does

Discover Dental is a privately-held, single-location dental practice operating in NE Calgary, Alberta under the legal entity Dr. Shazia Butt DDS & Associates. Founded in 2017 and led by Principal Dentist Dr. Shazia Butt DDS, the clinic delivers a comprehensive service mix spanning preventive care (exams, cleanings, digital X-rays), cosmetic dentistry (Zoom Whitening, porcelain veneers, teeth whitening), orthodontics (Invisalign, Damon System braces, Damon Clear Braces), restorative procedures (crowns, bridges, dentures, composite fillings, root canal therapy), periodontics, oral surgery (wisdom teeth extractions), TMJ treatment, and sedation dentistry. The clinical team comprises Dr. Butt and four associate dentists with international training credentials and active memberships in the Canadian Dental Association and Alberta Dental Association.

The practice operates on a direct-to-consumer, pay-as-you-go revenue model with billing aligned to the Alberta Dental Fee Guide. Patients pay out-of-pocket, via direct insurance billing, or through Crelogix financing with 0% in-office and extended plans for orthodontic cases. Distribution is single-channel: a physical clinic at 1019-5075 Falconridge Boulevard NE (Castleridge Plaza), open seven days a week with extended weekday and weekend hours. Customer acquisition relies primarily on the discoverdental.ca website, local SEO, patient testimonials, and word-of-mouth referrals.

The clinic competes on accessibility (7-day availability), fee-guide-compliant transparent pricing, in-house sedation options for anxious patients, and a multi-dentist team capable of handling a broad procedure mix in one location. There is no external investor, parent company, or multi-location footprint indicated in source materials. No AI, proprietary technology platform, or developer-facing integrations are present; the practice is operationally conventional and personnel-dependent.

Name

Discover Dental

Legal name

Dr. Shazia Butt DDS & Associates

Website

https://discoverdental.ca

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Discover Dental is a single-location, full-service dental clinic in NE Calgary, Alberta, serving individual patients with preventive, cosmetic, orthodontic, restorative, and specialty dental services on a direct-to-consumer, fee-guide-compliant basis.

Ownership category

akta.pro rank

Product category

General Dentistry

NAICS

Offices of Dentists (621210)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding) (HLABAAAC), Comprehensive Orthodontic Clinics (HLABABAA)

Keywords

• General dentistry services
• Cosmetic dental procedures
• Orthodontic treatment
• Preventive dental care
• Restorative dental services

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Dental Services Revenue: Direct dental care services to individual patients including preventive care, cosmetic procedures, orthodontics, and restorative treatments. Services are paid through insurance direct billing, out-of-pocket payments, and financing options.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Discover Dental is a general and cosmetic dental practice in NE Calgary that delivers preventive care (exams, cleanings, X-rays), cosmetic procedures (whitening, veneers), orthodontics (Invisalign, Damon braces), restorative treatments (crowns, bridges, dentures, root canals, fillings), periodontal care, oral surgery (wisdom teeth extractions), TMJ treatment, and sedation dentistry. Services are billed per procedure with direct insurance billing and Crelogix-backed financing for orthodontic treatments.

Product overview

Discover Dental is a general and cosmetic dental practice in Calgary, Alberta offering a comprehensive range of dental services. The practice provides preventive care (dental exams, cleanings, digital x-rays, home care guidance), cosmetic dentistry (Zoom Whitening, Teeth Whitening, Porcelain Veneers, Veneers), orthodontics (Invisalign, Braces, Damon Clear Braces), restorative procedures (Crowns, Bridges, Dentures, Composite Fillings, Root Canal Therapy), oral surgery (Wisdom Teeth Extractions), periodontal services (Diagnosis, Treatment, Maintenance), TMJ treatment, and sedation dentistry. The practice emphasizes digital technology adoption and follows the Alberta Dental Fee Guide. Financing options are available through Crelogix for select treatments.

Differentiator

Problem solved

Functional benefit

Products and services

• Zoom Whitening Professional in-office teeth whitening procedure using Zoom technology, described as the most-requested cosmetic dental procedure. Targeted at patients seeking cosmetic whitening results in a single in-office visit.
• Invisalign Clear aligner system that straightens teeth without bands, brackets, or wires for a discreet orthodontic treatment. Targeted at patients seeking orthodontic correction with a removable, near-invisible appliance; financing available through Crelogix.
• Porcelain Veneers Thin porcelain shells bonded to teeth to improve appearance, covering both standard veneer and porcelain veneer offerings. Targeted at patients seeking cosmetic improvement of front teeth.
• Braces (Damon System) Traditional braces using the Damon system, targeted at patients wanting comprehensive orthodontic correction; eligible for Crelogix financing.
• Damon Clear Braces Virtually invisible clear braces option that is less visible than traditional braces. Targeted at orthodontic patients who prioritize aesthetics during treatment.
• Dental Exams & Cleanings Comprehensive dental examinations and professional teeth cleaning services for oral health maintenance. Targeted at the general patient population for routine preventive care.
• Digital X-Rays Digital radiography used to take dental X-rays for diagnostic purposes. Targeted at patients requiring diagnostic imaging during exams or treatment planning.
• Teeth Whitening Simple, non-invasive dental treatment to bleach and whiten teeth for improved appearance. Targeted at patients seeking cosmetic whitening.
• Porcelain Crowns (Caps) Tooth-shaped porcelain restorations that cover damaged or compromised teeth to restore function and appearance. Targeted at patients requiring restoration of damaged teeth.
• Porcelain Fixed Bridges Non-removable porcelain dental bridges used to replace one or more missing teeth by anchoring to natural teeth or implants. Targeted at patients with one or more missing teeth.
• Composite Fillings Tooth-colored composite resin fillings used to repair cavities and restore decayed teeth. Targeted at patients with cavities or minor tooth damage.
• Dentures & Partial Dentures Removable dental appliances that replace missing teeth and surrounding tissue. Targeted at patients with multiple missing teeth.
• Root Canal Therapy Treatment to repair and save a badly damaged or infected tooth by removing the pulp and sealing the canal. Targeted at patients with infected or severely damaged teeth.
• Wisdom Teeth Extractions Surgical removal of wisdom teeth (third molars) that may be impacted or causing dental problems. Targeted at patients requiring oral surgery for problematic third molars.
• TMJ (Temporomandibular Joint Dysfunction) Treatment Treatment for temporomandibular joint disorders affecting jaw movement and associated pain. Targeted at patients with jaw pain or TMJ dysfunction.
• Sedation Dentistry Sedation options for patients with dental anxiety to help them relax during dental procedures. Targeted at anxious patients requiring anxiety-management support during treatment.
• Periodontal Disease Services Consolidated periodontal service covering diagnosis, active treatment of gum disease, and ongoing maintenance care to prevent recurrence. Targeted at patients with gum disease or at risk of periodontal issues.
• Home Care Dental care products and guidance for maintaining oral health at home, aimed at helping patients maintain a healthy smile long-term. Targeted at the general patient population as part of preventive care.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/CalgaryDental
• Facebookfacebook.com/CalgaryDental
• LinkedInlinkedin.com/company/discover-dental

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Discover Dental