Ok Energie
OK Energie is a privately held Italian multi-energy retailer based in Francavilla al Mare, Abruzzo, operating 11+ fuel stations plus electricity (PUN-indexed) and gas (PSV-indexed) supply for residential, condominium, and SMB customers across the Abruzzo region.
- Company typePrivate
- Founded1981
- HeadquartersFrancavilla Al Mare, Italy
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Ok Energie does
OK Energie is a privately held Italian multi-energy retailer headquartered in Francavilla al Mare (Chieti province, Abruzzo), operating through two legal entities — Volta srl for electricity and gas, and FEA srl for petroleum products. Founded in 1981 as a single fuel station, the company launched the OK Carburanti brand in 2013 and rebranded to OK Energie in 2021 when it expanded into retail electricity (OK Luce) and natural gas (OK Gas) supply alongside its core fuel-retail business. It serves residential households, condominium administrators, and small-to-medium businesses across the Abruzzo region.
The company's energy-supply offering is built on a wholesale-index pricing model: electricity tariffs track the PUN (Prezzo Unico Nazionale) index plus a fixed omega contribution and per-POD monthly fees; gas tariffs track the PSV (Virtual Exchange Point) index plus a spread and per-PDR monthly fees. Multiple SKUs target each segment (e.g., Luce Soft Casa, Luce Zero Casa, Luce Condominio, Luce Business; Gas Soft Casa, Gas Zero Spese Casa, Gas Condominio, Gas Business). Distribution runs through 11+ branded fuel service stations spanning Chieti, Pescara, and Teramo provinces, a Scintilla Energy Store physical customer-service center, a mobile app (iOS/Android), phone/WhatsApp channels, and direct in-person consultant onboarding via the "Invia la tua Bolletta" bill-analysis service. Supporting revenue lines include the OK Card business fuel-card program, digital fuel vouchers (Buono Carburante), and vehicle rental added at fuel stations in 2023.
Revenue is generated through three streams: (1) recurring electricity and gas supply with fixed monthly fees and wholesale-indexed variable components; (2) transactional fuel retail (gasoline, diesel, LPG, methane, AdBlue) across the regional station network and a petroleum-products deposit in Lanciano; and (3) ancillary services including business fuel cards, prepaid vouchers, and vehicle rental. The company emphasizes direct human contact via internal consultants over call-center automation, transparent index-based pricing, and a referral program (Porta un Amico) offering €20 bonuses per activated friend. OK Energie holds ISO 9001 certification (2022), is registered on the Italian White List, and is a member of the Assopetroli Assoenergia industry association.
Ok Energie firmographics
Firmographics- Name
- Ok Energie
- Legal name
- Volta srl
- Website
- https://okenergie.it
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- OK Energie is a privately held Italian multi-energy retailer based in Francavilla al Mare, Abruzzo, operating 11+ fuel stations plus electricity (PUN-indexed) and gas (PSV-indexed) supply for residential, condominium, and SMB customers across the Abruzzo region.
- Ownership category
- akta.pro rank
Ok Energie industry classification
Industry- Product category
- Retail Energy Supply
- NAICS
- Natural Gas Distribution (22121), Gasoline Stations with Convenience Stores (45711), Automotive Equipment Rental and Leasing (5321)
- SIC
- Electric, Gas & Sanitary Services (4900), Retail-Auto Dealers & Gasoline Stations (5500), Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- Aggregator/Brokered Natural Gas Sales (Brokers, Marketers, Aggregators) (EUAAADAF)
- akta.pro secondary industry
- Customer Self-Service Portals & Digital Experience (Web/Mobile) (EUAJAHAK)
Keywords
Where Ok Energie is headquartered
LocationHeadquarters
- HQ city
- Francavilla Al Mare
- HQ country
- Italy
- HQ region
- Europe
Offices13 records
Markets served
Ok Energie business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Electricity Supply (Luce): Residential and business electricity supply services. Revenue generated from wholesale price (PUN) plus margin contribution and fixed monthly fees per POD (Point of Delivery).
- Gas Supply: Residential and business natural gas supply. Revenue from PSV index plus spread and fixed monthly fees per PDR (Delivery Point).
- Fuel Retail (Carburanti): Retail fuel distribution through network of 11+ service stations in Abruzzo and Teramo provinces. Revenue from sale of petrol, diesel, LPG, methane, and AdBlue products.
- OK Card Fuel Cards: Business fuel cards (rechargeable or end-of-month payment) with customized discounts, credit facilities, and fleet management services.
- Fuel Vouchers: Prepaid fuel vouchers in digital format with QR codes, sold to individuals and businesses for use at OK service stations.
- Vehicle Rental: Car, van, and minibus rental services available at fuel stations since 2023.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Monthly | Luce Soft Casa - Variable electricity rate for residential customers |
| Usage-based | Monthly | Luce Zero Casa - Zero administrative fees residential plan |
| Usage-based | Monthly | Luce Condominio Super Dinamico - Non-residential electricity |
| Usage-based | Monthly | Luce Business Medium - Business electricity plan |
| Usage-based | Monthly | Gas Soft Casa - Variable gas rate for residential |
| Usage-based | Monthly | Gas Zero Spese Casa - Zero administrative gas for residential |
| Usage-based | Monthly | Gas Condominio Super Dinamico - Non-residential gas |
| Usage-based | Monthly | Gas Business Medium - Business gas plan |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels6 records
Ok Energie product offering
Product offeringCore offering
Ok Energie is an Italian multi-energy retailer that supplies electricity (OK Luce) and natural gas (OK Gas) to residential, condominium, and business customers across the Abruzzo region, with prices indexed to the wholesale PUN (electricity) and PSV (gas) market benchmarks plus a fixed monthly per-POD/per-PDR fee. The company also operates a network of 11+ branded fuel service stations (OK Carburanti) selling petrol, diesel, LPG, methane, and AdBlue, complemented by business fuel cards (OK Card), digital fuel vouchers (Buono Carburante), and vehicle rental services launched in 2023. Customer relationships are managed through direct in-house consultants, the Scintilla Energy Store, phone/WhatsApp support, and a self-service mobile app, with payments integrated through pagoPA.
Product overview
Ok Energie is an Italian energy company offering a comprehensive portfolio of energy and fuel products. The core offering consists of OK Luce (electricity) and OK Gas (natural gas) services, each with multiple residential, condominium, and business plans using variable pricing models tied to wholesale market indices (PUN for electricity, PSV for gas). The company also operates OK Carburanti, a network of 10 fuel service stations across Abruzzo offering gasoline, diesel, LPG, methane, and AdBlue, plus the OK Card business fuel card and digital fuel vouchers. Supporting services include a mobile app for account management, a referral program (Porta un Amico), bill analysis service, and vehicle rental at fuel stations since 2023. Physical customer support is provided through Scintilla Energy Store locations.
Differentiator
Problem solved
Functional benefit
Brands
- Scintilla Energy Store: Physical retail store locations serving as the company's main offices and customer assistance centers, described as a permanent laboratory of ideas and proposals with highly qualified staff.
Products and services
- OK Luce Electricity supply service for residential, condominium, and business customers with variable pricing tied to the PUN (National Single Price) wholesale index plus a small consumption contribution and a fixed monthly fee per POD (Point of Delivery).
- OK Gas Natural gas supply service for residential, condominium, and business customers with pricing indexed to the PSV (Virtual Exchange Point) monthly benchmark plus a spread, and a fixed monthly fee per PDR (Delivery Point).
- OK Carburanti Retail fuel distribution through a network of 10+ OK! branded service stations across Abruzzo (Chieti, Pescara, Teramo provinces) plus a deposit in Lanciano, selling petrol, diesel, agricultural diesel, LPG, methane, and AdBlue.
- OK Card Business fuel card available as rechargeable or end-of-month payment, offering personalized discounts, credit lines, deferred payment options, online fleet management, and customizable spending limits for B2B fleet customers.
- Buono Carburante Digital prepaid fuel voucher available in customizable denominations that can be used fractionally across multiple purchases and redeemed via QR code scan at OK service stations.
- Vehicle Rental Car, van, and minibus rental service available at fuel stations since 2023, enabling sustainable mobility for individual and business customers.
Quantifiable outcome
- 20€ bonus for each friend referral through Porta un Amico program
- +1 more outcomes
Companies that use Ok Energie
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
Ok Energie technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature3 records
Ok Energie partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Arsenale S.r.l.coreOK Energie acquired organizational structure and know-how from Arsenale S.r.l. in 2022, which enabled the company to implement a referenced business management system with high quality standards, qualifying the existing organization.
- Assopetroli AssoenergiaminorOK Energie is a member of Assopetroli Assoenergia, an industry association representing companies in petroleum product wholesale/retail, fuel distribution, energy efficiency, and logistics sectors. The association has represented over 1,000 companies in 70 years of operation.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Ok Energie competitors and assessment
Company assessmentBroad incumbents
- Q8 (Kuwait Petroleum Italia): Italian fuel station network operator with branded forecourts, business cards, and ancillary services. Comparable fuel station retail and B2B fuel card business to OK Carburanti / OK Card, but at national network scale.
- Edison Energia: Historic Italian energy retailer covering electricity, gas, and energy efficiency services for households and businesses. Comparable Luce and Gas retail offerings with multi-utility breadth OK Energie cannot match.
- A2A Energia: Multi-utility retail brand of the A2A Group selling electricity, gas, and related services across Italy. Comparable bundled home energy retail proposition supported by integrated utility operations.
- Hera Comm: Retail sales subsidiary of the Hera multi-utility, supplying electricity and gas to households and businesses predominantly in Emilia-Romagna and adjacent regions. Comparable regional-anchored multi-product retailer.
- Enel Energia: Retail arm of the Enel Group, the dominant incumbent in Italian electricity and gas supply with national reach and a fully bundled energy/services portfolio. Overlaps with OK Energie's Luce and Gas offers but at vastly larger scale and broader product scope.
- Engie Italia: Italian subsidiary of the global Engie group, retailing electricity and gas to residential and business customers with renewable and efficiency offerings. Comparable retail energy proposition with a stronger sustainability marketing angle.
- Plenitude (Eni): Eni group's integrated retail energy and mobility business combining electricity, gas, EV charging, and fuel station operations. Directly relevant benchmark for the OK Energie multi-product energy + mobility model at much larger scale.
- Iren Mercato: Retail energy arm of the Iren multi-utility group, serving residential and business customers across Italy with electricity, gas, and efficiency services. Comparable Luce and Gas offerings from a multi-utility incumbent.
Direct peers
- Sorgenia: One of Italy's largest independent electricity and gas retailers, selling PUN/PSV-indexed offers to residential and SMB customers online and via digital channels. Directly comparable multi-product retail energy model, though at significantly larger national scale.
- Repower Italia: Smaller independent Italian electricity and gas retailer serving residential and SMB customers with index-linked and fixed-price offers. Closest like-for-like independent competitor in terms of size and multi-product positioning.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Ok Energie social profiles
Digital presenceOk Energie compliance and trust
Trust signalCompliance2 records
Ok Energie financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ok Energie leadership team
Management profileNumber of profiles
Ok Energie funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ok Energie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ok Energie
What does Ok Energie do?
Ok Energie is an Italian multi-energy retailer that supplies electricity (OK Luce) and natural gas (OK Gas) to residential, condominium, and business customers across the Abruzzo region, with prices indexed to the wholesale PUN (electricity) and PSV (gas) market benchmarks plus a fixed monthly per-POD/per-PDR fee. The company also operates a network of 11+ branded fuel service stations (OK Carburanti) selling petrol, diesel, LPG, methane, and AdBlue, complemented by business fuel cards (OK Card), digital fuel vouchers (Buono Carburante), and vehicle rental services launched in 2023. Customer relationships are managed through direct in-house consultants, the Scintilla Energy Store, phone/WhatsApp support, and a self-service mobile app, with payments integrated through pagoPA.
Is Ok Energie a public or private company?
Ok Energie is a private company. It is classified as family owned and is currently operating.
When was Ok Energie founded?
Ok Energie was founded in 1981. It employs 11 to 50 people.
Where is Ok Energie based?
Ok Energie is headquartered in Francavilla Al Mare, Italy, in the Europe region.
How does Ok Energie make money?
Six revenue lines are on record. Electricity Supply (Luce) is the primary driver. The others are gas Supply, fuel Retail (Carburanti), OK Card Fuel Cards, fuel Vouchers and vehicle Rental.
Who are Ok Energie's main competitors?
Broad incumbents on record are Q8 (Kuwait Petroleum Italia), Edison Energia, A2A Energia, Hera Comm, Enel Energia, Engie Italia, Plenitude (Eni) and Iren Mercato. Direct peers are Sorgenia and Repower Italia.
Does Ok Energie have an API?
No public API is recorded for Ok Energie.
What industry is Ok Energie in?
Ok Energie's product category is Retail Energy Supply. Its primary akta.pro industry code is EUAAADAF, Aggregator/Brokered Natural Gas Sales (Brokers, Marketers, Aggregators), with a secondary code of EUAJAHAK, Customer Self-Service Portals & Digital Experience (Web/Mobile). Its NAICS code is 22121 and its SIC code is 4900.