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Steel Group

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uuid002a4wv

Namestring
Steel Group
Legal namestring
Grupo Acerero, S.A. de C.V.
Company typeenum
Private
Founded yearint
1994
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersSan Luis Potosí, Mexico
HQ citystring
San Luis Potosí
HQ countrystring
Mexico
HQ regionstring
Latin America
Markets served

Serves global market

Offices6 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
steel manufacturing, rebar products, wire rod production, welded wire mesh, structural steel
Industry1 code
1Long Products Manufacturing (Rebar, Wire Rod, Merchant Bar, Sections/Beams)
CodeIMAKABAHPrimaryYes
NAICS code2 codes
  • Iron and Steel Mills and Ferroalloy Manufacturing3311
  • Steel Product Manufacturing from Purchased Steel3312
Product category
Steel Manufacturing
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Steel Products Manufacturing and Sales
TypeOne Time License
Description

Manufacturing and commercialization of steel products including rebar, wire rod, welded mesh, steel plate, and other long steel products for construction and industrial applications

grupoacerero.com.mx
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Brand1 record
1GASA Steel
Description

US-based subsidiary of Grupo Acerero operating in The Woodlands, Texas, serving the American steel market.

grupoacerero.com.mx
Core offering1 text field

Steel Group (Grupo Acerero) manufactures and commercializes long steel products including rebar (varilla corrugada), wire rod (alambrón), welded mesh (malla soldada), steel plate (placa de acero), G-60 rebar, annealed wire, structural armor (armadura), steel castillos, stirrups, and nails. With over 1,000,000 tonnes of annual installed capacity, the company sells exclusively B2B through authorized distributors and direct sales to construction and industrial manufacturers in Mexico and the United States.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Grupo Acerero is a steel manufacturing company offering a comprehensive portfolio of steel construction products. The company operates with an installed production capacity exceeding 1,000,000 tons annually, serving the Mexican national territory and exporting to the United States and Latin American countries. The product portfolio includes Placa de Acero (steel plate), Varilla Corrugada (corrugated rebar), Alambrón (wire rod), Malla Soldada (welded mesh), Armadura Armagasa (structural armor), Castillo Armacero (structural steel), Alambre Recocido (annealed wire), Clavo (steel nails), Varilla G-60 (G-60 rebar), and Estribo (stirrups) — all positioned as construction materials for the building and infrastructure sectors.

Product and service10 records
1Placa de Acero (Steel Plate)
CategorySteel plate products
Description

Steel plate products for construction and industrial applications, including low-alloy steel plate covered under ISO 9001:2015 certification.

2Varilla Corrugada (Corrugated Rebar)
CategorySteel reinforcement products
Description

Corrugated steel rebar used for reinforced concrete construction in building and infrastructure projects.

3Alambrón (Wire Rod)
CategoryWire steel products
Description

Wire rod product used in various steel construction applications and as raw input for downstream wire products.

4Malla Soldada (Welded Wire Mesh)
CategorySteel reinforcement products
Description

Welded wire mesh for concrete reinforcement in construction and infrastructure applications.

5Armadura Armagasa (Structural Steel Armor)
CategoryStructural steel products
Description

Structural steel armor product for construction applications that contributes LEED points for green building projects.

6Castillo Armacero (Steel Castillo)
CategoryStructural steel products
Description

Steel castillo structural element for construction applications, contributing LEED points for green building projects.

7Alambre Recocido (Annealed Wire)
CategoryWire steel products
Description

Annealed wire for construction and industrial uses, produced through the Trefilados facility.

8Clavo (Steel Nails)
CategoryFasteners and wire products
Description

Steel nails for construction applications, produced through the Trefilados facility.

9Varilla G-60 (G-60 Grade Rebar)
CategorySteel reinforcement products
Description

G-60 grade rebar for reinforced concrete applications, contributing LEED points for green building projects.

10Estribo (Steel Stirrups)
CategorySteel reinforcement products
Description

Steel stirrups for reinforced concrete structures in construction applications.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership6 partners
Strategic tierMajorTypeOthers
Description

Active member of CANACERO, the National Chamber of the Steel Industry. This is the primary steel industry association in Mexico that validates the company's functioning as a socially responsible steel company.

Strategic tierMajorTypeOthers
Description

Active member of worldsteel, the global steel industry association representing approximately 85% of global steel production.

3ANTAAC (Asociación Nacional de Normalización y Certificación del Sector Eléctrico)
Strategic tierMinorTypeOthers
Description

Member of ANTAAC for national standardization and certification in the electrical sector.

grupoacerero.com.mx
Strategic tierMinorTypeOthers
Description

Member of COPARMEX (Confederación Patronal de la República Mexicana), Mexico's main business chamber.

Strategic tierModerateTypeOthers
Description

Member of USGBC, the organization that awards LEED (Leadership in Energy and Environmental Design) certifications for sustainable buildings. Grupo Acerero products can contribute LEED points in construction projects.

Strategic tierCoreTypeTechnology or Integration
Description

Certification body that awarded ISO 9001:2015 certification to Grupo Acerero's quality management system.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
1Grupo DEACERO
TypeDirect peer
Description

One of Mexico's largest steel producers, manufacturing rebar, wire rod, and structural products for construction. Closest direct competitor given overlapping product portfolio, integrated mill capability, and focus on the Mexican construction market.

TypeBroad incumbent
Description

World's largest steel producer with significant operations in Mexico and Latin America. Offers a much broader product portfolio (flat, long, tubular) and competes with Grupo Acerero in several Mexican construction and industrial segments.

TypeDirect peer
Description

Brazilian-headquartered long-steel producer with significant Mexican and US operations (Gerdau Corsa). Competes directly in rebar, wire rod, and structural mesh, leveraging a broader Latin American footprint and greater product breadth.

TypeBroad incumbent
Description

US-based EAF steel producer with significant long-products (rebar, structural, rail) and fabricated-reinforcement operations. Comparable business model and competes in adjacent North American long-product markets.

TypeDirect peer
Description

US-headquartered producer of rebar, wire rod, and fabricated concrete reinforcement products. Highly comparable operating model focused on long products and downstream fabrication, with overlapping end-customers in construction.

TypeRegional player
Description

Austrian-based steel and technology group producing high-quality long and special-steel products. Not a direct Mexican competitor but a relevant global benchmark for value-added long-products strategy and product diversification.

TypeDirect peer
Description

Historic Mexican integrated steelmaker producing slab, plate, and long products. Competes in the same domestic long-products market and shares Mexican construction-industry exposure, though it has historically faced operational and financial challenges.

TypeDirect peer
Description

Mexican steel producer (affiliated with Industrias CH) operating integrated mills producing rebar, wire rod, and structural products for construction. Competes directly with Grupo Acerero in the Mexican domestic long-products market.

TypeBroad incumbent
Description

Largest US steel producer with extensive rebar, wire rod, and structural products portfolio via EAF mills. Competes indirectly through US import markets where Grupo Acerero exports, and represents a benchmark for capital-efficient long-product operations.

TypeDirect peer
Description

Leading Latin American steel producer with major Mexican operations manufacturing flat and long products including rebar and welded mesh. Competes head-to-head in Mexican construction and industrial steel channels and shares exposure to nearshoring-driven demand.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Subsidiaries2 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance6 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Steel Group

Steel Manufacturinggrupoacerero.com.mx

Steel Group firmographics

Firmographics
Name
Steel Group
Legal name
Grupo Acerero, S.A. de C.V.
Website
https://grupoacerero.com.mx
Company type
Private
Founded year
1994
Operating status
Operating
Headcount range
1,001–5,000 employees
Ownership category
akta.pro rank

Steel Group industry classification

Industry
Product category
Steel Manufacturing
NAICS
Iron and Steel Mills and Ferroalloy Manufacturing (3311), Steel Product Manufacturing from Purchased Steel (3312)
akta.pro primary industry
Long Products Manufacturing (Rebar, Wire Rod, Merchant Bar, Sections/Beams) (IMAKABAH)

Keywords

  • Steel manufacturing
  • Rebar products
  • Wire rod production
  • Welded wire mesh
  • Structural steel

Where Steel Group is headquartered

Location

Headquarters

HQ city
San Luis Potosí
HQ country
Mexico
HQ region
Latin America

Offices6 records

Markets served

Steel Group business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

  1. Steel Products Manufacturing and Sales: Manufacturing and commercialization of steel products including rebar, wire rod, welded mesh, steel plate, and other long steel products for construction and industrial applications

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Steel Group product offering

Product offering

Core offering

Steel Group (Grupo Acerero) manufactures and commercializes long steel products including rebar (varilla corrugada), wire rod (alambrón), welded mesh (malla soldada), steel plate (placa de acero), G-60 rebar, annealed wire, structural armor (armadura), steel castillos, stirrups, and nails. With over 1,000,000 tonnes of annual installed capacity, the company sells exclusively B2B through authorized distributors and direct sales to construction and industrial manufacturers in Mexico and the United States.

Product overview

Grupo Acerero is a steel manufacturing company offering a comprehensive portfolio of steel construction products. The company operates with an installed production capacity exceeding 1,000,000 tons annually, serving the Mexican national territory and exporting to the United States and Latin American countries. The product portfolio includes Placa de Acero (steel plate), Varilla Corrugada (corrugated rebar), Alambrón (wire rod), Malla Soldada (welded mesh), Armadura Armagasa (structural armor), Castillo Armacero (structural steel), Alambre Recocido (annealed wire), Clavo (steel nails), Varilla G-60 (G-60 rebar), and Estribo (stirrups) — all positioned as construction materials for the building and infrastructure sectors.

Differentiator

Problem solved

Functional benefit

Brands

  • GASA Steel: US-based subsidiary of Grupo Acerero operating in The Woodlands, Texas, serving the American steel market.

Products and services

  • Placa de Acero (Steel Plate) Steel plate products for construction and industrial applications, including low-alloy steel plate covered under ISO 9001:2015 certification.
  • Varilla Corrugada (Corrugated Rebar) Corrugated steel rebar used for reinforced concrete construction in building and infrastructure projects.
  • Alambrón (Wire Rod) Wire rod product used in various steel construction applications and as raw input for downstream wire products.
  • Malla Soldada (Welded Wire Mesh) Welded wire mesh for concrete reinforcement in construction and infrastructure applications.
  • Armadura Armagasa (Structural Steel Armor) Structural steel armor product for construction applications that contributes LEED points for green building projects.
  • Castillo Armacero (Steel Castillo) Steel castillo structural element for construction applications, contributing LEED points for green building projects.
  • Alambre Recocido (Annealed Wire) Annealed wire for construction and industrial uses, produced through the Trefilados facility.
  • Clavo (Steel Nails) Steel nails for construction applications, produced through the Trefilados facility.
  • Varilla G-60 (G-60 Grade Rebar) G-60 grade rebar for reinforced concrete applications, contributing LEED points for green building projects.
  • Estribo (Steel Stirrups) Steel stirrups for reinforced concrete structures in construction applications.

Companies that use Steel Group

Customer profile

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Steel Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Steel Group partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered major, minor, moderate and core.

  • CANACERO (Cámara Nacional de la Industria del Acero)majorOthersActive member of CANACERO, the National Chamber of the Steel Industry. This is the primary steel industry association in Mexico that validates the company's functioning as a socially responsible steel company.
  • World Steel AssociationmajorOthersActive member of worldsteel, the global steel industry association representing approximately 85% of global steel production.
  • ANTAAC (Asociación Nacional de Normalización y Certificación del Sector Eléctrico)minorOthersMember of ANTAAC for national standardization and certification in the electrical sector.
  • COPARMEXminorOthersMember of COPARMEX (Confederación Patronal de la República Mexicana), Mexico's main business chamber.
  • US Green Building CouncilmoderateOthersMember of USGBC, the organization that awards LEED (Leadership in Energy and Environmental Design) certifications for sustainable buildings. Grupo Acerero products can contribute LEED points in construction projects.
  • American Trust Register (ATR)coreTechnology or IntegrationCertification body that awarded ISO 9001:2015 certification to Grupo Acerero's quality management system.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Steel Group competitors and assessment

Company assessment

Direct peers

  • Grupo DEACERO: One of Mexico's largest steel producers, manufacturing rebar, wire rod, and structural products for construction. Closest direct competitor given overlapping product portfolio, integrated mill capability, and focus on the Mexican construction market.
  • Gerdau: Brazilian-headquartered long-steel producer with significant Mexican and US operations (Gerdau Corsa). Competes directly in rebar, wire rod, and structural mesh, leveraging a broader Latin American footprint and greater product breadth.
  • Commercial Metals Company (CMC): US-headquartered producer of rebar, wire rod, and fabricated concrete reinforcement products. Highly comparable operating model focused on long products and downstream fabrication, with overlapping end-customers in construction.
  • AHMSA (Altos Hornos de México): Historic Mexican integrated steelmaker producing slab, plate, and long products. Competes in the same domestic long-products market and shares Mexican construction-industry exposure, though it has historically faced operational and financial challenges.
  • Industrias CH (Grupo Simec): Mexican steel producer (affiliated with Industrias CH) operating integrated mills producing rebar, wire rod, and structural products for construction. Competes directly with Grupo Acerero in the Mexican domestic long-products market.
  • Ternium (Ternium México): Leading Latin American steel producer with major Mexican operations manufacturing flat and long products including rebar and welded mesh. Competes head-to-head in Mexican construction and industrial steel channels and shares exposure to nearshoring-driven demand.

Broad incumbents

  • ArcelorMittal: World's largest steel producer with significant operations in Mexico and Latin America. Offers a much broader product portfolio (flat, long, tubular) and competes with Grupo Acerero in several Mexican construction and industrial segments.
  • Steel Dynamics: US-based EAF steel producer with significant long-products (rebar, structural, rail) and fabricated-reinforcement operations. Comparable business model and competes in adjacent North American long-product markets.
  • Nucor Corporation: Largest US steel producer with extensive rebar, wire rod, and structural products portfolio via EAF mills. Competes indirectly through US import markets where Grupo Acerero exports, and represents a benchmark for capital-efficient long-product operations.

Regional players

  • Voestalpine: Austrian-based steel and technology group producing high-quality long and special-steel products. Not a direct Mexican competitor but a relevant global benchmark for value-added long-products strategy and product diversification.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

Steel Group social profiles

Digital presence

Steel Group compliance and trust

Trust signal

Compliance6 records

Steel Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Steel Group leadership team

Management profile

Number of profiles

Steel Group subsidiaries and ownership

Company hierarchy

Subsidiaries2 records

Steel Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Steel Group M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Steel Group

What does Steel Group do?

Steel Group (Grupo Acerero) manufactures and commercializes long steel products including rebar (varilla corrugada), wire rod (alambrón), welded mesh (malla soldada), steel plate (placa de acero), G-60 rebar, annealed wire, structural armor (armadura), steel castillos, stirrups, and nails. With over 1,000,000 tonnes of annual installed capacity, the company sells exclusively B2B through authorized distributors and direct sales to construction and industrial manufacturers in Mexico and the United States.

Is Steel Group a public or private company?

Steel Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Steel Group founded?

Steel Group was founded in 1994. It employs 1,001 to 5,000 people.

Where is Steel Group based?

Steel Group is headquartered in San Luis Potosí, Mexico, in the Latin America region.

How does Steel Group make money?

One revenue line is on record: steel Products Manufacturing and Sales.

Who are Steel Group's main competitors?

Direct peers on record are Grupo DEACERO, Gerdau, Commercial Metals Company (CMC), AHMSA (Altos Hornos de México), Industrias CH (Grupo Simec) and Ternium (Ternium México). Broad incumbents are ArcelorMittal, Steel Dynamics and Nucor Corporation. Voestalpine is listed as a regional player.

Does Steel Group have an API?

No public API is recorded for Steel Group.

What industry is Steel Group in?

Steel Group's product category is Steel Manufacturing. Its primary akta.pro industry code is IMAKABAH, Long Products Manufacturing (Rebar, Wire Rod, Merchant Bar, Sections/Beams). Its NAICS code is 3311.

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Live signals
EleconomistaLa industria acerera crea su propio talento ante la falta de personal especializadoGrupo Acerero created Unigasa, a training program with Conalep, to address a shortage of specialized steel industry workers. The program has produced 86 graduates, with about 65% staying at the company. A new steel plant starting in August 2026 will also require trained operators.Mexico Business NewsMexico Opens Anti-Dumping Investigation Into Japanese SteelMexico's Ministry of Economy launched an anti-dumping investigation into Japanese steel plate and sheet, initiated by Grupo Acerero. The probe covers all Japanese-origin steel products, with an investigation period of 2025 and an injury analysis from January 2023 to December 2025. Interested parties have 23 business days to respond.DevdiscourseMexico starts anti-dumping investigation into Japan's steel sheetsMexico launched an anti-dumping investigation into Japanese steel sheets, requested by Grupo Acerero, which alleged price discrimination. The investigation covers imports regardless of export country, with a 2025 period and a 23-business-day response window. Definitive anti-dumping duties may be imposed.EleconomistaMéxico inicia una investigación antidumping sobre las placas de acero de JapónMexico initiated an antidumping investigation on steel plate imports from Japan, announced in the Federal Official Gazette. Grupo Acerero requested the investigation, citing unfair pricing discrimination. The investigation covers 2025, with damage analysis from January 2023 to December 2025.Channel NewsAsiaMexico starts anti-dumping investigation into Japan's steel sheetsMexico has started an anti-dumping investigation into steel sheet imports from Japan, as announced in the official gazette. The investigation, requested by Grupo Acerero, covers the period through 2025, with damage analysis from January 2023 to December 2025. It applies to all steel sheet imports from Japan, regardless of the exporting country.DevdiscourseMexico starts anti-dumping investigation into Japan's steel sheetsMexico launched an anti-dumping investigation into Japanese steel sheet imports, requested by Grupo Acerero over alleged price discrimination. The investigation period runs through 2025, with damage analysis from January 2023 to December 2025, covering all export countries.ReformaBusca acerera de SLP captar mercado de NLGrupo Acerero (GASA) commenced operations at a new steel mill in San Luis Potosí with an investment of 4 billion pesos to supply steel plate to the manufacturing market in Nuevo León. This production aims to cover the supply gap left by AHMSA and replace imported steel products.