Northbrook Park District
Northbrook Park District is a municipal government entity serving approximately 34,058 residents of Northbrook, Illinois with 543 acres of parks, recreation facilities including golf courses, indoor ice rinks, a velodrome, and aquatic centers, plus a broad portfolio of youth, athletic, performing arts, and inclusion programs funded primarily by property taxes.
- Company typePrivate
- Founded1927
- HeadquartersNorthbrook, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Northbrook Park District does
Northbrook Park District is a municipal government entity established under Illinois law that delivers parks, recreation, and community services to approximately 34,058 residents across a 13-square-mile service area in Northbrook, Illinois. The district governs and maintains 543 acres of property across 23 park areas, including 29 owned parcels and 32 acres held through intergovernmental agreements. Its service portfolio spans facility operations (Heritage Oaks Golf Club with 36 holes of golf, Techny Prairie Activity Center — the 3rd verified Net Zero Facility in Illinois, Northbrook Sports Center with two indoor ice rinks, the Ed Rudolph Velodrome — one of two banked cycling tracks in Illinois, Northbrook Theatre, Meadowhill Aquatic Center) and program delivery (before/after school care, summer camps, ice skating instruction, golf instruction, athletics leagues, performing arts, fitness, aquatics, preschool).
The district's technology stack is intentionally lean: registration and payment processing run on the Active Network (Active Net Communities) SaaS platform, website traffic is tracked through Google Analytics, and social plug-ins for Facebook, Instagram, Twitter, and related platforms support content distribution. No proprietary technology, public API, or in-house software product is documented.
Northbrook Park District operates a hybrid municipal funding model. The FY2024 total budget is $31.6 million, comprising a $21.8M operating budget, $7.4M capital improvement and repair budget, and $2.5M debt service budget. Primary revenue includes property taxes (tax rate $0.415 per $100 of assessed value in 2022, representing ~5.6% of the average residential tax bill), program and activity fees, facility rental income, and Illinois Department of Natural Resources grants (OSLAD grants historically $600K–$2.8M), Illinois Arts Council grants, and ComEd energy efficiency grants. Capital access is anchored by a Moody's Aaa rating on its General Obligation Limited Tax Park Bonds, Series 2022. The district operates from its administrative office at 545 Academy Drive, Northbrook, IL, governed by a seven-member elected Board of Commissioners and led by Executive Director Chris Leiner, CPRP.
Northbrook Park District firmographics
Firmographics- Name
- Northbrook Park District
- Legal name
- Northbrook Park District
- Website
- https://nbparks.org
- Company type
- Private
- Founded year
- 1927
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Northbrook Park District is a municipal government entity serving approximately 34,058 residents of Northbrook, Illinois with 543 acres of parks, recreation facilities including golf courses, indoor ice rinks, a velodrome, and aquatic centers, plus a broad portfolio of youth, athletic, performing arts, and inclusion programs funded primarily by property taxes.
- Ownership category
- akta.pro rank
Northbrook Park District industry classification
Industry- Product category
- Municipal Recreation and Parks Services
- NAICS
- Fitness and Recreational Sports Centers (71394), Fitness and Recreational Sports Centers (713940), Golf Courses and Country Clubs (71391)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Multi-Sport Complexes & Community Sports Parks (MPAKAEAH)
Keywords
Where Northbrook Park District is headquartered
LocationHeadquarters
- HQ city
- Northbrook
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Northbrook Park District business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain
Revenue model
- Property Tax Revenue: Primary funding source through property taxes. The 2022 tax rate was $0.415 per $100 of assessed value (5.6% of average real estate tax bill).
- Program and Activity Fees: Fees collected from recreational programs including golf, summer camps, ice skating, fitness, performing arts, athletics, preschool, aquatics, and before/after school programming
- Facility Rentals: Revenue from renting parks, shelters, pools, athletic courts and fields, and the Ed Rudolph Velodrome for events and private gatherings
- Government Grants: Grants from Illinois Department of Natural Resources including OSLAD grants ($600K-$2.8M range), Park and Recreational Facility Construction grants, Illinois Arts Council grants, and ComEd energy efficiency grants
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Pool rentals with member and non-member pricing tiers based on guest count |
| Unit Pricing | Pay-as-you-go | Park shelter and picnic area hourly rentals |
| Unit Pricing | Pay-as-you-go | Tennis and pickleball court rentals |
| Unit Pricing | Pay-as-you-go | Bocce ball court rental at Indian Ridge Park |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels10 records
Northbrook Park District product offering
Product offeringCore offering
The Northbrook Park District operates and maintains 543 acres of parkland across 23 park areas and a portfolio of premier recreation facilities including Heritage Oaks Golf Club (18-hole public course), Techny Prairie Activity Center (net-zero certified fitness), Northbrook Sports Center (two indoor ice rinks), Ed Rudolph Velodrome (banked cycling track), Northbrook Theatre, and Meadowhill Aquatic Center. It delivers year-round structured programs (youth/adult athletics, fitness, performing arts, aquatics, early childhood, before/after school care, summer camps) plus community special events, with paid registration via the Active Network platform and a tiered resident/non-resident fee structure.
Product overview
The Northbrook Park District operates as a comprehensive municipal recreation agency managing a diverse portfolio of facilities and programs. The district maintains over 500 acres across 23 parks and operates premier facilities including Heritage Oaks Golf Club (public golf), Techny Prairie Activity Center (net-zero certified fitness), Northbrook Sports Center (two indoor ice rinks), Ed Rudolph Velodrome (banked cycling track), Northbrook Theatre (performing arts), and Meadowhill Aquatic Center. The service offering includes structured programs (youth/adult sports, fitness, performing arts, early childhood education, summer camps, before/after school care) and amenity-based activities (ice skating, swimming, golf, cycling). Annual special events and facility rentals complement the programming. The district partners with Northern Suburban Special Recreation Association (NSSRA) to provide inclusion services for residents with special needs. The portfolio operates as a multi-facility, multi-program recreation model rather than a single unified product.
Differentiator
Problem solved
Functional benefit
Products and services
- Heritage Oaks Golf Club An 18-hole public golf course operated by the district with a clubhouse, driving range, and practice facilities, open to the public for tee times, lessons, and league play. Named a Top 50 Public Range by the Golf Range Association of America in 2024.
- Techny Prairie Activity Center A net-zero certified fitness and recreation facility offering fitness equipment, group classes, and specialty programs. Recognized as the 2022 Facility of Merit by Athletic Business and as a New Fitness and Recreation Facility of the Year (Club Marketing & Management Services International, 2021).
- Northbrook Sports Center A premier sports facility containing two full-size indoor ice rinks, offering learn-to-skate programs, hockey, synchronized skating (Teams Elite), speed skating, and public skating sessions.
- Ed Rudolph Velodrome A quarter-mile banked cycling track hosting the annual Northbrook Cycle Committee racing schedule, youth cycling programs, and Thursday night races. One of only 28 such tracks in the country and one of two in Illinois.
- Northbrook Theatre A performing arts venue offering theatrical productions, concerts, and dance performances, recognized with the Daily Herald Glenbrook Readers' Choice Award for Best Theatre.
- Meadowhill Aquatic Center An outdoor swimming facility with water features, open seasonally for public swimming and available for private rentals.
- Outdoor Parks & Natural Areas Over 500 acres of parkland across 23 park areas offering playgrounds, sports fields, trails, picnic areas, fishing lakes, a dog park, and natural areas for free public access.
- Adventure Campus (Before & After School Care) A licensed before- and after-school child care program providing supervision, enrichment activities, and recreation for school-age children during non-school hours.
- Summer Camps Seasonal day camps offering sports, arts, nature exploration, and special-interest programming for school-age children during summer break.
- Athletics Programs Organized youth and adult sports leagues and instruction including basketball, soccer, baseball, softball, lacrosse, flag football, volleyball, pickleball, and tennis.
- Ice Skating Programs Comprehensive skating instruction from beginner (SnowPlow Sam) through advanced levels (Free Skate), including freestyle sessions, figure skating, and synchronized skating via the Teams Elite program.
- Golf Programs Instructional and recreational golf programming including lessons, junior programs, and golf leagues at Heritage Oaks Golf Club.
- Performing Arts Programs Dance, theatre, and music programming including classes, workshops, and full productions staged at Northbrook Theatre.
- Fitness Programs Group fitness classes and specialty fitness programming including cardio, strength training, and wellness classes at Techny Prairie Activity Center.
- Early Childhood & Preschool Early childhood education and preschool programs providing developmental activities, socialization, and school-readiness preparation for young children.
- Aquatics Programs Swimming lessons, aquatic fitness, and recreational swimming at Meadowhill Aquatic Center and Northbrook Sports Center Pool.
- Special Events and Races Annual community events including Liberty Loop 5K, Kids' Duathlon, Kids' Fishing Derby, Northbrook-On-Ice, the Tuesdays in the Park concert series, and seasonal festivals.
- Facility Rentals Rental of parks, shelters, athletic fields, pools, courts, and event spaces for private gatherings, corporate events, and tournaments, priced by unit with separate resident and non-resident tiers.
- Inclusion Services (via NSSRA partnership) Inclusion services for participants with special needs, including companion support, staff training, program modifications, adapted equipment, and accessibility accommodations, delivered at no additional cost through a partnership with the Northern Suburban Special Recreation Association (NSSRA).
Quantifiable outcome
- Serves approximately 34,058 residents across 13 square miles
- +2 more outcomes
Companies that use Northbrook Park District
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles2 records
Northbrook Park District technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature2 records
Northbrook Park District partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Northern Suburban Special Recreation Association (NSSRA)coreFormed in 1970, NSSRA is an extension of ten park districts, two cities and one village in the northern suburbs of Chicago. It provides and facilitates year-round recreation programs and services for children, teens and adults with disabilities, offering over 500 annual programs. NSSRA has the distinction of being the first Special Recreation Association in the country.
- National Recreation and Park Association (NRPA)minorProfessional association membership providing resources, certification (CPRP), and industry standards for park and recreation professionals.
- Illinois Park and Recreation Association (IPRA)minorState-level professional association for park and recreation professionals in Illinois.
- Illinois Association of Park Districts (IAPD)minorState-level association representing park districts in Illinois, provides advocacy and awards programs.
- Youth Services of Glenview/NorthbrookminorPartnership to provide scholarships for camps and programs for families with demonstrated financial need, and to determine eligibility for financial assistance programs.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Northbrook Park District competitors and assessment
Company assessmentDirect peers
- Highland Park Park District: North Shore municipal park district operating similar parks, recreation, and facility portfolio including the Heller Nature Center. Direct comparator in terms of affluent-suburban tax base and recreational programming mix.
- Des Plaines Park District: Chicagoland park district operating Mystic Waters Aquatic Center, golf operations, and senior/community programming. Operates at a comparable scale and service-area profile.
- Winnetka Park District: Affluent North Shore park district with Lloyd Beach, ice facilities, and recreation programming. Highly comparable in demographic profile, tax base, and municipal recreation service model.
- Glenview Park District: Neighboring North Shore municipal park district serving Glenview, IL with a similar portfolio of parks, recreation programs, ice rink (Glenview Ice Center), aquatic facilities, and golf. Closest geographic and demographic peer to Northbrook Park District.
- Arlington Heights Park District: Large Chicagoland park district with comparable facility mix including Arlington Lakes Golf Club, recreation centers, and aquatics. Operates at a similar budget tier to Northbrook.
- Wilmette Park District: North Shore park district operating Gillson Park, Centennial Recreation Center, and Wallace Bowl. Comparable affluent-suburban demographic, similar tax-funded recreation model, and active NSSRA partner.
- Skokie Park District: Chicagoland park district operating Devonshire Aquatic Center, Weber Park Golf Course, and Skokie Sports Park. Comparable range of facilities and demographic profile within the same Illinois municipal recreation ecosystem.
- Deerfield Park District: Adjacent North Shore park district serving Deerfield, IL with comparable parks, recreation, aquatics, and programming footprint. Co-founding member of NSSRA alongside Northbrook, indicating close operational alignment.
- Park Ridge Recreation and Park District: Chicagoland park district with similar municipal recreation structure including Hinkley Park Pool, Maine Park Leisure Center, and pickleball/ice programming. Comparable budget scale and program mix.
Broad incumbents
- Naperville Park District: One of Illinois's largest park districts by budget and acreage, regularly cited as a national leader in municipal recreation. Provides a benchmark for the scale and program diversity Northbrook's model could aspire to.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Northbrook Park District social profiles
Digital presenceNorthbrook Park District compliance and trust
Trust signalCompliance9 records
Northbrook Park District financial estimates
Financial estimateRevenue estimate
Valuation estimate
Northbrook Park District leadership team
Management profileNumber of profiles
Profiles11 records
Northbrook Park District funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Northbrook Park District M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Northbrook Park District
What does Northbrook Park District do?
The Northbrook Park District operates and maintains 543 acres of parkland across 23 park areas and a portfolio of premier recreation facilities including Heritage Oaks Golf Club (18-hole public course), Techny Prairie Activity Center (net-zero certified fitness), Northbrook Sports Center (two indoor ice rinks), Ed Rudolph Velodrome (banked cycling track), Northbrook Theatre, and Meadowhill Aquatic Center. It delivers year-round structured programs (youth/adult athletics, fitness, performing arts, aquatics, early childhood, before/after school care, summer camps) plus community special events, with paid registration via the Active Network platform and a tiered resident/non-resident fee structure.
Is Northbrook Park District a public or private company?
Northbrook Park District is a private company. It is classified as state government owned and is currently operating.
When was Northbrook Park District founded?
Northbrook Park District was founded in 1927. It employs 101 to 250 people.
Where is Northbrook Park District based?
Northbrook Park District is headquartered in Northbrook, United States, in the North America region.
How does Northbrook Park District make money?
Four revenue lines are on record. Property Tax Revenue is the primary driver. The others are program and Activity Fees, facility Rentals and government Grants.
Who are Northbrook Park District's main competitors?
Direct peers on record are Highland Park Park District, Des Plaines Park District, Winnetka Park District, Glenview Park District, Arlington Heights Park District, Wilmette Park District, Skokie Park District, Deerfield Park District and Park Ridge Recreation and Park District. Naperville Park District is listed as a broad incumbent.
Does Northbrook Park District have an API?
No public API is recorded for Northbrook Park District.
What industry is Northbrook Park District in?
Northbrook Park District's product category is Municipal Recreation and Parks Services. Its primary akta.pro industry code is MPAKAEAH, Multi-Sport Complexes & Community Sports Parks. Its NAICS code is 71394 and its SIC code is 7900.