Meta The Creative Agency

What Meta The Creative Agency does

Meta The Creative Agency (legal name: Meta Creative Agency) is a Lisbon-headquartered, privately held creative services firm founded in 2001, operating from a single office at R. Margarida de Abreu, 11 in Lisbon, Portugal. The company delivers an integrated suite of professional creative services spanning advertising, branding, digital development, healthcare communication, marketing strategy, design thinking, and event management. Its core proposition combines strategists, copywriters, designers, and developers working on cross-functional teams, with a stated methodology of 'heartstorming' (passion-driven ideation) and a design thinking framework anchored on the question 'what problem are we solving?'.

The agency's most differentiated capability is healthcare and pharmaceutical communication, evidenced by sustained enterprise engagements with AstraZeneca (five consecutive years of lung cancer awareness campaigns with 140+ billboards, an estimated 6 million audience reach, and 90+ media articles), Novartis, Bayer, Boehringer Ingelheim, Roche Diagnósticos, Bial, Tecnimede, Viatris, BENE Farmacêutica, MSD, Takeda, Daiichi Sankyo, Novo Nordisk, and Biogen. Beyond pharma, the firm serves consumer goods (Nestlé, Friesland Campina, Dormidina), tobacco (Scandinavian Tobacco Group, Imperial Tobacco), luxury and sports (Sporting CP, Franck Muller, Scalpers), government (FCT - Fundação para a Ciência e a Tecnologia), and nonprofit (Make-A-Wish Portugal, Sociedade Portuguesa de Cardiologia) clients. Custom digital product work includes compliance gamification apps (I am Compliant for Boehringer Ingelheim), product selection tools (ben-u-ron 500mg app for BENE Farmacêutica), and brand activation apps (Friso app for Friesland Campina México).

The business model is project-based professional services revenue generated through direct B2B engagement, with clients initiated via a 'Propose to us' inquiry system on the website, email ([email protected]), phone, and WhatsApp. Pricing is not publicly disclosed. The firm has 11-50 employees, no disclosed funding rounds, no parent company, no subsidiaries, no M&A activity, no management team information, and no API or productized software platform. Geographic reach is anchored in Portugal with project-based international delivery (notably Mexico via Friesland Campina). There is no evidence of AI/ML capabilities, patents, regulatory actions, or third-party certifications.

Name

Meta The Creative Agency

Legal name

Meta Creative Agency

Website

https://metacreativeagency.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Meta The Creative Agency is a Lisbon-based, privately held creative services firm founded in 2001 that provides advertising, branding, digital development, event management, and healthcare communication to enterprise clients. It specializes in pharmaceutical and healthcare campaigns, serving major pharma names alongside consumer, sports, luxury, and government clients.

Ownership category

akta.pro rank

Product category

Creative and Advertising Services

NAICS

Advertising Agencies (54181), Advertising Agencies (541810), Graphic Design Services (54143)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Healthcare/Pharma Creative Agencies (MPAAAAAJ), Activation/Experiential Creative Agencies (MPAAAAAO), Creative Concepting & Campaign Development (BPAFAEAD)

Keywords

• Creative agency services
• Advertising campaigns
• Brand activation
• Healthcare communication
• Digital development

Headquarters

HQ city

Lisboa

HQ country

Portugal

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Creative Agency Services: Project-based creative and advertising services including advertising campaigns, branding, digital development, events, and marketing strategy. Revenue generated through client engagements and project retainers.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Meta The Creative Agency is a Lisbon-based full-service creative agency that designs and delivers advertising, branding, digital development, event management, and marketing strategy projects for enterprise clients. Its teams of strategists, copywriters, designers, and developers collaborate on integrated campaigns, with a particular specialization in healthcare and pharmaceutical communication for major pharma brands.

Product overview

Meta The Creative Agency is a Lisbon-based creative services company offering a unified suite of professional services including advertising, branding, digital solutions, event management, healthcare communication, marketing strategy, and design thinking. Rather than a software platform, the company provides integrated creative services where strategists, copywriters, designers, and developers collaborate on client projects. Services are delivered through cross-functional teams working across multiple industries including healthcare/pharmaceutical, consumer goods, sports, and luxury brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Advertising Services Strategic advertising services in which strategists, copywriters, and designers collaborate to define the media mix and messaging that best suit each client's objectives. Used by enterprise clients across healthcare, FMCG, sports, and luxury sectors.
• Branding Services Brand building and identity work, including naming, visual identity, tone of voice, and portfolio redesign, ensuring consistent communication across touchpoints. Used by clients seeking to establish, refresh, or reposition their brand.
• Development Services Implementation of digital ideas and solutions by developers who combine young talent with experienced professionals to deliver across platforms, including apps, interactive experiences, and custom digital tools for enterprise clients.
• Design Thinking Services A problem-solving methodology that begins every project by answering 'what problem are we solving?' and producing inventive answers to new client challenges, applied across advertising, branding, and digital work.
• Healthcare Communication Services Specialized communication services for pharmaceutical companies, including awareness campaigns, congress presence, compliance training, product selection tools, and patient education, delivered with compliance-conscious creative solutions.
• Marketing Strategy Services Strategic marketing services that combine knowledge and experience to take clients' marketing strategy a step forward and bring them closer to their goals.
• Event Management Services Creative event solutions including exhibition booth design, promotional events, and event organization for enterprise clients across industries, exemplified by stands at ESPGHAN, SPD Congress, and Expofarma.

Quantifiable outcome

• 5 consecutive summer campaigns for AstraZeneca with over 140 billboards
• +2 more outcomes

Named customers26 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/metacreativeagency
• LinkedInlinkedin.com/company/metacreativeagency

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meta The Creative Agency