Zero Degrees West

What Zero Degrees West does

Zero Degrees West is a London-based creative entertainment agency, operating as part of OC Agency Group Ltd following its 2024 merger with Obviously Creative. The firm provides three core service pillars — Campaigns, Design, and AV & Motion — to major film studios, streaming platforms, and entertainment brands. Named clients include Warner Bros., Universal Pictures, Sony Pictures, Lionsgate, Netflix, BritBox, Disney, and BBC Studios, with notable long-tenured engagements around franchises such as Doctor Who (10+ years) and BritBox (5+ years).

The agency has built a recognizable profile in entertainment marketing through high-visibility campaigns, including the Sidemen Story documentary (which reached #1 on Netflix), the Speed Racer 4K release (described as Warner Bros.' best-performing 4K campaign), and the Silver Clio-winning Elvis campaign, alongside an accumulated 12 industry awards. Its work spans theatrical, home entertainment, and streaming release strategies across the UK, US, Germany, the Nordics, Japan, Canada, Australia, and South Africa.

The business model is project-based professional services: campaigns are scoped and priced around individual studio releases or franchise initiatives, with go-to-market conducted via direct enterprise sales to studio marketing teams. Revenue mechanics depend on studio slate timing, making income lumpy and correlated with release calendars. No subscription, recurring retainer, or platform-style pricing is evident in the input. The firm is privately held (company number 05811527) with 11–50 employees and no disclosed financials or external funding.

Name

Zero Degrees West

Legal name

OC Agency Group Ltd

Website

https://zerodegreeswest.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Zero Degrees West is a London-based creative entertainment agency providing campaigns, design, and AV/motion services to major film studios, streaming platforms, and entertainment brands globally, now operating under OC Agency Group Ltd after its 2024 merger with Obviously Creative.

Ownership category

akta.pro rank

Product category

Creative Entertainment Marketing Services

NAICS

Advertising Agencies (541810), Motion Picture and Video Production (512110), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Post-Production (Editorial, Color, Online Finishing) (MPAAAMAB)

Keywords

• Entertainment marketing services
• Creative agency services
• Key art design
• Home entertainment packaging
• AV motion production

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Creative Services Revenue: B2B professional services providing creative campaign work, design, and AV/motion production to entertainment studios and brands on a project basis

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Zero Degrees West (now operating as OC Agency) is a London-based creative entertainment agency that delivers end-to-end creative services to film studios, streaming platforms, and home entertainment publishers. Its work spans three integrated pillars: Campaigns (strategy & ideation, social, multimedia, localisation, B2B marketing), Design (key art, packaging for physical media, on-platform streaming artwork), and AV & Motion (trailers, sizzles, promos, TV/VOD/cinema spots, radio). Engagements are delivered on a project basis for major entertainment brands and franchises.

Product overview

Zero Degrees West is a creative entertainment agency that provides a unified portfolio of creative services rather than a software product. The agency operates three integrated service pillars: Campaigns (strategy, social, multimedia, localisation, B2B marketing), Design (key art, packaging, on-platform creative), and AV & Motion (sizzles, promos, TV/VOD/cinema, radio, trailers). These services are delivered together as end-to-end creative solutions for entertainment brands, film studios, and streaming platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Campaigns End-to-end campaign services for entertainment brands including Strategy & Ideation, Social media content, Multimedia production, Localisation for international markets, and B2B marketing. Delivered on a project basis to studios and streaming platforms.
• Design Creative design services encompassing Key Art creation, Packaging design for home entertainment releases (Blu-ray, 4K SteelBook, collector's editions), and On-Platform artwork for streaming services. Includes bespoke illustration, motion lenticular covers, and localised adaptations.
• AV & Motion Audio-visual and motion graphics services including Sizzles, Promos, TV/VOD/Cinema production, Radio creative, and Trailers for entertainment marketing campaigns. Used across theatrical, home entertainment, and streaming releases.

Quantifiable outcome

• Speed Racer 4K campaign became best performing WB 4K campaign of all time, debuting at No.2 in Blu-Ray charts
• +3 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

29 partnerships are on record, tiered core, flagship and minor.

• SignaturecoreChannel Partner/ Reseller/ DistributorPartnership with Signature for Under The Stars film key art and trailer origination targeting mainstream audience and rom-com fans
• Arrow VideocoreChannel Partner/ Reseller/ DistributorPremium Blu-ray packaging design partnership for restored film releases including American Yakusa with bespoke illustrated artwork and collector's booklet
• Warner Bros.flagshipStrategic or Co-development PartnerMajor studio partner for multiple campaigns including Speed Racer 4K (best performing WB 4K campaign), The Bride home ent, A Nightmare on Elm Street franchise, Travel Posters campaign, Bond Collection 4K launch
• Universal PicturesflagshipStrategic or Co-development PartnerOngoing partnership for Wicked campaign (international marketing and Tottenham Court Road OOH), How to Train Your Dragon campaign, Happy Place Festival visuals
• Sony Pictures/Sony Pictures UK/Sony Pictures EMEAflagshipStrategic or Co-development PartnerPartnership for GOAT social spots, Spider-Verse franchise campaigns (award-winning), Always On catalogue campaigns, Build Your Collection bundles, Venom: The Last Dance social campaign with Alexa integration
• NetflixflagshipStrategic or Co-development PartnerOn-platform artwork for Netflix original shows including Centauro, Over Water, The Duchess, The Sidemen Story documentary (reached No.1 on Netflix)
• BritBox GlobalcoreStrategic or Co-development Partner5+ year partnership for on-platform assets worldwide, seasonal campaigns, Mystery Month, platform launches in new territories including King's Coronation coverage
• BritBoxcoreStrategic or Co-development PartnerLynley reboot key art and on-platform creative for global audiences
• LionsgateflagshipStrategic or Co-development PartnerJohn Wick 4 home entertainment packaging including DVD, Blu-ray, HMV first edition slipcase, collector's edition; Ballerina theatrical OOH campaign with 3D motion at Boxpark Wembley
• M3GAN (Studio)minorChannel Partner/ Reseller/ Distributor4K boxset design with SteelBook case and motion lenticular cover
• The Walt Disney CompanyflagshipStrategic or Co-development PartnerDisney Wish experience event design for Make-A-Wish Italia partnership including children's activity book, branded signage, ship-themed bus wrap for Disney Fantasy
• Pinewood StudioscoreStrategic or Co-development PartnerStar Wars 10-year anniversary celebration edit showcased at Star Wars Celebration in London
• Trilith StudiosminorStrategic or Co-development PartnerIntegrated social strategy based on audience insights, brand intro and social templates for Trillith community
• Capcom EuropeminorChannel Partner/ Reseller/ DistributorMedia campaign for Monster Hunter Stories gaming series including YouTube spot and multi-territory ads
• BBC StudioscoreChannel Partner/ Reseller/ DistributorLongstanding partnership packaging David Attenborough content including social edits and 4K UHD packaging
• Sony MusicminorChannel Partner/ Reseller/ DistributorGeorge Michael Older album social assets for vinyl box set re-release targeting younger demographic on Instagram, TikTok, Spotify
• Doctor Who (BBC)coreStrategic or Co-development Partner10+ year partnership spanning key art creation, campaigns, packaging, social assets, Doctor in Fortnite launch
• ITVXcoreChannel Partner/ Reseller/ DistributorOn-platform artwork rollout for over 400 titles including A Spy Among Friends, The Inbetweeners, Bridget Jones' Diary for UK streaming service launch
• SignatureminorChannel Partner/ Reseller/ DistributorTerrifier 3 packaging, key art origination, digital and OOH for franchise's most gruesome instalment
• KaleidoscopecoreChannel Partner/ Reseller/ DistributorHellboy: The Crooked Man key art, OOH, packaging and digital adaptations; Mr Burton key art, packaging and digital for theatrical and home entertainment release
• 101 FilmsminorChannel Partner/ Reseller/ DistributorJeepers Creepers Reborn key art, quad, and visuals for Blu-ray and DVD home entertainment release
• Aura EntertainmentminorChannel Partner/ Reseller/ DistributorTheatrical key art for Code 3 dark comedy drama with gritty, urgent designs
• Pangaea GroupminorChannel Partner/ Reseller/ DistributorThe Sidemen Story documentary key art, teaser, and trailer for Netflix release
• Amazon (for Sony Pictures EMEA)minorChannel Partner/ Reseller/ DistributorVenom: The Last Dance campaign with Amazon and Alexa device integration for home entertainment release
• Second Sight FilmsminorChannel Partner/ Reseller/ DistributorThe Nice Guys limited edition 4K release key art and packaging with new line look capturing film's wit and retro swagger
• BASEcoreStrategic or Co-development PartnerMega Movie Week cross-studio initiative expanded into multiple territories including Germany, Norway, Sweden, Finland, Denmark and Japan; evolved to Mega Movie Weekend in UK
• All3MediacoreChannel Partner/ Reseller/ DistributorEye-catching key art for production and distribution company's extensive portfolio of shows, series and documentaries
• Make-A-Wish ItaliaminorGTM or Marketing PartnerCharity partner for Disney Wish experience creating magical moments for children with critical illnesses
• KaleidoscopecoreChannel Partner/ Reseller/ DistributorProject Wolf Hunting key art and trailer capturing film's relentless intensity

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Refinery: The Refinery is a UK creative agency serving entertainment, broadcast and consumer brands with campaigns, design, and content production — geographically close peer to Zero Degrees West with overlapping entertainment client work.
• AV Squad: AV Squad is an entertainment creative agency specializing in trailers, TV spots, and motion content for major film and TV clients — directly competing in the same AV & Motion service category as Zero Degrees West.
• Trailer Park: Trailer Park is a Hollywood-based entertainment marketing agency that produces trailers, key art, TV spots, and integrated campaigns for major studios and streamers — a directly comparable service mix to Zero Degrees West's AV & Motion and Design pillars.
• Empire Design: Empire Design is a UK-based creative agency specializing in key art, poster design, and packaging for film and home entertainment clients — directly comparable to Zero Degrees West's key art and packaging capabilities.
• Ignition Creative: Ignition Creative is a global entertainment creative agency producing key art, trailers, campaigns, and branded content for film studios and streaming platforms — closely aligned with Zero Degrees West's entertainment marketing focus.
• Buddha Jones: Buddha Jones is a Los Angeles-based entertainment creative agency producing trailers, key art, and integrated campaigns for major studios — a direct competitor to Zero Degrees West's entertainment marketing service offering.
• Concept Arts: Concept Arts is an entertainment design and advertising agency producing key art, posters, and campaign creative for film and home entertainment releases — comparable to Zero Degrees West's Design pillar.
• Mocean: Mocean is a London-based entertainment marketing agency producing trailers, TV spots, and creative campaigns for film and TV clients — a direct UK-headquartered peer competing for similar entertainment accounts.

Broad incumbents

• WPP / Ogilvy Entertainment: WPP and its entertainment-focused units (Ogilvy, VMLY&R) operate large-scale advertising and entertainment marketing networks serving the same studio and streamer clients, often as a holding-company alternative to specialist boutiques like Zero Degrees West.

Regional players

• Final Cut Entertainment: Final Cut is a UK-based post-production and entertainment creative company producing trailers, promos, and finishing work for film and TV — a regionally focused peer competing in adjacent entertainment post-production services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/zero-degrees-west
• Instagraminstagram.com/oc_agency
• Xx.com/ZDW_Agency
• Facebookfacebook.com/zerodegreeswestagency

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zero Degrees West