Machinetech
Machinetech is a privately owned New Zealand industrial equipment distributor, founded in 1994 and based in Penrose, Auckland, that imports and supplies plastics processing machinery, ancillary equipment, spare parts, and MESAN cooling towers to plastics manufacturers, food processors, and industrial facilities across New Zealand.
- Company typePrivate
- Founded1994
- HeadquartersAuckland, New Zealand
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Machinetech does
Machinetech Limited is a privately owned New Zealand company founded in 1994 that operates as a specialist importer and distributor of plastics processing equipment and industrial cooling towers from its headquarters and warehouse at 112A Mays Road, Penrose, Auckland. The company holds what it describes as New Zealand's largest inventory of plastic processing equipment and cooling towers, sourcing from international manufacturers including SHINI (auxiliary equipment — granulators, chillers, water heaters, hopper loaders, flexible screw feeders), TEDERIC, SALLSEN, Chen Hsong, Woojin, and JSW (injection moulding machines), MESAN (counter flow, cross flow, closed circuit, and CTI-certified cooling towers from 8 RT to 1500 RT), Alfa (bean robots), Genox (recycling shredders and granulators), and Ferlin (gravimetric blenders). Its product portfolio covers the full plastics production lifecycle — drying, conveying, dosing, mixing, mould temperature control, cooling, automation, and recycling — supplemented by ancillaries such as heater bands, cartridge heaters, mould clamps, quick couplers, water manifolds, hopper magnets, metal detectors, and Gefran linear transducers.
Machinetech sells directly to customers through its website-based enquiry system, with quote-based pricing, ex-store pickup, equipment testing prior to purchase, and after-hours technical support as key service differentiators. Revenue streams are anchored on one-time new equipment sales (SHINI, TEDERIC, MESAN lines), second-hand and surplus equipment resale, recurring spare parts and consumables, and professional services including commissioning, preventative maintenance, and plant consultancy. Its primary customer segments are plastics processing manufacturers (injection moulding, blow moulding, extrusion) and industrial facilities requiring cooling (plastics, metal processing, HVAC, food production, dairy, pulp and paper, power stations). Named enterprise customers include Sistema Plastics and Alliance Meat Processors.
The go-to-market is sales-led and primarily domestic — marketing channels concentrate on the company website, an email newsletter for used-machinery notifications, and select trade-show participation (notably K 2025 in Düsseldorf). The company emphasises its 100% New Zealand-owned status, its multi-decade operating history, and its essential-supplier positioning during COVID-19 Level 3 restrictions. The core technology stack is mechanical/industrial with conventional P.I.D. process controllers; no AI, API, or software-as-a-service components are evident in the offering.
Machinetech firmographics
Firmographics- Name
- Machinetech
- Legal name
- Machinetech Limited
- Website
- https://machinetech.co.nz
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Machinetech is a privately owned New Zealand industrial equipment distributor, founded in 1994 and based in Penrose, Auckland, that imports and supplies plastics processing machinery, ancillary equipment, spare parts, and MESAN cooling towers to plastics manufacturers, food processors, and industrial facilities across New Zealand.
- Ownership category
- akta.pro rank
Machinetech industry classification
Industry- Product category
- Plastics Processing Equipment Distribution
- NAICS
- Packaging Machinery Manufacturing (333993), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (3334), Other General Purpose Machinery Manufacturing (3339)
- SIC
- Wholesale-Industrial Machinery & Equipment (5084), Special Industry Machinery (No Metalworking Machinery) (3550), Refrigeration & Service Industry Machinery (3580)
- akta.pro primary industry
- Conveying, Feeding & Accumulation Systems (Packaging Lines) (IMAHAOAK)
- akta.pro secondary industries
- Filling & Dosing Machines (Liquid/Powder/Solid) (IMAHAOAF), Blow Molding & Thermoforming Packaging Equipment (Bottle/Tray Making) (IMALAOAK), Packaging Machinery Parts, Tooling & Changeover Kits (IMAHAOAO)
Keywords
Where Machinetech is headquartered
LocationHeadquarters
- HQ city
- Auckland
- HQ country
- New Zealand
- HQ region
- Oceania
Offices1 record
Markets served
Machinetech business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- New Plastics Equipment Sales: Sale of new plastics processing machinery including injection moulding machines, ancillary equipment, robots, conveyors, hopper loaders, chillers, water heaters, granulators and other auxiliary equipment from international manufacturers.
- Cooling Towers Sales: Import and supply of MESAN cooling towers including counter flow, cross flow, closed circuit, and CTI certified models ranging from 8 RT to 1500 RT plus modular units.
- Second Hand & Surplus Equipment: Sale of used and surplus plastics processing equipment and cooling towers from their existing inventory.
- Spare Parts & Components: Supply of spare parts, consumables, heater bands, mould clamps, quick couplers, water manifolds, hopper magnets, desiccant beads, filters, and other replacement components.
- After Sales Support Services: After sales service, consultancy for upgrading or new plants, commissioning of plants, and preventative maintenance work on plastics machinery and cooling towers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Standard product enquiry pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Machinetech product offering
Product offeringCore offering
Machinetech imports and distributes industrial plastics processing equipment and cooling towers to New Zealand customers from its Penrose, Auckland warehouse. The product range covers injection moulding machines (TEDERIC, SALLSEN, Chen Hsong, Woojin, JSW), SHINI auxiliary equipment (granulators, chillers, water heaters, hopper loaders, screw feeders, dehumidifiers), Alfa robots, Ferlin gravimetric blenders, MESAN cooling towers, and Genox recycling equipment, supported by spare parts supply and after-sales service including commissioning and preventative maintenance.
Product overview
Machinetech Limited is a privately owned New Zealand company (established 1994) that operates as a specialist importer and distributor of industrial equipment, primarily serving the plastics processing industry. The company offers New Zealand's largest stock of plastics machinery, ancillary equipment, spare parts, and cooling towers from its Penrose warehouse. The core offering consists of injection moulding machines sourced from multiple international manufacturers (TEDERIC, SALLSEN, Chen Hsong, Woojin, JSW) alongside a comprehensive range of SHINI auxiliary equipment covering the full plastics production lifecycle — drying/dehumidifying, feeding/conveying, dosing/mixing, heating, cooling (water chillers), granulating/recycling, and automation. Cooling towers are supplied exclusively under the MESAN brand in counter flow, closed circuit, and low drift configurations ranging from 8 RT to 1500 RT. The company also stocks a wide range of ancillary parts (heater bands, cartridge heaters, mould clamps, quick couplers, metal detectors, water treatment) and provides after-sales service, plant consultancy, and commissioning support.
Differentiator
Problem solved
Functional benefit
Products and services
- Plastics Processing Equipment and Ancillary Products General portfolio of plastic processing equipment including injection moulding machines (TEDERIC, SALLSEN, Chen Hsong, Woojin, JSW), robots (Alfa), conveyors, hopper loaders and dryers, water and air cooled chillers (SHINI), water heaters, flexible screw feeders, granulators, dehumidifiers, colour dosers, gravimetric blenders (Ferlin), metal detectors (Bauer), ionising air blowers, flow meters, heater bands, cartridge heaters, thermocouples, mould clamps, quick couplers, hopper magnets, filters, and Gefran linear transducers for plastics manufacturing customers in New Zealand.
- Industrial Cooling Towers Supply of MESAN and Cooltek industrial cooling towers ranging from 8 RT to 1500 RT plus modular units, available in cross flow, counter flow, closed circuit, and CTI certified configurations, designed for plastics and metal processing, HVAC, food production, dairy farm milking sheds, dry cleaning plants, pulp and paper industries, and power stations in New Zealand.
- Recycling Equipment Distribution of SHINI and Genox recycling equipment, including Genox V600 Shredders and GC800 Granulators, plus SHINI SG-23/30/36 sound-proof central granulators for centralised recycling of waste or rejected parts from injection moulding, blow moulding, and extrusion lines.
- Second Hand and Surplus Equipment Sale of used and surplus plastics processing equipment and cooling towers from existing inventory as a cost-effective alternative to new machinery for New Zealand customers.
- Spare Parts and Components Supply of spare parts and consumables including heater bands, cartridge heaters, mould clamps, quick couplers (LENZKES), water manifolds, hopper magnets, desiccant beads, filters, and other replacement components for plastics processing machinery and cooling towers.
- After Sales Service and Support After-sales technical service, consultancy for upgrading or new plants, commissioning of plastics plants, and preventative maintenance work on plastics machinery and cooling towers, with after-hours support availability.
- SALLSEN SSF520 Servo Injection Moulding Machine Energy-saving servo hydraulic injection moulding machine from SALLSEN, distributed in New Zealand by Machinetech, suited to small and medium precision plastic part production.
Quantifiable outcome
- Fast delivery of in-stock items - if we have it, you'll get it fast
- +1 more outcomes
Companies that use Machinetech
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Machinetech technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Machinetech partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- SHINI Plastics TechnologiescoreSHINI is one of Machinetech's main suppliers for auxiliary equipment. They are the largest plastic auxiliary equipment manufacturers globally, providing products from raw materials conveying to volumetric mixing, mold temperature control, cooling systems, automatic robots, and granulating and recycling equipment. Machinetech distributes SHINI products in New Zealand.
- TEDERIC Machinery Co., Ltd.coreTEDERIC is a major supplier of injection moulding machines distributed by Machinetech in New Zealand. TEDERIC has passed ISO9001, ISO14001 and ISO18001 certifications. Their product range includes E injection moulding machines and Neo Series models.
- SALLSEN International ChinacoreSALLSEN is Machinetech's newly introduced partner for high-quality, customised injection moulding machines. With over 18 years of industry experience, SALLSEN specialises in precision medium and small-sized injection moulding machines including full-electric machines. They have been awarded multiple invention patents and utility model patents. Machines exported to nearly 30 countries worldwide.
- CHEN HSONGcoreCHEN HSONG is a long-established manufacturer of injection moulding machines distributed by Machinetech. Their Supermaster series machines offer high efficiency with 5-second cycle times and feature direct drive electric screw motors.
- WOOJIN PLAIMMcoreWOOJIN is a supplier of energy-saving hydraulic injection machines (TB series) with servo pump system optimization. Distributed by Machinetech in New Zealand.
- JSW (Japan Steel Works)coreJSW is an industry pioneer in manufacturing large electric moulding machines. Their second-generation AD Series provides industry-leading energy savings with power consumption reduced by 60% and CO2 reduced by 92t/year.
- Alfa RobotcoreAlfa supplies REDSTONE Series CNC AC Servo Bean Robots suitable for all types of horizontal injection machines from 50 to 500 tons. Features super high-speed take-out at 0.48 seconds and dry cycle time within 4.8 seconds.
- MESAN Cooling TowercoreMESAN has been supplying cooling towers to Machinetech for 15 years and has become one of the world leaders in manufacturing with CTI accreditation. MESAN produces cross flow and counter flow cooling towers from 8 RT to 1500 RT plus modular units. CTI Certified Number: 08-26-03(R3).
- Genox RecyclingminorGenox supplies recycling equipment including V600 Shredders and GC800 Granulators for plastic recycling applications. Distributed by Machinetech in New Zealand.
- Ferlin Plastics AutomationcoreFerlin supplies the GRAVIMIX FGB 5 gravimetric blender for efficient and precise dosing of thermoplastic materials in extrusion and injection moulding. Features weighing accuracy of 0.01 grams with easy-clean design.
- CooltekminorCooltek is a cooling tower brand distributed by Machinetech in New Zealand.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Machinetech competitors and assessment
Company assessmentBroad incumbents
- Milacron (Hillenbrand): US-based manufacturer of plastics processing and extrusion equipment (now under Hillenbrand). Competes with the IMM brands Machinetech distributes and serves similar global polymer processors.
- Baltimore Aircoil Company (BAC): Global manufacturer of evaporative cooling, adiabatic cooling, and heat-rejection equipment including cooling towers. Direct competitive alternative to MESAN (which Machinetech distributes) for industrial cooling tower buyers.
- ENGEL Holding GmbH: Global Austrian manufacturer of injection moulding machines and integrated plastics processing solutions. ENGEL competes with TEDERIC/SALLSEN/Chen Hsong/JSW that Machinetech distributes, making it a broad incumbent competing for the same NZ plastics processors.
- KraussMaffei Group: German manufacturer of injection moulding machinery, extrusion, and reaction process machinery for plastics and rubber. Directly competes with the IMM brands Machinetech distributes, and serves the same processor base globally.
- SPX Cooling Technologies: Global supplier of air-cooled, water-cooled, and evaporative cooling products including Marley and Recold cooling towers. Competes with MESAN cooling towers for industrial and HVAC buyers in NZ and globally.
- Husky Injection Molding Systems: Canadian manufacturer of injection moulding equipment, hot runners, molds, and integrated systems. Competes head-to-head with TEDERIC, Chen Hsong, JSW, and Woojin in the IMM segment Machinetech serves in NZ.
- Sumitomo (SHI) Demag: Japanese-German manufacturer of electric and hydraulic injection moulding machines, including all-electric precision machines. Competes with Chen Hsong Supermaster, JSW AD Series, TEDERIC E-series — all distributed by Machinetech.
Direct peers
- Absolute Haitian: Distributor of Haitian-branded injection moulding machines across North America and other markets. Functions as the direct competitive analog to Machinetech — a regional specialist distributing Chinese/Asian IMM brands with full-service support.
Others
- SHINI Plastics Technologies: Taiwan-based, world's largest manufacturer of plastics auxiliary equipment (conveying, drying, temperature control, granulating, recycling). While Machinetech is SHINI's NZ distributor, SHINI itself competes with the broader auxiliary equipment market Machinetech participates in.
Regional players
- Cooltek NZ: New Zealand-based cooling tower brand and supplier. Cooltek is actually distributed by Machinetech and represents the closest direct competitive overlap for industrial cooling tower sales in the NZ market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Machinetech social profiles
Digital presenceMachinetech compliance and trust
Trust signalCompliance3 records
Machinetech financial estimates
Financial estimateRevenue estimate
Valuation estimate
Machinetech leadership team
Management profileNumber of profiles
Machinetech funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Machinetech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Machinetech
What does Machinetech do?
Machinetech imports and distributes industrial plastics processing equipment and cooling towers to New Zealand customers from its Penrose, Auckland warehouse. The product range covers injection moulding machines (TEDERIC, SALLSEN, Chen Hsong, Woojin, JSW), SHINI auxiliary equipment (granulators, chillers, water heaters, hopper loaders, screw feeders, dehumidifiers), Alfa robots, Ferlin gravimetric blenders, MESAN cooling towers, and Genox recycling equipment, supported by spare parts supply and after-sales service including commissioning and preventative maintenance.
Is Machinetech a public or private company?
Machinetech is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Machinetech founded?
Machinetech was founded in 1994. It employs 11 to 50 people.
Where is Machinetech based?
Machinetech is headquartered in Auckland, New Zealand, in the Oceania region.
How does Machinetech make money?
Five revenue lines are on record. New Plastics Equipment Sales are the primary driver. The others are cooling Towers Sales, second Hand & Surplus Equipment, spare Parts & Components and after Sales Support Services.
Who are Machinetech's main competitors?
Broad incumbents on record are Milacron (Hillenbrand), Baltimore Aircoil Company (BAC), ENGEL Holding GmbH, KraussMaffei Group, SPX Cooling Technologies, Husky Injection Molding Systems and Sumitomo (SHI) Demag. Absolute Haitian is listed as a direct peer. SHINI Plastics Technologies is listed as an others. Cooltek NZ is listed as a regional player.
Does Machinetech have an API?
No public API is recorded for Machinetech.
What industry is Machinetech in?
Machinetech's product category is Plastics Processing Equipment Distribution. Its primary akta.pro industry code is IMAHAOAK, Conveying, Feeding & Accumulation Systems (Packaging Lines), with a secondary code of IMAHAOAF, Filling & Dosing Machines (Liquid/Powder/Solid). Its NAICS code is 333993 and its SIC code is 5084.