Designwerkstatt

What Designwerkstatt does

Designwerkstatt (legally db designwerkstatt, sole proprietorship of Michael Brösdorf) is a full-service design agency founded in 2002 and headquartered in Wrestedt, Germany. The company delivers graphic design, responsive web design, print production and in-house textile embroidery to German small and medium-sized businesses, associations, schools, and nonprofit organizations — explicitly excluding B2C/consumer clients per its AGB. The operational model is project-based and quote-driven, with no public pricing; work is structured as individual service contracts (web, print, embroidery) plus optional recurring maintenance, CMS training, hosting and SEO add-ons.

The technology stack centers on two open-source content management systems — TYPO3 for complex, multi-editor websites (used for clients such as Mieterbund Darmstadt, DADINA, Kleeblatt Seniorenzentren, CUT 3D Messtechnik, Justus-Liebig-Schule Darmstadt) and WordPress for lighter marketing sites (used for Odenwaldnachhilfe, VANIMA, SUNSHINE MUSIC BAND, UELZENCONNECT) — supplemented by e-commerce build-outs, third-party integrations (Borlabs Cookie for GDPR consent, Friendly Captcha for bot protection, self-hosted Matomo for analytics) and web hosting delivered via a partnership with Mittwald CM Service at a stated 99% availability SLA. A differentiated capability is the in-house Stickservice (embroidery) line, which produces branded workwear, polo shirts and promotional textiles on industrial embroidery machines, allowing the agency to bundle logo design, corporate identity, web implementation and physical merchandise under one roof.

Commercially, the firm runs a sales-led, direct-inquiry go-to-market: prospective clients contact the firm via a website form or phone (0151 24175225) for a free initial consultation, after which customized proposals are issued. Marketing relies on an extensive portfolio of 26+ documented case studies, SEO and organic social presence on Xing, LinkedIn, Instagram and Facebook. The customer base is highly fragmented across verticals (education, healthcare/wellness, legal, finance, trades, music, senior care, 3D metrology), with multi-year relationships including Mieterbund Darmstadt (since 2008) and DADINA (2011-2025). The firm has no institutional funding, no M&A activity, no patents, and no AI/ML capabilities in its disclosed product set.

Name

Designwerkstatt

Legal name

db designwerkstatt

Website

https://designwerkstatt.net

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Designwerkstatt is a German sole-proprietorship design agency founded in 2002 by Michael Brösdorf, providing graphic design, TYPO3/WordPress web design, print production and in-house textile embroidery to small and medium businesses, associations and educational institutions across Germany.

Ownership category

akta.pro rank

Product category

Graphic and Web Design Services

NAICS

Graphic Design Services (541430)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Brand Experience (BX) & Service Design (BPAFAEAI)

akta.pro secondary industries

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Custom Printing & Decoration Services (Screen Print, Embroidery, Laser) (BPAFAMAL)

Keywords

• Graphic design services
• Corporate identity design
• Responsive web design
• Print design services
• Textile embroidery services

Headquarters

HQ city

Bad König

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Web Design and Development Projects: Project-based fees for website creation, redesign, and extension using agile methods or specification documents (Lasten- und Pflichtenheft). Contracts are work contracts (§631 BGB) with deliverables including web pages, online shops, and web components.
2. Print Design Services: Design services for print products including logos, graphics, banners, posters, flyers, business cards, and corporate stationery. Project-based pricing with two correction rounds included.
3. Website Maintenance and Care: Optional ongoing maintenance services for websites including function troubleshooting, browser updates, and technical maintenance. Offered separately after project completion.
4. Web Hosting Services: Hosting services for websites and shops created by the company, using third-party server providers, with 99% availability guarantee.
5. Embroidery and Textile Services: Custom embroidery services for companies and associations, including logo design, embroidery file creation, and finished embroidered textiles.
6. Print Production Coordination: Print order handling including communication with print service providers, offered as direct business or intermediary service.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Designwerkstatt is a B2B design agency delivering corporate identity (logo, design manual, business stationery), responsive web design using TYPO3 and WordPress CMS, online shops, print collateral (flyers, brochures, posters, packaging), and in-house embroidery services for branded textiles. The agency serves small and medium-sized businesses, associations, educational institutions, and healthcare providers in Germany, executed through a free initial consultation and custom project-based quoting.

Product overview

Designwerkstatt (db designwerkstatt) is a full-service graphic and web design agency founded in 2002, serving small and medium-sized businesses. The core offering is Corporate Design and Web Presence development, combining brand identity services (Logoentwicklung, Corporate Design, Designmanual/Styleguide, Geschäftsausstattung) with digital services (Webdesign/Responsive Design, TYPO3 & WordPress CMS, Online Shops, SEO). The product portfolio centers on TYPO3 and WordPress as the primary CMS platforms, supplemented by Printdesign services (Geschäftspapiere, Imagebroschüren, Flyer, Plakate, Anzeigen, Verpackungen), and a textile embroidery service (Stickservice) for branded merchandise. Additional services include strategic consulting (Konzept & Strategie), copywriting (Texterstellung), photography, CMS training, ongoing support, and domain/hosting services. The company operates from Wrestedt, Germany, and specializes in delivering complete communication solutions from brand development through website implementation.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Design / Identität
• Webdesign / Responsive Design
• Online Shops / E-Commerce
• Printdesign / Printprodukte
• Stickservice / Textile Embroidery
• Konzept & Strategie
• Suchmaschinenoptimierung (SEO)
• Domain & Hosting
• Betreuung & Support (Website Maintenance)
• Schulungen / CMS Training
• Texterstellung / Copywriting
• Fotografie

Named customers26 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature3 records

Partnerships

One partnership is on record.

• Mittwald CM Service GmbH & Co. KGcoreTechnology or IntegrationMittwald provides web hosting services for Designwerkstatt's website and client projects. They use Mittwald's servers for website hosting with 99% availability guarantee.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• UEBERBIT GmbH: UEBERBIT is a German digital agency specializing in TYPO3-based web platforms, corporate websites, and digital strategy for mid-market and organizational clients. Highly comparable to Designwerkstatt on TYPO3 CMS implementation depth.
• Scholz & Volkmer GmbH: Scholz & Volkmer is a well-established German creative agency delivering brand strategy, corporate design, and digital/web design. Comparable in offering corporate identity and digital presence services, though operating at a larger scale and with broader brand-experience scope than Designwerkstatt.
• 247GRAD GmbH: 247GRAD is a German digital agency offering web design, branding, corporate design, and CMS-based website development for SMBs and mid-market clients. Directly comparable to Designwerkstatt in service mix (logo, corporate identity, responsive web design) and target market (German SMBs and organizations).
• Bytebreaker GmbH: Bytebreaker is a smaller German web and design agency offering TYPO3 and WordPress implementations, responsive web design, and corporate identity services. Comparable in scale, CMS focus, and SMB/association client base to Designwerkstatt.
• Pixeldreher GmbH: Pixeldreher is a smaller German design and web agency offering corporate identity, responsive web design, and WordPress/TYPO3 work for SMBs. Closely aligned with Designwerkstatt in service mix, scale, and German SMB target audience.
• SinusQuadrat Kommunikation GmbH: SinusQuadrat is a German creative agency focused on corporate design, web design, TYPO3 implementations, and print collateral for SMBs and associations. Closely comparable to Designwerkstatt in service portfolio (especially TYPO3 CMS expertise) and target segment.

Broad incumbents

• nexum AG: nexum is a mid-to-large German digital and brand consultancy offering corporate communications, web presence, and digital strategy. Comparable to Designwerkstatt's brand-and-web integration thesis but at a substantially larger footprint and with enterprise clients.
• denkwerk GmbH: denkwerk is a larger German full-service digital agency delivering web design, UX, branding, and digital strategy to enterprise clients. Overlaps with Designwerkstatt on web design and brand work but operates at significantly greater scale and serves larger enterprise customers.

Others

• Mittwald CM Service GmbH & Co. KG: Mittwald is a German hosting provider specializing in TYPO3 and WordPress hosting — already a technology partner to Designwerkstatt. It is comparable as an ecosystem enabler rather than a direct competitor, since agencies like Designwerkstatt resell or rely on its hosting infrastructure.

Emerging players

• RAMP UP Digital GmbH: RAMP UP Digital is a German digital studio offering branding, web design, and digital strategy with a focus on modern brand and digital product experiences. Comparable on the brand + digital integration theme but typically positioned slightly upmarket from Designwerkstatt's SMB core.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/dbdesignwerkstatt
• LinkedInlinkedin.com/in/dadesignwerkstatt
• Facebookfacebook.com/dbdesignwerkstatt

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Designwerkstatt