my-french-house.com

What my-french-house.com does

my-french-house.com is a UK-based, family-owned online real estate portal founded in 2004 by Patrick Joseph, specializing in French property for international buyers. It aggregates over 3,196 hand-picked listings across France — including houses, apartments, châteaux, farmhouses, ski chalets, and new-build/off-plan villas on the Riviera — and connects buyers with a network of local bilingual estate agents (immobiliers). The core platform is a self-serve website with advanced search filters, map drawing tools, saved searches, property alerts, and a free membership tier, supplemented by an extensive content library ('Le French Blog', buying guides, regional guides) covering legal, tax, insurance, and lifestyle topics in English.

The business operates on a hybrid revenue model: the portal itself is free to buyers, with monetization primarily via affiliate/referral arrangements with the local agent network, complemented by an 'A la Carte' bespoke property hunting service, and ancillary financial services including French mortgages, currency exchange, and a broad insurance suite (home, motor, healthcare, pet, travel, professional, life). Distribution is content- and SEO-led, leveraging the blog, email newsletter, and social channels (LinkedIn, X, Facebook, Pinterest, YouTube) to attract a long-tail of international buyers from the UK, US, and beyond. Strategic positioning emphasizes 20+ years of brand trust, AIPP professional membership, and the European Property Awards 2023/24 recognition for Best Real Estate Agency Website France.

Name

my-french-house.com

Legal name

My French House

Website

https://my-french-house.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

my-french-house.com is a UK-based, family-owned online portal aggregating 3,196+ French property listings for international buyers, monetizing via affiliate referrals to local bilingual agents and ancillary mortgage, FX, and insurance services.

Ownership category

akta.pro rank

Product category

International Real Estate Services

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industry

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE)

Keywords

• French real estate portal
• International property buyers
• Property hunting service
• French home buying guides
• Expat relocation properties

Headquarters

HQ city

Leeds

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Agent Network Referrals: The company works with a network of local bilingual estate agents and immobiliers throughout France. Properties are listed at the same price as with local agents, and the company earns revenue through partnership arrangements with these agents. This is the primary revenue mechanism as the service is free to buyers.
2. A la Carte Bespoke Hunting Service: Premium property hunting service for buyers who want personalized assistance finding specific properties and locations. This bespoke service complements the free portal usage.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

My French House operates an online property portal listing over 3,100 hand-picked French properties and connects international buyers with a curated network of local bilingual estate agents across France. The company offers a free self-serve search experience, an optional bespoke 'A la Carte' property hunting service, and complementary financial products including French mortgages, currency exchange, and a range of French insurance offerings. The portal, membership tools, content library, and ancillary services together form a single end-to-end resource for foreign nationals purchasing property in France.

Product overview

my-french-house.com is a French real estate portal and service platform offering a comprehensive property search website complemented by a suite of value-added services. The core platform features over 3,196 hand-picked property listings across France, accessible through an advanced search tool with map drawing capabilities. The offering is structured around the main property portal, a free membership service for saving and comparing properties with alerts, 'Le French Blog' providing expert advice and market reports, and several premium add-on services including the 'A la Carte' bespoke home hunting service, French mortgages assistance, currency exchange, and comprehensive French insurance services. The company also operates a specialised New Build & Off-Plan Properties sub-brand focusing on the French Riviera market.

Differentiator

Problem solved

Functional benefit

Products and services

• my-french-house.com Property Portal French real estate portal and property listing platform that allows users to search for properties for sale across France, featuring hundreds of hand-picked listings including houses, apartments, chateaux, farmhouses, villas, and chalets.
• A la Carte Bespoke Home Hunting Service Bespoke property hunting service where local bilingual agents help clients find properties matching their specific criteria, arrange viewings, and guide them through the purchase process. Targeted at buyers who want personalized assistance beyond self-serve portal search.
• French Mortgages Service Information and assistance with French mortgage applications for international buyers purchasing property in France, helping non-residents access local mortgage financing.
• Currency Exchange Service Foreign exchange service to help buyers secure competitive currency rates when transferring funds for property purchases in France.
• French Insurance Services Comprehensive French insurance offerings including home and content cover, car and motor insurance, healthcare insurance, pet insurance, travel insurance, professional business insurance, boat, caravan, funeral fees, and loan/investment/life protection products for buyers and owners of French property.
• New Build & Off-Plan Properties Specialised portfolio of newly built and off-plan villas and apartments on the French Riviera, offering customisation options and advantageous pre-construction pricing.

Quantifiable outcome

• Hundreds of international families and foreign investors helped purchase French property

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Association of International Property Professionals (AIPP)coreOthersMy French House is a proud member of the Association of International Property Professionals, a professional body for international property professionals. This membership provides credibility and standards assurance for international buyers seeking property services.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Spot Blue International Property: UK-based international property portal and agency focusing on overseas real estate for foreign buyers. Comparable international-buyer funnel and agent-broker model with strong content/SEO presence.
• A Place in the Sun: UK-based portal showcasing overseas properties to international buyers, including significant French inventory. Operates a similar affiliate/agent-network model with content marketing and buyer-referral services targeting expats and lifestyle buyers.
• Home Hunts: French luxury property portal offering bespoke property search services for international buyers. Closely aligned with my-french-house.com's "A la Carte" service and English-speaking buyer focus, though oriented toward higher-end properties.
• Leggett Immobilier: Leading French real estate agency specializing in international buyers purchasing property across France. Highly comparable: French property focus, English-language service, agent network, and international marketing emphasis.
• French Property Buyer: Bespoke French property buying service for international clients, providing search, viewing, and purchase support. Operates in the same niche with comparable buyer-representation and content-driven marketing.

Broad incumbents

• Chestertons International: International real estate agency with French property offerings and dedicated desk for international buyers. Comparable buyer-representation model and premium positioning, though operating at greater scale and geographic breadth.
• Knight Frank: Global real estate consultancy with established French residential operations serving international HNW buyers. Comparable target segment and cross-border transaction services, though much larger and broader.
• Rightmove Overseas: UK's largest property portal with an overseas section including French listings. Comparable UK-centric buyer audience and online search portal model, though Rightmove is a much broader mass-market platform.
• Engel & Völkers: Global luxury real estate brokerage with significant French operations serving international buyers. Broader scale and geographic footprint but overlapping target customers and premium international-buyer positioning.

Emerging players

• Property Guides: Online resource and portal for international property buyers covering multiple European markets including France. Comparable content-led, SEO-driven international buyer acquisition model with portal/affiliate revenue.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/myfrenchhouse
• YouTubeyoutube.com/user/frenchpropertysales/videos
• Facebookfacebook.com/myfrenchhouse
• LinkedInlinkedin.com/in/myfrenchhouse
• Pinterestfacebook.com/myfrenchhouse

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about my-french-house.com