Metalcarrelli
Metalcarrelli is an Italian manufacturer, founded in 1964, of professional stainless steel thermal cabinets, trolleys, conveyors, and ergonomic equipment for hotels, restaurants, catering operators, hospitals, and schools.
- Company typePrivate
- Founded1964
- HeadquartersIgea Marina, Italy
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Metalcarrelli does
Metalcarrelli srl is an Italian manufacturer of professional stainless steel (AISI 304) equipment for the HoReCa and institutional food-service sectors, founded in 1964 and headquartered in Bellaria Igea Marina, Rimini province. The company designs and builds a focused product portfolio comprising thermal cabinets, thermal trolleys, conveyor belt systems, plate/tray/basket lifters, and service trolleys, alongside more recent extensions into buffet equipment, breakfast trolleys, and a complete packaging line for hospitals and catering facilities. Underlying technology centers on thermal management — double-wall construction with polyurethane foam insulation, ventilated heating systems, differential-temperature bain-marie functionality, and full GN/EN standard compatibility for interoperability with professional kitchen workflows. Conveyor systems are custom-engineered in lengths from 3 to 10 meters with configurable layouts and accessories.
The company operates a B2B hardware sales model with quote-based pricing distributed through a direct e-commerce platform (metalcarrelli.it), catalog requests, and account-based customer management. It serves five primary vertical segments — Hotels, Restaurants, Catering/Mense, Hospitals/RSA, and Schools — and claims a cumulative installed base of 55,406 products across 62 countries. Digital marketing infrastructure includes a multilingual website, newsletter communications, Google AdWords, and Facebook remarketing. Revenue, funding, ownership structure beyond founder control, and financial details are not disclosed in available sources. The firm is privately held with 11-50 employees and no disclosed investors, parent company, M&A activity, or patents.
Metalcarrelli firmographics
Firmographics- Name
- Metalcarrelli
- Legal name
- METALCARRELLI srl
- Website
- https://metalcarrelli.it
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Metalcarrelli is an Italian manufacturer, founded in 1964, of professional stainless steel thermal cabinets, trolleys, conveyors, and ergonomic equipment for hotels, restaurants, catering operators, hospitals, and schools.
- Ownership category
- akta.pro rank
Metalcarrelli industry classification
Industry- Product category
- Commercial Kitchen Equipment
- NAICS
- Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (3334), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Commercial and Service Industry Machinery Manufacturing (333310)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Refrigeration & Service Industry Machinery (3580)
- akta.pro primary industry
- HVAC Equipment (Heating, Cooling & Air Handling) (IMAHAKAB)
Keywords
Where Metalcarrelli is headquartered
LocationHeadquarters
- HQ city
- Igea Marina
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Metalcarrelli business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Professional Equipment Sales: Metalcarrelli generates revenue through the manufacture and sale of professional stainless steel equipment for the HoReCa sector, including heated cabinets, thermal carts, service carts, plate lifters, tray lifters, basket lifters, and conveyor systems. Sales occur through direct website transactions and catalog requests, with products sold as one-time capital equipment purchases.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Metalcarrelli product offering
Product offeringCore offering
Metalcarrelli manufactures and sells stainless steel (AISI 304) professional equipment for the HoReCa and institutional food service sectors, including thermal cabinets, thermal trolleys, conveyor belt systems, tray/plate/basket lifters, and service trolleys. Products are designed for hotels, restaurants, catering companies, hospitals, care homes, and schools, with operating temperature ranges of 30°C to 90°C and full Gastronorm (GN) and EN standard compatibility. The company sells direct to professional buyers through its e-commerce storefront with quote-based pricing and custom configurations.
Product overview
Metalcarrelli is an Italian manufacturer of professional equipment for the HoReCa sector (Hotels, Restaurants, Catering) and institutional food service (hospitals, schools, care homes). Founded in 1964, the company offers a comprehensive portfolio of thermal maintenance, transport, and ergonomic equipment. The product line includes: Armadio termico/portateglie (thermal/tray cabinets) for hot/cold food storage and regeneration; Carrello termico (thermal trolleys) with bain-marie functionality; Nastro trasportatore (conveyor belts) for cooking centers; Sollevatore vassoi/piatti/cesti (tray, plate, and basket lifters) for ergonomic plating stations; and Carrello di servizio (service trolleys) for kitchen logistics. Products are manufactured in stainless steel AISI 304 with Made in Italy quality standards, serving sectors including Hotels, Restaurants, Catering/Mass catering, Hospitals/RSA, and Schools. The company operates from Bellaria Igea Marina, Italy, and exports to 62 countries worldwide.
Differentiator
Problem solved
Functional benefit
Products and services
- Armadio termico (Thermal Cabinet)
Quantifiable outcome
- Products sold to 62 countries worldwide
- +1 more outcomes
Companies that use Metalcarrelli
Customer profileSegments5 records
Ideal customer profiles4 records
Metalcarrelli technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Metalcarrelli partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Metalcarrelli competitors and assessment
Company assessmentDirect peers
- Angelo Po: Italian manufacturer of professional modular kitchens and cooking equipment for restaurants, hotels, and institutions. Comparable to Metalcarrelli as a fellow Italian manufacturer of high-quality commercial kitchen equipment serving the same HoReCa verticals, with similar Made-in-Italy positioning.
- Tecnoinox: Italian manufacturer of stainless steel professional kitchen equipment including cooking, refrigeration, and neutral equipment. Comparable to Metalcarrelli as a direct Italian competitor in stainless steel commercial kitchen equipment for the HoReCa sector, with overlapping product categories.
- Williams Refrigeration: UK manufacturer of commercial refrigeration and chilled display equipment for the catering and foodservice industry. Comparable to Metalcarrelli as a specialist manufacturer of commercial refrigeration and food-holding equipment for professional kitchens, with a similar regional focus.
- Mareno: Italian manufacturer of professional modular cooking equipment for large kitchens, restaurants, and catering. Comparable to Metalcarrelli as a direct Italian peer in commercial kitchen equipment for institutional catering and central kitchens, with shared Made-in-Italy manufacturing heritage.
Broad incumbents
- Middleby Corporation: US-listed global manufacturer of commercial kitchen, food processing, and restaurant equipment with a portfolio of 100+ brands. Comparable as a broad incumbent in commercial foodservice equipment, including thermal-holding and food-handling categories that overlap with Metalcarrelli's product lines.
- Hobart (ITW Food Equipment Group): US manufacturer of commercial food preparation, cooking, and refrigeration equipment. Comparable to Metalcarrelli in commercial kitchen equipment for HoReCa, with overlapping product categories in food holding, transport, and dishwashing — though at significantly larger scale.
- Ali Group: Italian-headquartered global leader in commercial foodservice equipment manufacturing, with a portfolio of brands covering cooking, refrigeration, and food-handling equipment. Directly comparable to Metalcarrelli as a top-tier Italian foodservice equipment manufacturer serving the same global HoReCa market.
- Hoshizaki: Global leader in commercial refrigeration and ice-making equipment for foodservice. Comparable because it manufactures commercial refrigeration and thermal-holding equipment used in kitchens, hotels, and catering — overlapping with Metalcarrelli's thermal cabinet and trolleys portfolio, but at much larger scale.
- Electrolux Professional: Major manufacturer of professional kitchen, laundry, and food-service equipment serving hotels, restaurants, and institutions globally. Comparable as a broad incumbent selling commercial kitchen equipment to the same HoReCa verticals Metalcarrelli targets, with broader product breadth and a global service network.
Emerging players
- Roller Grill: French manufacturer of professional cooking and food-holding equipment for the catering industry. Comparable to Metalcarrelli as a European specialist in food service equipment for restaurants, hotels, and central kitchens, with a similar niche focus on thermal and cooking equipment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Metalcarrelli social profiles
Digital presenceMetalcarrelli financial estimates
Financial estimateRevenue estimate
Valuation estimate
Metalcarrelli leadership team
Management profileNumber of profiles
Metalcarrelli funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Metalcarrelli M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Metalcarrelli
What does Metalcarrelli do?
Metalcarrelli manufactures and sells stainless steel (AISI 304) professional equipment for the HoReCa and institutional food service sectors, including thermal cabinets, thermal trolleys, conveyor belt systems, tray/plate/basket lifters, and service trolleys. Products are designed for hotels, restaurants, catering companies, hospitals, care homes, and schools, with operating temperature ranges of 30°C to 90°C and full Gastronorm (GN) and EN standard compatibility. The company sells direct to professional buyers through its e-commerce storefront with quote-based pricing and custom configurations.
Is Metalcarrelli a public or private company?
Metalcarrelli is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Metalcarrelli founded?
Metalcarrelli was founded in 1964. It employs 11 to 50 people.
Where is Metalcarrelli based?
Metalcarrelli is headquartered in Igea Marina, Italy, in the Europe region.
How does Metalcarrelli make money?
One revenue line is on record: professional Equipment Sales.
Who are Metalcarrelli's main competitors?
Direct peers on record are Angelo Po, Tecnoinox, Williams Refrigeration and Mareno. Broad incumbents are Middleby Corporation, Hobart (ITW Food Equipment Group), Ali Group, Hoshizaki and Electrolux Professional. Roller Grill is listed as an emerging player.
Does Metalcarrelli have an API?
No public API is recorded for Metalcarrelli.
What industry is Metalcarrelli in?
Metalcarrelli's product category is Commercial Kitchen Equipment. Its primary akta.pro industry code is IMAHAKAB, HVAC Equipment (Heating, Cooling & Air Handling). Its NAICS code is 33341 and its SIC code is 3585.