Universidad de la Marina Mercante

What Universidad de la Marina Mercante does

Universidad de la Marina Mercante (UdeMM) is a private Argentine university founded in 1974 and headquartered in Buenos Aires, offering undergraduate degrees, graduate programs, technical certifications, and continuing education across four faculties: Administration and Economics; Legal, Social Sciences and Communication; Humanities; and Engineering. The institution operates in both in-person and virtual modalities through its Campus Virtual learning environment, an online enrollment portal (inscripcion.udemm.edu.ar), and a national network of Distance Support Units (UAEDs) established through municipal partnerships across Argentina. UdeMM holds CONEAU accreditations across all 14+ degree programs, with particular specialization in maritime, transport, logistics, and commercial aviation fields that reflect its historical origin. The university has articulation agreements with multiple Technical Institutes (IFTS) for credit recognition and has expanded internationally through the ACINNET research network and partnerships with institutions in Portugal, Brazil, Spain, Peru, Colombia, and Ecuador.

UdeMM generates revenue from tuition and enrollment fees on a subscription-recurring annual basis, with promotional pricing (100% scholarship on enrollment fee and 30% discount on inscription for new students). Technology infrastructure is built on Google Workspace for institutional operations (Gmail, Drive, Calendar, Docs, Sheets) and the Klarway third-party proctoring system for digital exam integrity. The university's core customer segments are high school graduates and working adult learners seeking flexible scheduling, IFTS graduates seeking articulation pathways, and secondary school students reached through Junior Achievement vocational orientation programs. Specialized revenue streams include the Escuela de Negocios business school (via ENYGAM partnership) and executive diplomas such as the Diploma in Cybercrime and Cryptoassets, which drew 100+ international professionals in its first edition (2024). The institution is led by Rector Ing. Luis Franchi and operates without disclosed external ownership, venture capital, or private equity backing.

Name

Universidad de la Marina Mercante

Legal name

Universidad de la Marina Mercante

Website

https://udemm.edu.ar

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

251–500 employees

Short description

Universidad de la Marina Mercante (UdeMM) is a private Argentine university founded in 1974 offering accredited undergraduate, graduate, and technical programs across four faculties in in-person and virtual modalities, with specialization in maritime, transport, and logistics education. It serves high school graduates, working professionals, and technical institute graduates through a national network of Distance Support Units.

Ownership category

akta.pro rank

Headquarters

HQ city

Casa Bamba

HQ country

Argentina

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Tuition and Enrollment Fees: The university generates revenue through tuition payments from enrolled students, with enrollment fees that include promotional discounts (100% scholarship on enrollment fee with 30% discount for new students).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Universidad de la Marina Mercante (UdeMM) is a private Argentine university founded in 1974 that delivers undergraduate and graduate higher education programs across four faculties (Administration and Economics; Legal, Social Sciences and Communication; Humanities; Engineering). Programs are offered in both in-person and virtual modalities, with articulation pathways for technical institute graduates and a portfolio that includes specialized diplomas and continuing education through its Escuela de Negocios business school.

Product overview

Universidad de la Marina Mercante (UdeMM) operates as a private university in Argentina offering a comprehensive higher education platform with both in-person and virtual modalities. The institution provides a digital ecosystem comprising: the Campus Virtual for distance learning, institutional Google Workspace accounts (Gmail, Drive, Calendar, Docs, Sheets) for students and faculty, an online enrollment system, student portal, and library services. The product portfolio includes degree programs across four faculties (Administration and Economics, Legal and Social Sciences and Communication, Humanities, and Engineering), professional development offerings through the business school (Escuela de Negocios), specialized diploma programs, and assistive technology research developed by the Faculty of Engineering. The Klarway proctoring system supports digital assessment integrity.

Differentiator

Problem solved

Functional benefit

Brands

• Escuela de Negocios: Business school operated by the university
• Diplomatura en Ciberdelito y Criptoactivos
• Voces del deseo

Products and services

• Undergraduate Degree Programs (Licenciaturas) Four- to five-year undergraduate licenciatura degrees offered across the Faculties of Administration and Economics, Legal/Social Sciences and Communication, Humanities, and Engineering, including specializations in maritime administration, transport and logistics, insurance, marketing, economics, commercial aviation, international trade, tourism, public relations, auctioneering, public accounting, and labor relations. CONEAU-accredited and offered in in-person or virtual modalities.
• Technical Degree Programs (Tecnicaturas Universitarias) Shorter technical/associate-level university programs, including the Tecnicatura Universitaria en Higiene y Seguridad (Occupational Health and Safety), enabling earlier entry into the workforce with an intermediate title and pathway to articulation into full licenciatura programs.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• CONICET (Consejo Nacional de Investigaciones Científicas y Técnicas)coreStrategic or Co-development PartnerAcademic cooperation agreement signed between UdeMM and CONICET for scientific research collaboration, professional development, and staff training programs.
• UIF (Unidad de Información Financiera)coreStrategic or Co-development PartnerAcademic cooperation agreement for conferences, undergraduate and graduate courses on money laundering prevention and financial intelligence topics.
• Junior Achievement ArgentinacoreStrategic or Co-development PartnerInstitutional alliance for vocational orientation programs targeting secondary school students to support career decision-making.
• UNIR (Universidad Internacional de La Rioja)coreStrategic or Co-development PartnerCollaboration on artificial intelligence applications in university teaching, with visits and joint academic activities.
• OISS (Organización Iberoamericana de Seguridad Social) - CIAPATminorStrategic or Co-development PartnerTechnical and academic cooperation agreement through CIAPAT center for social security and occupational safety research.
• ACINNET (Red de Investigación en Accesibilidad e Inclusión)coreStrategic or Co-development PartnerInternational research network connecting UdeMM with institutions in Portugal (Instituto Politécnico de Santarém), Brazil (Inatel), and Spain for inclusive education and assistive technology research.
• Municipal Governments (Various Argentina)coreChannel Partner/ Reseller/ DistributorAgreements with municipalities across Argentina to establish Distance Support Units (UAEDs) expanding access to higher education nationwide.
• IFTS (Institutos de Formación Técnica Superior)coreStrategic or Co-development PartnerArticulation agreements with technical institutes (IFTS 8, 20, 9, 33, and others) enabling graduates to complete university degrees through recognized pathways.
• International Universities (Peru, Colombia, Ecuador)coreStrategic or Co-development PartnerInternationalization partnerships with universities in Peru, Colombia, and Ecuador for academic exchange and collaboration.

Scale indicators2 records

Recent moves7 records

Expansion highlights7 records

Direct peers

• Universidad Argentina de la Empresa (UADE): Major private Argentine university focused on business, economics, law, and engineering. Operates in Buenos Aires with both in-person and online modalities, competing directly with UdeMM for similar student segments in management and economics faculties.
• Universidad Austral: Private Argentine university with strong reputation in business administration, law, and engineering. Competes with UdeMM for graduate and undergraduate students in Buenos Aires and through online modalities.
• Universidad de San Andrés: Private Argentine research-oriented university in Buenos Aires focused on social sciences, business, and humanities. Comparable to UdeMM in offering premium private education with international academic partnerships and CONEAU-accredited programs.
• Instituto Tecnológico de Buenos Aires (ITBA): Private Argentine university specializing in engineering, technology, and business. Comparable to UdeMM's Faculty of Engineering and overlapping in business/management offerings, particularly in Buenos Aires.
• Universidad de Belgrano: Private Argentine university in Buenos Aires with a broad undergraduate and graduate catalog across economics, law, engineering, and humanities. Directly comparable to UdeMM in scale, geographic focus, and program breadth.
• Universidad del Salvador (USAL): Private Jesuit university in Buenos Aires offering undergraduate and graduate programs across multiple faculties. Comparable to UdeMM in offering CONEAU-accredited programs and serving similar student demographics in the Argentine private higher-education market.
• Pontificia Universidad Católica Argentina (UCA): Largest Argentine private Catholic university with CONEAU-accredited programs across law, economics, engineering, and humanities. Competes directly with UdeMM in Buenos Aires for undergraduate and graduate enrollment across overlapping faculties.
• Universidad Torcuato Di Tella (UTDT): Private Argentine research university in Buenos Aires with strong graduate and undergraduate programs in business, law, economics, and social sciences. Competes with UdeMM in higher-end private higher education in Buenos Aires.

Regional players

• SUNY Maritime College: US-based maritime-focused college offering degree programs in marine transportation, maritime business, and naval architecture. Comparable to UdeMM's specialized maritime/logistics programs but serves a different geographic market.

Emerging players

• World Maritime University (WMU): International maritime university in Sweden under the International Maritime Organization (IMO), offering postgraduate programs in maritime affairs. Most directly comparable international peer to UdeMM's maritime and naval-administration specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/udemmuniversidadprivada
• LinkedInlinkedin.com/school/universidad-de-la-marina-mercante/posts/?feedView=all
• Instagraminstagram.com/udemmuniversidad
• Xx.com/udemmoficial

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Universidad de la Marina Mercante