Adarte
- Company typePrivate
- Founded2006
- HeadquartersFiuggi, Italy
- Headcount1–10
- GTM typeB2B
- OfferingServices
Adarte firmographics
Firmographics- Name
- Adarte
- Legal name
- Adarte di Ataji Srl
- Website
- https://adarte.pro
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Where Adarte is headquartered
LocationHeadquarters
- HQ city
- Fiuggi
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Adarte business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Web Design and Development Services: Project-based fees for website creation, redesign, and development including responsive sites, e-commerce platforms, CMS solutions, and institutional portals.
- Technical Assistance and Support: Hourly billing for technical support services including remote assistance, telephone and online support for websites and email accounts, configuration services, and content updates.
- Web Marketing and SEO Services: Ongoing SEO campaigns, GEO optimization, Google Ads management, social media marketing campaigns, and email marketing services typically billed as recurring retainers or project fees.
- Graphic Design and Printing Services: Logo creation, brand identity development, graphic design for print and digital materials, and coordination with printing services for brochures, catalogs, packaging, and promotional materials.
- Social Media Management: Creation and management of social media campaigns on platforms including Facebook, Instagram, X (Twitter), managing content, advertising campaigns, and community engagement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Technical Assistance - Hourly Rate |
| One time/ perpetual license | Pay-as-you-go | Website Project Budget Ranges |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels9 records
Adarte product offering
Product offeringCore offering
Adarte is a full-service digital communication agency that designs and develops websites, e-commerce platforms, and custom WordPress/WooCommerce solutions, while delivering integrated digital marketing services including SEO, GEO (Generative Engine Optimization), social media management, Google Ads, and content marketing. The firm also provides complementary creative and production services such as graphic design, professional photography, video/audio production, and offset/digital printing. Its primary clients are SMEs, large enterprises, public administrations, professionals, and trade associations in Italy.
Product overview
Adarte is a full-service digital agency (web agency, communication, and advertising) founded in 2006, based in Fiuggi Terme, Italy. The company operates a platform-plus-services model centered on website design and development, with WordPress and WooCommerce as the core CMS and e-commerce platforms. The core product is Web Design and Website Development, complemented by Web Marketing services combining traditional SEO with Generative Engine Optimization (GEO) for AI search visibility. The portfolio includes: Web Design & Website Development (Adaptive Design, responsive layouts, CMS integration, AI-ready architectures), WordPress & WooCommerce Development, E-commerce Solutions, Web Marketing/SEO/GEO, Social Media Marketing and Management, Graphic Design & Advertising, and traditional Printing Services. Add-on services include email marketing, Google Ads campaigns, logo design, content creation, photography, video production, web hosting, domain registration, SSL certificates, and technical support. The company also integrates AI optimization for ChatGPT and Gemini through GEO strategies.
Differentiator
Problem solved
Functional benefit
Products and services
- Web Design and Website Development Custom design and development of responsive websites, institutional sites, corporate portals, and landing pages using a proprietary Adaptive Design methodology aimed at converting visitors into customers.
Quantifiable outcome
- One client website was visited from 100 countries across five continents with only Italian-language content, demonstrating international reach capability.
- +1 more outcomes
Companies that use Adarte
Customer profileNamed customers16 records
Segments6 records
Ideal customer profiles3 records
Adarte technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability3 records
Feature4 records
Adarte partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- CNA FrosinoneminorAdarte is associated with CNA Frosinone (Confederazione Nazionale dell'Artigianato e della Piccola e Media Impresa), the National Confederation of Crafts and Small and Medium Enterprises. This membership provides credibility within the local business community and potential referral opportunities from the trade association network.
- MEPA (Mercato Elettronico della Pubblica Amministrazione)coreAdarte di Ataji Srl is registered on the MEPA portal, the electronic market for public administration procurement in Italy. This registration allows the company to participate in public tenders and supply digital services to government entities and public bodies.
- AccentominorAccento is a tourism marketing partner. The collaboration involves joint projects in the tourism sector, with Accento specializing in tourism marketing while Adarte provides digital and communication services.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Adarte competitors and assessment
Company assessmentOthers
- Wix.com: Global DIY website builder platform; not a direct agency peer but an indirect substitute that competes for the same Italian SMB and professional clients considering whether to build a website themselves rather than hire a web agency like Adarte.
- Squarespace: Global DIY website builder and commerce platform; represents an indirect competitive threat to Adarte's lower-end SMB website projects, particularly for professional and hospitality clients seeking low-cost self-service alternatives.
Direct peers
- Jakala: Italian martech and digital transformation company offering integrated digital marketing, data, and technology services; competes for similar Italian enterprise clients while operating at significantly larger scale.
- Accento: Italian tourism-marketing agency already partnered with Adarte; directly comparable in size, geography (Italian regional focus), and full-service digital offering, particularly for hospitality and tourism clients.
- Spindox: Italian digital services company delivering web platforms, digital marketing, and customer experience solutions; comparable to Adarte in targeting Italian enterprises needing integrated digital ecosystems.
- TSW Srl: Italian full-service web agency headquartered in Rome offering web design, digital marketing, SEO, and e-commerce development — directly overlapping with Adarte's core service portfolio and Italian SME/mid-market customer base.
- Webranking: Italian digital agency specializing in SEO, web marketing, and web analytics for mid-market and enterprise clients; competes directly with Adarte's SEO/GEO and digital marketing offerings in the Italian market.
Broad incumbents
- Publicis Italy: Italian arm of the global Publicis Groupe network providing advertising, digital, and communications services at scale; competing for the same Italian enterprise and public-sector marketing mandates as Adarte, but with materially greater resources.
- VMLY&R Italy: Global creative and digital agency network with an Italian presence offering advertising, brand strategy, and digital production; competes for the same enterprise advertising budgets that Adarte targets, but as part of a much wider holding-company portfolio.
- Alkemy: Italian-headquartered digital transformation consultancy offering communications, marketing technology, and data services; broader portfolio and larger scale than Adarte, but overlapping on integrated digital marketing for Italian enterprises.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Adarte social profiles
Digital presenceAdarte financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adarte leadership team
Management profileNumber of profiles
Adarte funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adarte M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adarte
What does Adarte do?
Adarte is a full-service digital communication agency that designs and develops websites, e-commerce platforms, and custom WordPress/WooCommerce solutions, while delivering integrated digital marketing services including SEO, GEO (Generative Engine Optimization), social media management, Google Ads, and content marketing. The firm also provides complementary creative and production services such as graphic design, professional photography, video/audio production, and offset/digital printing. Its primary clients are SMEs, large enterprises, public administrations, professionals, and trade associations in Italy.
Is Adarte a public or private company?
Adarte is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Adarte founded?
Adarte was founded in 2006. It employs 1 to 10 people.
Where is Adarte based?
Adarte is headquartered in Fiuggi, Italy, in the Europe region.
How does Adarte make money?
Five revenue lines are on record. Web Design and Development Services are the primary driver. The others are technical Assistance and Support, web Marketing and SEO Services, graphic Design and Printing Services and social Media Management.
Who are Adarte's main competitors?
Others on record are Wix.com and Squarespace. Direct peers are Jakala, Accento, Spindox, TSW Srl and Webranking. Broad incumbents are Publicis Italy, VMLY&R Italy and Alkemy.
Does Adarte have an API?
No public API is recorded for Adarte.