McDougall House

What McDougall House does

McDougall House, formally The McDougall House Association, is a 12-bed residential addiction treatment facility located in Edmonton, Alberta, operating continuously since 1969 as a registered not-for-profit society and charity (Charity Number 119244739RR0001). The organization specializes in second-stage addiction recovery for women aged 18 and over who have already completed a first-stage inpatient treatment program and seek sustained, gender-specific recovery support in a home-like residential setting. Core programming consists of a 3-month bed-based program that combines trauma-informed individual and group counselling, educational workshops (relapse prevention, communication, boundaries, budgeting, grief, forgiveness), Twelve-Step facilitation, and experiential learning, with meals provided by an in-house cook.

The facility was constructed in its current form in 1999 to accommodate up to 12 women in recovery, and the program reports a 70% completion rate serving 40-53 women annually with some sources citing nearly a decade of sobriety achieved by past graduates. McDougall House holds two regulatory credentials that anchor its operating model: licensing as an inpatient drug and alcohol addiction treatment centre under Alberta's Mental Health Services Protection Act (MHSPA) and accreditation from Accreditation Canada.

The business model is a hybrid government-grant-plus-donation nonprofit funding stack. Primary operational funding comes from Recovery Alberta (formerly Alberta Health Services), supplemented by foundation and corporate grants, an annual online auction (~$25K in 2025), the Run for Recovery trail race co-organized with Our House Addiction Recovery Centre, individual donations processed through Zeffy, and seasonal social media fundraising campaigns. Service is provided at no cost to Alberta residents with a valid Alberta Health Care Number, which functionally eliminates client-side pricing and concentrates revenue-side risk on the single government funder. A stated $75,000 funding gap and a fundraising target of $100,000/year (with campaign costs under $5,000) highlight the dependence on donations to bridge operating shortfalls. No technology products, software platforms, or AI/ML capabilities are offered; McDougall House operates as a traditional service-delivery nonprofit.

Name

McDougall House

Legal name

The McDougall House Association

Website

https://mcdougallhouse.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

11–50 employees

Short description

McDougall House is a 12-bed, licensed residential addiction treatment facility in Edmonton, Alberta, providing a 3-month second-stage recovery program exclusively for women who have completed first-stage treatment, funded primarily by Recovery Alberta and donations.

Ownership category

akta.pro rank

Product category

Residential Addiction Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (623220), Residential Mental Health and Substance Abuse Facilities (62322), Other Residential Care Facilities (6239)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

Keywords

• Residential addiction treatment
• Women recovery services
• Trauma-informed counselling
• Second-stage treatment
• Sober living support

Headquarters

HQ city

Edmonton

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Government Funding (Recovery Alberta): Primary funding from Recovery Alberta (formerly Alberta Health Services) to operate the 12-bed residential addiction treatment facility. This is the main operational funding source for the organization.
2. Donations and Fundraising: Annual fundraising campaigns target $100,000 with estimated campaign costs under $5,000. Revenue sources include online auctions (generating $25,277 in 2025), individual donations, Run for Recovery event, Giving Tuesday campaigns, and direct donation pages through Zeffy platform.
3. Grants: McDougall House receives grants from various organizations including government bodies, foundations, and corporate giving programs to support facility operations and specific projects like the Urban Backyard Project.
4. Annual Online Auction: Major annual fundraising event generating significant revenue ($25,277 in 2025). Sponsors like Lexus of Edmonton and Mint Health & Drugs contribute as major sponsors. Event includes items from community businesses with proceeds supporting client programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

McDougall House is a 12-bed, women-only residential addiction treatment facility in Edmonton, Alberta, providing a 3-month second-stage treatment program for women who have completed first-stage treatment. Services include individual and group counselling, trauma-informed programming, relapse-prevention workshops, life-skills training, and Twelve-Step integration, delivered at no cost to Alberta residents with valid Alberta Health Care Numbers.

Product overview

McDougall House offers a single unified service: a 12-bed residential addiction treatment program for women. The core offering is a 3-month bed-based recovery program located in Edmonton, Alberta. The service is provided at no cost to Alberta residents with a valid Alberta Health Care Number. Programming includes individual and group counselling, educational workshops, and Twelve-Step program facilitation. Additional services include an online application process, a digital newsletter (via Mailchimp), and online fundraising through Zeffy and 32auctions platforms. No distinct software products, modules, or branded product lines exist—the organization functions as a traditional nonprofit treatment provider rather than a technology product company.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Addiction Treatment Program A 3-month, 12-bed women-only second-stage residential addiction treatment program for adult women who have completed first-stage treatment. Programming is trauma-informed and gender-specific, combining individual and group counselling, relapse-prevention workshops, life-skills training, and Twelve-Step integration, delivered at no cost to Alberta residents with valid Alberta Health Care Numbers.

Quantifiable outcome

• 70% program completion rate
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core, major and supporting.

• Alberta Health ServicescoreStrategic or Co-development PartnerGovernment-funded healthcare provider that provides primary operational funding through Recovery Alberta. Alberta Health Services is a key referral source for clients and partner in addiction and mental health services across Alberta.
• Recovery AlbertacoreStrategic or Co-development PartnerPrimary government funder of McDougall House's annual operational budget. Formerly part of Alberta Health Services, Recovery Alberta provides funding to operate the 12-bed addiction treatment facility.
• Lexus of EdmontonmajorGTM or Marketing PartnerMajor sponsor of the annual online auction, contributing significant support to fundraising efforts.
• Mint Health & DrugsmajorGTM or Marketing PartnerMajor sponsor of the annual online auction, supporting McDougall House's fundraising initiatives.
• Edmonton Community FoundationmajorGTM or Marketing PartnerCommunity foundation providing grant funding and sponsorship support for McDougall House programs and operations.
• ATB FinancialmajorStrategic or Co-development PartnerBecame a new partner in early 2021 through connection with board member Jim Drinkwater. ATB's Greater Good strategy includes mental health as a pillar. Supports McDougall House as part of their commitment to access to mental health initiatives.
• City of EdmontonmajorGTM or Marketing PartnerMunicipal government supporter providing sponsorship and grant funding to McDougall House addiction recovery programs.
• Edmonton Oilers Community Foundation (EOCF)supportingGTM or Marketing PartnerNHL team community foundation providing financial support and sponsorship for McDougall House programs.
• Edmonton Food BanksupportingOthersCommunity food bank providing food support for McDougall House clients.
• Our House Addiction Recovery CentremajorStrategic or Co-development PartnerPartner organization in the Run for Recovery event, with event proceeds split equally between both organizations. Both organizations serve women in addiction recovery in the Edmonton area.
• Holy TrailssupportingGTM or Marketing PartnerEvent organizer for the Run for Recovery trail race event, presenting and managing the annual fundraiser supporting McDougall House.

Scale indicators8 records

Recent moves9 records

Broad incumbents

• Edgewood Health Network: Canadian addiction and mental health treatment network with multiple residential facilities including specialized programs. Provides similar services but at significantly larger scale and broader geographic reach.
• Renascent Treatment Centres: Canadian nonprofit residential addiction treatment provider offering abstinence-based programs in Ontario. Similar nonprofit model and residential recovery focus, though serves mixed-gender populations.
• Homewood Health: Canada's largest mental health and addiction treatment provider with residential facilities across multiple provinces. Operates at much greater scale but offers comparable residential addiction services.
• Bellwood Health Services: Toronto-based residential addiction treatment provider offering programs for substance use and concurrent disorders. Comparable in providing residential treatment but serves a broader population beyond women-only.

Others

• YWCA Edmonton: Historically operated the McDougall House program from 1969 onwards and continues to serve vulnerable women in Edmonton. Comparable in serving women in crisis and addiction, with a broader social services mandate.
• Alberta Health Services (Recovery Alberta): Provincial healthcare system that funds McDougall House and operates its own addiction treatment services. Functions as both a primary funder and system-level peer providing comparable addiction treatment services at scale.

Direct peers

• Aventa Addiction Treatment Centre: Calgary-based women's residential addiction treatment facility offering gender-specific programs. Highly comparable in service model, target population, and Alberta-focused delivery.
• Our House Addiction Recovery Centre: Edmonton-based nonprofit addiction recovery centre that also serves women in recovery. Co-beneficiary of the Run for Recovery event with McDougall House, and operates in the same local market with a comparable nonprofit model.

Regional players

• Cedars at Cobble Hill: British Columbia-based residential addiction treatment facility offering evidence-based recovery programs. Similar mission and residential treatment model, but primarily serves a different province.
• Lighthouse Retreat: Alberta-based residential addiction recovery retreat serving men and women. Operates in the same geographic region with comparable residential treatment approach, though not women-exclusive.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/mcdougallhouse
• Facebookfacebook.com/mcdougallhouse

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about McDougall House