Pro-Automation

What Pro-Automation does

Pro-Automation is a Quebec-based control panel manufacturer and systems integrator founded in 1996 by three shareholders, operating from Saint-Augustin-de-Desmaures near Quebec City. The company designs and fabricates custom industrial control panels — including stainless-steel food-grade cabinets, servo motor control cabinets, and operator consoles — and is CSA C22.2 No 14-13 certified for panels up to 1200 amperes. It also provides PLC/HMI programming, robotics integration, electrical schematic design, installation and commissioning, and industrial troubleshooting services, holding certified integrator status with Fanuc, Festo, and SEW Eurodrive. Beyond integration and panel work, Pro-Automation acts as an authorized distributor for more than a dozen global automation brands (Yaskawa, Schneider Electric, Omron, SICK, Pilz, WEG, Mersen, and others) and has developed two exclusive proprietary products — ErrAvox, a multi-protocol radio messaging device, and Dataflexy, a SQL data logger.

The business model is project-based and quote-driven, with no public pricing. Revenue is generated through custom hardware sales (control panels and distributed components) and professional services (programming, integration, schematics, commissioning, troubleshooting), targeting manufacturing clients in Quebec across the wood and food verticals, with broader industrial sector exposure. GTM motion is sales-led enterprise field sales, supported by technical sales advisors, a direct phone/email contact channel, vendor referral pipelines through certified integrator programs, and an informational website. Leadership consists of co-founder President Luc Deschênes and Vice-President/co-owner Bernard Plourde (since 2016); the company remains privately held with 11–50 employees and no disclosed external investors.

Key risks include heavy regional concentration in Quebec, no disclosed revenue diversification beyond Quebec manufacturing, an absence of visible AI/ML capability against an automation market increasingly shaped by software-defined automation, and reliance on continued vendor partnership renewals with Fanuc, Festo, SEW Eurodrive, and SICK. Key strengths include CSA certification, multi-vendor integrator credentials, two proprietary products, long-tenured engineering staff, and a 25+ year operating track record with repeated facility expansion.

Name

Pro-Automation

Legal name

Pro Automation

Website

https://pro-automation.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Pro-Automation is a Quebec-based control panel manufacturer and systems integrator serving Quebec manufacturers, particularly in the wood and food industries, with CSA-certified panel fabrication, PLC and robotics integration, and authorized distribution of major automation brands.

Ownership category

akta.pro rank

Product category

Industrial Automation Systems Integration

NAICS

Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Relay and Industrial Control Manufacturing (335314)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Control System Integration & Engineering Services (Design, Commissioning, Retrofits) (IMAGABAK)

akta.pro secondary industries

Industrial Controllers & Control Systems (PLCs, PACs, CNC Controllers) (IMAHAHAH), Industrial Automation Software (SCADA, HMI, MES, Historian) (IMAHAHAJ)

Keywords

• Industrial automation systems
• Control panel manufacturing
• Robotics integration services
• PLC programming
• Automation component distribution

Headquarters

HQ city

Saint-augustin

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Control Panel Manufacturing: Custom manufacturing of control panels for industrial applications including stainless steel food-grade cabinets, servo motor control cabinets, and operator consoles with color touch screens. The company is CSA certified for panels up to 1200AMPS.
2. Automation, Robotics and Industrial Programming: Programming, robotics, optimization and integration of industrial machines and equipment. Includes PLC/HMI programming on various automation platforms.
3. Automation Component Distribution: Distribution of automation components from renowned manufacturers including Yaskawa, SEW Eurodrive, Festo, Omron, Schneider Electric, SICK and others through their inventory.
4. Industrial Troubleshooting and Maintenance: Industrial troubleshooting services with qualified team providing efficient problem resolution in competitive timeframes.
5. Electrical Schematics and Drawings: Industrial drawing services using recognized software, with all necessary training and expertise for turnkey project delivery.
6. Installation and Commissioning: Installation and commissioning services for automation systems and control panels.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Pro-Automation is a control panel manufacturer and industrial systems integrator that designs, builds, and commissions custom automation solutions for manufacturing clients. Its core offering combines custom CSA-certified control panel fabrication, PLC/HMI programming, robotics integration, and authorized distribution of automation components from leading industrial brands. It delivers turnkey projects spanning analysis, engineering, panel building, programming, installation, and post-sale troubleshooting/maintenance.

Product overview

Pro-Automation is a control panel manufacturer and systems integrator offering a portfolio of exclusive proprietary products and distributed third-party automation components. The core exclusive products include ErrAvox (a multilingual multi-protocol radio messaging device) and Dataflexy (a SQL-based data logger for small to medium applications). These are complemented by distribution of industrial automation components from major brands including Yaskawa, SEW Eurodrive, Festo, Schneider Electric, SICK, Omron, Pilz, WEG, Mersen, nVent Hoffman, Carlo Gavazzi, Murr, Marcus Transformer, and Hammond Power Solutions. The service offering encompasses automation/robotics/industrial programming, custom control panel fabrication, component distribution, industrial troubleshooting, electrical schematics, and installation/commissioning — all positioned as a comprehensive turnkey solution for manufacturing sector optimization.

Differentiator

Problem solved

Functional benefit

Brands

• ErrAvox: Multilingual and multi-protocol radio messenger configurable via Excel file.
• Dataflexy

Products and services

• Industrial Automation, Robotics and Programming Programming, robotics, optimization, and integration services for industrial machines and equipment across multiple automation platforms. Includes PLC/HMI programming, robotic cell integration, and production line optimization aimed at increasing productivity and reducing labor dependence.
• Custom Control Panel Manufacturing Custom design and fabrication of industrial control panels including stainless steel food-grade cabinets, servo motor control cabinets, and operator consoles with color touch screens. CSA C22.2 No 14-13 certified for panels up to 1200AMPS.
• Automation Component Distribution Authorized distribution of automation components from renowned manufacturers including Yaskawa, SEW Eurodrive, Festo, Omron, Schneider Electric, SICK, WEG, Mersen, nVent Hoffman, Pilz, Carlo Gavazzi, Murr, Marcus Transformer, and Hammond Power Solutions.
• Industrial Troubleshooting and Maintenance Industrial troubleshooting services provided by qualified technicians offering efficient problem resolution in competitive timeframes, including on-call/contracted support for manufacturing clients.
• Electrical Schematics and Drawings Industrial electrical schematic design and drafting services using recognized software, with qualified technicians delivering turnkey project documentation.
• Installation and Commissioning On-site equipment installation and commissioning services for automation systems and control panels, completing the turnkey project delivery cycle.
• ErrAvox Proprietary multilingual, multi-protocol radio messaging device configurable via Excel file. Designed for industrial communication applications in automated systems.
• Dataflexy Proprietary versatile and affordable SQL data logger designed for small to medium-scale industrial applications requiring data recording in automation systems.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Fanuc AmericacoreTechnology or IntegrationCertified integrator status for industrial robots. Fanuc is a global leader in robotics and factory automation, providing industrial robot systems integrated by Pro-Automation into manufacturing operations.
• FestocoreTechnology or IntegrationCertified System Integrator Program member for electronic products and automation solutions. Festo provides pneumatic and electrical automation technology integrated by Pro-Automation.
• SEW EurodrivecoreTechnology or IntegrationCertified partner for motors, electronic products and AGV (Automated Guided Vehicles). SEW Eurodrive provides drive technology integrated into Pro-Automation's control systems and automation solutions.
• SICK AGcoreChannel Partner/ Reseller/ DistributorAuthorized distributor of SICK sensor intelligence products. SICK is a leading manufacturer of industrial sensors and sensor-based automation solutions.
• CSA GroupcoreTechnology or IntegrationCSA certified manufacturer status. CSA Group provides testing and certification services ensuring Pro-Automation's control panels meet Canadian safety standards (C22.2 No 14-13 for 1200AMPS).
• MekanikaminorStrategic or Co-development PartnerLeader in industrial machinery design and manufacturing. Mekanika and Pro-Automation collaborate on integrated automation solutions combining machinery with control systems.
• M.G. Services d'électromécaniqueminorStrategic or Co-development PartnerCustom electromechanical services provider. Partnership provides specialized electromechanical services complementing Pro-Automation's automation and control offerings.
• YaskawaminorChannel Partner/ Reseller/ DistributorIndustrial robotics and motion control manufacturer. Pro-Automation distributes Yaskawa products as part of their automation component offerings.
• Schneider ElectricminorChannel Partner/ Reseller/ DistributorGlobal energy management and automation specialist. Pro-Automation distributes Schneider Electric products for control and automation applications.
• OmronminorChannel Partner/ Reseller/ DistributorIndustrial automation and sensing technology manufacturer. Pro-Automation distributes Omron products as part of their component inventory.
• MersenminorChannel Partner/ Reseller/ DistributorElectrical protection and power management specialist. Pro-Automation distributes Mersen products for industrial electrical protection applications.

Scale indicators5 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Panelmatic: US-based custom control panel manufacturer and systems integrator serving industrial customers. Directly comparable on the control panel fabrication and industrial integration core of Pro-Automation's business.
• Huffman Engineering: US control systems integrator for industrial customers, offering PLC, SCADA and control panel services. Comparable independent integrator with similar scope to Pro-Automation.
• Tesco Controls: US industrial control systems integrator and panel builder for manufacturing, utilities and infrastructure. Highly comparable combination of panel manufacturing and turnkey control system integration services.
• MAVERICK Technologies: North American industrial automation and systems integration firm providing PLC, SCADA, DCS and MES solutions to manufacturers. Directly comparable end-to-end automation integration service offering.
• Concept Systems: North American industrial automation integrator delivering robotics, machine vision, PLC/HMI and control system solutions. Closely mirrors Pro-Automation's automation, robotics and programming practice.
• RoviSys: Independent systems integrator providing process automation, MES, controls and panel fabrication across manufacturing industries. Comparable mix of integration depth and panel-building capability.
• Optimation: US industrial automation and systems integration firm doing PLC programming, control panel build, robotics integration and field services. Closely comparable full-stack automation services offering.
• Sage Automation: US systems integrator specialising in industrial automation, robotics integration and control panels for manufacturers. Comparable business model combining control panel build with integration services.
• AV&R: Quebec-based robotic and manufacturing automation systems integrator serving industrial clients with custom automation solutions. Closest comparable due to shared Quebec roots, manufacturing focus and robot integration expertise (analogous to Pro-Automation's Fanuc-certified integrator practice).

Broad incumbents

• Rockwell Automation: Global industrial automation incumbent whose PLCs, HMIs and software (Allen-Bradley, FactoryTalk) are commonly programmed and integrated by Pro-Automation. Defines the broader ecosystem the integrator operates in, rather than being a head-to-head competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pro-automation-inc

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pro-Automation