Il Giorno

What Il Giorno does

Il Giorno is an Italian regional daily newspaper founded in 1956 and headquartered in Milan, operating as a privately held title subject to direction and coordination by QN Media S.p.A., the diversified media group whose network also includes Il Resto del Carlino and La Nazione. The publication covers the Lombardia region — Milano, Monza-Brianza, Bergamo, Brescia, Varese, Como, Lodi, Mantova, Pavia, Sondrio, and Legnano — with content spanning local cronaca, regional politics, sports (including coverage of Atalanta, Inter, Milan, and Monza), economics, and culture. Its editorial footprint is organized into discrete local editions that map to Lombardy's provinces, enabling both horizontal coverage and provincial depth.

The product surface is a multi-platform news service built on a standard digital publishing stack: the ilgiorno.it website with real-time articles, dedicated video section, podcast hosting, and email newsletter infrastructure; a digital subscription product with monthly, annual, and biennial tiers (including a €1 first-month promotion and a 75% second-year discount on biennial commitments); and legacy physical newspaper distribution via edicola newsstands and postal home delivery, alongside syndication through the QN Digital Network. The proprietary technology base is conventional CMS-driven web publishing rather than differentiated platform IP; no AI features, APIs, or developer-facing integrations are documented. Headcount sits in the 11-50 band per the firmographic record.

Il Giorno's revenue model combines three streams: recurring digital subscriptions (advertising-light paid tier with Club QN loyalty benefits), recurring print subscriptions (postal and edicola coupon), and digital advertising on the website using non-invasive formats. Go-to-market is a hybrid consumer-direct model targeting general news readers in Lombardia, distributed through self-serve website checkout, traditional newsstand retail, postal delivery, and enterprise syndication via QN Media. Customer concentration is structurally low given the long-tail consumer subscriber base, but print circulation and ad market exposure remain subject to the secular decline of Italian regional print, making the digital subscription and adjacent video/podcast products the principal growth optionalities inside the QN group.

Name

Il Giorno

Legal name

Il Giorno

Website

https://ilgiorno.it

Company type

Private

Founded year

1956

Operating status

Operating

Headcount range

11–50 employees

Short description

Il Giorno is an Italian regional daily newspaper founded in 1956, headquartered in Milan and serving Lombardia with local news, sports, politics, and culture across print, digital, video, and podcast channels under QN Media S.p.A.

Ownership category

akta.pro rank

Product category

Regional Newspaper Publishing

NAICS

Newspaper Publishers (513110)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

Keywords

• Regional newspaper publishing
• Italian daily news
• Lombardy local news
• Digital news subscription
• Regional journalism content

Headquarters

HQ city

Milan

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Digital Subscriptions: Online subscription service offering access to digital content without invasive advertising. First month promotion at 1 euro, with standard pricing thereafter.
2. Print Subscriptions: Physical newspaper delivery through postal subscription or coupon-based edicola pickup.
3. Digital Advertising: Online advertising on the website with non-invasive ad formats.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Il Giorno publishes a regional daily newspaper and operates a digital news platform delivering real-time local news, sports, politics, cronaca, economics, and culture coverage for the Lombardy region of Italy. It offers paid digital and print subscriptions across monthly, annual, and biennial terms, supported by digital advertising, video content, podcasts, and localized newsletters.

Product overview

Il Giorno is an Italian regional daily newspaper based in Lombardia offering a multi-platform news service. The core product is the newspaper's digital news website (ilgiorno.it) providing real-time local news coverage across multiple cities in the Lombardy region. The digital offering is enhanced through subscription-based access (Digital Subscription Service) that removes advertising and provides newsletter updates and Club QN membership benefits. Additional products include video news content and podcast programming. The company operates under the QN Media S.p.A. media group umbrella, subject to its direction and coordination.

Differentiator

Problem solved

Functional benefit

Products and services

• Il Giorno Digital News Website Real-time Italian regional news website providing articles, video content, podcasts, and newsletters covering local cities in Lombardy including Milano, Brescia, Monza-Brianza, Varese, Como, and others, targeting general news readers in Lombardy.
• Digital Subscription Service Paid digital subscription service offering ad-light access to ilgiorno.it content, dedicated local-edition newsletters, and Club QN membership benefits including exclusive online shop offers; available in monthly, annual, and biennial terms.
• Print Newspaper Subscription Physical daily newspaper delivered via postal subscription or picked up at edicola newsstands throughout Lombardy, providing the same regional news content as the digital platform for traditional print readers.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• QN Media S.p.A.coreOthersIl Giorno is subject to direction and coordination by QN Media S.p.A., part of the Quotidiano Nazionale network of regional newspapers including Il Resto del Carlino, La Nazione, and other Italian regional publications.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• La Repubblica: Major Italian national daily newspaper with strong digital presence and paid digital subscription offering. Competes directly with Il Giorno for general news readers in Lombardia and nationally for digital advertising budgets.
• Il Sole 24 Ore: Italy's leading financial and business daily newspaper. Competes with Il Giorno's economics section for business readers and advertising in Lombardia, but operates at national scale and specializes in financial news rather than general regional coverage.
• GEDI Editorial Group: Italian media conglomerate that publishes La Repubblica and several local newspapers (La Stampa, Il Tirreno, etc.). Competes with QN Media/Il Giorno for both readers and advertisers in regional Italian media markets through overlapping local titles.
• Corriere della Sera: Italy's leading national daily newspaper, headquartered in Milan. Competes with Il Giorno for Lombardia readers and advertisers but at a national scale; operates a much larger digital subscription business (corriere.it) and broader newsroom.
• Monrif Group: Italian media conglomerate that historically published QN newspapers including Il Giorno, with overlap in the regional newspaper ecosystem. Functions as both a historical incumbent and a competitor at the network level for regional newspaper readership and ad budgets.

Direct peers

• QN Quotidiano Nazionale: The flagship digital platform of the QN Media network that aggregates content from Il Giorno, Il Resto del Carlino, La Nazione, and other regional titles. Operates the shared subscription infrastructure and content syndication for Il Giorno and its sister papers.
• Avvenire: Italian daily newspaper with national distribution and strong regional presence in Lombardia. Competes for the same general news reader in Milan and surrounding provinces, with a similar digital subscription and advertising model.
• La Nazione: Italian regional daily newspaper covering Tuscany and another QN Media network sibling. Shares the same parent (QN Media S.p.A.), distribution infrastructure, and digital subscription platform as Il Giorno, providing a like-for-like regional newspaper comparison.
• Il Messaggero: Italian regional daily newspaper based in Rome covering Lazio and central Italy. Operates a similar digital-plus-print subscription model targeting a different region but comparable in audience size, editorial scope, and business model to Il Giorno.
• Il Resto del Carlino: Italian regional daily newspaper covering Emilia-Romagna and part of the same QN Media S.p.A. network as Il Giorno. Operates an identical digital-plus-print subscription model with local-edition newsletters, making it the most direct comparable peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.ilgiorno.it%2F
• Xx.com/qn_giorno
• LinkedInlinkedin.com/company/il-giorno

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Il Giorno