Smartblinds
- Company typePrivate
- Founded2021
- HeadquartersEnter, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Smartblinds does
Smartblinds B.V. is a privately held Dutch company headquartered in Enter, Netherlands that designs, distributes, and sells made-to-measure smart window coverings across European consumer markets. Its product portfolio includes smart roller blinds, day-and-night (zebra) blinds, honeycomb (cellular) blinds, a drill-free magnetic Smart Frame system for tilt-and-turn windows, and electric curtain tracks, all powered by Eve Motionblinds motors with Matter protocol support for native integration with Apple HomeKit, Google Home, Amazon Alexa, and Samsung SmartThings. The company relies on Eve Systems as its core motor technology partner and does not manufacture its own motors. Smartblinds operates a direct-to-consumer e-commerce model with localized storefronts across at least six European country domains (Netherlands, Belgium, UK, Germany, Austria, plus a pan-European .com site), offering free shipping, free color samples, and free online consultancy as conversion levers. Pricing is unit-based, ranging from approximately €33 for entry manual roller blinds up to €617 for premium electric honeycomb units, with accessories (Matter bridge, remotes, Eve Energy smart plug, USB-C cables) sold separately. The customer base is entirely residential and SMB/consumer, segmented horizontally into smart home adopters, energy-conscious households, and safety-conscious families, with no enterprise or B2B contracts disclosed.
Smartblinds firmographics
Firmographics- Name
- Smartblinds
- Legal name
- Smartblinds B.V.
- Website
- https://smartblinds.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Smartblinds industry classification
Industry- Product category
- Smart Home Window Treatments
- NAICS
- Blind and Shade Manufacturing (33792), Window Treatment Retailers (449122), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)
- SIC
- Auto Controls For Regulating Residential & Comml Environments (3822)
- akta.pro primary industry
- Smart Window Shades & Motorized Treatments Retail (CRAIAMAL)
- akta.pro secondary industries
- Motorized & Smart Window Treatments Retail (Automated, App-Controlled) (CRAIAKAF), Motorized Shades, Blinds & Curtain Automation (HSAHADAD), Smart Plugs, Outlets & Energy Monitoring Retail (CRAIAMAJ)
Keywords
Where Smartblinds is headquartered
LocationHeadquarters
- HQ city
- Enter
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Smartblinds business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Smart Window Blind Hardware Sales: One-time sale of smart window covering products including roller blinds, day and night blinds, honeycomb blinds, smart frame, and curtain tracks. Products are fully made-to-measure in Europe.
- Accessories Sales: Sale of complementary accessories including Motionblinds Wi-Fi Bridge (Matter bridge CM-55), remote controls (5-channel and 15-channel), USB-C charging cables, and Eve Energy smart plug.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Roller Blinds - Price range based on collection and fabric type |
| Unit Pricing | Pay-as-you-go | Day and Night Blinds - Zebra-style smart blinds |
| Unit Pricing | Pay-as-you-go | Honeycomb Blinds - Pleated cellular blinds with insulating properties |
| Unit Pricing | Pay-as-you-go | Smart Frame - Drill-free honeycomb blinds for tilt-and-turn windows |
| Unit Pricing | Pay-as-you-go | Electric Curtain Tracks - Motorized curtain rail system |
| Unit Pricing | Pay-as-you-go | Accessories - Complementary smart home products |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Smartblinds product offering
Product offeringCore offering
Smartblinds designs, custom-manufactures, and sells made-to-measure smart window coverings including roller blinds, day and night blinds, honeycomb blinds, the drill-free Smart Frame system, and electric curtain tracks, all powered by Eve Motionblinds Matter motors for direct integration with Apple HomeKit, Google Home, Amazon Alexa, and Samsung SmartThings. The products are manufactured to order in Europe and sold directly to residential consumers through owned regional e-commerce storefronts with free shipping, free color samples, and free online consultancy support.
Product overview
Smartblinds is a specialist in smart window coverings, offering a portfolio of electrically operated window treatments powered by Eve Motionblinds motors with Matter protocol support. The product range includes Smart Roller Blinds (available in Blackout, Light filtering, and Sheer variants), Smart Day and Night Blinds (zebra-style), Smart Honeycomb Blinds (with 25mm and 45mm options), Smart Frame (drill-free magnetic system for tilt-and-turn windows), and Electric Curtain Tracks. All products feature wireless battery-powered motors with USB-C charging, made-to-measure customization, and integration with major smart home platforms (Apple HomeKit, Google Home, Amazon Alexa, Samsung SmartThings) via Matter protocol. Accessories include the Motionblinds Matter Bridge CM-55, remote controls, and the Eve Energy smart plug.
Differentiator
Problem solved
Functional benefit
Products and services
- Smart Roller Blinds Electrically operated made-to-measure roller blinds available in Blackout, Light filtering, and Sheer (transparent) fabric types, with wireless battery-powered motors for residential consumers.
- Smart Day and Night Blinds Zebra-style smart blinds with dual fabric tracks that allow adjustable light control between transparent and opaque sections, combining venetian blind functionality with curtain aesthetics, available in electric and manual operation for residential consumers.
- Smart Honeycomb Blinds Pleated honeycomb fabric blinds with energy-efficient insulation properties, available in 25mm and 45mm cell sizes with Top Down/Bottom Up operation and blackout or light filtering options for residential consumers.
- Smart Frame Drill-free magnetic click-in frame system for honeycomb blinds, designed for tilt-and-turn windows and hinged doors, compatible with uPVC, aluminium, and wooden frames without drilling for residential consumers.
- Electric Curtain Tracks Motorized curtain rails compatible with wave and pleated curtains, with a wireless battery-powered motor rechargeable via USB-C, maximum width up to 700cm, available in white or black finishes for residential consumers.
- Motionblinds Matter Bridge CM-55 Wi-Fi bridge enabling Matter protocol connectivity for Motionblinds motors, required for Google Home, Amazon Alexa, and Samsung SmartThings integration, sold to residential smart home users.
- Motionblinds 5-Channel Remote Control Wireless remote control for operating up to 5 Smartblinds individually or in groups for residential consumers.
- Motionblinds 15-Channel Remote Control
Quantifiable outcome
- Smart home users save around 30 minutes a day through smart devices and automation
- +4 more outcomes
Companies that use Smartblinds
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Smartblinds technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability1 record
Feature4 records
Smartblinds partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Eve Systems (Eve Motionblinds)coreEve Motionblinds Matter motors power all Smartblinds products. These are described as the most advanced motors on the market, supporting Matter protocol for smart home integration. Smartblinds relies on Eve's motor technology as the core component of all their smart window covering products.
- Matter (Connectivity Standard Alliance)coreMatter is the smart home protocol that enables Smartblinds to connect directly to Apple HomeKit, Google Home, Amazon Alexa, Samsung SmartThings and other major smart home platforms without requiring proprietary bridges or gateways.
- Apple HomeKitcoreSmartblinds products with Eve Motionblinds Matter motor connect directly to Apple HomeKit via Bluetooth. No expensive bridge or gateway required for Apple users. Setup is instant by scanning the HomeKit Setup Code.
- Google HomecoreSmartblinds integrate with Google Home via Matter protocol for voice control and app-based operation. The Motionblinds Wi-Fi Bridge is required for Google Home integration.
- Amazon AlexacoreSmartblinds work with Amazon Alexa for voice control through smart home integration via Matter protocol and Motionblinds Wi-Fi Bridge.
- Samsung SmartThingscoreSmartblinds integrate with Samsung SmartThings hub ecosystem via Matter protocol for comprehensive smart home control.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Smartblinds competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Smartblinds social profiles
Digital presenceSmartblinds financial estimates
Financial estimateRevenue estimate
Valuation estimate
Smartblinds leadership team
Management profileNumber of profiles
Smartblinds funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Smartblinds M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Smartblinds
What does Smartblinds do?
Smartblinds designs, custom-manufactures, and sells made-to-measure smart window coverings including roller blinds, day and night blinds, honeycomb blinds, the drill-free Smart Frame system, and electric curtain tracks, all powered by Eve Motionblinds Matter motors for direct integration with Apple HomeKit, Google Home, Amazon Alexa, and Samsung SmartThings. The products are manufactured to order in Europe and sold directly to residential consumers through owned regional e-commerce storefronts with free shipping, free color samples, and free online consultancy support.
Is Smartblinds a public or private company?
Smartblinds is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Smartblinds founded?
Smartblinds was founded in 2021. It employs 1 to 10 people.
Where is Smartblinds based?
Smartblinds is headquartered in Enter, Netherlands, in the Europe region.
How does Smartblinds make money?
Two revenue lines are on record. Smart Window Blind Hardware Sales are the primary driver. The others are accessories Sales.
Does Smartblinds have an API?
No public API is recorded for Smartblinds.
What industry is Smartblinds in?
Smartblinds's product category is Smart Home Window Treatments. Its primary akta.pro industry code is CRAIAMAL, Smart Window Shades & Motorized Treatments Retail, with a secondary code of CRAIAKAF, Motorized & Smart Window Treatments Retail (Automated, App-Controlled). Its NAICS code is 33792 and its SIC code is 3822.