2TradeAsia
2TradeAsia is the Philippines' first online retail stock broker, operated by F. Yap Securities, Inc. It offers a web and mobile trading platform with TradingView charting, Thematic Baskets, and a premium Plus tier, serving Filipino retail investors through a digital, self-serve onboarding flow.
- Company typePrivate
- Founded2000
- HeadquartersMakati, Philippines
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What 2TradeAsia does
2TradeAsia is an online retail stock brokerage platform in the Philippines, operated by F. Yap Securities, Inc., a member of the Philippine Stock Exchange since the 1970s. Established between 1999 and 2000, the company positions itself as the country's first online stock broker and offers Individual, Joint, and ITF (in-trust-for) accounts opened through a paperless eKYC process that completes approval in approximately 15 minutes. The platform serves primarily Filipino retail investors — ranging from novices seeking education to active traders — and notes that less than 1% of the Philippine population currently engages in stock investing, framing a large underpenetrated market.
The core product is a web-based trading platform with TradingView-powered charting, accessible via desktop browser, iOS, and Android apps, providing real-time quotes, market data, portfolio management, customizable price alerts, and SSL-encrypted transactions. Adjacent products include the 2TradeAsia Plus premium subscription tier (advanced analytics, priority support, enhanced tools, exclusive insights) and Thematic Baskets, which are curated portfolios of 2 to 20 stocks replicating themes such as Infrastructure, Travel & Tourism, Dividends, REITs, Telecom, Clean Power, and Consumer sectors, with adjustable weightage for diversification.
2TradeAsia generates revenue primarily through commissions on Philippine Stock Exchange transactions — 0.25% of trade value or PHP 20 (whichever is higher), plus VAT, PSE transaction fees, PCD charges, and a 0.6% sales tax on sells — alongside recurring subscription revenue from 2TradeAsia Plus. Distribution is entirely digital and product-led: customers self-serve through the website, mobile apps, and eKYC flow, with acquisition supported by social media, video tutorials, and an Education Center. Settlement on sale proceeds is T+2, and the minimum initial deposit is PHP 25,000.
2TradeAsia firmographics
Firmographics- Name
- 2TradeAsia
- Legal name
- F. Yap Securities, Inc.
- Website
- https://2tradeasia.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 2TradeAsia is the Philippines' first online retail stock broker, operated by F. Yap Securities, Inc. It offers a web and mobile trading platform with TradingView charting, Thematic Baskets, and a premium Plus tier, serving Filipino retail investors through a digital, self-serve onboarding flow.
- Ownership category
- akta.pro rank
Where 2TradeAsia is headquartered
LocationHeadquarters
- HQ city
- Makati
- HQ country
- Philippines
- HQ region
- Asia
Offices1 record
Markets served
2TradeAsia business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Stock Trading Commissions: Commission-based revenue from buying and selling transactions on the Philippine Stock Exchange. Commission is calculated as 0.25% of the transaction value or PHP 20, whichever is higher, plus VAT, PSE Transaction Fee, and PCD charges. Selling transactions also include a 0.6% Sales Tax.
- 2TradeAsia Plus Premium Service: Premium subscription-tier service offering advanced market analytics, priority customer support, enhanced trading tools, and exclusive insights from industry experts. Targets serious traders demanding more features beyond the base platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Trading (Base Platform) |
| Subscription | Monthly | 2TradeAsia Plus (Premium) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
2TradeAsia product offering
Product offeringCore offering
2TradeAsia operates an online stock trading platform that enables Filipino retail investors to buy and sell stocks listed on the Philippine Stock Exchange through a web interface and mobile app, supported by real-time market data, TradingView-powered charting, portfolio management, and a premium subscription tier (2TradeAsia Plus) with advanced analytics and Thematic Baskets.
Product overview
2TradeAsia is an online stock trading platform operated by F. Yap Securities, Inc., a member of the Philippine Stock Exchange. The company offers a dual-product architecture consisting of the core 2TradeAsia trading platform and the premium 2TradeAsia Plus service. The core platform provides essential trading tools, real-time market data, charting (via TradingView integration), portfolio management, mobile trading, and an education center. 2TradeAsia Plus elevates the experience with advanced analytics, priority support, enhanced trading tools, and exclusive insights. Additional offerings include Thematic Baskets (curated stock portfolios by theme/sector) and an eKYC platform for digital account opening. The platform supports account types including Individual, Joint, and ITF (in trust-for) accounts.
Differentiator
Problem solved
Functional benefit
Brands
- 2TradeAsia Plus: Premium service designed for serious traders who demand more. Features include advanced market analytics, priority customer support, enhanced trading tools, and exclusive insights.
Products and services
- 2TradeAsia Plus
Quantifiable outcome
- Account approval in approximately 15 minutes
- +3 more outcomes
Companies that use 2TradeAsia
Customer profileSegments3 records
Ideal customer profiles3 records
2TradeAsia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature6 records
2TradeAsia partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TradingViewcoreTradingView provides advanced charting and market analysis capabilities integrated into the 2TradeAsia platform. It delivers real-time data, financial news, stock screener, and economic calendar features accessible across web browsers, desktop applications, and mobile apps, enhancing the trading experience for 2TradeAsia users.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
2TradeAsia competitors and assessment
Company assessmentDirect peers
- COL Financial Group: The largest online stock broker in the Philippines, providing retail investors with direct market access to the PSE. Direct competitor to 2TradeAsia with overlapping digital-first offering, eKYC onboarding, and premium research tiers.
- BPI Trade (Bank of the Philippine Islands): The retail online trading platform of BPI, one of the largest Philippine banks. Competes head-to-head with 2TradeAsia for retail brokerage accounts, leveraging the bank's massive deposit and branch network.
- First Metro Securities: Online brokerage arm of the Metrobank Group, offering retail stock trading on the PSE. Directly comparable to 2TradeAsia in catering to retail equity investors with bank-affiliated backing.
- Philstocks Financial: Online stock broker in the Philippines offering retail trading on the PSE. Directly competes with 2TradeAsia for self-directed retail investors, with comparable online tooling and account opening.
- BDO Securities: Securities arm of BDO Unibank, the Philippines' largest bank by assets. Provides retail stock brokerage services and competes directly with 2TradeAsia on the same PSE exchange for retail investors.
Emerging players
- Tiger Brokers (Tiger Trade): Asian-focused online broker offering retail access to multiple Asian and US exchanges. Less overlap in Philippine equities specifically, but competes for the same digitally-native self-directed retail investor profile across Southeast Asia.
Broad incumbents
- Interactive Brokers: Global, multi-asset online broker with wide international market access. While not Philippines-focused, it competes for sophisticated Filipino retail investors seeking global diversification that 2TradeAsia does not offer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
2TradeAsia social profiles
Digital presence2TradeAsia compliance and trust
Trust signalCompliance2 records
2TradeAsia financial estimates
Financial estimateRevenue estimate
Valuation estimate
2TradeAsia leadership team
Management profileNumber of profiles
Profiles13 records
2TradeAsia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
2TradeAsia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 2TradeAsia
What does 2TradeAsia do?
2TradeAsia operates an online stock trading platform that enables Filipino retail investors to buy and sell stocks listed on the Philippine Stock Exchange through a web interface and mobile app, supported by real-time market data, TradingView-powered charting, portfolio management, and a premium subscription tier (2TradeAsia Plus) with advanced analytics and Thematic Baskets.
Is 2TradeAsia a public or private company?
2TradeAsia is a private company. It is classified as family owned and is currently operating.
When was 2TradeAsia founded?
2TradeAsia was founded in 2000. It employs 11 to 50 people.
Where is 2TradeAsia based?
2TradeAsia is headquartered in Makati, Philippines, in the Asia region.
How does 2TradeAsia make money?
Two revenue lines are on record. Stock Trading Commissions are the primary driver. The others are 2TradeAsia Plus Premium Service.
Who are 2TradeAsia's main competitors?
Direct peers on record are COL Financial Group, BPI Trade (Bank of the Philippine Islands), First Metro Securities, Philstocks Financial and BDO Securities. Tiger Brokers (Tiger Trade) is listed as an emerging player. Interactive Brokers is listed as a broad incumbent.
Does 2TradeAsia have an API?
No public API is recorded for 2TradeAsia.