Purified Air

What Purified Air does

Purified Air Limited is a privately-held British manufacturer of commercial air filtration and air-handling equipment, headquartered in Romford, Essex, and in continuous operation since 1984. The company designs and builds electro-mechanical systems for commercial kitchens, industrial facilities, healthcare and education sites, sports and entertainment venues, retail environments and transport hubs, with a portfolio spanning electrostatic precipitator (ESP) units, multi-stage filtration units (MFU, MFi), UV-C and UVGI germicidal lines, recirculating air purification units (VIU 1000, VIU Mobile), ceiling cassettes, fan-coil UVGI integrations, and ambient air cleaners (ESPi 2000/4000 AAC). Underlying technology combines electrostatic precipitation with UV-based disinfection and multi-stage mechanical filtration, configured to customer-specific parameters such as kitchen flow rate, cooking type and EMAQ compliance requirements.

The firm runs a B2B, enterprise field-sales model, supporting direct customers and specifying engineers through consultation, a Product Selector online configurator, downloadable CAD files and specification guides, and industry seminars. Reference customers disclosed in the input include HM Government, NHS, Manchester City F.C., Wembley Stadium, Emirates Stadium (Arsenal), O2 Arena, Harrods, Dubai Mall, McDonald's, KFC, Burger King, Premier Inn, DMG Mori and Yamazen. Revenue is generated through (i) hardware sales of new units and (ii) ongoing servicing and maintenance of installed equipment, the latter providing a recurring stream tied to the existing installed base. Pricing is bespoke and quote-based, not publicly disclosed, and is shaped by site specifications rather than list price.

Purified Air distributes directly to enterprise customers worldwide, with installations reported in the UK, USA, Saudi Arabia, Turkey and Australia, and operates a multilingual website supporting English, German, Portuguese, Turkish and Dutch markets. The company is independently owned with no disclosed institutional investors, parent company, acquisitions or external funding rounds in the input.

Name

Purified Air

Legal name

Purified Air Limited

Website

https://purifiedair.co.uk

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

51–100 employees

Short description

Purified Air Limited is a UK-based, privately-held manufacturer, founded in 1984, of commercial air filtration and odour/grease/smoke-control equipment for kitchens, industry, healthcare, stadia, retail and transport hubs, sold B2B via direct enterprise sales plus recurring servicing across the UK, USA, Middle East, Turkey and Australia.

Ownership category

akta.pro rank

Product category

Commercial Air Filtration Equipment

NAICS

Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (3334)

SIC

Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564), Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Air Quality & Filtration Equipment (IAQ) (IMAHAKAI)

akta.pro secondary industries

Dust Collection & Air Filtration Equipment (Industrial) (IMAHALAF), Indoor Air Quality (IAQ), Ventilation & Filtration Services (BPABACAH)

Keywords

• Commercial air filtration
• Kitchen ventilation systems
• Electrostatic precipitators
• Industrial odour control
• UV germicidal filtration

Headquarters

HQ city

Romford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Air Filtration Equipment Sales: Sale of commercial air filtration units including ESP Range, MFU Range, UV-C Range, and directly mounted industrial units. Products are designed for commercial kitchens, industrial facilities, and ambient air cleaning applications.
2. Servicing and Maintenance: Ongoing servicing and maintenance of installed air filtration systems, providing recurring revenue from the existing customer base.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Purified Air designs and manufactures commercial air filtration systems in the UK, covering electrostatic precipitators (ESP), UV-C, UVGI, and multi-stage filtration units for commercial kitchen ventilation, industrial air filtration, and virus/odour control. The company sells these units directly to enterprise customers globally, complemented by ongoing servicing, maintenance, and an online product selector for compliant filtration specification.

Product overview

Purified Air is a British manufacturer and market leader in commercial air filtration since 1984, specializing in commercial kitchen odour control, industrial air filtration, and virus control solutions. The product portfolio consists of multiple product lines organized by application category: ESP Range, MFU Range, Reflow, and Passive Filtration for oil smoke and grease; O.N. 100, UV-C Range, and UVO Range for odour control; ESP 600/1000, ESP 1700, ESP 2000/4000, and MFi 2500 for directly mounted applications; ESP Centralised for induct installations; ESPi 2000/4000 AAC for ambient air cleaning; UVGI Range, VIU 1000, VIU Mobile, and UVGI Ceiling Cassette for recirculating air and virus control; and Fan Coil UVGI for HVAC integration. Additionally, they offer a Product Selector online tool to help customers identify compliant solutions based on kitchen parameters and EMAQ requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• ESP Range (Electrostatic Precipitator) Electrostatic precipitator product range designed to capture oil smoke and grease in commercial kitchen ventilation systems, targeting kitchen operators needing oil smoke, grease, and ventilation compliance.
• MFU Range Multi-stage filtration units that remove oil smoke and grease in commercial kitchen applications, for kitchen operators and ventilation contractors.
• Reflow Filtration System Reflow filtration solution for controlling oil smoke and grease in commercial kitchen environments.
• Passive Filtration System Passive filtration systems for removing oil smoke and grease from kitchen environments.
• O.N. 100 Odour Neutralisation System Odour neutralisation system for commercial kitchen and food processing odour control, targeting kitchen operators and food processing facilities.
• UV-C Range UV-C light-based odour control solutions for commercial and industrial applications.
• UVO Range UV-O based odour control systems designed for kitchen and food processing facilities.
• ESP 600/1000 (Directly Mounted) Directly mounted electrostatic precipitator units for oil smoke and grease capture, designed for small to mid-scale commercial kitchen installations.
• ESP 1700 (Directly Mounted) Directly mounted ESP unit sized for medium to large-scale kitchen ventilation and industrial filtration applications.
• ESP 2000/4000 (Directly Mounted) High-capacity directly mounted electrostatic precipitator engineered for large commercial kitchen operations and high-flow environments.
• MFi 2500 (Directly Mounted Filtration) Directly mounted filtration unit designed to manage oil smoke and grease in commercial kitchens.
• ESP Centralised (Induct System) Centralised electrostatic precipitator system designed for induct installation in large-scale commercial facilities.
• ESPi 2000/4000 AAC (Ambient Air Cleaner) Ambient air cleaner with integrated ESP technology for continuous ambient air purification in industrial and manufacturing settings.
• UVGI Range (Inline and AHU) UVGI (Ultraviolet Germicidal Irradiation) systems designed for inline and air handling unit (AHU) installation, providing virus control and air disinfection in HVAC systems.
• VIU 1000 (Recirculating Air Purification) Recirculating air purification unit providing virus control and indoor air quality improvement for commercial spaces.
• VIU Mobile (Mobile Recirculating Air Purification) Mobile recirculating air purification unit providing flexible, relocatable virus control and air purification.
• UVGI Ceiling Cassette Ceiling-mounted UVGI cassette providing recirculating air disinfection for commercial indoor spaces.
• Fan Coil UVGI UVGI integration kit for fan coil air conditioning systems, providing enhanced air disinfection within existing HVAC infrastructure.
• Servicing and Maintenance Ongoing servicing and maintenance for installed Purified Air filtration systems, generating recurring revenue from the existing enterprise installed base.

Named customers14 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Undisclosed Partners (referenced in July 2023 article)unspecifiedStrategic or Co-development Partner · 12 July 2023An insight article titled 'Exciting New Partnerships to Conquer Oil, Smoke, and Odour Challenges' dated July 12, 2023 references new partnerships, but specific partner names are not provided in the source content.

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Donaldson Company: US-listed global filtration giant serving industrial, gas turbine, and commercial markets — overlaps with Purified Air's industrial filtration line but operates at vastly greater scale and across many more verticals.
• AAF (American Air Filter): Global air filtration solutions provider (part of Daikin) with extensive commercial and cleanroom filtration ranges — broader incumbent with significant installed base in commercial and healthcare indoor air applications.
• Greenheck: Largest US manufacturer of commercial ventilation equipment including fans, dampers, and air control systems — comparable in HVAC-adjacent product portfolio though broader and primarily North American in focus.
• Systemair: Swedish-listed ventilation and indoor climate solutions provider serving commercial, residential, and industrial markets across Europe — relevant adjacent player with overlapping AHU and air-handling filtration products.

Direct peers

• Halton Group: Finland-based global manufacturer specializing in commercial kitchen ventilation, indoor air quality, and comfort solutions for hospitality and foodservice — directly competing with Purified Air's ESP and kitchen ventilation portfolio across Europe, Middle East, and Asia.
• Camfil: Global air filtration manufacturer serving commercial, industrial, and healthcare applications — directly comparable product range (ESP-style and HEPA filtration) and global distribution footprint.
• CaptiveAire: US leader in commercial kitchen ventilation systems serving restaurants and foodservice operators — closely comparable business model of engineered kitchen exhaust and makeup air, though more US-centric versus Purified Air's UK/EMEA focus.
• FläktGroup: European-based manufacturer of air handling, ventilation, and indoor air quality solutions for commercial and industrial buildings — overlaps with Purified Air's AHU-integrated UVGI and air handling filtration offerings.
• MANN+HUMMEL: German-based global filtration specialist producing industrial and commercial air filters — relevant as a larger, capital-backed competitor in commercial and industrial air purification markets Purified Air serves.
• Nederman: Swedish industrial air filtration and environmental technology company focused on capturing pollutants at source — comparable to Purified Air's industrial oil smoke, dust, and fume control products for manufacturing environments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Purifiedair

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Purified Air