Brookside Homes

What Brookside Homes does

Brookside Homes is a privately held custom home builder founded in 1979 and headquartered in Selinsgrove, Pennsylvania. The company specializes in on-your-lot residential construction for individual home buyers and families across Central Pennsylvania, serving first-time buyers, growing families, and retirees building retirement or "forever" homes. Brookside operates three physical sales and design centers (Selinsgrove, Williamsport, and Mansfield) and builds within an approximate 2-hour radius covering more than twenty Pennsylvania counties.

The company offers over 70 customizable floor plans ranging from cottages to large two-story homes, supported by an in-house drafting team, color selection coordination, and full-service construction management from excavation through final walk-through. Its standard product set includes above-code construction components: Superior Walls Xi+ precast foundation systems, Nu-Wool dense-pack cellulose insulation with a 10-year heating/cooling guarantee, Zip System wall sheathing, hybrid gas/electric HVAC, and Moen faucets. Every home carries a 1-year workmanship and materials warranty plus a 12-year structural warranty, with automated 60-day and 1-year service check-ins. Brookside reports zero warranty claims since joining the warranty program in 2007.

Brookside's revenue model is direct, quote-based custom home sales to individual consumers (a one-time transaction per build), supplemented by available-lot inventory and a referral program that pays existing customers for referred prospects that break ground. Go-to-market is sales-led through the three showroom locations, supplemented by home shows (Harrisburg, State College, Williamsport, Wilkes-Barre), a website with business-hours live chat, and consistent regional PR recognition (Best New Home Builder reader's choice awards in 2025 across three regional newspapers). The company is owned and operated by founders Randy Davis and Steve Wagner, who together have 60+ years of combined Brookside experience and remain actively involved in pre-construction site visits and final walk-throughs. Brookside maintains a network of regional financial partners (LMC Home Loans, C&N Bank in two regions, First Commonwealth Bank, FNB) to support buyer financing.

Name

Brookside Homes

Legal name

Brookside Homes

Website

https://brooksidehomes.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Short description

Brookside Homes is a privately held, family-owned custom home builder founded in 1979 in Selinsgrove, Pennsylvania, serving individual buyers across Central Pennsylvania through three sales centers and on-your-lot construction of customizable homes with above-code standard products.

Ownership category

akta.pro rank

Product category

Residential Home Construction

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115), Residential Building Construction (2361)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Custom Home Building (IMAFABAC)

akta.pro secondary industries

Residential Design-Build & Renovation-Integrated Builders (IMAFABAE), Residential Green / High-Performance Home Construction (Net-Zero, Passive House) (IMAFABAH)

Keywords

• Custom home building
• Residential construction
• On-your-lot builder
• Floor plan design
• Home construction services

Headquarters

HQ city

Selinsgrove

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Home Sales: One-time custom home construction and sales. Customers purchase land (or work with Brookside to find land), select from floor plans or customize, and pay for the home through construction and completion. Revenue is generated through the sale of custom-built homes with various included standard features and optional upgrades.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Brookside Homes builds custom residential homes on customer-owned or customer-purchased lots across Central Pennsylvania. The company provides over 70 customizable floor plans, in-house drafting and design consultation, full-service construction management from excavation through final walk-through, and post-construction warranty service. Each home includes upgraded standard products (Superior Xi+ Walls, Nu-Wool insulation, Zip System walls, hybrid HVAC, and Moen faucets) and is covered by a 1-year workmanship warranty plus a 12-year structural warranty.

Product overview

Brookside Homes is a custom home builder offering on-your-lot residential construction across Central Pennsylvania. The company provides a comprehensive portfolio including over 70 customizable floor plans (ranging from cottages to large two-story homes such as Cora, Jude, Gabriel, and Casale), full-service construction management, and standard building products. Key standard products include Superior Xi+ Walls basement systems, Nu-Wool insulation, Zip System Walls, Hybrid Heating/Cooling Systems, and Moen faucets. The company operates three sales centers (Selinsgrove, Williamsport, and Mansfield) and backs all homes with a 1-year workmanship warranty and 12-year structural warranty. Design services include in-house drafting and color selection coordination.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Home Building On-your-lot custom residential home construction service for individuals and families in Central Pennsylvania, offering fully customizable floor plans and a comprehensive build experience from excavation through final walk-through.
• Floor Plans Catalog of over 70 pre-designed residential floor plans ranging from cottages to large two-story homes, all fully customizable, including models such as Adams, Anderson, Asher, Cora, Gabriel, Susquehanna, and more.
• Home Design & Consultation Sales consultation and in-house drafting services to help customers design custom floor plans tailored to their needs, delivered as part of the pre-construction process.
• Construction & Build Management Full-service construction management from excavation through final walk-through, including site work, framing, HVAC, electrical, plumbing, insulation, drywall, and interior finishing.
• Warranty & Service Program Post-construction support including 1-year workmanship/material warranty, 12-year structural warranty, and automatic 60-day and 1-year service check-ins for every home built.

Quantifiable outcome

• Zero warranty claims since joining the warranty program in 2007
• +2 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves2 records

Expansion highlights5 records

Broad incumbents

• DR Horton: Largest U.S. homebuilder with extensive Pennsylvania footprint across multiple brands (including Emerald, Express, and Freedom). Relevant incumbent competitor setting price baselines and absorbing demand that Brookside would otherwise serve in Central PA.
• Toll Brothers: National luxury homebuilder with active Pennsylvania communities and on-your-lot custom programs. Comparable to Brookside at the upper end of the custom market and competes for similar move-up and luxury buyers in select PA submarkets.
• NVR, Inc. (Ryan Homes / NVHomes): Largest homebuilder in the Mid-Atlantic with deep Pennsylvania market presence across entry-level through luxury segments. Relevant as the dominant production-builder incumbent that Brookside competes against for both land and customers in Central PA.

Direct peers

• Berks Homes: Pennsylvania-based residential homebuilder serving central and eastern PA with both community-based and on-your-lot construction. Comparable on customer base, geographic overlap, and custom single-family product.
• Landmark Homes: Pennsylvania-based homebuilder with a portfolio of customizable single-family plans and on-your-lot construction across central and eastern PA. Closely matches Brookside's on-your-lot custom model in overlapping Pennsylvania counties.
• Bob Ward Homes: Mid-Atlantic custom home builder with multiple sales/design centers and on-your-lot construction across Maryland and southern Pennsylvania. Comparable through sales-center-driven GTM, customizable plans, and similar custom-home target customer.
• Wayne Homes: On-your-lot custom home builder headquartered in Pittsburgh, PA, with build coverage across Pennsylvania, Ohio, West Virginia, and New York. Closely comparable in business model: customizable plans, regional sales centers, transparent pricing, and energy-efficient standard features.
• Keystone Custom Homes: Custom home builder based in Lancaster County, PA, offering on-your-lot construction with extensive floor plan libraries across southeastern and central Pennsylvania. Operates the same on-your-lot, fully-customizable business model as Brookside in overlapping Pennsylvania geographies.
• Charter Homes & Neighborhoods: Lancaster, PA-based custom home builder operating design studios across south-central Pennsylvania. Comparable through customizable floor plan portfolios, sales-center-driven GTM, and an emphasis on design transparency in a similar regional market.

Others

• Superior Walls by Energy Saver Systems (Manufacturer/Supplier): Manufacturer of the Xi+ precast concrete foundation wall system that Brookside uses as a standard feature across all homes. Ecosystem/supplier relationship: any shift in Superior Walls' product, pricing, or warranty directly impacts Brookside's value proposition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks4 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brookside Homes