Schofields Insurance
Schofields Insurance is an FCA-regulated, family-run UK specialist insurer founded in 1984, providing tailored holiday home, second home, and short-let insurance across the UK, France, Spain, and Portugal, distributed direct-to-consumer online and by phone, and acquired by Ripe in April 2026.
- Company typePrivate
- Founded1984
- HeadquartersBolton, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Schofields Insurance does
Schofields Insurance (legal entity Schofields Ltd) is a UK-based, FCA-regulated specialist insurer focused exclusively on holiday home insurance. Founded in 1984 as a family-run business and headquartered in Bolton, the company serves owners of second homes, holiday lets, and short-term rental properties (including Airbnb hosts) across the UK, France, Spain, and Portugal. The product portfolio comprises UK Holiday Home Insurance, Holiday Let Insurance, Second Home Insurance, country-specific overseas products for France, Spain, and Portugal, an Airbnb/short-let product, and an optional Legal Expenses add-on. All policies are underwritten by Lloyd's of London underwriters and Tokio Marine Europe, and are designed to address specialist risks that standard home insurance typically excludes — namely, properties being occupied or unoccupied for extended periods, theft by guests, accidental and malicious damage by holidaymakers, and loss of rental income.
The business operates a direct-to-consumer model: customers obtain quotes online via schofields.ltd.uk or by phone, with annual billing and a 14-day money back guarantee. Pricing is bespoke and quote-based, driven by property location, type, rebuild value, security, contents value, and claims history rather than published rate cards. Underlying technology consists of an online quote and policy management system, with marketing and analytics supported by Mailchimp, Hotjar, Google Analytics, and Feefo review integration. The company has been recognized with the Feefo Gold Trusted Service Award 2026, based on 2,003 customer reviews with 99% positive ratings.
In April 2026, Schofields was acquired by Ripe, a UK-based digital managing general agent serving 430,000+ policyholders across more than 20 specialist markets and reporting £20.6M turnover for the period ending December 2024. Following the acquisition, Schofields continues to operate as a subsidiary brand under Ripe's portfolio (alongside GJW Direct), maintaining its family-run character and website presence, with founder Phil Schofield leading the marketing team. Ripe's specialist insurance roll-up strategy positions Schofields within a broader leisure, lifestyle, marine, and SME group.
Schofields Insurance firmographics
Firmographics- Name
- Schofields Insurance
- Legal name
- Schofields Ltd
- Website
- https://schofields.ltd.uk
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Schofields Insurance is an FCA-regulated, family-run UK specialist insurer founded in 1984, providing tailored holiday home, second home, and short-let insurance across the UK, France, Spain, and Portugal, distributed direct-to-consumer online and by phone, and acquired by Ripe in April 2026.
- Ownership category
- akta.pro rank
Schofields Insurance industry classification
Industry- Product category
- Specialty Insurance
- NAICS
- Direct Property and Casualty Insurance Carriers (524126), Agencies, Brokerages, and Other Insurance Related Activities (5242)
- SIC
- Fire, Marine & Casualty Insurance (6331), Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Homeowners Insurance (FSAJACAA)
- akta.pro secondary industry
- Landlord / Dwelling Fire (DP) Insurance (FSAJACAD)
Keywords
Where Schofields Insurance is headquartered
LocationHeadquarters
- HQ city
- Bolton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Schofields Insurance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Holiday Home Insurance Premiums: Recurring insurance premiums from holiday home owners for comprehensive property coverage including buildings, contents, liability, and specialist holiday letting protections.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom quote-based holiday home insurance |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Schofields Insurance product offering
Product offeringCore offering
Schofields Insurance sells specialist property insurance policies designed specifically for holiday homes, second homes, and holiday letting properties in the UK, France, Spain, and Portugal. Policies cover buildings, contents, public and employers liability, theft (including theft by guests), accidental and malicious damage, alternative accommodation, and loss of rental income, with no occupancy restrictions and policies underwritten by Lloyd's of London and Tokio Marine Europe.
Product overview
Schofields Insurance is a specialist holiday home insurer offering a portfolio of insurance products for properties in the UK, France, Spain, and Portugal. The core product lineup includes UK Holiday Home Insurance, Holiday Let Insurance, Second Home Insurance, and country-specific overseas property insurance for Spain and Portugal. Additionally, the company offers an optional Holiday Home Legal Expenses Insurance add-on. All policies are underwritten by Lloyd's of London and include features such as cover for occupied and unoccupied properties, public liability protection, theft cover including theft by guests, accidental and malicious damage cover, and loss of rental income. The company, founded in 1984 and family-run, was acquired by Ripe (a digital MGA) in recent years alongside GJW Direct as part of Ripe's expansion strategy.
Differentiator
Problem solved
Functional benefit
Products and services
- UK Holiday Home Insurance Specialist insurance coverage for holiday homes in the UK, providing comprehensive protection whether the property is occupied or unoccupied, and whether used for personal purposes or commercially let as a holiday rental.
- Spanish Holiday Home Insurance Comprehensive insurance for holiday homes in Spain with minimal restrictions, covering buildings, contents, and specialist holiday letting risks including public liability, theft, and adverse weather damage. Underwritten by Tokio Marine Europe.
- Portugal Holiday Home Insurance Insurance for holiday homes in Portugal offering cover for specified risks such as earthquake, fire, storm, flood, escape of water and theft, with policies written in plain English. Underwritten by Tokio Marine Europe, with over 1900 customers rating it 5 out of 5 stars.
- Holiday Let Insurance Specialist insurance tailored for holiday letting properties, covering employers' and public liability insurance, damage by guests or pets, theft by guests, loss of rent and alternative accommodation costs.
- Second Home Insurance Insurance coverage for second homes, protecting properties whether occupied or unoccupied, suitable for owners who use the property personally or let to friends and family.
- Airbnb Holiday Home Insurance Specialist insurance for hosts renting out holiday homes via Airbnb and other short-term rental platforms, covering buildings, contents, public liability, guest damage, theft, loss of rental income, and alternative accommodation.
- Holiday Home Legal Expenses Insurance Optional add-on policy providing up to £50,000 of legal expense coverage for holiday home owners, covering costs related to disputes with guests, neighbours, contractors, and HMRC tax investigations.
Quantifiable outcome
- Over 80% of customers saved money when switching to Schofields
- +2 more outcomes
Companies that use Schofields Insurance
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Schofields Insurance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Schofields Insurance partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Tokio Marine EuropecoreInsurance policies are underwritten by Tokio Marine Europe, providing peace-of-mind security for policyholders. This Lloyd's-level backing ensures financial strength and reliability for claims.
- Lloyd's of London UnderwriterscoreAll policies have the security of Lloyd's of London Underwriters, providing financial strength and reliability for claims settlement.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Schofields Insurance competitors and assessment
Company assessmentDirect peers
- HomeLet: Specialist UK landlord and tenant insurance provider with holiday-let and second-home products. Comparable to Schofields in serving landlords and short-term rental hosts with tailored cover and online quoting.
- Cover4HolidayHomes: UK online specialist holiday home insurance provider with similar product focus (UK and overseas holiday lets, second homes). Direct competitor in the same specialty niche with web-led distribution.
- Hamilton Fraser: UK-based specialist in landlord and holiday-let insurance, including Airbnb and overseas property cover. Directly competes with Schofields in the niche holiday home/short-term rental segment with FCA-regulated intermediation.
- Alan Boswell Insurance Brokers: UK insurance broker with specialist landlord and property lines including holiday let cover. Comparable FCA-regulated intermediary model with a strong regional/property book.
- Just Landlords: UK specialist landlord and holiday-let insurance broker offering tailored cover for buy-to-let and short-term rental properties. Closely comparable niche focus and direct-to-consumer distribution model to Schofields.
Broad incumbents
- Hiscox UK: UK specialist insurer and Lloyd's underwriter offering home and property insurance including high-value and holiday homes. Comparable carrier-level capability for holiday home risk with much larger scale.
- LV= General Insurance: UK general insurer offering home and landlord products that compete at the standard property insurance end of the market. Larger incumbent whose generalist cover competes with specialist holiday-let offerings.
- Simply Business: UK commercial insurance aggregator/broker with broader SME coverage including landlord products. Significantly larger and broader than Schofields but competes for the same holiday-let landlord customer.
- Towergate Insurance: Large UK insurance broker with property, landlord and specialist personal lines. Overlaps with Schofields on landlord and property insurance but operates a much broader multi-line portfolio across commercial and personal lines.
Others
- Ripe (parent MGA): Digital managing general agent and Schofields' parent post-April 2026 acquisition, with £20.6M turnover across 20+ specialist markets including leisure and lifestyle. Strategic owner rather than competitor but adjacent in capability stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Schofields Insurance social profiles
Digital presenceSchofields Insurance compliance and trust
Trust signalCompliance3 records
Schofields Insurance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Schofields Insurance leadership team
Management profileNumber of profiles
Profiles1 record
Schofields Insurance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Schofields Insurance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Schofields Insurance
What does Schofields Insurance do?
Schofields Insurance sells specialist property insurance policies designed specifically for holiday homes, second homes, and holiday letting properties in the UK, France, Spain, and Portugal. Policies cover buildings, contents, public and employers liability, theft (including theft by guests), accidental and malicious damage, alternative accommodation, and loss of rental income, with no occupancy restrictions and policies underwritten by Lloyd's of London and Tokio Marine Europe.
Is Schofields Insurance a public or private company?
Schofields Insurance is a private company. It is classified as corporate owned and is currently operating.
When was Schofields Insurance founded?
Schofields Insurance was founded in 1984. It employs 1 to 10 people.
Where is Schofields Insurance based?
Schofields Insurance is headquartered in Bolton, United Kingdom, in the Europe region.
How does Schofields Insurance make money?
One revenue line is on record: holiday Home Insurance Premiums.
Who are Schofields Insurance's main competitors?
Direct peers on record are HomeLet, Cover4HolidayHomes, Hamilton Fraser, Alan Boswell Insurance Brokers and Just Landlords. Broad incumbents are Hiscox UK, LV= General Insurance, Simply Business and Towergate Insurance. Ripe (parent MGA) is listed as an others.
Does Schofields Insurance have an API?
No public API is recorded for Schofields Insurance.
What industry is Schofields Insurance in?
Schofields Insurance's product category is Specialty Insurance. Its primary akta.pro industry code is FSAJACAA, Homeowners Insurance, with a secondary code of FSAJACAD, Landlord / Dwelling Fire (DP) Insurance. Its NAICS code is 524126 and its SIC code is 6331.