Le Comptoir General
Le Comptoir Général is a private Parisian immersive bar-restaurant and event venue founded in 2007 on Canal Saint Martin, serving individual diners with Caribbean-themed cocktails and seafood, and corporate clients including Chanel, Google, and Netflix with private event spaces for 60-600 guests.
- Company typePrivate
- Founded2007
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Le Comptoir General does
Le Comptoir Général is a private Parisian hospitality and experiential venue founded in 2007 by Aurélien Laffon, operating as a SARL (Société à responsabilité limitée) with €82,800 in social capital and 11-50 employees. The venue occupies a single location at 84 quai de Jemmapes on the banks of Canal Saint Martin in Paris's 10th arrondissement, combining a festive bar (200+ rum references, Caribbean cocktails), a lounge restaurant (sharing-style seafood and land cuisine), Sunday brunch with children's entertainment, and nightly music programming (Cuban Salsa Tuesdays, Caribbean Wednesdays, Tropical Mix Thu-Sat, Jazz Sundays). Its distinguishing feature is immersive cinematic scenography—movie-set-style environments created by an in-house scenography team, supported by a high-end Klipsch Heritage and L-Acoustics sound system.
The venue's business model rests on two pillars: consumer-facing F&B revenue (transaction-based, handled through ZenChef online reservations and walk-ins) and enterprise event privatization (professional services for 60-600 guests across four modular spaces: Aquarium Room 200 m², Boat Room 160 m², Italian Cabin 25 m², and Oasis Mezzanine 90 m²). Named corporate clients include Chanel, Louis Vuitton, Google, Netflix, Nike, Air France, Société Générale, Crédit Agricole, Axa, KPMG, and Mairie de Paris, among 20+ disclosed logos. Additional revenue streams include gift cards via SecretBox, branded bespoke events (Roku Japanese Gin, Hardy fishing rods), and rotating naturalist collections/exhibitions (fishing, fly fishing, model ships) developed in partnership with curator Pierre Affre.
The venue also produces branded bespoke experiences as a service line, demonstrated by immersive scenography commissions for premium consumer brands. Distribution is purely physical and domestic (Paris), with marketing driven by organic social media (Instagram, Facebook), email newsletter, and word-of-mouth. The company has no mobile app, no disclosed AI capabilities, no external institutional investors, and no parent company; ownership is held privately by the founder.
Le Comptoir General firmographics
Firmographics- Name
- Le Comptoir General
- Legal name
- Le Comptoir Général
- Website
- https://lecomptoirgeneral.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Le Comptoir Général is a private Parisian immersive bar-restaurant and event venue founded in 2007 on Canal Saint Martin, serving individual diners with Caribbean-themed cocktails and seafood, and corporate clients including Chanel, Google, and Netflix with private event spaces for 60-600 guests.
- Ownership category
- akta.pro rank
Le Comptoir General industry classification
Industry- Product category
- Experiential Hospitality and Event Venue
- NAICS
- Drinking Places (Alcoholic Beverages) (7224), Full-Service Restaurants (722511)
- SIC
- Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Cocktail Bars & Speakeasies (THAFAEAE)
- akta.pro secondary industries
- Cocktail Lounges & Speakeasies (MPAGAIAD), Hotel Bars & Rooftop Bars (CRANACAL), Hotel & Resort Restaurants (THAFACAH)
Keywords
Where Le Comptoir General is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Le Comptoir General business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Food and Beverage Sales: Revenue from the festive bar serving cocktails, fine rums (200+ references), classic cocktails (Ti Punch, Planteur, Mojito, Daiquiri), and the lounge restaurant with sharing-style cuisine featuring fish and seafood dishes.
- Event Privatization: Revenue from renting venue spaces for private and corporate events including seminars, product launches, press conferences, afterworks, cocktail parties, and seated dinners. Multiple modular spaces accommodate 60-600 guests.
- Sunday Brunch: Weekly Sunday brunch service featuring buffet-style continental breakfast meets shore catering, with children's entertainment on the mezzanine.
- Gift Cards and Offers: Gift card sales through secretbox.fr platform for experiential offerings.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Le Comptoir General product offering
Product offeringCore offering
Le Comptoir Général operates an immersive bar-restaurant-venue hybrid on the banks of Canal Saint Martin in Paris. It runs a festive cocktail bar (200+ rum references, classic Caribbean cocktails), a lounge restaurant serving sharing-style seafood and land dishes, and a weekly Sunday brunch with children's entertainment. The venue also books private and corporate events for 60-600 guests across four modular spaces, complemented by nightly musical programming (Cuban salsa, Caribbean, tropical, jazz) and rotating exhibitions of naturalist collections.
Product overview
Le Comptoir Général is a bar-restaurant-venue hybrid in Paris offering immersive movie-set-style experiences. The core offerings include: the Festive Bar (200+ rum selections, Caribbean cocktails, tropical music), the Lounge Restaurant (sharing plates, seafood, bespoke cocktails), and Sunday Brunch. The venue also provides Music Programming (Salsa, Caribbean, Tropical Mix, Jazz nights) with a high-end Klipsch/L-Acoustics sound system. For private events, the venue offers four distinct spaces (Aquarium Room 200m2, Boat Room 160m2, Italian Cabin 25m2, Oasis Mezzanine 90m2) accommodating 60-600 guests for corporate events, seminars, and celebrations. The venue also hosts rotating Collections & Exhibitions featuring fishing and naturalist artifacts, plus bespoke event production services for brand partners.
Differentiator
Problem solved
Functional benefit
Companies that use Le Comptoir General
Customer profileNamed customers20 records
Segments3 records
Ideal customer profiles3 records
Le Comptoir General technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Le Comptoir General partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Roku (Japanese Gin)coreJapanese gin brand Roku hosted a promotional event at Le Comptoir Général featuring seasonal Japanese autumn theme. The venue created immersive scenography with autumnal colors, Japanese garden vegetation, market stalls, and calligraphy animations. Cocktails and cuisine were customized to match the theme.
- Hardy (British Fishing Rods)corePrestigious British fishing rod brand hosted a 150th anniversary event at the venue. The Comptoir's scenographic team created an intimate members club atmosphere with museum displays presenting collections and unique pieces from the brand's 150-year history: flies, rods, reels, and books.
- Yellow Snake RumminorStarting July 7, Yellow Snake rum is taking over the Comptoir Général for an exceptional collaboration full of surprises, including a new exhibition on model ships with boat rides on Canal Saint-Martin.
- Pierre AffrecorePierre Affre, eminent figure in world fishing, biologist, veterinarian, and naturalist collector, partnered with founder Aurélien Laffon to present naturalist collections and exhibitions at the venue, including fishing and fly-fishing collections.
- Paul SchmooklerminorEntomologist, collector, and photographer known for salmon fly tying. His major work Art of Angling Journal (2001-2006) is exhibited, presenting the work of international fly tyers and manufacturers.
- Sláva ŠtochlminorCzech photographer (1930-1960), arguably the greatest photographer of nature and fishing. His photogravures from Fishing in Rivers and Ponds (1970) are presented in the fly fishing exhibition.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Le Comptoir General competitors and assessment
Company assessmentDirect peers
- Candelaria: Candelaria is a Paris cocktail speakeasy hidden behind a taqueria in the 3rd arrondissement. It is directly comparable to Le Comptoir Général as a themed, design-led cocktail bar targeting both locals and tourists in central Paris.
- Le Mary Celeste: Le Mary Celeste is a Paris cocktail bar and oyster-focused restaurant from the Experimental Group in the Marais. It is directly comparable to Le Comptoir Général as a hybrid cocktail bar and seafood-leaning lounge concept in Paris.
- Bisou: Bisou is a design-led cocktail bar and hotel concept in Paris's 9th arrondissement. It is directly comparable to Le Comptoir Général as an immersive, design-forward cocktail venue targeting experiential Parisian nightlife consumers.
- Experimental Cocktail Club: Experimental Cocktail Club pioneered the Parisian speakeasy format and now operates multiple venues across Europe. It is directly comparable to Le Comptoir Général as a cocktail-focused, immersive bar concept serving similar design-conscious drinkers.
- Le Perchoir: Le Perchoir is a Paris rooftop bar and restaurant group with multiple locations across the city. It is directly comparable to Le Comptoir Général as a Parisian design-led bar-restaurant concept competing for the same experiential and corporate-event clientele.
- Wanderlust: Wanderlust is a Paris beach-front event venue on the Seine hosting themed nights, DJ programming, and private events. It is directly comparable to Le Comptoir Général as a Parisian immersive event and nightlife venue targeting similar experiential customers.
- Moonshiner: Moonshiner is a Paris speakeasy hidden behind a pizza counter in the 11th arrondissement. It is directly comparable to Le Comptoir Général as a themed craft-cocktail bar with a hidden, immersive format in Paris.
- Little Red Door: Little Red Door is an award-winning intimate cocktail bar in Paris's 11th arrondissement. It is directly comparable to Le Comptoir Général as a design-forward cocktail bar competing for the same experiential-drinking clientele in Paris.
Broad incumbents
- Maison Kitsuné Café / Noto: Maison Kitsuné operates lifestyle retail, café, and bar-restaurant venues (including Noto) in Paris and globally. It is a broad incumbent comparable to Le Comptoir Général as a multi-venue lifestyle and hospitality brand operating immersive bar-restaurant concepts in Paris.
- Hemingway Bar at The Ritz Paris: Hemingway Bar at The Ritz is a legendary Parisian cocktail bar inside the Ritz hotel. It is a broad incumbent comparable to Le Comptoir Général as a premium Paris cocktail destination, though operating inside a much larger luxury hospitality portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Le Comptoir General social profiles
Digital presenceLe Comptoir General financial estimates
Financial estimateRevenue estimate
Valuation estimate
Le Comptoir General leadership team
Management profileNumber of profiles
Profiles2 records
Le Comptoir General funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Le Comptoir General M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Le Comptoir General
What does Le Comptoir General do?
Le Comptoir Général operates an immersive bar-restaurant-venue hybrid on the banks of Canal Saint Martin in Paris. It runs a festive cocktail bar (200+ rum references, classic Caribbean cocktails), a lounge restaurant serving sharing-style seafood and land dishes, and a weekly Sunday brunch with children's entertainment. The venue also books private and corporate events for 60-600 guests across four modular spaces, complemented by nightly musical programming (Cuban salsa, Caribbean, tropical, jazz) and rotating exhibitions of naturalist collections.
Is Le Comptoir General a public or private company?
Le Comptoir General is a private company. It is currently operating.
When was Le Comptoir General founded?
Le Comptoir General was founded in 2007. It employs 11 to 50 people.
Where is Le Comptoir General based?
Le Comptoir General is headquartered in Paris, France, in the Europe region.
How does Le Comptoir General make money?
Four revenue lines are on record. Food and Beverage Sales are the primary driver. The others are event Privatization, sunday Brunch and gift Cards and Offers.
Who are Le Comptoir General's main competitors?
Direct peers on record are Candelaria, Le Mary Celeste, Bisou, Experimental Cocktail Club, Le Perchoir, Wanderlust, Moonshiner and Little Red Door. Broad incumbents are Maison Kitsuné Café / Noto and Hemingway Bar at The Ritz Paris.
Does Le Comptoir General have an API?
No public API is recorded for Le Comptoir General.
What industry is Le Comptoir General in?
Le Comptoir General's product category is Experiential Hospitality and Event Venue. Its primary akta.pro industry code is THAFAEAE, Cocktail Bars & Speakeasies, with a secondary code of MPAGAIAD, Cocktail Lounges & Speakeasies. Its NAICS code is 7224 and its SIC code is 5810.