Fremantle Press
Fremantle Press is a not-for-profit Western Australian publishing house founded in 1976, publishing fiction, non-fiction, and children's literature with a focus on Western Australian and First Nations stories, distributed via own e-commerce store and global wholesale partners.
- Company typePrivate
- Founded1976
- HeadquartersFremantle, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Fremantle Press does
Fremantle Press is a not-for-profit publishing house founded in 1976 and headquartered at 25 Quarry Street, Fremantle, Western Australia. It operates as Fremantle Press Incorporated, an incorporated association registered in Western Australia, with a workforce of 11-50 employees. The company's core product is a print and digital book catalogue organised across three categories: Fiction (literary, crime, historical, contemporary, short stories), Non-fiction (memoir, biography, art, history, essays, gardening, food, sport), and Children & Young Adult (board books through young adult). It maintains a distinct editorial mandate focused on Western Australian stories and First Nations voices, with a Reconciliation Action Plan in development and dedicated First Nations and diverse-voices cataloguing.
The business operates a multi-channel go-to-market combining direct-to-consumer e-commerce (own storefront with shopping cart, SecurePay payment gateway, PayPal and card processing, Australia Post delivery) and wholesale distribution through four regional partners: Penguin Random House / United Book Distributors for Australia and New Zealand, Independent Publishers Group for North America, Gazelle Book Services for the UK, and Closetful of Books for Singapore. Revenue streams include retail print sales, ebook and audiobook sales via third-party distributors, custom publishing services for organisations, and corporate gifting with branded customisation. Unit pricing ranges from AUD $14.99 to $65.00, with bulk discounts of 10-25% for 10+ copies and free domestic delivery above AUD $75.
Supporting offerings include education resources (teaching notes, activity sheets, school catalogues), book club support, a podcast, author booking services, and a Building Fund donation programme tied to an office relocation in early 2026. The publisher is supported by the Western Australian Government and Lotterywest, and operates active social channels (Facebook, Instagram), email newsletter, and an events programme. Technology integrations are limited to standard e-commerce and marketing tools (SecurePay, Google Analytics, Facebook remarketing); there is no proprietary technology platform or disclosed AI capability.
Fremantle Press firmographics
Firmographics- Name
- Fremantle Press
- Legal name
- Fremantle Press Incorporated
- Website
- https://fremantlepress.com.au
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fremantle Press is a not-for-profit Western Australian publishing house founded in 1976, publishing fiction, non-fiction, and children's literature with a focus on Western Australian and First Nations stories, distributed via own e-commerce store and global wholesale partners.
- Ownership category
- akta.pro rank
Fremantle Press industry classification
Industry- Product category
- Book Publishing
- NAICS
- Book Publishers (51313)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- General Trade Publishing (Adult Fiction & Nonfiction) (MPAJAAAA)
- akta.pro secondary industries
- Children’s Nonfiction Publishing (MPAJAFAE), Genre & Category Publishing (Romance, Mystery/Thriller, Sci‑Fi/Fantasy, etc.) (MPAJAAAB)
Keywords
Where Fremantle Press is headquartered
LocationHeadquarters
- HQ city
- Fremantle
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Fremantle Press business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Book Sales (Print): Retail sales of physical books across fiction, non-fiction, and children/young adult categories. Sales through direct website e-commerce and through trade distribution partners.
- Ebook and Audiobook Sales: Digital book sales through third-party distributor links on the website.
- Custom Publishing Services: Corporate publishing, branded publications, and custom book creation for organisations. Includes branding options like stickers, vouchers, bookmarks, and short-run editions.
- Corporate Gifting: Bulk book purchases for corporate gifts with branding and customisation options, targeting businesses wanting to inspire clients and reward employees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Children's picture books and early readers |
| Unit Pricing | Pay-as-you-go | Fiction and non-fiction titles |
| Unit Pricing | Pay-as-you-go | Premium and specialty books |
| Unit Pricing | Multi-year contract | Corporate bulk orders (10+ copies) |
| Unit Pricing | Pay-as-you-go | Gift merchandise |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels7 records
Fremantle Press product offering
Product offeringCore offering
Fremantle Press is a not-for-profit book publisher headquartered in Western Australia, established in 1976, specializing in fiction, non-fiction, and children's literature with a focused mission on Western Australian stories and First Nations voices. The company sells books directly to consumers through its e-commerce website and distributes nationally and internationally through Penguin Random House, Independent Publishers Group, Gazelle Book Services, and Closetful of Books. Beyond publishing, it offers custom publishing services for organizations, corporate gifting programs, bulk discounts for fundraising, education resources for schools, book club services, and author booking services.
Product overview
Fremantle Press is a proudly not-for-profit Western Australian publishing house operating as a single integrated publisher with multiple product lines. The core offering consists of print and digital books across three main categories: Fiction (literary fiction, crime, historical, contemporary, short stories), Non-fiction (memoir, biography, art, history, essays, food, gardening, sport, travel), and Children & Young Adult (board books through young adult). Supporting products include ebooks distributed through third-party platforms, Custom Publishing services for organisations, Education Services with teaching resources and activity sheets, Book Club support materials, a Podcast series, and Author Booking Services for events. Additional offerings encompass Bulk Discounts and Fundraising programmes for schools and community organisations, as well as gift merchandise including anniversary pins and tote bags. The company distributes through Penguin Random House in Australia and New Zealand, Independent Publishers Group in North America, and Gazelle Book Services in the UK.
Differentiator
Problem solved
Functional benefit
Products and services
- Fiction Books
- Non-fiction Books
- Children and Young Adult Books
- Custom Publishing Services
Companies that use Fremantle Press
Customer profileSegments4 records
Ideal customer profiles4 records
Fremantle Press technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Fremantle Press partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Penguin Random House / United Book DistributorscorePrimary distribution partner for Australia and New Zealand. Retailers contact their local Penguin Random House account manager for trade orders. Those without UBD accounts can contact Fremantle Press directly for direct sales terms.
- Independent Publishers GroupcoreDistribution partner for North America handling book distribution in the US and Canada. Contact: +1 312 337 0747
- Gazelle Book Services LimitedcoreDistribution partner for United Kingdom. Contact: +44 (0)1524 528 500 or [email protected]
- Closetful of BooksminorDistribution partner for Singapore. Contact: Denise Tan at [email protected]
- LotterywestcoreMajor supporter of Fremantle Press with positive association. Lotterywest logo displayed indicating funding support for the not-for-profit publisher.
- Western Australian GovernmentcoreFremantle Press is proudly supported by the WA Government as a not-for-profit cultural organisation.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
Fremantle Press competitors and assessment
Company assessmentOthers
- Independent Publishers Group (IPG): North American book distributor representing independent publishers. Functions as Fremantle Press's North American distribution partner, providing comparable distributor-publisher relationship context.
Broad incumbents
- Allen & Unwin: Australia's largest independent publisher with broad trade and children's publishing operations. Comparable in Australian trade publishing but at significantly greater scale, serving as the broader incumbent against whom Fremantle competes for shelf space.
- Hardie Grant Children's Publishing: Australian publisher with significant children's book divisions publishing picture books through YA. Overlaps with Fremantle's children's catalog, though at greater scale and broader commercial positioning.
Direct peers
- Text Publishing: Independent Melbourne-based publisher of literary fiction and non-fiction. Comparable as an Australian independent trade publisher with a wide-ranging catalog across genres.
- Giramondo Publishing: Independent Australian publisher of literary fiction, poetry, and non-fiction with strong cultural and academic catalog. Highly comparable in independent trade publishing mission and selective catalog approach.
- Wakefield Press: Independent Adelaide-based publisher of Australian literature, including fiction, non-fiction, and poetry. Closest Australian analog as a mid-sized independent trade publisher with comparable catalog focus on local storytelling.
- Scribe Publications: Australian independent publisher of literary and non-fiction titles with international distribution. Comparable independent trade publisher with adult fiction and non-fiction focus.
- NewSouth Books: Australian independent publisher of literary non-fiction, fiction, and scholarly works. Comparable as a regional independent publisher serving the Australian cultural and academic market.
- University of Queensland Press (UQP): Australia's oldest university press and a leading publisher of First Nations literature. Strong overlap with Fremantle Press in Indigenous voices, poetry, and literary fiction.
- Magabala Books: Broome-based Aboriginal-owned publisher of First Nations literature and children's books. Direct peer in the First Nations publishing niche, sharing Fremantle's mission focus on Indigenous voices and stories.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Fremantle Press social profiles
Digital presenceFremantle Press financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fremantle Press leadership team
Management profileNumber of profiles
Profiles1 record
Fremantle Press funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fremantle Press M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fremantle Press
What does Fremantle Press do?
Fremantle Press is a not-for-profit book publisher headquartered in Western Australia, established in 1976, specializing in fiction, non-fiction, and children's literature with a focused mission on Western Australian stories and First Nations voices. The company sells books directly to consumers through its e-commerce website and distributes nationally and internationally through Penguin Random House, Independent Publishers Group, Gazelle Book Services, and Closetful of Books. Beyond publishing, it offers custom publishing services for organizations, corporate gifting programs, bulk discounts for fundraising, education resources for schools, book club services, and author booking services.
Is Fremantle Press a public or private company?
Fremantle Press is a private company. It is currently operating.
When was Fremantle Press founded?
Fremantle Press was founded in 1976. It employs 11 to 50 people.
Where is Fremantle Press based?
Fremantle Press is headquartered in Fremantle, Australia, in the Oceania region.
How does Fremantle Press make money?
Four revenue lines are on record. Book Sales (Print) is the primary driver. The others are ebook and Audiobook Sales, custom Publishing Services and corporate Gifting.
Who are Fremantle Press's main competitors?
Independent Publishers Group (IPG) is listed as an others. Broad incumbents are Allen & Unwin and Hardie Grant Children's Publishing. Direct peers are Text Publishing, Giramondo Publishing, Wakefield Press, Scribe Publications, NewSouth Books, University of Queensland Press (UQP) and Magabala Books.
Does Fremantle Press have an API?
No public API is recorded for Fremantle Press.
What industry is Fremantle Press in?
Fremantle Press's product category is Book Publishing. Its primary akta.pro industry code is MPAJAAAA, General Trade Publishing (Adult Fiction & Nonfiction), with a secondary code of MPAJAFAE, Children’s Nonfiction Publishing. Its NAICS code is 51313 and its SIC code is 2731.