Bath & Racquets Club

What Bath & Racquets Club does

Bath & Racquets Club is a private members' squash and sports club incorporated in the United Kingdom as The Bath & Racquets Club Limited. The company operates as a single venue within the Birley Clubs portfolio of exclusive private members' clubs, with its primary product being paid membership access to squash courts and related sports facilities. The short firmographic description also references tennis training, therapy, and gym facilities, though the detailed product data identifies only squash and sports club services, indicating a possible product-scope ambiguity. The legal entity is headquartered in London, UK, and the company is wholly owned by the Birley Clubs organization.

The club generates revenue exclusively through a subscription-recurring private membership model. Prospective members apply through a gated application process via the centralized Birley Clubs membership portal (membership.birleyclubs.co.uk), rather than through open enrollment. This model positions the company as a selective, curated-membership venue rather than a public-access sports facility. The membership application process is selective, supporting a premium positioning aimed at affluent individuals seeking an exclusive club experience and social networking within the Birley ecosystem.

The club's go-to-market is direct-to-consumer but low-intensity, relying on a content website and a Facebook page as the primary digital presence rather than active marketing campaigns. No distribution is conducted through retail or public channels. There is no proprietary technology, no mobile application, no disclosed software stack, and no AI or data capabilities. The business is operationally a physical venue with a thin digital layer managed by the parent organization, and strategic positioning is entirely derivative of the Birley Clubs brand and infrastructure.

Name

Bath & Racquets Club

Legal name

The Bath & Racquets Club Limited

Website

https://bathandracquetsclub.co.uk

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

The Bath & Racquets Club Limited is a London-based private members' squash and sports club operating under the Birley Clubs brand. It serves affluent individual members seeking exclusive access to premium facilities, generating revenue through a selective, subscription-based membership model administered via the parent Birley Clubs portal.

Ownership category

akta.pro rank

Product category

Private Members' Sports Club

NAICS

Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)

akta.pro secondary industry

Tennis & Racquet Sports Facilities (MPAKAEAE)

Keywords

• Private members club
• Squash facilities
• Sports club
• Club membership
• Racquet sports

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Club Membership: The club generates revenue through private membership fees. Members pay to join and maintain membership at this exclusive squash and sports club. The membership is part of the Birley Clubs collection of private members' clubs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Bath & Racquets Club is a private members' squash and sports club that provides access to squash courts, sports facilities, and member services. Membership is sold through an application-based, application-vetted process under the Birley Clubs brand, offering members an exclusive, members-only environment for racquet sports and recreation.

Product overview

Bath & Racquets Club is a private members' squash and sports club operated under the Birley Clubs umbrella. The club offers membership access to its facilities and services, including squash courts and sports amenities. The main product is club membership, with additional services provided through the club's facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Bath & Racquets Club Membership Private, application-based membership providing individuals with access to the club's squash courts, sports facilities, and exclusive members-only environment. Members also gain connection to the broader Birley Clubs network of private members' venues.
• Club Services (Squash Courts and Sports Facilities) On-site club services provided to approved members, including access to squash courts and other sports amenities within the club.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor and core.

• The Caring Family FoundationminorOthersThe Bath & Racquets Club website includes a link to The Caring Family Foundation (thecaringfamilyfoundation.org) in the footer navigation. The nature of the relationship appears to be charitable/community alignment rather than a formal commercial partnership.
• Birley ClubscoreStrategic or Co-development PartnerThe Bath & Racquets Club is operated as 'A Birley Club' and is owned/managed by the Birley Clubs organization. Birley Clubs is the parent company and brand under which this club operates, providing the membership framework, application systems, and brand association.

Recent moves3 records

Expansion highlights2 records

Direct peers

• The Hurlingham Club: Premier private members' club in London offering racquet sports, croquet, swimming, and dining. Comparable as a high-end London sports and social private members' club serving a similar elite clientele.
• Roehampton Club: London private members' club offering racquet sports, gym, and family-oriented facilities on an application basis. Comparable in its London private-membership sports positioning and affluent family-focused member base.
• The Queen's Club: Historic London private members' club centered on racquet sports (tennis, real tennis, squash, rackets). Directly comparable as a premium London racquet-focused private members' club with similar customer profile and selective membership model.

Broad incumbents

• White's Club: One of London's oldest and most exclusive private members' clubs. Comparable in its curated London membership model and elite clientele, though with minimal sports facility focus.
• Royal Automobile Club (RAC): Established London private members' club with sports amenities including racquet courts. Comparable as a long-established London private members' club serving an elite clientele, though broader in offering.
• The Athenaeum: Prestigious London private members' club offering dining, accommodation, and limited sport/wellness amenities. Comparable in its elite London private membership positioning and curated community model.
• The Caledonian Club: London private members' club offering dining, events, and limited recreational amenities. Comparable in London-based exclusive membership model serving an affluent international clientele.
• The All England Lawn Tennis & Croquet Club (Wimbledon): Iconic London tennis venue and members' club with associated racquets facilities. Comparable in its London racquet-sports membership positioning, though significantly larger and centered on tennis rather than squash.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights4 records

Customer concentration

• Facebookfacebook.com/Bath-Racquets-Club-162013377168038

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bath & Racquets Club