What Adazon Inc does

Adazon Inc, operating under the AdazonUSA brand, is a family-owned US supplier of labeling and barcode equipment founded in 2003 and headquartered in Lake Forest, Illinois. The company serves manufacturers, logistics operators, food and beverage producers, retailers, and healthcare/medical customers, offering both custom-manufactured labels and a broad catalog of blank labels, barcode ribbons, scanners, printers, and related supplies. The firm positions itself as a one-stop shop bridging custom label production with distribution of major industry brands including Zebra, TSC, DNP, IIMAK, Honeywell, and Primera.

The company's product portfolio spans more than 880 SKUs across labels and tags (580+), barcode ribbons (188+), barcode scanners and hardware (90+), and printers and software (24+), supported by in-house manufacturing capabilities in thermal transfer, direct thermal, flexographic, digital, and screen printing. Notable technical capabilities include digital die cutting (which eliminates the cost of traditional dies), variable data printing for one-of-a-kind label runs, and a range of specialty finishing options such as embossing, foil stamping, shrink sleeves, UL-certified labels, and tamper-evident constructions. Adazon distributes stocked inventory from warehouses in Atlanta, Georgia and Los Angeles, California, enabling direct nationwide shipping from its plant floor.

Adazon operates a hybrid go-to-market: a 24/7 e-commerce storefront for standard catalog products, phone-based sales support Monday through Friday 8 AM to 5 PM CST, and a quote-based custom manufacturing workflow built around a "Fast Quote" form system. Revenue is generated through one-time consumable sales, hardware resale, and professional custom manufacturing services, with pricing determined by label specifications (material, size, shape, quantity, printing method, finishing) and with blanket order pricing available for volume buyers. The company is privately held with no disclosed funding rounds, parent company, or revenue, and is not pursuing any public market listing.

Name

Adazon Inc

Legal name

Adazon Inc

Website

https://adazonusa.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Adazon Inc is a US-based, family-owned supplier of labeling and barcode equipment, offering 880+ products spanning custom label manufacturing, thermal and ribbon supplies, scanners, and printers. It serves manufacturing, logistics, food and beverage, retail, and healthcare customers nationwide via e-commerce and direct sales.

Ownership category

akta.pro rank

NAICS

Commercial Printing (except Screen and Books) (323111)

SIC

Coating, Engraving & Allied Services (3470)

akta.pro primary industry

Specialty & Functional Labels (Linerless, RFID/NFC, Braille, Smart) (IMALAKAK)

akta.pro secondary industry

Labeling, Coding & Marking Equipment (Labelers, Inkjet, Laser) (IMALAOAD)

Keywords

• Custom label manufacturing
• Barcode equipment supply
• Thermal transfer labels
• Barcode ribbons
• Barcode printers scanners

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Labels: Custom and blank labels sold in various materials (thermal transfer, direct thermal, RFID, synthetic) with customization options including custom shapes, colors, and printing techniques.
2. Barcode Ribbons: Thermal transfer ribbons including wax, wax-resin, and resin formulations from brands like DNP, IIMAK, and private label options.
3. Barcode Printers & Scanners: Desktop, industrial, and commercial barcode printers along with corded/cordless scanners, batch terminals, and wireless terminals.
4. Label Printers & Software: Barcode label printers, receipt printers, DYMO label makers, printheads, accessories, and barcode software solutions.
5. Shipping Supplies: Poly bags, tape, and pallet wrap for packaging and shipping needs.
6. Custom Manufacturing Services: Short run and long run custom label printing with digital and flexo printing capabilities, including custom die cutting, embossing, foil stamping, and specialty finishes.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Adazon Inc manufactures and distributes blank and custom labels, barcode ribbons, barcode scanners, label printers, and related hardware and software. The company operates as a one-stop supplier combining custom label manufacturing (thermal transfer, direct thermal, flexographic, digital, and screen printing) with distribution of major brands such as Zebra, TSC, DNP, Honeywell, IIMAK, and Primera, serving businesses that need durable product identification, tracking, and compliance labeling.

Product overview

Adazon Inc is a labeling and barcode equipment supplier offering both custom label manufacturing and a comprehensive catalog of over 880 barcode and labeling products. The company operates as a one-stop solution combining custom label production capabilities (including thermal transfer, direct thermal, flexographic, and digital printing) with distribution of major barcode equipment brands. Their product portfolio includes: custom labels (food, wine, beer, cannabis, CBD, spice, test tube, microscope slide labels) with various finishing options (die cutting, embossing, foil stamping, shrink sleeves, variable printing); thermal transfer and direct thermal labels; over 188 barcode ribbon options (wax, wax-resin, resin); over 90 barcode scanners and hardware devices (corded, cordless, batch terminals, wireless); label equipment (applicators, dispensers, rewinders); and barcode printers and software. The company also resells branded products including Zebra printers, DNP ribbons, and Primera label applicators.

Differentiator

Problem solved

Functional benefit

Brands

• Adazon Marketing: Internal marketing team responsible for blog content and company communications.

Quantifiable outcome

• Eliminate costly dies with digital die cutting technology
• +3 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles5 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• DNPcoreTechnology or IntegrationDNP is a major thermal transfer ribbon supplier with over 40 years of experience. Adazon serves as a distributor for DNP TTR products, offering their full portfolio including wax, wax-resin, and resin ribbons. DNP is ISO 9001 and 14001 certified.
• TSC Auto IDcoreTechnology or IntegrationAdazon is the OEM supplier for TSC Auto ID barcode printers, offering TSC printer products along with connection to TSC's printing experts for comprehensive labeling solutions.
• Zebra TechnologiescoreTechnology or IntegrationZebra is a major brand for barcode printers, labels, and ribbons. Adazon offers Zebra products and has certified materials and formulations for use with Zebra equipment.
• Mariani KitchenminorStrategic or Co-development PartnerFamily-owned honey producer for whom Adazon created custom-designed labels for their raw wildflower honey jars, demonstrating Adazon's custom label capabilities for small food producers.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Avery Products (Avery Dennison): Global incumbent in labels, packaging, and RFID solutions with a vast product catalog and brand recognition. Overlaps with Adazon in blank and custom labels and RFID, but operates at a vastly larger scale across consumer and industrial markets.
• Brady Corporation: Established manufacturer of identification and safety solutions including labels, printers, and barcode/RFID consumables. Comparable to Adazon in industrial, safety (OSHA/GHS/DOT), and barcode label categories, with much broader scale and international reach.
• Zebra Technologies: Major manufacturer of barcode printers, scanners, and certified label/ribbon consumables. Both a key Adazon supplier and an indirect competitor offering direct enterprise sales and online consumables purchasing.

Direct peers

• Lightning Labels: Custom digital label printer offering short-run custom labels with multiple shapes, materials, and finishes. Direct comparable to Adazon's custom label manufacturing service across food/beverage, cosmetics, and CBD verticals.
• Label Value: Online retailer of blank and custom thermal labels, ribbons, and barcode printing supplies for SMB and enterprise customers. Direct e-commerce peer in the same product categories and customer segments as Adazon.
• OnlineLabels.com: Online-first blank and custom label retailer serving SMB and enterprise customers with thermal, inkjet, and laser labels. Closely comparable to Adazon in product mix (blank + custom labels, multiple material/printer compatibility) and e-commerce GTM.
• Barcode Giant: Online retailer of barcode labels, ribbons, printers, and scanners from Zebra, TSC, and Honeywell. Head-to-head e-commerce competitor to Adazon in the barcode consumables and hardware category.
• Sticker Mule: Digital-native custom sticker and label provider with instant online quoting and short-run production. Direct competitor to Adazon's custom label offering, especially for SMB and e-commerce brand customers expecting self-serve pricing.
• Coast Label Company: US-based custom label manufacturer specializing in blank and custom thermal, inkjet, and laser labels with a focus on industrial and warehouse applications. Direct peer to Adazon across product lines and customer base.

Emerging players

• EIM (Etichettificio Industriale Meridionale) / Flexipack Group: Custom label converter offering shrink sleeves, self-adhesive labels, and RFID labels across food, beverage, cosmetics, and pharma. Comparable in custom manufacturing capabilities and finishing options (foil, embossing, screen) to Adazon's custom service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/barcodelabels
• Facebookfacebook.com/adazon
• LinkedInlinkedin.com/company/adazon-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adazon Inc