What Maurer Magnetic does

Maurer Magnetic AG is a privately held Swiss industrial technology company founded in 1923 and headquartered in Grüningen, Switzerland. The company designs, manufactures, and distributes products across three integrated lines: permanent magnets and magnetic systems (including office and planning magnets); Maurer Degaussing® demagnetization equipment — including custom high-performance degaussers (HLE+DM), customizable coils (VE+DN), standard machines (SE+DN, CT-U+DN, RE+DN, KE+DN), and standard devices (CT tunnel, JE yoke, HE hand degaussers), plus integration modules (DN-Integration, MFC Magnetic Field Compensator); and precision magnetic-field measurement instruments (Teslameter M-Test LL and M-Test MK4, Null-Gauss Chamber, magnetic field viewers). The proprietary Maurer Degaussing® method, introduced in the early 2000s and registered as a trademark, is engineered to drive residual magnetism below the Earth's magnetic field — a performance threshold the company states conventional low-frequency, yoke/tunnel, and DC-impulse methods do not reach.

The company serves industrial B2B customers across railway and transportation (its primary vertical), mechanical engineering, rolling and sliding bearings, aerospace, precision mechanics and watchmaking, hard metal, industrial cleaning, and welding processes. Pain points addressed include magnetic interference with rail signaling and sensors, particle adhesion during parts cleaning, bearing wear from residual magnetism, and weld-quality defects. Distribution is executed through a network of regional representatives spanning DACH, Western Europe, Nordics, Central and Eastern Europe, and Mexico, supplemented by direct sales via a multilingual (German/English/French) website and participation in international trade shows (InnoTrans, Control, Parts2Clean, Expo Manufactura).

Maurer Magnetic generates revenue through a mix of hardware sales (custom industrial demagnetizers, standard catalog equipment, measurement instruments, permanent magnets), professional services (demagnetization services, emergency service, technical consulting and training, magnetic field measurement), and equipment rental (demaagnets and teslameters). Pricing is project-based for custom solutions on multi-year contracts and unit-priced for catalog products on a pay-as-you-go basis. The company is family-owned with Albert R. Maurer serving as managing partner, holds ISO 9001:2015 quality certification and AEO customs-trusted-trader status, and operates with 11–50 employees across its Swiss headquarters and global rep network. No external institutional investors, funding rounds, or M&A activity are disclosed.

Name

Maurer Magnetic

Legal name

Maurer Magnetic AG

Website

https://maurermagnetic.com

Company type

Private

Founded year

1923

Operating status

Operating

Headcount range

11–50 employees

Short description

Maurer Magnetic AG is a Swiss industrial technology company (founded 1923) that designs and manufactures permanent magnets, proprietary Maurer Degaussing® demagnetization equipment, and precision magnetic-field measurement instruments for B2B customers in railway, mechanical engineering, aerospace, and watchmaking.

Ownership category

akta.pro rank

Product category

Industrial Magnetics and Demagnetization Equipment

NAICS

Capacitor, Resistor, Coil, Transformer, and Other Inductor Manufacturing (334416), Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600), Electronic Coils, Transformers & Other Inductors (3677)

akta.pro primary industry

Transformers & Magnetics (Power/Signal) (HDAHANAD)

akta.pro secondary industries

Passive Components (Resistors, Capacitors, Inductors, Ferrites) (IMAGAJAA), Magnetic Sensors (Hall/Magnetoresistive/Compass) (HDAHALAC)

Keywords

• Industrial demagnetization equipment
• Permanent magnet manufacturing
• Magnetic field measurement
• Teslameter measurement devices
• Custom magnet systems

Headquarters

HQ city

Grüningen

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Demagnetization Equipment Sales: Sale of demagnetization machines including high-performance units (HLE+DM), standard machines (SE+DN, CT-U+DN, RE+DN, KE+DN), and standard devices (CT tunnel demagnetizers, JE yoke demagnetizers, HE hand demagnetizers). Both custom and standard configurations available.
2. Magnetic Measurement Instruments: Sale of teslameters (M-Test LL, M-Test MK4), null-gauss chambers, and magnetic field viewers for measuring residual magnetism in industrial applications.
3. Permanent Magnets and Magnet Systems: Stock program of permanent magnets, magnetic systems, magnetic tools, and office/planning magnets for various industrial and commercial applications.
4. Demagnetization Services: Professional demagnetization services performed by the company's technical experts. Includes emergency service for urgent needs.
5. Technical Consulting and Training: Technical consulting services and training on demagnetization processes and magnetic field measurement techniques.
6. Equipment Rental: Rental of demagnetizers and teslameters for customers who need equipment temporarily.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Maurer Magnetic AG designs, manufactures, and supplies permanent magnets, magnet systems, and office/planning magnets, alongside industrial demagnetization equipment (standard machines, tunnel, yoke, and handheld degaussers, plus custom high-performance degaussers) built around its proprietary Maurer Degaussing® method. The company also develops and sells precision magnetic field measurement instruments (teslameters, null-Gauss chambers, magnetic field viewers) and provides complementary demagnetization services, equipment rental, and technical consulting and training.

Product overview

Maurer Magnetic AG is a Swiss industrial technology company with over 100 years of experience in magnetics, offering three core product lines: (1) Permanent Magnets and Magnetic Systems, including Dauermagnete, Magnetsysteme, Magnetwerkzeuge, and Büro- und Planungsmagnete; (2) Maurer Degaussing® Demagnetization Equipment, featuring custom high-performance degaussers (HLE+DM, VE+DN), standard machines (SE+DN, CT-U+DN, RE+DN, KE+DN), and standard equipment (CT tunnel, JE yoke, HE hand degaussers) with add-on modules like DN-Integration and MFC magnetic field compensator; and (3) Measurement Instruments including Teslameter M-Test LL and MK4, Null-Gauss-Kammer for reference calibration, and Magnetic Field Viewers. The company's proprietary Maurer Degaussing® technology, introduced in the early 2000s, enables demagnetization to levels below Earth's magnetic field. Maurer Magnetic also provides comprehensive services including emergency service, demagnetization services, equipment rental, technical consulting and training, and magnetic field measurement services.

Differentiator

Problem solved

Functional benefit

Brands

• Maurer Degaussing®: Proprietary demagnetization technology and method for ferromagnetic materials developed by Maurer Magnetic AG.

Products and services

• Maurer Degaussing® Demagnetization Technology Proprietary demagnetization method for ferromagnetic materials, capable of reliably achieving residual magnetism levels below Earth's magnetic field for industrial customers across railway, automotive, aerospace, watchmaking, and other sectors.
• HLE + DM High-Performance Degausser Custom high-performance degausser for demanding demagnetization tasks on components that are difficult to demagnetize, where residual magnetism limits must be reliably met.
• VE + DN Custom Powerful Degaussing Coils
• SE + DN Degaussing Before Cleaning
• CT-U + DN Industrial Universal Degaussing Coils
• RE + DN Rod/Tube Degausser
• KE + DN Compact Degausser
• CT Tunnel Degausser
• JE Yoke Degausser
• HE Hand Degausser
• Teslameter M-Test LL
• Teslameter M-Test MK4
• Null-Gauss Chamber
• Magnetic Field Viewer
• Permanent Magnets and Magnetic Systems
• Demagnetization Service
• Equipment Rental (Degaussers and Teslameters)
• Technical Consulting and Training
• Emergency Demagnetization Service
• Magnetic Field Measurement Service

Quantifiable outcome

• Process capability to achieve residual magnetism levels below Earth's magnetic field

Segments8 records

Ideal customer profiles5 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Arnold Magnetic Technologies: US-headquartered precision magnetics company producing permanent magnets, magnetic assemblies, and electromagnets. Closely comparable in serving aerospace, industrial, and motion customers with engineered magnetic products.
• Dexter Magnetic Technologies: US manufacturer of permanent magnets, magnetic assemblies, and magnetic materials. Comparable as a specialist industrial magnetics supplier serving aerospace, medical, and industrial OEM customers.
• Electron Energy Corporation: US manufacturer of rare earth magnets and magnetic assemblies. Comparable as a specialist magnetics supplier serving aerospace, defense, and industrial OEMs with engineered magnetic components.
• Magnet-Schultz GmbH & Co. KG: German manufacturer of electromagnets, permanent magnets, sensors, and actuators. Compares on the magnetics-and-actuator portfolio and on serving industrial customers across Europe with engineered magnetic solutions.
• Master Magnetics, Inc. US manufacturer of permanent magnets, magnetic tools, and assemblies. Comparable in serving industrial and commercial customers with a broad catalog of magnetic products via a distribution network.
• Adams Magnetic Products: US-based flexible magnet and magnetic assembly supplier. Compares on the catalog industrial-magnet offering and B2B distribution through representatives and resellers.
• Laboratorio Elettrofisico (LE): Italian manufacturer of magnetic measurement instruments including gaussmeters, teslameters, and magnetizers. Comparable on the precision magnetic field measurement product line and the European industrial customer base.
• Magnetic Instrumentation Inc. US manufacturer of demagnetizers, magnetizers, and magnetic measurement equipment. Direct peer on the demagnetization + magnetic measurement product offering, though serving primarily North American customers.
• Brockhaus Group (formerly Magnetfabrik Bonn): German magnetics group specializing in soft magnetic materials, permanent magnets, and demagnetization systems. Closely comparable on the permanent-magnet + demagnetization equipment combination and the European industrial customer base.

Broad incumbents

• Walker Magnetics (a division of Goudsmit Magnetics): Long-established industrial magnetics manufacturer (now part of Goudsmit) producing electromagnets, magnetic chucks, and demagnetizers. Comparable on the industrial demagnetization equipment category, but with a broader portfolio and larger scale than Maurer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks2 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/maurer-magnetic-ag

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maurer Magnetic