Koncept
- Company typePrivate
- Founded2007
- HeadquartersMountain View, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
Koncept firmographics
Firmographics- Name
- Koncept
- Website
- https://keykoncept.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Koncept industry classification
Industry- Product category
- K-12 Adaptive Learning Software
- NAICS
- Exam Preparation and Tutoring (611691), Educational Support Services (611710), Elementary and Secondary Schools (6111)
- SIC
- Services-Prepackaged Software (7372), Services-Educational Services (8200)
- akta.pro primary industry
- Adaptive Learning & Personalized Instruction Software (EDAJAMAE)
- akta.pro secondary industries
- Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL), Adaptive/Personalized Curriculum & Intelligent Courseware (EDAFACAE)
Keywords
Where Koncept is headquartered
LocationHeadquarters
- HQ city
- Mountain View
- HQ country
- United States
- HQ region
- North America
Markets served
Koncept business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Koncept product offering
Product offeringCore offering
Koncept delivers Common Core State Standards (CCSS)-aligned adaptive learning programs for K-12 students. The offerings combine real-time progress monitoring with tutoring delivered by in-house tutors to support personalized academic instruction.
Differentiator
Problem solved
Functional benefit
Products and services
- CCSS Adaptive Learning Programs Common Core State Standards-aligned adaptive programs that personalize instruction for K-12 students and combine real-time progress monitoring with in-house tutor support.
- Real-Time Progress Monitoring Real-time monitoring capability that tracks student performance within the adaptive programs to inform instruction and tutoring.
- In-House Tutoring Services Tutoring delivered by Koncept's in-house tutors as a complement to the adaptive CCSS programs.
Companies that use Koncept
Customer profileIdeal customer profiles1 record
Koncept technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Koncept partnerships and signals
Strategic signalRecent moves1 record
Koncept competitors and assessment
Company assessmentDirect peers
- IXL Learning: IXL offers CCSS-aligned adaptive learning across K-12 subjects with a real-time analytics dashboard, directly competing with Koncept's adaptive software layer for school and family buyers.
- DreamBox Learning: DreamBox delivers adaptive K-8 math instruction with real-time monitoring, competing head-to-head with Koncept on the adaptive, standards-aligned portion of the product offering.
- Tutor.com: Tutor.com provides on-demand 1:1 tutoring and homework help connected to school district services, directly comparable to Koncept's in-house tutor offering on the services side of the business.
- Khan Academy: Khan Academy provides free CCSS-aligned practice, instructional videos, and now AI tutoring (Khanmigo), serving the same K-12 supplemental learning use case as Koncept and competing on price and reach.
- Varsity Tutors: Varsity Tutors combines adaptive assessment content with live 1:1 tutoring and classroom programs, directly overlapping Koncept's hybrid adaptive-plus-tutoring model for K-12 families and schools.
- Wyzant: Wyzant operates an online tutoring marketplace for K-12 academic subjects, overlapping with Koncept's tutoring layer as an alternative channel parents consider for the same instructional need.
Emerging players
- Newsela: Newsela delivers standards-aligned K-12 instructional content with adaptive reading levels, a partial overlap with Koncept's adaptive content and real-time monitoring capabilities.
Broad incumbents
- Renaissance Learning: Renaissance provides adaptive assessment (Star) and practice products widely used in US K-12 schools, competing with Koncept for the same school and district analytics and adaptive instruction budgets.
- Edmentum: Edmentum offers a broad portfolio of K-12 adaptive courses, assessments, and intervention tools sold into school districts, overlapping with Koncept's CCSS adaptive and tutoring intervention category.
- Curriculum Associates (i-Ready): i-Ready provides CCSS-aligned adaptive diagnostic and instruction tools widely deployed in US school districts, making Curriculum Associates a larger incumbent competing for the same district budget line as Koncept.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Koncept social profiles
Digital presenceKoncept financial estimates
Financial estimateRevenue estimate
Valuation estimate
Koncept leadership team
Management profileNumber of profiles
Koncept funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Koncept M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Koncept
What does Koncept do?
Koncept delivers Common Core State Standards (CCSS)-aligned adaptive learning programs for K-12 students. The offerings combine real-time progress monitoring with tutoring delivered by in-house tutors to support personalized academic instruction.
When was Koncept founded?
Koncept was founded in 2007. It employs 51 to 100 people.
Where is Koncept based?
Koncept is headquartered in Mountain View, United States, in the North America region.
Who are Koncept's main competitors?
Direct peers on record are IXL Learning, DreamBox Learning, Tutor.com, Khan Academy, Varsity Tutors and Wyzant. Newsela is listed as an emerging player. Broad incumbents are Renaissance Learning, Edmentum and Curriculum Associates (i-Ready).
Does Koncept have an API?
No public API is recorded for Koncept.
What industry is Koncept in?
Koncept's product category is K-12 Adaptive Learning Software. Its primary akta.pro industry code is EDAJAMAE, Adaptive Learning & Personalized Instruction Software, with a secondary code of EDANAGAL, Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors). Its NAICS code is 611691 and its SIC code is 7372.