Gargiulo & Maiello Spa

What Gargiulo & Maiello Spa does

Gargiulo & Maiello S.p.A is an Italian wholesale distributor of perfumes and cosmetics, founded in 1967 and headquartered at its legal office in Naples (Via Toledo 156, 80134) with operational and logistics functions run from Interporto di Nola (Lotto A1-A6, 80035 Nola). The company supplies professional resellers in Italy — perfumeries, beauty stores, pharmacies, and e-commerce operators — operating a B2B e-commerce platform (gargiuloemaiello.com) that gates pricing behind a registered-reseller login. The product catalog spans perfumes (1,752+ fragrance SKUs across women's, men's, and unisex lines, including Eau de Parfum, Eau de Toilette, Parfum, body sprays, deodorants, and gift sets), full-range cosmetics (face, lips, eyes, brows, nails, accessories, palettes), body and bath care, facial treatments, hair care, sun protection, travel sizes, and a utility/home category. The brand portfolio covers luxury to mass-market labels including Collistar, L'Oréal Paris, Garnier, Diego Dalla Palma, Pupa, Nivea, Clarins, Essence, and Guerlain.

The technology layer is a self-developed B2B wholesale storefront featuring product-catalog browsing, account management, order tracking, and secure checkout. Pricing is transaction-based and disclosed only to registered professional customers; a 5% promotional code (PROFUMI5, valid until July 12, year unstated) is being run on perfumes. Orders are processed with automated logistics management and delivered within 48 hours. No mobile app, public API, SDK, or third-party integrations are evidenced, and the company does not disclose AI/ML capabilities.

The business model is B2B wholesale at scale, monetized through transactional margins on a transaction-fee basis. The go-to-market is channel-partner-led: customer acquisition runs through the gated reseller registration flow plus email newsletter and promotional codes; there are no direct-to-consumer listings or marketplace storefronts evident in the source material. Reported share capital is €7,500,000 (S.p.A., private). Operating geographies are limited to Italy, and revenue is not publicly disclosed. The leadership team is thin in the public record — only Marcello Borelli, Director of administration, finance and control, is identified.

Name

Gargiulo & Maiello Spa

Legal name

Gargiulo & Maiello S.p.A

Website

https://gargiuloemaiello.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

101–250 employees

Short description

Gargiulo & Maiello S.p.A is an Italian wholesale distributor of perfumes and cosmetics founded in 1967, supplying perfumeries, beauty stores, pharmacies, and e-commerce resellers through a registered-customer B2B e-commerce platform based in Naples and Nola.

Ownership category

akta.pro rank

Product category

Wholesale Beauty & Personal Care Distribution

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Professional/Salon Beauty Distribution (CRAOAEAB)

akta.pro secondary industry

Fragrance & Deodorant Distribution (CRAOAEAF)

Keywords

• Wholesale cosmetics distribution
• Perfume wholesale supply
• B2B beauty distribution
• Professional beauty products
• Wholesale fragrance supply

Headquarters

HQ city

Nola

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Wholesale Distribution: B2B wholesale distribution of perfumes and cosmetics to registered professional resellers. The company offers a complete catalog of fragrances, make-up, body care, hair care, and sun products for professional resale to perfumeries, beauty stores, pharmacies, and e-commerce businesses.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Gargiulo & Maiello S.p.A is an Italian B2B wholesale distributor of perfumes and cosmetics supplying registered professional resellers such as perfumeries, beauty stores, pharmacies, and e-commerce operators. Through its proprietary e-commerce platform the company offers an extensive multi-brand catalog spanning perfumes, color cosmetics, body and bath care, facial treatments, hair care, sun care, and travel/utility articles, with 48-hour delivery from its Interporto di Nola distribution hub.

Product overview

Gargiulo & Maiello S.p.A is a wholesale distributor of perfumes and cosmetics operating in Italy. The company offers a comprehensive B2B e-commerce platform through which it supplies retailers including perfumeries, beauty stores, pharmacies, and e-commerce businesses. The product portfolio is organized into eight main categories: Profumi (perfumes for women, men, and unisex including Eau de Parfum, Eau de Toilette, Parfum, and related body care items), Make-Up (full cosmetics range for face, lips, eyes, nails and accessories), Corpo & Bagno (body care, bath products, hygiene, and wellness), Trattamenti Viso (facial treatments, creams, masks, and shaving products), Capelli (hair care, styling, and treatments), Solari (sun care products), and Articoli Utili (home and utility articles). The company also offers Travel Size formats and manages an extensive portfolio of branded products from luxury to mass-market segments. Orders are fulfilled with 48-hour delivery confirmation and the platform requires retailer registration for full catalog access.

Differentiator

Problem solved

Functional benefit

Products and services

• Profumi (Perfumes) Wholesale supply of branded perfumes for women, men, and unisex, including Eau de Parfum, Eau de Toilette, Parfum, Eau de Cologne, scented body sprays, deodorants, and gift sets — sold to registered professional resellers.
• Make-Up (Cosmetics) Wholesale supply of a full range of color cosmetics — face, lips, eyes, eyebrows, nails, palettes, and make-up accessories — for professional resale.
• Corpo & Bagno (Body & Bath) Wholesale supply of body care and bath products — treatments, shower and bath products, hygiene, hand/foot care, and wellness items — for professional resale.
• Trattamenti Viso (Face Treatments) Wholesale supply of facial treatment products including day/night creams, face masks, shaving products, cleansing, and makeup-removal items, targeted at professional beauty resellers.
• Capelli (Hair Care) Wholesale supply of hair care and styling products — shampoo, conditioner, masks, serums, styling products, colorants, and hair accessories — for professional resale.
• Solari (Sun Care) Wholesale supply of sun protection products — sun care for body and face, bronzers, after-sun, and self-tanning products — for professional resale.
• Articoli Utili (Utility Articles) Wholesale supply of home and personal utility items — home fragrances, cleaning products, disposables, children's products, and pet beauty items — for professional resale.
• Branded Beauty Portfolio (Marchi) Wholesale distribution of a multi-tier branded product portfolio — luxury and mass-market beauty brands such as Collistar, L'Oréal Paris, Garnier, Diego Dalla Palma, Pupa, Nivea, Clarins, Essence, and Guerlain — to professional resellers.

Named customers4 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Sephora (LVMH): Global multi-brand beauty retailer with Italian operations selling perfumes, makeup, and skincare; not a wholesale distributor but competes for the same end-consumer demand that drives reseller orders.
• Pierre Fabre Group: French dermo-cosmetics and beauty group distributing multi-brand portfolios through pharmacy and perfumery channels in Italy and Europe; broader product portfolio and brand-ownership model but overlapping wholesale channel.
• SalonCentric: Large US professional beauty distribution platform with multi-brand catalog and e-commerce ordering for salons and licensed resellers; broader scale and scope but same core wholesale-to-professional-reseller model.
• Douglas S.p.A. Pan-European multi-brand perfumery retailer and distributor with broad fragrance and cosmetics assortment; operates at much larger scale but serves overlapping customer base through wholesale and retail channels.

Direct peers

• Euroitalia S.r.l. Italian-based perfume and cosmetics distributor with a multi-brand portfolio and B2B reseller network across pharmacies, perfumeries, and beauty stores; directly comparable in product mix, customer base, and distribution model.
• Maugeri Group: Italian wholesale distributor specializing in cosmetics, fragrances, and personal care products supplied to professional resellers; closely overlapping catalog breadth and B2B channel focus.
• Coswell S.p.A. Italian beauty and personal care company active in both manufacturing and wholesale distribution, serving perfumeries and pharmacies with comparable category coverage.

Regional players

• Acqua & Sapone: Italian retail chain and beauty/perfume product operator that purchases wholesale inventory and overlaps with Gargiulo & Maiello's reseller segment; serves as both customer and indirect competitor in the Italian market.
• Salon Services (PZ Cussons): UK-based professional beauty distributor supplying salons and resellers with multi-brand hair, body and fragrance products; similar B2B distribution model but operating in a different geography.

Others

• Intercos Group: Italian cosmetics OEM serving global beauty brands; adjacent rather than directly competitive, but operates in the same Italian beauty ecosystem and shares customer relationships with brand owners that Gargiulo & Maiello distributes.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ideabellezza

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gargiulo & Maiello Spa