FM News 101 KXL
FM News 101 KXL is a Portland, Oregon commercial FM radio station at 101.1 MHz, broadcasting news, talk, sports, weather, and traffic to the Portland metropolitan audience and monetizing through local and national advertising across broadcast and digital streaming channels.
- Company typePrivate
- Founded1926
- HeadquartersPortland, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What FM News 101 KXL does
FM News 101 KXL is a Portland, Oregon-based commercial FM radio station broadcasting at 101.1 MHz, founded in 1926 and operating under the legal entity Connoisseur Media following a pending FCC license transfer from Alpha Media Licensee LLC (filed May 19, 2025). The station produces a news/talk format consisting of locally produced programs — Portland's Morning News, Markley, Van Camp & Robbins, The Lars Larson Show, Portland's Afternoon News, and The Chad Benson Show — supplemented by nationally syndicated content (e.g., Sean Hannity Weekend, The Kim Komando Show, 60 Minutes, Red Eye Radio). It serves the Portland metropolitan audience seeking local news, traffic, weather, sports, and conservative talk radio. Distribution occurs via the 101.1 FM over-the-air signal and through third-party streaming platforms (iHeartRadio, TuneIn, Audacy), with on-demand podcast versions of each major show plus specialty podcasts available through kxl.com.
The core technology is conventional FM broadcast at 101.1 MHz, complemented by digital streaming and podcast distribution. There is no proprietary software platform, public API, or mobile application; audience engagement tools are limited to a website (kxl.com), social media channels (Facebook, X, YouTube), an SMS-based Breaking News Text Club, and an Email Club newsletter. The station's products include flagship broadcast shows, a podcast series, weather and traffic information services, advertising placements, and event/community content. Revenue is generated almost exclusively through advertising — both traditional on-air radio spots and digital ad placements — sold via a quote-based CPM model with monthly billing, advertised through radioadvertisingportland.com. The customer base is geographically concentrated in the Portland metro and Pacific Northwest, with named advertiser relationships including Portland General Electric (weather/emergency broadcast partner) and Illani Casino Resort (sports betting content). As a privately held, single-station asset with 11-50 employees, KXL operates within Connoisseur Media's broader multimedia portfolio.
FM News 101 KXL firmographics
Firmographics- Name
- FM News 101 KXL
- Legal name
- Connoisseur Media
- Website
- https://kxl.com
- Company type
- Private
- Founded year
- 1926
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FM News 101 KXL is a Portland, Oregon commercial FM radio station at 101.1 MHz, broadcasting news, talk, sports, weather, and traffic to the Portland metropolitan audience and monetizing through local and national advertising across broadcast and digital streaming channels.
- Ownership category
- akta.pro rank
FM News 101 KXL industry classification
Industry- Product category
- Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (516110)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- News Talk Radio & Current Affairs Stations (MPABAIAI)
- akta.pro secondary industries
- Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates) (MPABACAF), Talk/News/Sports Radio Networks & Syndication (MPAIAEAG)
Keywords
Where FM News 101 KXL is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
FM News 101 KXL business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Radio Advertising: Traditional broadcast advertising model where businesses purchase airtime slots during programming. Revenue generated from local and national advertisers targeting the Portland metropolitan area audience. The station also offers digital advertising options through its website and streaming platforms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Radio advertising rates based on audience reach and time slots |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
FM News 101 KXL product offering
Product offeringCore offering
FM News 101 KXL is a Portland, Oregon-based broadcast radio station operating at 101.1 FM that produces and distributes local news, talk, sports, weather, and traffic programming to the Portland metropolitan audience. The station's content is monetized through traditional on-air radio advertising sales and supplemented by digital advertising, with distribution extended to major third-party streaming platforms (iHeartRadio, TuneIn, Audacy) and on-demand podcasts. Programming consists of locally produced shows, syndicated national talk programs, and Portland Trail Blazers sports coverage.
Product overview
FM News 101 KXL is a traditional broadcast radio station operating at 101.1 FM in Portland, Oregon, owned by Connoisseur Media. The station operates as a single core product (broadcast radio station) supplemented by digital distribution channels including podcasting, streaming platforms, and direct subscription services. The product portfolio includes live radio programming (morning, midday, afternoon, and evening shows), on-demand podcast versions of shows, breaking news text alerts, email newsletters, weather and traffic information services, and radio advertising opportunities. The programming lineup features news-focused shows such as Portland's Morning News, Markley Van Camp & Robbins, The Lars Larson Show, Portland's Afternoon News, and The Chad Benson Show, supplemented by nationally syndicated programming including Red Eye Radio, Sean Hannity Weekend, The Kim Komando Show, and 60 Minutes. Content distribution occurs via traditional AM/FM broadcast, third-party streaming platforms (iHeart, TuneIn, Audacy), and proprietary digital channels including podcasts and email/text subscriptions.
Differentiator
Problem solved
Functional benefit
Products and services
- FM News 101 KXL (KXL-FM) Broadcast Station FM broadcast radio station at 101.1 MHz licensed to Alpha Media Licensee LLC and owned by Connoisseur Media, delivering local news, talk, sports, weather, and traffic programming to Portland metropolitan area listeners. Distributed via FM broadcast and third-party streaming platforms (iHeart, TuneIn, Audacy).
- Portland's Morning News Locally produced morning news program airing 5:00am–9:00am, providing Portland-area local news, regional updates, and morning talk content for commuters.
- Markley, Van Camp & Robbins Syndicated morning talk show airing 9:00am–12:00pm, featuring news commentary and discussion with hosts Markley, Van Camp, and Robbins.
- The Lars Larson Show Syndicated afternoon talk show airing 12:00pm–4:00pm, featuring conservative commentary and news discussion with host Lars Larson.
- Portland's Afternoon News Locally produced afternoon news program airing 4:00pm–7:00pm, delivering local and regional news updates for Portland-area commuters and listeners.
- The Chad Benson Show Evening talk radio program airing 7:00pm–10:00pm, featuring political commentary and news discussion with host Chad Benson.
- KXL Podcast Series On-demand podcast versions of KXL's radio shows and specialty podcast programs, including Portland's Morning News Podcast, Markley Van Camp & Robbins Show Podcast, Lars Larson Show Northwest/National/Interviews Podcasts, Portland's Afternoon News Podcast, Beyond The Headlines With Brett Reckamp, Speaking Freely With Annette Newell, and KXL Everyday Hero Podcast.
- KXL Radio Advertising Advertising and sponsorship service for businesses seeking to reach KXL's Portland metro audience, including on-air spot placements, digital advertising, and program sponsorships negotiated on a CPM basis by daypart and show.
Companies that use FM News 101 KXL
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles2 records
FM News 101 KXL technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
FM News 101 KXL partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Connoisseur MediacoreKXL-FM is owned by Connoisseur Media. On May 19, 2025, Alpha Media Licensee LLC filed an application with the FCC for transfer of control of KXL-FM's license from Alpha Media Holdings Inc. to Connoisseur Media Holdco Inc. Connoisseur Media is a diverse multimedia company sharing music, sports, and news across various platforms.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
FM News 101 KXL competitors and assessment
Company assessmentRegional players
- KFI 640 AM: iHeartMedia-owned news/talk station in Los Angeles. Same talk/news format and advertising sales model as KXL, providing a same-format benchmark in a different geography.
- KBNP 1410 AM: Portland-area business and talk radio station. Comparable format and Portland metro footprint, competing for a subset of KXL's news/talk audience.
- WLS 890 AM: Chicago-based news/talk station with conservative talk and syndicated programming comparable to KXL's Lars Larson/Chad Benson lineup. Useful format and revenue-model benchmark outside Portland.
Direct peers
- KPOJ 620 AM: iHeartMedia-owned Portland talk radio station. Competes head-to-head with KXL in Portland for talk-format listeners and political/news advertisers.
- KEX 1190 AM: iHeartMedia-owned news/talk AM station in Portland, Oregon. Directly competes with KXL for the same Portland metro news/talk audience and local advertiser dollars across dayparts.
Broad incumbents
- Cumulus Media: Large U.S. radio broadcaster with news/talk and sports formats across many markets. Comparable business model, advertiser mix, and structural exposure to broadcast-ad secular trends.
- Audacy: Major U.S. radio operator and KXL streaming distribution partner. Operates comparable news/talk and sports stations in multiple markets, with overlapping digital distribution infrastructure.
- Alpha Media: Former licensee of KXL-FM and large multi-market radio operator. Operates similar news/talk formats across U.S. markets and is the direct precedent owner of KXL's broadcast assets.
- Connoisseur Media: Pending acquirer of KXL-FM and diversified multimedia company with music, sports, and news properties across multiple markets. Operates comparable broadcast radio stations at scale.
- iHeartMedia: Largest U.S. radio broadcaster and owner of KXL's streaming partner iHeartRadio plus Portland competitors KEX and KPOJ. Sets the structural benchmark for ad pricing, talent cost, and multi-platform distribution that KXL must match.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
FM News 101 KXL social profiles
Digital presenceFM News 101 KXL financial estimates
Financial estimateRevenue estimate
Valuation estimate
FM News 101 KXL leadership team
Management profileNumber of profiles
FM News 101 KXL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FM News 101 KXL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FM News 101 KXL
What does FM News 101 KXL do?
FM News 101 KXL is a Portland, Oregon-based broadcast radio station operating at 101.1 FM that produces and distributes local news, talk, sports, weather, and traffic programming to the Portland metropolitan audience. The station's content is monetized through traditional on-air radio advertising sales and supplemented by digital advertising, with distribution extended to major third-party streaming platforms (iHeartRadio, TuneIn, Audacy) and on-demand podcasts. Programming consists of locally produced shows, syndicated national talk programs, and Portland Trail Blazers sports coverage.
Is FM News 101 KXL a public or private company?
FM News 101 KXL is a private company. It is classified as corporate owned and is currently operating.
When was FM News 101 KXL founded?
FM News 101 KXL was founded in 1926. It employs 11 to 50 people.
Where is FM News 101 KXL based?
FM News 101 KXL is headquartered in Portland, United States, in the North America region.
How does FM News 101 KXL make money?
One revenue line is on record: radio Advertising.
Who are FM News 101 KXL's main competitors?
Regional players on record are KFI 640 AM, KBNP 1410 AM and WLS 890 AM. Direct peers are KPOJ 620 AM and KEX 1190 AM. Broad incumbents are Cumulus Media, Audacy, Alpha Media, Connoisseur Media and iHeartMedia.
Does FM News 101 KXL have an API?
No public API is recorded for FM News 101 KXL.
What industry is FM News 101 KXL in?
FM News 101 KXL's product category is Radio Broadcasting. Its primary akta.pro industry code is MPABAIAI, News Talk Radio & Current Affairs Stations, with a secondary code of MPABACAF, Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates). Its NAICS code is 516110 and its SIC code is 4832.