Peacock
- Company typePrivate
- Founded1982
- HeadquartersSan Francisco, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
Peacock firmographics
Firmographics- Name
- Peacock
- Legal name
- Peacock Construction, Inc.
- Website
- https://www.peacockconstruction.com
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Peacock industry classification
Industry- Product category
- Commercial Construction Services
- NAICS
- Commercial and Institutional Building Construction (236220), Nonresidential Building Construction (2362), Other Foundation, Structure, and Building Exterior Contractors (238190)
- SIC
- General Bldg Contractors - Nonresidential Bldgs (1540), Operative Builders (1531), Construction - Special Trade Contractors (1700)
- akta.pro primary industry
- Renovation, Remodeling & Tenant Improvements (General Contracting) (IMAFAAAE)
- akta.pro secondary industries
- Office & Corporate Building Construction (IMAFACAA), Religious & Cultural Building Construction (Places of Worship, Museums, Libraries) (IMAFACAH)
Keywords
Where Peacock is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Peacock business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- General Contracting Services: Full-service general contracting for construction projects ranging from tenant improvements to complex healthcare renovations. Services span from initial estimating through project execution and completion.
- Design-Build Services: Collaborative design-build approach with integrated team working from design and development through construction and completion, ensuring accountability and alignment.
- Pre-Construction Services: Early engagement in projects including budget preparation, value engineering suggestions, and anticipation of variables with customized planning solutions.
- Value Engineering: Multi-step value engineering process during design stage focusing on maximizing function while minimizing cost through functional analyses and alternate construction methods.
- Self-Performing Trades: Self-performance of key on-site trades including carpentry services, millwork, and finish carpentry, controlling variables such as cost, schedule, safety, and quality.
- Quality Control Services: Ongoing quality control throughout project life cycle focused on anticipating potential problems and preventing issues before they arise, with goal of zero punch list items.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | General Contracting - Project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Peacock product offering
Product offeringCore offering
Peacock Construction is a Northern California general contractor delivering complex renovations and tenant improvements within occupied healthcare, life science, laboratory, and commercial environments. Core offerings include general contracting, design-build, pre-construction, value engineering, self-performing trades, and quality control services, applied across healthcare, life science, commercial interiors, and capital improvement projects with a unified team approach from pre-construction through completion.
Product overview
Peacock Construction is a single-service construction company offering a unified suite of general contracting and specialized trade services. The core service portfolio includes General Contracting, Design-Build, Pre-Construction, Value Engineering, Self-Performing Trades, and Quality Control — all delivered through dedicated project teams (project manager, superintendent, project engineer, and project assistant). These services are applied across four market sectors: Healthcare (hospital and medical office improvements), Commercial Interiors (tenant improvements for office buildings), Life Science (R&D labs and cleanrooms), and Capital Improvements (building infrastructure upgrades). The company also self-performs carpentry and finish work in-house, differentiating it from traditional general contractors.
Differentiator
Problem solved
Functional benefit
Products and services
- General Contracting Full-service general contracting for projects of all sizes in the San Francisco Bay Area, with hands-on field oversight and self-perform capabilities. Serves enterprise clients in healthcare, life science, and commercial sectors.
- Value Engineering Multi-step process during design stage that maximizes project function while minimizing cost through functional analyses and alternate construction methods.
- Design-Build Collaborative construction approach where designers, architects, and the build team work together from design through completion to deliver on-time and on-budget outcomes for clients.
- Pre-Construction Services Early-stage project planning including budget preparation, value engineering suggestions, and anticipating variables to customize solutions for client goals.
- Self-Performing Trades In-house capability to self-perform key trades on-site including carpentry, doors, frames, hardware, metal studs, drywall, millwork, and finish carpentry, providing control over cost, schedule, safety, and quality.
- Quality Control Ongoing quality monitoring throughout project lifecycle with goal of delivering spaces with zero punch list items upon completion.
- Healthcare Construction Specialized construction services for hospital and medical office improvements, including nurse call centers, ambulatory care, OR rooms, NICU/PICU upgrades, radiology, sterile processing, and medical equipment installations. Serves healthcare systems with OSHPD/HCAI regulatory requirements.
- Commercial Interiors Interior construction for Class-A, high-rise-to-mid-rise, and garden office buildings serving developers, landlords, technology firms, financial institutions, and retail clients in the Bay Area.
- Life Science Construction Construction services for R&D laboratories, cleanrooms, pilot plants, and educational laboratories with expertise in complex integrated systems for processing and production environments.
- Capital Improvements Building value maximization services including lobby renovations, elevator upgrades, roof repairs, fire pump replacements, and rooftop davit anchor work for existing commercial and healthcare facilities.
Quantifiable outcome
- Over 200 projects completed at UCSF Benioff Children's Hospital since 2014
- +4 more outcomes
Companies that use Peacock
Customer profileNamed customers17 records
Segments4 records
Ideal customer profiles3 records
Peacock technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Peacock partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- GenslercoreArchitecture firm partnership on major projects including Ariat International Headquarters (80,000 sf). Gensler serves as design architect for tenant improvement projects in the Northern California market.
- RMW Architecture & InteriorscoreLong-term architecture partner for multiple projects including Treat Towers lobby renovations and 555 12th Street tenant amenity suite. Collaborative design-build relationship.
- Boulder AssociatescoreHealthcare-focused architecture firm partnership for Stanford Health Care Infusion Treatment Center and Compounding Pharmacy project. OSHPD-3 designated healthcare construction.
- Ratcliff ArchitectscoreArchitecture partnership for Stanford Health Care Gibraltar Medical Office Building project (22,000 sf) including welcoming waiting area, 42 exam rooms, imaging department, and nursing stations.
- Ware MalcombcoreArchitecture and interior design partnership for 33 New Montgomery tenant amenity suite and fitness center (7,500 sf) and Cushman & Wakefield Northern California Headquarters projects.
- HDRcoreArchitecture firm partnership where Aaron Hanigan, Operations Lead Associate at HDR, has worked collaboratively with Peacock on multiple projects over years, expressing ongoing support and confidence.
- JLLcoreMajor real estate services firm as both client and partner. Jason Smith, Sr. VP Property Management at JLL, has worked with Peacock on multiple projects over 7 years as trusted and reliable partner for construction needs.
- CBREcoreGlobal commercial real estate services firm as client for 33 New Montgomery lobby renovation project. Represents ongoing relationship for property management and tenant improvement work.
- HinescoreInternational real estate firm where Sonia Sharma, Property Manager, has appreciated Peacock's open communication and excellent project management on projects.
- Abbott Laboratories (formerly Thoratec)coreLong-standing life science partner for decades, beginning with simple service work requests to full-floor build-outs and laboratories. Deep understanding of critical operational processes.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
Peacock competitors and assessment
Company assessmentDirect peers
- Swinerton: West Coast-headquartered general contractor with comparable tenant improvement, healthcare, and commercial interiors practices in the Bay Area. Directly competes for the same enterprise healthcare and CRE projects that Peacock serves.
- Level 10 Construction: California-headquartered GC with a strong healthcare, life sciences, and commercial interiors focus. Similar project profile, regional concentration, and enterprise client mix.
Broad incumbents
- DPR Construction: National general contractor with a top-tier healthcare and life sciences practice and deep Bay Area presence. Larger-scale competitor for the same hospital systems, biotech labs, and tech office buildouts.
- McCarthy Building Companies: National general contractor with one of the largest dedicated healthcare construction practices in the U.S. Competes for the same hospital systems and medical office projects, particularly OSHPD-regulated work in California.
- Turner Construction: Largest U.S. general contractor with significant healthcare, life sciences, and commercial interiors capabilities. Represents the upper-bound scale competitor for enterprise hospital and life science capital programs.
Regional players
- Hathaway Dinwiddie Construction: Bay Area-based general contractor with overlapping commercial interiors and institutional practice. Comparable regional scale and similar tenant improvement / occupied renovation focus in Northern California.
- Webcor: Major San Francisco-based general contractor with deep institutional and commercial tenant improvement expertise. Direct competitor for Class-A office, healthcare, and public-sector work in the Bay Area.
- XL Construction: Northern California-headquartered general contractor specializing in healthcare, life sciences, and commercial projects. Closest mid-sized peer in terms of regional footprint and vertical specialization.
- Truebeck Construction: Bay Area commercial interiors and life sciences contractor with comparable tenant improvement and occupied-environment focus. Competes for similar enterprise client projects in the same geography.
- Cahill Contractors: San Francisco-based general contractor with healthcare, life sciences, and commercial interiors practices. Comparable mid-sized competitor serving Bay Area enterprise clients.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Peacock social profiles
Digital presencePeacock financial estimates
Financial estimateRevenue estimate
Valuation estimate
Peacock leadership team
Management profileNumber of profiles
Profiles7 records
Peacock funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Peacock M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Peacock
What does Peacock do?
Peacock Construction is a Northern California general contractor delivering complex renovations and tenant improvements within occupied healthcare, life science, laboratory, and commercial environments. Core offerings include general contracting, design-build, pre-construction, value engineering, self-performing trades, and quality control services, applied across healthcare, life science, commercial interiors, and capital improvement projects with a unified team approach from pre-construction through completion.
Is Peacock a public or private company?
Peacock is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Peacock founded?
Peacock was founded in 1982. It employs 101 to 250 people.
Where is Peacock based?
Peacock is headquartered in San Francisco, United States, in the North America region.
How does Peacock make money?
Six revenue lines are on record. General Contracting Services are the primary driver. The others are design-Build Services, pre-Construction Services, value Engineering, self-Performing Trades and quality Control Services.
Who are Peacock's main competitors?
Direct peers on record are Swinerton and Level 10 Construction. Broad incumbents are DPR Construction, McCarthy Building Companies and Turner Construction. Regional players are Hathaway Dinwiddie Construction, Webcor, XL Construction, Truebeck Construction and Cahill Contractors.
Does Peacock have an API?
No public API is recorded for Peacock.
What industry is Peacock in?
Peacock's product category is Commercial Construction Services. Its primary akta.pro industry code is IMAFAAAE, Renovation, Remodeling & Tenant Improvements (General Contracting), with a secondary code of IMAFACAA, Office & Corporate Building Construction. Its NAICS code is 236220 and its SIC code is 1540.