LentinSmith

What LentinSmith does

LentinSmith (legal entity: Lentin Smith Limited) is a privately held UK residential letting and property management agency founded in 2008 in Harrogate by two landlords seeking to deliver a professional, personally attentive lettings-only service. The company is operationally Yorkshire-focused, covering ten sub-markets (Harrogate, Leeds, York, Bradford, Sheffield, Wakefield, Halifax, Craven, Wetherby, Boston Spa) from a single head office at Regent House, 13-15 Albert Street, Harrogate, HG1 1JX. It exclusively services lettings, with no residential sales arm, and extends into more regulated niches including Houses in Multiple Occupation (HMO) and licensed properties. As of the latest snapshot the website lists 38 active properties and headcount sits in the 1–10 band.

The core technology stack is composed of third-party SaaS rather than proprietary systems: vtopenview.com provides the tenant and landlord portal (secure statements, tenancy documentation, viewing feedback, marketing statistics); fixflo.com enables online tenant repair reporting; and web analytics services (Google Analytics, WebTrends, HitsLink) support marketing measurement. The company maintains credentials with ARLA Propertymark, The Property Ombudsman, and Client Money Protect — all three effectively compulsory for UK professional letting agents — and lists across Rightmove, Zoopla, OnTheMarket, and Prime Location as its primary tenant acquisition channels.

The revenue model is built on two landlord service tiers. The Fully Managed subscription charges a £395 ex VAT new tenant find fee plus a recurring 10% ex VAT (12% inc VAT) monthly management fee with a £55 + VAT minimum, plus ancillary charges for renewals (£100 ex VAT), eviction notices (£120 ex VAT), and court possession paperwork (£300 ex VAT). The Let Only tier is transaction-based, charging 60% of the first month's rent (72% inc VAT) for tenant placement, with a £600 + VAT floor, plus a £150 ex VAT renewal fee. Tenant fees follow UK regulatory caps (five-week maximum security deposit, one-week holding deposit, £41.67 ex VAT for lost keys, 3% above Bank of England Base Rate on late rent). Pricing is publicly disclosed on the website. Customers are overwhelmingly mid-market individual landlords and tenants; no enterprise anchors or institutional landlord relationships are disclosed.

Name

LentinSmith

Legal name

Lentin Smith Limited

Website

https://www.lentinsmith.co.uk

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

LentinSmith is a privately held, lettings-only residential property agency founded in 2008 in Harrogate, serving individual landlords and tenants across the Yorkshire region with Fully Managed and Let Only tiers, supported by an interactive landlord portal and multi-portal distribution.

Ownership category

akta.pro rank

Product category

Residential Property Management

NAICS

Rental and Leasing Services (532)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Buyer Representation Services (BPAJAAAJ)

akta.pro secondary industry

Affordable & Subsidized Housing Property Management (LIHTC, Section 8) (BPAJAFAD)

Keywords

• Residential letting services
• Property management
• Tenant sourcing
• Landlord services
• Tenancy management

Headquarters

HQ city

Harrogate

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Property Letting and Management Services: LentinSmith generates revenue through two service tiers: Fully Managed (ongoing property management with monthly fees) and Let Only (tenant placement with one-time fees). The company charges percentage-based management fees, fixed tenant placement fees, and ancillary charges for renewals, inspections, and compliance services.
2. Landlord Service Fees - Fully Managed: New Tenant Find: £395 ex VAT (£474 inc VAT). Monthly management charge: 10% (12% inc VAT) with minimum of £55 + VAT (£66 inc VAT). Tenancy Renewal: £100 ex VAT (£120 inc VAT). Eviction notices: £120 ex VAT (£144 inc VAT).
3. Landlord Service Fees - Let Only: New tenant find fee: 60% of first month's rent (72% inc VAT) with minimum of £600 + VAT (£720 inc VAT). Written and photographic inventory: £120-£200 ex VAT. Tenancy renewal: £150 ex VAT (£180 inc VAT).
4. Tenant Fees: Security deposit: maximum of 5 weeks rent (or 6 weeks for properties with rent over £50,000/year). Holding deposit: one week's rent. Lost keys/fobs: £41.67 ex VAT (£50 inc VAT). Contract variation: £41.67 ex VAT (£50 inc VAT). Interest on late rent: 3% above Bank of England Base Rate.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

LentinSmith provides residential letting and property management services to landlords across the Yorkshire region through two main tiers: Fully Managed (end-to-end management including tenant sourcing, referencing, compliance documentation, inventory, rent collection, inspections, maintenance coordination, and deposit protection) and Let Only (tenant placement only). The agency also markets properties through major UK property portals (Rightmove, Zoopla, OnTheMarket, Prime Location) and supports landlords via an interactive online portal.

Product overview

LentinSmith is a residential lettings and property management agency offering two service tiers: Fully Managed and Let Only. The Fully Managed service provides end-to-end property management including tenant sourcing, referencing, compliance, maintenance coordination, rent collection, and property inspections. The Let Only service focuses on tenant finding for self-managing landlords. Supporting these core services, they provide an interactive landlord portal for property data access and online repair reporting for tenants. Properties are marketed across major UK property portals including Rightmove, Zoopla, OnTheMarket, and Prime Location.

Differentiator

Problem solved

Functional benefit

Products and services

• Fully Managed Service Full property management service covering tenant sourcing, referencing, compliance documentation, inventory management, rent collection, property inspections, maintenance coordination, and deposit protection. Charges a one-off tenant find fee plus a recurring monthly management percentage of rent, with minimum charges.
• Let Only Service Tenant finding service for landlords who prefer to manage their own properties, including marketing, viewings, and tenant referencing without ongoing management. Charges a percentage of the first month's rent as the tenant find fee plus optional add-ons for inventory, checkouts, and renewals.

Quantifiable outcome

• Trusted by landlords across Yorkshire since 2008
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• RightmovecoreChannel Partner/ Reseller/ DistributorMajor UK property portal where LentinSmith lists rental properties to reach millions of property seekers. Essential channel for property visibility and tenant acquisition.
• ZooplacoreChannel Partner/ Reseller/ DistributorMajor UK property portal providing extensive property listing visibility and tenant reach across the Yorkshire region.
• OnTheMarketcoreChannel Partner/ Reseller/ DistributorProperty portal offering additional listing reach and visibility for LentinSmith properties.
• Prime LocationminorChannel Partner/ Reseller/ DistributorPremium property portal serving the higher-end segment of the rental market.
• ARLA PropertymarkcoreOthersProfessional membership organization for letting agents. Membership indicates adherence to industry standards, professional practices, and client money protection requirements.
• The Property OmbudsmancoreOthersIndependent dispute resolution scheme for property agents. Membership demonstrates commitment to customer complaint resolution and industry standards.
• Client Money ProtectcoreOthersClient money protection scheme ensuring landlord and tenant funds are safeguarded. Required membership for professional letting agents.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Belvoir Lettings: UK national letting franchise network with local offices offering residential letting and property management services. Directly comparable as both operate in the same segment with similar service models (fully managed and let-only tiers).
• Martin & Co: National UK letting and estate agency with strong regional presence offering tenant finding and full property management services. Comparable business model with similar fee structures and target landlord customer base.
• Hunters Property Group: UK property services franchise offering letting and management services through local offices. Comparable business model with similar customer segments and service offerings.

Broad incumbents

• Connells Group: One of the UK's largest property services groups operating lettings, sales, and mortgage services. A broader incumbent that competes in the same space but as part of a wider portfolio of property services.
• Your Move: Large UK estate agency chain offering residential sales, lettings, and property management services. Operates nationally and competes in the Yorkshire region where LentinSmith operates.
• Reeds Rains: Established UK estate agency with lettings and property management services. Part of the Lomond Group, offering broader property services while competing for the same landlord customers.
• Savills: Global real estate services firm with UK residential lettings and property management operations. Operates in the Yorkshire region as part of broader national portfolio.
• Knight Frank: Global real estate consultancy with UK residential lettings services. Competes in the same market for landlord clients but offers broader property services as part of an international portfolio.

Emerging players

• Purplebricks: Online estate agency offering hybrid letting and sales services in the UK. Represents a disruptive model that competes with traditional letting agents on pricing and convenience.
• OpenRent: Online letting platform allowing landlords to find tenants directly. An emerging player that bypasses traditional letting agents, representing a competitive threat to the Let Only service tier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Xx.com/lentinsmith
• Facebookfacebook.com/LentinSmith

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LentinSmith