Medical Intertrade
Medical Intertrade is a Croatian pharmaceutical and medical-device wholesaler founded in 1990, distributing products from 400+ suppliers to 6,000+ pharmacies, hospitals, dental practices, veterinary clinics, and laboratories across Croatia, Bosnia and Herzegovina, and Slovenia.
- Company typePrivate
- Founded1990
- HeadquartersSveta Nedelja, Croatia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Medical Intertrade does
Medical Intertrade d.o.o. is a privately held Croatian pharmaceutical and medical-device wholesaler founded in 1990 in Vukovar and headquartered in Sveta Nedelja. The company operates six specialized distribution departments — Medicinal Products & Medical Devices, Laboratory Diagnostics, Animal Health, Dental Medicine & Dental Technics, Marketing Representation, and Medical Equipment — through regional business units in Sveta Nedelja, Vukovar, Dugopolje, and Rijeka, plus wholly-owned subsidiaries in Sarajevo (Bosnia and Herzegovina, 2003) and Ljubljana (Slovenia, 2004). It is authorized by HALMED (Agency for Medicinal Products and Medical Devices) and certified to ISO 9001:2015, ISO 14001:2015, GDP, and GMP standards, with a manufacturing licence for secondary packaging of medicinal products and investigational medicinal products (IMPs).
The company's core asset base is a temperature-controlled logistics platform comprising a 10,000 m² warehouse in Sveta Nedelja (opened 2024) and a fleet of 81 temperature-regulated delivery vehicles operating Monday-Friday 8AM-8PM with full batch-and-expiry traceability. It distributes pharmaceutical products, medical devices, and equipment from more than 400 suppliers — including Roche Diagnostics, Becton Dickinson, Thermo Fisher Scientific, Fresenius Kabi, Pfizer, Novartis, Sanofi, GlaxoSmithKline, DENTSPLY SIRONA, and Ivoclar Vivadent — to over 6,000 customers: pharmacies, public and private hospitals, dental practices, veterinary stations and clinics, clinical laboratories, blood banks, and public health institutes. The company also holds exclusive Croatian representation for brands such as Cochlear, Galderma, Rowa, Embryolisse, Urotech, and Endo-Flex.
Revenue is generated through wholesale distribution markups (transactional), fee-based professional services including regulatory affairs support for marketing authorizations, clinical trial logistics for IMPs, GMP-compliant secondary packaging and repackaging, and 24/7 medical-equipment installation and maintenance. Go-to-market is enterprise field sales through dedicated purchasing and sales departments per business unit, supplemented by healthcare-professional outreach via expert conventions, marketing campaigns, and an accredited continuing-education webinar platform for the Croatian Chamber of Pharmacists. The company ranks 3rd in total turnover among Croatian enterprises and 6th in the wholesale trade sector, operates with a six-member management board led by President Jasenka Joukhadar, and holds €30M of fully paid registered capital.
Medical Intertrade firmographics
Firmographics- Name
- Medical Intertrade
- Legal name
- MEDICAL INTERTRADE društvo s ograničenom odgovornošću za vanjsku trgovinu i za trgovinu na veliko i malo neprehrambenim proizvodima
- Website
- https://medical-intertrade.hr
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Medical Intertrade is a Croatian pharmaceutical and medical-device wholesaler founded in 1990, distributing products from 400+ suppliers to 6,000+ pharmacies, hospitals, dental practices, veterinary clinics, and laboratories across Croatia, Bosnia and Herzegovina, and Slovenia.
- Ownership category
- akta.pro rank
Where Medical Intertrade is headquartered
LocationHeadquarters
- HQ city
- Sveta Nedelja
- HQ country
- Croatia
- HQ region
- Europe
Offices6 records
Markets served
Medical Intertrade business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Pharmaceutical Distribution: Wholesale distribution of medicinal products and medical devices to over 6000 customers including pharmacies, hospitals, and healthcare institutions across Croatia.
- Regulatory Affairs Services: Obtaining and maintaining marketing authorizations for human and veterinary medicinal products through national and EU procedures, plus regulatory support for medical devices and food supplements.
- Clinical Trial Logistics: Storage and logistic services for investigational medicinal products (IMPs) and clinical trial supplies for approved clinical trials in Croatia.
- Secondary Packaging Services: Manufacturing license for secondary packaging activities on medicinal products, investigational medicinal products (IMPs), and medical devices. Also authorized to import medicinal products adhering to GMP principles.
- Medical Equipment Service and Maintenance: Consultations, installations, maintenance, and repairs of medical, dental, and dental technology equipment with 24/7 availability.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Medical Intertrade product offering
Product offeringCore offering
Medical Intertrade is a Croatian pharmaceutical and medical device wholesale distributor that supplies over 6,000 customers with products from 400+ international suppliers across medicinal products, laboratory diagnostics, dental, veterinary, and medical equipment segments. It provides complementary value-added services including temperature-controlled warehousing and transportation with 81 refrigerated vehicles, regulatory affairs support for marketing authorizations, clinical trial logistics for investigational medicinal products, GMP-compliant secondary packaging, and 24/7 medical equipment maintenance.
Product overview
Medical Intertrade is a pharmaceutical and medical device wholesaler operating a multi-department distribution model across Croatia. The core offering consists of six specialized departments (Medicinal Products & Medical Devices, Laboratory Diagnostics, Animal Health, Dental Medicine & Dental Technics, Marketing Representation, and Medical Equipment Distribution) that collectively distribute pharmaceutical products, medical devices, and equipment from over 400 suppliers to more than 6000 customers. These departments are supported by integrated logistics services including temperature-controlled warehousing with a 10,000 m² facility in Sveta Nedelja, a fleet of 81 temperature-regulated vehicles, regulatory affairs services for Croatian and EU market authorization, clinical trials logistics for IMPs, secondary packaging under GMP licence, and equipment maintenance services. The company operates through regional business units in Sveta Nedelja (headquarters), Dugopolje, Vukovar, and Rijeka.
Differentiator
Problem solved
Functional benefit
Products and services
- Medicinal Products & Medical Devices Distribution Wholesale distribution of medicinal products and medical devices from 400+ international suppliers to over 6,000 customers including pharmacies, hospitals, and healthcare institutions across Croatia.
- Laboratory Diagnostics Supply Supply of reagents, disposable materials, and medical devices for clinical chemistry labs, hospitals, blood banks, pathology, microbiology and cytology laboratories, sourced from suppliers including Roche Diagnostics and Becton Dickinson.
- Animal Health (Veterinary Products) Distribution Distribution of veterinary medicinal products, equipment, animal feeds, disinfectants, insecticides and rodenticides to veterinary stations, clinics, pharmacies and farms, serving 450 loyal customers.
- Dental Medicine & Dental Technics Distribution Supply of dental products and equipment to over 1,200 partners in public and private dental practices, representing brands such as Ivoclar Vivadent, DENTSPLY SIRONA, NSK, and Renfert.
- Medical Equipment Distribution & Service Distribution and service of medical equipment from 57 suppliers covering washing, disinfection, sterilization, radiology, and laboratory devices, with complete turn-key solutions for healthcare institutions.
- Marketing Representation Services Product promotion services for exclusive business partners including organization of expert conventions, lectures, conferences, and marketing campaigns targeting healthcare professionals.
- Temperature-Controlled Warehousing and Transport Temperature-controlled warehousing and transportation with a fleet of 81 temperature-regulated delivery vehicles operating Monday-Friday 8AM-8PM, with full traceability per batch number and expiry date.
- Regulatory Affairs Services Obtaining and maintaining marketing authorizations for human and veterinary medicinal products through national and EU procedures, plus regulatory support for medical devices and food supplements in Croatia.
- Clinical Trials Logistics Storage and logistics services for investigational medicinal products (IMPs) and clinical trial supplies for approved clinical trials in Croatia, including import, returns, and destruction services.
- Secondary Packaging (Repackaging & Relabeling) Secondary packaging activities for medicinal products, investigational medicinal products (IMPs), and medical devices under manufacturing licence, including GMP-compliant import services.
- Medical Equipment Service & Maintenance Consultation, installation, maintenance and repairs of medical, dental, and laboratory equipment including central sterilization systems, autoclaves, and imaging equipment, with 24/7 availability.
Quantifiable outcome
- Delivery to over 2,000 locations with temperature-controlled fleet of 81 vehicles
- +1 more outcomes
Companies that use Medical Intertrade
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles4 records
Medical Intertrade technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Medical Intertrade partnerships and signals
Strategic signalPartnerships
48 partnerships are on record, tiered core and minor.
- ZoetiscoreSupplier partner for animal health products from Zoetis.
- MSD Animal HealthcoreSupplier partner for veterinary products from MSD A.H.
- RenfertcoreSupplier partner for dental laboratory equipment including sandblasters, suction units, and vacuum mixers.
- EMScoreSupplier partner for dental equipment including calculus removers and sandblasters.
- GeneracoreKey supplier partner for veterinary products from Genera d.d.
- Krka FarmacoreSupplier partner for veterinary pharmaceutical products from Krka Farma d.o.o.
- RowacoreExclusive distribution partnership for pharmaceutical automation and storage solutions from Rowa Ireland.
- CochlearcoreExclusive representation of Cochlear hearing solutions for the Croatian market.
- GaldermacoreExclusive partnership for Galderma dermatological products. Galderma is featured as a key brand in product promotion.
- EmbryolissecoreExclusive representation of Embryolisse skincare products.
- UrotechcoreExclusive distribution partnership for Urotech urological products.
- Endo-FlexcoreExclusive representation of Endo-Flex endoscopy products.
- Roche DiagnosticscoreSupplier partner for laboratory diagnostics products including reagents and equipment from Roche Diagnostics GmbH, Germany.
- Becton DickinsoncoreSupplier of closed blood collection systems and related diagnostic products from Becton Dickinson International, Belgium.
- Thermo Fisher ScientificcoreSupplier partner for laboratory systems through Phadia Laboratory Systems, Sweden.
- Fresenius KabicoreSupplier partner for medicinal products and medical equipment including Fresenius Kabi Austria GmbH and Fresenius Kabi Medtech.
- GlaxoSmithKlinecoreSupplier partner for pharmaceutical products from GlaxoSmithKline d.o.o.
- NovartiscoreSupplier partner including Novo Nordisk Hrvatska d.o.o. for pharmaceutical products.
- PfizercoreSupplier partner for pharmaceutical products from Pfizer H.C.P Corporation.
- SanoficoreSupplier partner for pharmaceutical products from Sanofi-Aventis Hungary.
- Janssen CilagcoreSupplier partner for pharmaceutical products from Janssen Cilag KF.
- SandozcoreSupplier partner for generic pharmaceutical products from Sandoz d.o.o.
- BelupocoreCroatian pharmaceutical manufacturer and supplier partner from Belupo d.d.
- JGLcoreCroatian pharmaceutical manufacturer and supplier partner from JGL d.d.
- PlivacoreCroatian pharmaceutical manufacturer and supplier partner from Pliva Hrvatska d.o.o.
- AlkaloidcoreSupplier partner for pharmaceutical products from Alkaloid d.o.o.
- AstraZenecacoreSupplier partner for pharmaceutical products from Astra Zeneca.
- Mölnlycke Health CarecoreSupplier partner for medical devices from Mölnlycke Health Care AB, Sweden.
- Paul HartmanncoreSupplier partner for medical devices from Paul Hartmann AG, Germany.
- ConvateccoreSupplier partner for medical devices from Convatec Ltd., USA.
- EthiconcoreSupplier partner for medical devices from Ethicon, USA.
- Ivoclar VivadentcoreKey supplier partner for dental products and equipment including furnaces for ceramics.
- DENTSPLY SIRONAcoreKey supplier partner for dental equipment including CAD-CAM systems, scanners, and dental units.
- NSKcoreSupplier partner for dental handpieces, turbines, micromotors and complete dental program from NSK Europe GmbH.
- Bayer Animal HealthcoreSupplier partner for veterinary products from Bayer A.H.
- MelagcoreSupplier partner for medical equipment including steam sterilizers and sealers from Melag, Germany.
- HawocoreSupplier partner for medical equipment including impulse, rotation and vacuum sealers from Hawo, Germany.
- TelstarcoreSupplier partner for laboratory equipment including safety cabinets from Telstar, Spain.
- BindercoreSupplier partner for laboratory equipment including incubators and CO2 incubators from Binder, Germany.
- MMM GroupcoreSupplier partner for medical equipment including sterilizers and laboratory devices from MMM Group.
- LabqualitycoreSupplier partner for laboratory quality control products from Labquality Oy, Finland.
- SerosepcoreSupplier partner for microbiology laboratory products from Serosep Ltd, Ireland.
- RandoxcoreSupplier partner for diagnostic products from Randox Laboratories Ltd, United Kingdom.
- EurospitalcoreSupplier partner for diagnostic products from Eurospital S.p.a., Italy.
- Medical Intertrade SarajevocoreSubsidiary company established in 2002, serves the Bosnian and Herzegovina market.
- Medical Intertrade LjubljanacoreSubsidiary company established in 2003, serves the Slovenian market from Trzin location.
- American Chamber of Commerce in CroatiaminorCorporate membership in AmCham Croatia for 2025, indicating business networking and advocacy participation.
- Hrvatska ljekarnička komora (Croatian Chamber of Pharmacists)corePartnership for providing continuing education webinars. Successfully completed webinars earn points that count toward license renewal for pharmacy professionals.
Scale indicators13 records
Recent moves9 records
Expansion highlights5 records
Medical Intertrade competitors and assessment
Company assessmentDirect peers
- Farmegra: Croatian pharmaceutical and medical device wholesale distributor operating in the same domestic market with similar customer base of pharmacies and healthcare institutions. Directly competes for the same major pharma supplier agreements and customer wallet share.
- Oktal Pharma: Croatian pharmaceutical wholesaler with comparable offerings across medicinal products and medical devices, serving pharmacies and healthcare institutions across Croatia. Direct competitor for distribution contracts and supplier exclusivity.
Broad incumbents
- Phoenix Group: Pan-European pharmaceutical wholesale and retail conglomerate with operations across multiple EU markets. Overlaps with Medical Intertrade in pharmaceutical distribution services and represents a larger-scale alternative for global pharma suppliers seeking broader European reach.
- Celesio / McKesson Europe: Major European pharmaceutical distributor and pharmacy operator with extensive scale and pan-European reach. Operates wholesale businesses that overlap directly with Medical Intertrade's core pharma distribution offering.
- Alliance Healthcare: European pharmaceutical wholesaler serving pharmacies and healthcare providers with distribution, medical devices, and related services. Competes with Medical Intertrade for cross-border supplier relationships and pharmacy customers.
Regional players
- Pliva Hrvatska: Croatian-based pharmaceutical manufacturer (TEVA subsidiary) that both supplies and competes with pharmaceutical distribution in the Croatian market. Operates upstream in the value chain that Medical Intertrade serves downstream.
- Hemofarm: Serbian pharmaceutical manufacturer and regional distributor operating in Western Balkan markets. Comparable to Medical Intertrade's regional expansion ambitions in Bosnia and Herzegovina and Slovenia.
- Krka: Slovenian-headquartered generic pharmaceutical manufacturer with direct distribution into Croatian and Western Balkan markets. Both supplies Medical Intertrade's veterinary line and competes in regional pharma distribution.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Medical Intertrade social profiles
Digital presenceMedical Intertrade compliance and trust
Trust signalCompliance4 records
Medical Intertrade financial estimates
Financial estimateRevenue estimate
Valuation estimate
Medical Intertrade leadership team
Management profileNumber of profiles
Profiles7 records
Medical Intertrade subsidiaries and ownership
Company hierarchySubsidiaries2 records
Medical Intertrade funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Medical Intertrade M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Medical Intertrade
What does Medical Intertrade do?
Medical Intertrade is a Croatian pharmaceutical and medical device wholesale distributor that supplies over 6,000 customers with products from 400+ international suppliers across medicinal products, laboratory diagnostics, dental, veterinary, and medical equipment segments. It provides complementary value-added services including temperature-controlled warehousing and transportation with 81 refrigerated vehicles, regulatory affairs support for marketing authorizations, clinical trial logistics for investigational medicinal products, GMP-compliant secondary packaging, and 24/7 medical equipment maintenance.
Is Medical Intertrade a public or private company?
Medical Intertrade is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Medical Intertrade founded?
Medical Intertrade was founded in 1990. It employs 51 to 100 people.
Where is Medical Intertrade based?
Medical Intertrade is headquartered in Sveta Nedelja, Croatia, in the Europe region.
How does Medical Intertrade make money?
Five revenue lines are on record. Pharmaceutical Distribution is the primary driver. The others are regulatory Affairs Services, clinical Trial Logistics, secondary Packaging Services and medical Equipment Service and Maintenance.
Who are Medical Intertrade's main competitors?
Direct peers on record are Farmegra and Oktal Pharma. Broad incumbents are Phoenix Group, Celesio / McKesson Europe and Alliance Healthcare. Regional players are Pliva Hrvatska, Hemofarm and Krka.
Does Medical Intertrade have an API?
No public API is recorded for Medical Intertrade.