Dubrick

What Dubrick does

Dubrick Property Management Ltd. is a privately held, full-service property management company headquartered at 584 Frederick Street in Kitchener, Ontario, serving residential and commercial property owners across Southwestern Ontario, including Brantford, Cambridge, Elmira, Guelph, Kitchener-Waterloo, London, New Hamburg, and Stratford. The company manages a portfolio of more than 1,800 units encompassing rental homes, condominiums, semi-detached and single-family homes, multi-unit buildings, nonprofit housing, high-rise apartments, commercial office space, industrial space, professional office buildings, and retail plazas. Its owner, Norman Machel, brings over 35 years of real estate industry experience, and the firm's sales and appraisal divisions are supported by M. Machel and Associates, a real estate appraisal and advisory firm.

Dubrick delivers its services through a computerized property management and accounting environment that produces monthly and year-end owner reports (accounts receivable transaction summaries, statements of receipts and payments with general ledger detail), supported by an internal property listing system used to market vacancies. Service modules include tenant screening (credit, employment, and prior landlord checks), firm rent collection with arrears follow-up, 24/7 emergency maintenance coordination with vetted contractors, vacancy marketing across local newspapers and online platforms, mortgage payment processing, and insurance coordination, all delivered by staff knowledgeable in the Tenant Protection Act.

The company operates a sales-led go-to-market model, acquiring customers through direct outreach and referrals, and generates revenue through negotiable, customized monthly management fees that scale with property count, service scope, and individual owner requirements. Customer segmentation is horizontal across residential property owners (primary) and commercial property owners (primary), with real estate investors as a secondary persona. The firm employs 11-50 staff, has no disclosed external funding, no parent company, and no M&A activity, operating as a closely-held independent business with regional, not national, scope.

Name

Dubrick

Legal name

Dubrick Property Management Ltd.

Website

https://dubrickpm.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Dubrick Property Management Ltd. is a privately held, full-service property management firm in Kitchener, Ontario, managing 1,800+ residential and commercial units across Southwestern Ontario for landlords and real estate investors through customized monthly fee-based services.

Ownership category

akta.pro rank

Headquarters

HQ city

Kitchener

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Property Management Fees: Dubrick Property Management Ltd. generates revenue through fee management services for residential and commercial rental properties. Their fees are described as reasonable and can be negotiated based on individual property owner needs and requirements. The fee structure is customized to each client's requirements, covering services such as tenant screening, rent collection, property maintenance, and accounting.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Dubrick Property Management Ltd. is a full-service property management company providing residential and commercial rental property management across Southwestern Ontario. The company manages more than 1,800 units including rental homes, high-rise apartments, commercial office space, and shopping plazas. Services span tenant screening, rent collection, property maintenance, vacancy marketing, accounting, and mortgage payment handling under customized fee structures.

Product overview

Dubrick Property Management Ltd. offers a comprehensive, unified property management platform that serves as a full-service property management and fee management solution. The core offering encompasses Property Management Services and Fee Management Services, managing a portfolio of over 1,800 units. These are supported by distinct service modules including Residential Property Management (handling condominiums, multi-unit buildings, semi-detached homes, and single family homes) and Commercial Property Management (covering commercial space, industrial space, professional office buildings, and retail plazas). Key service features include Tenant Screening, Rent Collection, Accounting Services, Property Maintenance, Vacancy Marketing, and Mortgage Payment Services. The company operates in a computerized environment with professional staff knowledgeable in the Tenant Protection Act.

Differentiator

Problem solved

Functional benefit

Products and services

• Property Management Services Full-service property management for residential and commercial rentals, including rent collection, tenant screening, property maintenance and evaluation, and comprehensive fee management for property owners and real estate investors.
• Fee Management Services Customized fee management services for various property types, managing a portfolio of more than 1,800 units including rental homes, high-rise apartments, commercial office space, shopping plazas, and more. Fees are negotiated based on individual property owner needs.
• Residential Property Management Management of residential rental properties including condominiums, nonprofit housing, multi-unit buildings, semi-detached homes, and single family homes, with services covering tenant screenings, rent collection, property improvements, and vacancy marketing.
• Commercial Property Management Management of commercial investments including commercial space, industrial space, professional office buildings, and retail plazas, with services covering tenant screening, rent collection, maintenance, vacancy marketing, and financial reporting.

Quantifiable outcome

• Zero vacancies through ongoing market research to ensure maximum rental rates
• +3 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• M. Machel and AssociatescoreStrategic or Co-development PartnerM. Machel and Associates is a real estate appraisal and advisory company that provides assistance to Dubrick's sales and appraisal divisions. This partnership leverages the expertise of Norman Machel's associated firm to support property valuation and advisory services for Dubrick's property management clients.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• CBRE Group: Global commercial real estate services firm with property management offerings across asset classes. Overlaps with Dubrick's commercial management capabilities at much larger scale.
• Mainstreet Equity Corp. Canadian mid-cap residential landlord and operator with vertically integrated property management. Comparable residential rental operations though primarily an owner-operator rather than a pure third-party manager.
• CAPREIT (Canadian Apartment Properties REIT): One of Canada's largest residential landlords with in-house property management operations. Provides comparable apartment management services as part of a larger investment platform.
• Morguard Corporation: Canadian real estate investment trust and property manager with multi-residential and commercial portfolios. Operates at a much larger scale across Canada but provides overlapping third-party management services.
• JLL (Jones Lang LaSalle): Global real estate services firm with a property management practice for commercial assets. Directly comparable in commercial office and retail property management.
• Colliers International: Global commercial real estate services firm offering property management alongside brokerage and advisory. Competes directly in the commercial management segment Dubrick serves.

Direct peers

• FirstService Corporation: Large publicly-traded Canadian residential and commercial property management company. Directly comparable third-party property management services for property owners across multiple asset types.
• Greenwin Property Management: Toronto-based residential property management firm serving condominium and rental owners in Ontario. Comparable third-party management services for residential landlords in overlapping geography.
• Homestead Land Holdings: Large Canadian apartment owner and manager operating in Ontario. Comparable residential rental management operations and geographic overlap with Dubrick's Southwestern Ontario footprint.
• Skyline Group of Companies: Ontario-based residential property management and real estate services firm. Comparable full-service residential management offerings for owners in the Ontario market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dubrick