International Council of Beverages Associations

What International Council of Beverages Associations does

The International Council of Beverages Associations (ICBA) is an international non-governmental organization founded in 1995 and headquartered in Washington, DC, that operates as the global trade association for the non-alcoholic beverage industry. Its members comprise national and regional beverage associations and multinational beverage companies with operations in more than 200 countries and territories. ICBA's stated function is to represent the industry before global policy-setting bodies including the United Nations, World Health Organization, World Trade Organization, FAO, the Codex Alimentarius Commission, and the UN Environment Programme; the organization holds special consultative status with the UN Economic and Social Committee (ECOSOC) and has been a recognized observer at the Codex Alimentarius Commission for 20 years.

ICBA's "products" fall into three categories. First, a Member Resources Portal delivering Codex materials, regulatory comments, communications toolkits, and webinars to dues-paying members. Second, a set of voluntary industry commitments covering sugar reduction, nutrition labeling, energy drink composition and labeling, marketing to children, environmental sustainability, and school beverage offerings. Third, three regional platforms — ICBA Asia Pacific, ICBA Latin America and Caribbean (launched December 2017), and ICBA Africa (launched August 2025) — supported by offices in Sydney (WATERLOO NSW) and Nairobi. The organization supplements these with media statements on policy, health, and ingredient-safety matters. Notably, no proprietary software, AI/ML capability, or developed technology stack is disclosed in available materials; the technology record is empty beyond the public-facing website icba-net.org and a Twitter presence (@icbabeverages).

ICBA's revenue model is membership dues on an annual billing cadence. Membership is open to companies operating in five or more countries and to major national or international beverage associations; pricing is not publicly disclosed and is determined upon application. Member dues and event registration are processed via an online payment form on icba-net.org. The disclosed member roster includes The Coca-Cola Company, PepsiCo, Red Bull, Monster Energy, Keurig Dr Pepper, Coca-Cola Europacific Partners, Coca-Cola FEMSA, Coca-Cola HBC, Arca Continental, and Suntory Beverage & Food alongside more than twenty national associations (American Beverage Association, British Soft Drink Association, UNESDA Soft Drinks Europe, Canadian Beverage Association, etc.). Governance is member-led under a President (Andrés Massieu from May 2025), Vice Presidents, and an Executive Director (Kate Loatman).

Name

International Council of Beverages Associations

Legal name

International Council of Beverages Associations

Website

https://icba-net.org

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

International Council of Beverages Associations (ICBA) is an international NGO founded in 1995 that represents the global non-alcoholic beverage industry before policy-setting bodies. Members include multinational beverage companies and national/regional associations across 200+ countries; revenue derives from membership dues.

Ownership category

akta.pro rank

Product category

Industry Trade Association

NAICS

Business Associations (813910), Professional Organizations (81392)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Technical Committees, Working Groups & Expert Panels (BPADANAB)

akta.pro secondary industry

Health, Pharmaceuticals & Medical Devices Regulatory Cooperation (BPADANAJ)

Keywords

• Trade association services
• Industry advocacy
• Beverage industry representation
• Regulatory policy engagement
• Non-alcoholic beverages

Headquarters

HQ city

Waterloo

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Membership Dues: ICBA generates revenue through membership dues from national and regional beverage associations as well as multinational beverage companies that operate in more than 200 countries and territories.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

The International Council of Beverages Associations (ICBA) is an international non-governmental trade association founded in 1995 that represents the global non-alcoholic beverage industry. It provides policy advocacy, regulatory engagement, industry alignment, and member services (including a Member Resources Portal, industry commitment programs, and regional group platforms) to national/regional beverage associations and multinational beverage companies operating in more than 200 countries and territories.

Product overview

ICBA is a trade association (international nongovernmental organization established in 1995) representing the global non-alcoholic beverage industry rather than a product company. Its offerings consist of member services including an online Member Resources Portal (providing Codex Materials, Comments, Webinars, and Communications Materials), industry commitment programs (Sugar Reduction Pledges, Nutrition Labeling, Energy Drink Guidelines, Marketing to Children Guidelines, Environmental Sustainability, Beverages in Schools), and regional group platforms (Asia Pacific, Latin America and Caribbean, and Africa). The organization also publishes Media Statements on policy positions. Together, these services support industry alignment, regulatory engagement, and evidence-based policymaking across more than 200 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• ICBA Membership Annual membership subscription for national and regional beverage associations and multinational beverage companies, providing access to meetings on emerging issues, regulatory insights, policy representation before global forums (UN, WHO, WTO, FAO, Codex Alimentarius, UNEP), and member-exclusive resources.
• Member Resources Portal Exclusive online portal providing ICBA Codex Materials, ICBA Comments, Communications Materials and Messaging, ICBA Webinars, and regulatory resources for member associations and companies.
• ICBA Regional Groups Regional platforms including ICBA Asia Pacific, ICBA Latin America and Caribbean, and ICBA Africa, providing regional resources, regulatory risk maps, FOPL regulation maps, webinars, and newsletters to support regional industry coordination.
• Industry Commitment Programs Voluntary initiative programs including Sugar Reduction Pledges, science-based Nutrition Labeling, Energy Drink Guidelines, Marketing to Children Guidelines, Environmental Sustainability, and Beverages in Schools that member companies and associations can adopt.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• United Nations and Related AgenciescoreStrategic or Co-development PartnerICBA engages with the United Nations and its agencies including WHO, WTO, FAO, Codex Alimentarius Commission, and UN Environment Programme as the voice for the beverage industry before global policy-setting forums. ICBA holds special consultative status with the UN's Economic and Social Committee (ECOSOC).
• Codex Alimentarius CommissioncoreStrategic or Co-development PartnerICBA has been a recognized and well-respected observer at Codex Alimentarius for 20 years, engaging in food safety standards and regulatory harmonization discussions.
• World Health Organization (WHO) and FAOcoreStrategic or Co-development PartnerICBA coordinates with WHO and FAO on food safety assessments, nutrition guidelines, and health policy matters affecting the non-alcoholic beverage industry, including responding to WHO reports and participating in expert committee reviews.

Scale indicators3 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Mexican Beverage Association (MexBeb): Mexican national beverage association and ICBA member. Directly comparable as a national industry body, with deep ties to ICBA's LATAM regional group and leadership.
• Brazilian Beverage Association (ABIR): Brazilian national association of non-alcoholic beverage industries and an ICBA member. Comparable as a major emerging-market national beverage association addressing similar regulatory and health-policy issues.
• American Beverage Association: US national trade association for the non-alcoholic beverage industry and an ICBA member. Directly comparable as a country-level peer serving the same multinational member base with similar advocacy, science-based messaging, and regulatory engagement.
• UNESDA Soft Drinks Europe: European non-alcoholic beverages association and an ICBA member. Directly comparable as a regional trade body focused on EU policy, sugar/health regulation, and packaging — overlapping mission, member roster, and policy agenda.
• Australian Beverages Council: National Australian beverage industry association and ICBA member, whose CEO Geoff Parker also serves as ICBA Asia Pacific Regional Executive Director. Comparable as a peer national association with parallel self-regulatory and policy remit.
• Canadian Beverage Association: National non-alcoholic beverage association for Canada and an ICBA member. Directly comparable as a peer country-level trade association whose president (Krista Scaldwell) also serves as ICBA Vice President.
• British Soft Drink Association: UK national soft-drinks association and ICBA member. Directly comparable as a country-level beverage trade body with similar industry commitments and government affairs focus.

Broad incumbents

• International Food and Beverage Alliance (IFBA): Global alliance of major food and beverage manufacturers (including ICBA member companies). Comparable as a broader industry coalition operating in similar WHO/UN policy forums on diet, nutrition, and product reformulation commitments.

Emerging players

• International Council of Bottled Water Associations: Global trade body for the bottled water industry with shared board members with ICBA's Australian Beverages Council. Comparable as a parallel international beverage trade association addressing an adjacent non-alcoholic category.
• Energy Drinks Europe: European trade association specifically for energy drink manufacturers and an ICBA member. Comparable as a category-specific beverage trade body that overlaps with ICBA's energy drink guidelines and policy work.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/icbabeverages
• LinkedInlinkedin.com/company/icba-apac

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about International Council of Beverages Associations