Panatta
Panatta Diseño Comercial (Panatta) is a Spanish commercial furniture manufacturer and turnkey store-fitting provider operating as the exclusive Spanish distributor of Italian Gruppo Gibam, serving SMB retailers across opticians, pharmacies, fashion, supermarkets, tobacco shops, electronics, and gas stations through 12+ provincial delegations.
- Company typePrivate
- Founded1993
- HeadquartersMadrid, Spain
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Panatta does
Panatta Diseño Comercial, S.L. (operating under the trading name Panatta Gibam) is a Spanish private limited company founded in 1993 and headquartered in Albolote (Granada), Spain. The company manufactures, distributes, and installs commercial furniture and store-fitting solutions for retail businesses, operating as the exclusive Spanish representative of Italian commercial furniture manufacturer Gruppo Gibam. Its core product offering spans shelving, gondolas, display cases, counters, and a proprietary modular wall mural portfolio of at least 14 series (M22, AMA, Tecno, Thinline, VLight, ALight, Climb, Netwall, Kode01/02/03, M28, M26, M24, BIZ) covering button systems, zipper profiles, ladder profiles, slat panels, and various mounting solutions for retail interiors. The company supplements catalog furniture with custom-built carpentry and sector-specialized lines for opticians, pharmacies, fashion stores, supermarkets, electronics/appliance retailers, tobacco shops (estancos — including integrated cigar humidors), gas stations, and perfumeries/beauty stores.
The business model combines one-time product sales with project-based professional services. Pricing is quote-based, with project investment tiers explicitly ranging from less than €5,000 to over €50,000 depending on store size and scope. Service offerings include commercial architecture, interior design, decoration, commercial reform, administrative license processing, and complete turnkey project execution from concept through store opening. The go-to-market motion is sales-led and distributed: Panatta reaches customers through a network of at least 12 named regional commercial delegations across Spain (Madrid, Barcelona, Granada, Sevilla, Málaga, Cádiz, Asturias, Ávila, Lérida, Girona, Tarragona, plus broader Andalusia), each led by named commercial delegates providing local sales, advisory, and project management. Marketing support includes a multi-topic blog (decoration tips, retail inspiration, business planning) and historical local sponsorship activity. The company has 11-50 employees, no disclosed funding history, no subsidiaries, and operates solely within Spain. Its ultimate strategic parent is Italian Gruppo Gibam, and the entity itself is registered in the Mercantile Registry of Granada as Panatta Diseño Comercial, S.L. (C.I.F. B19509710).
Panatta firmographics
Firmographics- Name
- Panatta
- Legal name
- Panatta Diseño Comercial, S.L.
- Website
- https://panatta.es
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Panatta Diseño Comercial (Panatta) is a Spanish commercial furniture manufacturer and turnkey store-fitting provider operating as the exclusive Spanish distributor of Italian Gruppo Gibam, serving SMB retailers across opticians, pharmacies, fashion, supermarkets, tobacco shops, electronics, and gas stations through 12+ provincial delegations.
- Ownership category
- akta.pro rank
Where Panatta is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices12 records
Markets served
Panatta business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Commercial Furniture Sales: Sale of commercial furniture, shelving, display cases, counters, gondolas, and wall murals for retail environments including opticians, pharmacies, fashion stores, supermarkets, and tobacco shops.
- Custom Furniture Manufacturing: Custom-built commercial furniture and carpentry services tailored to specific retail space requirements.
- Turnkey Projects: Complete store setup projects from concept to opening, including design, decoration, furniture installation, and commercial reform services.
- Design and Decoration Services: Commercial architecture, interior design, and decoration services for retail spaces.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Budget-based project tiers ranging from small stores to large commercial spaces |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Panatta product offering
Product offeringCore offering
Panatta designs, manufactures, supplies, and installs commercial furniture and retail fixtures for opticians, pharmacies, fashion stores, supermarkets, tobacco shops, electronics retailers, and gas stations. The company operates as the exclusive Spanish representative of Italian manufacturer Gruppo Gibam and offers turnkey (Llave en Mano) projects that combine furniture supply, interior design, decoration, and commercial reform services from concept to store opening.
Product overview
Panatta is a commercial furniture and store design company operating as the Spanish representative of Italian manufacturer Gruppo Gibam. Their offering comprises a unified portfolio of commercial furniture products including general retail furniture (shelving, display cases, counters, modular wall murals), specialized sector-specific furniture (optical shops, pharmacies, electronics/appliance stores, tobacco shops), complemented by design and installation services. The product range includes multiple modular wall mural system series (M22, AMA, Tecno, Thinline, VLight, ALight, Climb, Netwall, Kode01-03, M28, M26, M24, Biz) and sector-specific counters, shelving, and display units.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Furniture (Mobiliario Comercial) General commercial furniture for retail environments: shelving, displays, counters, wall murals, and decorative furnishings used by retail stores and commercial operators across Spain.
- Optical Store Furniture (Mobiliario Ópticas) Specialized shelving, displays, counters, and dispensing-area fixtures designed for optical retail stores (opticians), covering frames display, consultation areas, and workshop zones.
- Pharmacy Furniture (Mobiliario Farmacias) Specialized shelving, counters, and dispensing fixtures for pharmacy retail outlets, including prescription-area and over-the-counter product display zones.
- Tobacco Shop Furniture (Mobiliario Estancos) Comprehensive tobacco-shop furniture range including mostradores (counters), estanterías (shelving), vitrinas (display cases), and humidors for tobacco retail stores.
- Góndolas for Electronics Stores Aisle gondolas and central display shelving designed for electronics retail stores.
- Commercial Equipment (Equipamiento Comercial) General commercial fixtures and equipment for retail outlets across multiple sectors, complementing the sector-specific furniture ranges.
- Wall Mural Systems (Murales) Panatta's proprietary modular wall mural system series (M22, AMA, Tecno, Thinline, VLight, ALight, Climb, Netwall, Kode01-03, M28, M26, M24, BIZ) used to clad retail interiors and standardize multi-site visual identities.
- Turnkey Projects (Llave en Mano) End-to-end project execution service that takes a retail concept from initial design through manufacture, installation, and store opening, delivered as a single contracted package.
- Architecture and Interior Design Services (Arquitectura y Diseño de Interiores) Professional architecture and interior design services for retail and commercial spaces, including store layout planning and visual merchandising design.
- Decoration Services (Decoración) Interior decoration services for commercial and retail spaces, covering finishes, lighting, and visual merchandising elements.
- Commercial Reform Services (Reforma Comercial) Construction and refurbishment services for commercial premises, ranging from €5K to €50K+ project budgets, covering store openings and renovations.
Quantifiable outcome
- Complete store projects from concept to opening
Companies that use Panatta
Customer profileNamed customers5 records
Segments7 records
Ideal customer profiles3 records
Panatta technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Panatta partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Gruppo GibamcorePanatta is the exclusive Spanish representative of Italian manufacturer Gruppo Gibam, specializing in commercial furniture, store decoration, and store concept creation. This partnership provides access to European-quality commercial furniture products and established manufacturing expertise.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Panatta competitors and assessment
Company assessmentBroad incumbents
- Hussmann: Global provider of commercial display cases and refrigeration fixtures for grocery, convenience, and food retail. Overlaps with Panatta's display case, gondola, and supermarket-equipment offerings but operates as a much broader incumbent across cold-chain and fresh merchandising rather than a custom-fit Spanish retail specialist.
- Madix Inc. Manufacturer of retail store fixtures, gondolas, shelving, and custom merchandising solutions primarily for North American retailers. Comparable product mix and customization capability but at substantially larger scale and with a different geographic focus than Panatta.
- Lozier Corporation: U.S.-based manufacturer of retail shelving, gondolas, and store fixtures supplied to grocery, convenience, and specialty retail. Comparable product category (retail shelving and fixtures) but operates at a much larger, broad-line scale serving national chains rather than a Spain-focused SMB delegation model.
- Trion Industries: Manufacturer of retail display hardware, shelf management systems, and store fixture components used by retailers and fixture integrators worldwide. Overlaps with Panatta's merchandising and modular display offerings but focuses on components and hardware rather than full custom turnkey projects.
Direct peers
- Insca Shopequip: Spanish manufacturer of commercial furniture and shop fitting solutions serving retail projects across Spain and international markets. Direct competitor in Panatta's home geography with comparable product categories (shelving, displays, counters) and a similar turnkey project delivery model.
- Gruppo Gibam: Italian manufacturer of commercial furniture and retail fixtures that is Panatta's corporate parent and exclusive product source. Directly comparable in product range (shelving, displays, counters, modular wall systems) and target customers (retail stores across Europe), with Panatta serving as its Spanish market arm.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Panatta social profiles
Digital presencePanatta financial estimates
Financial estimateRevenue estimate
Valuation estimate
Panatta leadership team
Management profileNumber of profiles
Panatta funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Panatta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Panatta
What does Panatta do?
Panatta designs, manufactures, supplies, and installs commercial furniture and retail fixtures for opticians, pharmacies, fashion stores, supermarkets, tobacco shops, electronics retailers, and gas stations. The company operates as the exclusive Spanish representative of Italian manufacturer Gruppo Gibam and offers turnkey (Llave en Mano) projects that combine furniture supply, interior design, decoration, and commercial reform services from concept to store opening.
Is Panatta a public or private company?
Panatta is a private company. It is classified as corporate owned and is currently operating.
When was Panatta founded?
Panatta was founded in 1993. It employs 11 to 50 people.
Where is Panatta based?
Panatta is headquartered in Madrid, Spain, in the Europe region.
How does Panatta make money?
Four revenue lines are on record. Commercial Furniture Sales are the primary driver. The others are custom Furniture Manufacturing, turnkey Projects and design and Decoration Services.
Who are Panatta's main competitors?
Broad incumbents on record are Hussmann, Madix Inc., Lozier Corporation and Trion Industries. Direct peers are Insca Shopequip and Gruppo Gibam.
Does Panatta have an API?
No public API is recorded for Panatta.