Edwards Virginia Smokehouse

What Edwards Virginia Smokehouse does

Edwards Virginia Smokehouse is a privately held, family-owned specialty cured-meat producer founded in 1926 by S. Wallace Edwards Sr. — a ferry boat captain who began feeding ham sandwiches to passengers on the James River between Surry County and historic Jamestown. The company produces dry-cured, hickory-smoked country hams, bacon, and sausage using traditional methods refined over four generations, with signature products including the Petite Country Ham, Wigwam Cooked Country Ham aged 200+ days, Hickory Smoked Country Bacon (no water added), and sausage made from a 1930s family recipe with no cereals or fillers. The current operating entity is headquartered in California, Missouri (with roots in Surry, Virginia), and the business was acquired in 2021 by the Burger family, the same family that helped keep the brand alive after a 2016 fire destroyed the original processing plant.

The product portfolio spans core smoked hams (country and sweet varieties), bacon (hickory-smoked, peppered, maple, bacon steak, and slabs), fresh and smoked sausage (links and patties), smoked turkey breast, specialty foods (peanuts, biscuits), and an extensive gift-bundle/sampler line (Grand Slam Sampler, The Provision Pack, Ham Tasting Collection, etc.). The underlying technology is craft-based rather than digital: hand-rubbed salt curing, natural hickory smoke, aging up to 200 days, and flash-freezing to seal flavor. No AI, app, or proprietary software platform is in evidence.

Edwards operates a hybrid D2C and B2B distribution model. Direct-to-consumer channels include the edwardsvaham.com e-commerce site (accepting Visa, MasterCard, Discover, American Express, and PayPal), toll-free phone ordering (1-800-222-4267), and free printed plus digital catalogs (Flippubs). Free standard shipping is offered throughout the contiguous USA, with AK/HI/PR and international orders handled by phone. A dedicated wholesale program, managed by Wholesale Sales Manager Keith Roberts, supplies restaurants, hotels, specialty grocery stores, and delicatessens with bulk country ham, bacon, and sausage SKUs. Customer segments are horizontal — primary individual consumers for gift-giving and family meals, secondary foodservice operators and specialty retail buyers — with pricing per unit ranging from approximately $59 to $360 and bundles up to $330.

Name

Edwards Virginia Smokehouse

Legal name

Edwards Virginia Smokehouse

Website

https://edwardsvaham.com

Company type

Private

Founded year

1926

Operating status

Operating

Headcount range

11–50 employees

Short description

Edwards Virginia Smokehouse is a family-owned specialty cured-meat producer founded in 1926, dry-curing and hickory-smoking country hams, bacon, and sausage for direct-to-consumer e-commerce, mail-order catalogs, and a wholesale channel serving restaurants, hotels, and specialty grocery stores.

Ownership category

akta.pro rank

Product category

Cured and Smoked Meats

NAICS

Meat and Meat Product Merchant Wholesalers (42447), Meat Retailers (445240)

SIC

Sausages & Other Prepared Meat Products (2013), Meat Packing Plants (2011), Food And Kindred Products (2000)

akta.pro primary industry

Cured Meats (Dry-Cured, Wet-Cured, Hams, Bacon) (AFANAEAA)

akta.pro secondary industries

Pork Further Processing (Cured, Smoked, Ham, Bacon) (AFANABAE), Smoked Meats & Seafood (Hot/Cold Smoking) (AFANAEAB), Poultry Cured/Smoked & Deli Products (Turkey Ham, Deli Slices, Bacon-Style) (AFANACAD)

Keywords

• Smoked country ham
• Hickory smoked bacon
• Dry-cured sausage
• Meat gift bundles
• Specialty cured meats

Headquarters

HQ city

Surry

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct E-commerce Sales: The company sells products directly to consumers through its website edwardsvaham.com, accepting credit cards and PayPal. Products include smoked hams, bacon, sausage, specialty foods, and gift bundles. This is the primary revenue channel.
2. Wholesale/B2B Sales: The company supplies restaurants, hotels, specialty grocery stores, and delicatessens across the country through its wholesale program. Wholesale contact is Keith Roberts, Wholesale Sales Manager.
3. Phone Orders: Orders can be placed by phone at 1-800-222-4267, accepting Visa, MasterCard, Discover, and American Express. This channel supports customers who prefer human interaction over online ordering.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Edwards Virginia Smokehouse produces and sells hand-rubbed, dry-cured, hickory-smoked country hams (aged approximately 200 days), hickory-smoked country bacon, pork sausage made from a 1930s family recipe, and smoked turkey breast. The company sells these products as individual cuts and as curated gift bundles primarily through direct-to-consumer mail-order e-commerce, with a secondary wholesale program serving restaurants, hotels, and specialty retailers.

Product overview

Edwards Virginia Smokehouse is a family-owned food company (since 1926) producing and selling dry-cured, hickory-smoked country hams, bacon, and sausage. The product portfolio centers on three core meat categories (Country Hams, Sweet Hams, and Bacon) complemented by fresh and smoked Sausage, Smoked Turkey, Specialty Foods (peanuts and biscuits), and Gift Bundles/Samplers. The company operates as an e-commerce platform with both direct-to-consumer retail and wholesale channels. Key ham products include the Petite Country Ham (best-seller), Wigwam Country Ham (aged 200+ days), and various bone-in and boneless, cooked and uncooked options. Bacon offerings feature Hickory Smoked Country Bacon, Peppered Bacon, and Maple Bacon in sliced, steak, and slab formats. Sausage includes Fresh Sausage (links and patties) and Smoked Sausage Links. Gift bundles combine multiple products in themed samplers like Grand Slam, All-Star, Ham Tasting Collection, and The Provision Pack. The company also offers specialty food items including Sweet Potato Biscuits, Bacon Jalapeno Cheddar Biscuits, and Hubs Peanuts from Virginia.

Differentiator

Problem solved

Functional benefit

Products and services

• Petite Country Ham A small-format dry-cured, hickory-smoked country ham sized for smaller households and gift-giving.
• Wigwam Cooked Country Ham (Bone-In) The signature Wigwam-aged bone-in country ham, dry-cured and hickory-smoked for approximately 200 days and fully cooked.
• Wigwam Cooked Boneless Ham The boneless, fully cooked version of the Wigwam country ham, dry-cured and hickory-smoked for easier slicing and serving.
• Uncooked Bone-In Country Ham A whole, dry-cured, hickory-smoked uncooked bone-in country ham sold for traditional home preparation and aging.
• Boneless Country Ham A whole dry-cured, hickory-smoked country ham with the bone removed, suited for slicing at home.
• Boneless Smoked Sweet Ham A boneless, hickory-smoked sweet-cured ham with a milder, slightly sweet flavor profile.
• Spiral Sliced Smoked Sweet Ham A hickory-smoked sweet-cured ham that is pre-sliced in a spiral pattern for easy serving.
• Cooked Bone-In Tender Smoked Ham A fully cooked, bone-in, hickory-smoked tender ham ready for heating and serving.
• Cooked Bone-In Glazed Country Ham A fully cooked, bone-in country ham finished with a sweet glaze for holiday presentation.
• Cooked Country Ham Slices Pre-sliced, fully cooked dry-cured country ham slices flash-frozen for convenient home use.
• Country Ham Slices (Uncooked) Uncooked dry-cured country ham slices for traditional home preparation and cooking.
• Hickory Smoked Country Bacon Dry-cured bacon with no water added, smoked over hickory wood for traditional country flavor.
• Smoked Peppered Bacon Dry-cured, hickory-smoked bacon coated with black pepper for a seasoned flavor profile.
• Smoked Maple Bacon Dry-cured bacon smoked over hickory with a maple flavor seasoning.
• Smoked Bacon Steak A thick, ham-like cut of cured and hickory-smoked pork belly sold as a single steak.
• Country Bacon Slabs Whole dry-cured, hickory-smoked bacon slabs sold for slicing at home or restaurant use.
• Fresh Sausage Links Fresh pork sausage made from a 1930s family recipe, sold in link form for home cooking.
• Fresh Sausage Patties Fresh pork sausage formed into patties using the company's 1930s family recipe, suited for breakfast.
• Smoked Sausage Links Hickory-smoked pork sausage links based on the 1930s family recipe, fully cooked and ready to heat.
• Boneless Smoked Turkey Breast A whole boneless turkey breast cured and hickory-smoked, sold for holiday and everyday meals.
• Sweet Potato Biscuits Shelf-stable sweet potato biscuits packaged alongside the smoked meat gift bundles.
• Bacon Jalapeno Cheddar Biscuits Bacon, jalapeño, and cheddar savory biscuits packaged alongside the smoked meat gift bundles.
• Hubs Salted Peanuts Traditional salted peanuts packaged as a companion snack to the smoked meat assortments.
• Hubs Favorite Peanut Duo A two-pack of Hubs salted peanuts sold as a companion snack item.
• Grand Slam Sampler Gift Bundle A curated assortment of Edwards country ham, bacon, and sausage products packaged together as a gift bundle.
• Family Favorites Gift Bundle A family-themed assortment of the company's most popular smoked meats packaged as a gift bundle.
• The Smokehouse Sampler Gift Bundle A broad sampler of the company's core smoked meats presented as a gift bundle.
• All-Star Sampler Gift Bundle A premium assortment of the company's top-selling cured meats packaged as a gift bundle.
• Sausage Sampler Gift Bundle An assortment of fresh and smoked sausage varieties packaged as a gift bundle.
• Smoked Bacon Sampler Gift Bundle An assortment of the company's hickory-smoked bacon varieties packaged as a gift bundle.
• Taste of Virginia Meat Sampler Gift Bundle A regional-themed assortment of cured meats packaged as a gift bundle.
• Smoked Meat Sampler Gift Bundle A broad assortment of hickory-smoked meats packaged as a gift bundle.
• Ham Tasting Collection Gift Bundle A curated assortment of multiple country ham styles packaged as a gift bundle.
• The Cavalier Collection Gift Bundle A premium heritage-themed assortment of the company's cured meats packaged as a gift bundle.
• The Provision Pack Gift Bundle A provisioned assortment of cured meats and accompaniments packaged as a gift bundle.
• Smoked Perfection Collection Gift Bundle A premium assortment of hickory-smoked meats packaged as a gift bundle.
• Edwards Breakfast Sampler Gift Bundle A breakfast-themed assortment of bacon, sausage, and accompaniments packaged as a gift bundle.
• A Tale of Two Hams Gift Bundle A paired assortment of two different Edwards ham styles packaged as a gift bundle.
• Petite Country Ham and Turkey Breast Combo A combo pairing the petite country ham with a smoked turkey breast as a gift bundle.
• Sweet Ham and Turkey Breast Combo A combo pairing the smoked sweet ham with a smoked turkey breast as a gift bundle.
• Sweet Potato Biscuits and Ham Combo A combo pairing sweet potato biscuits with a ham product as a gift offering.
• Bacon Jalapeno Cheddar Biscuits and Ham Combo A combo pairing bacon jalapeño cheddar biscuits with a ham product as a gift offering.
• Wholesale Bulk Country Hams Bulk-pack dry-cured, hickory-smoked country hams sold to restaurants, hotels, country clubs, and specialty grocers through the wholesale program.
• Wholesale Bulk Bacon Bulk-pack dry-cured, hickory-smoked bacon slabs and slices sold to foodservice and specialty retail accounts.
• Wholesale Bulk Sausage Bulk-pack fresh and smoked sausage products sold to foodservice and specialty retail accounts.

Quantifiable outcome

• Products can last up to 6 months in freezer
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Smithfield Foods: Largest US pork processor producing hams, bacon, and sausage at mass scale. Competes at the lower-priced, mainstream end of the same cured/smoked meat categories where Edwards plays.
• Wellshire Farms: Producer of premium/natural bacon, ham, and sausage sold through grocery and foodservice. Overlaps with Edwards in cured and smoked meats at a broader, more accessible price tier.
• Hormel Foods: Large packaged-foods incumbent with broad ham, bacon, and sausage portfolios (e.g., Cure 81, Black Label). Competes in the same product categories but at scale and with mass-market positioning.

Direct peers

• Creminelli Fine Meats: Artisanal cured-meat producer (salumi, prosciutto-style products) sold via D2C and specialty retail. Comparable craft positioning and D2C/wholesale channel mix in the premium cured-meat category.
• Benton's Smoky Mountain Country Hams: Tennessee-based producer of traditional dry-cured country hams and bacon with comparable heritage-style positioning, D2C e-commerce, and foodservice/wholesale distribution.
• Omaha Steaks: Long-running D2C premium meat brand with similar mail-order/gift-bundle business model, telephone ordering, and nationwide shipping, competing for premium protein gift occasions.
• Broadbent Country Hams: Kentucky-based family producer of country hams and bacon with similar traditional curing, mail-order/D2C heritage model, and gift-bundle offerings.
• Burgers' Smokehouse: Owned by the same Burger family that acquired Edwards Virginia Smokehouse in 2021. Directly competes in dry-cured country hams, bacon, and sausage with overlapping product lines, customers, and wholesale foodservice channels.
• Clifty Farms Country Hams: Tennessee/regional producer of dry-cured country hams using traditional methods, competing directly with Edwards in the artisanal country ham and bacon category via retail and mail order.

Emerging players

• Porter Road: Pasture-raised craft meat D2C brand with e-commerce and curated bundle model, competing for premium-meat consumer dollars though with broader cut selection than Edwards.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/edwardsvasmkhse

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Edwards Virginia Smokehouse