Rubin
Rubin LLC is a 2-attorney New York boutique law firm founded in 2012 by Paul A. Rubin, specializing in business bankruptcy, restructuring, and commercial litigation for sophisticated enterprise clients including secured lenders, debtors, trustees, landlords, and distressed asset purchasers.
- Company typePrivate
- Founded2012
- HeadquartersNew City, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Rubin does
Rubin LLC is a New York-based boutique law firm founded in 2012 by Paul A. Rubin after more than two decades of experience at nationally-known firms (Herrick, Feinstein LLP and Dewey Ballantine LLP). The firm specializes in sophisticated business bankruptcy and commercial litigation, with core practice areas spanning Chapter 11 bankruptcy representation, out-of-court workouts and corporate restructuring, commercial litigation in state and federal courts and before AAA/JAMS arbitration panels, mediation services, and distressed acquisitions advisory. The firm is led by founder Paul A. Rubin and associate Hanh V. Huynh, giving it an intentionally small, partner-led structure designed to deliver large-firm sophistication at boutique pricing.
The firm's client base is composed of sophisticated enterprise parties in distressed and restructuring situations, including secured lenders and financial institutions, distressed companies and debtors, bankruptcy trustees and creditor committees, commercial landlords facing tenant bankruptcies, distressed asset purchasers (hedge funds, real estate developers), and corporate directors and officers facing liability exposure. Marquee engagements disclosed by the firm include representations in the WeWork, Bed Bath & Beyond, FTX, General Motors, Chrysler, Tribune Co., Madoff investment victim, Rite Aid, and Party City matters, among others. The firm is headquartered at 11 Broadway, Suite 715 in Manhattan's Financial District and handles matters nationally across New York, New Jersey, Delaware, Florida, Texas, Maryland, and various federal circuit courts.
Rubin LLC generates revenue exclusively through professional service fees (legal services) for bankruptcy, restructuring, and commercial litigation matters. Pricing is not publicly disclosed and is negotiated on a per-engagement basis, likely using hourly rates, fixed fees, or contingency arrangements depending on the matter. The firm acquires clients through professional reputation, referrals, thought leadership (over 30 publications in legal journals including the New York Law Journal and American Bankruptcy Institute Journal), speaking engagements at bar associations and industry conferences, and earned media coverage (Wall Street Journal, Reuters, Crain's New York Business, CNBC). The firm has no proprietary technology platforms, no software products, no AI/ML capabilities, and no disclosed institutional ownership or funding rounds.
Rubin firmographics
Firmographics- Name
- Rubin
- Legal name
- Rubin LLC
- Website
- https://rubinlawllc.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rubin LLC is a 2-attorney New York boutique law firm founded in 2012 by Paul A. Rubin, specializing in business bankruptcy, restructuring, and commercial litigation for sophisticated enterprise clients including secured lenders, debtors, trustees, landlords, and distressed asset purchasers.
- Ownership category
- akta.pro rank
Rubin industry classification
Industry- Product category
- Legal Services
- NAICS
- Offices of Lawyers (541110)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Bankruptcy, Restructuring & Insolvency Law (BPAHAAAH)
- akta.pro secondary industries
- Turnaround, Restructuring & Crisis Management Consulting (BPAHACAO), Real Estate Restructuring, Turnaround & Workout Advisory (Distressed Assets) (BPAJANAH)
Keywords
Where Rubin is headquartered
LocationHeadquarters
- HQ city
- New City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rubin business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Legal Services - Professional Fees: Rubin LLC generates revenue through legal fees for bankruptcy, restructuring, and commercial litigation services. As a law firm, fees are likely billed on hourly rates, fixed fees for specific matters, or contingency arrangements depending on the nature of the engagement. The firm serves sophisticated clients including secured lenders, debtors, trustees, hedge funds, and landlords in complex Chapter 11 cases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | Professional legal services - rates not publicly disclosed |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Rubin product offering
Product offeringCore offering
Rubin LLC is a boutique New York law firm that represents debtors, creditors, trustees, and other parties in business bankruptcy matters (notably Chapter 11), out-of-court workouts and corporate restructurings, and complex commercial litigation. The firm also advises on distressed acquisitions and real estate bankruptcy/workouts, and offers mediation services in restructuring-related disputes.
Product overview
Rubin LLC is a law firm offering legal services through distinct practice areas rather than a traditional product portfolio. The firm provides Chapter 11 Bankruptcy Representation, Out-of-Court Workouts & Corporate Restructuring, Commercial Litigation, and Mediation Services as its core service lines. Additionally, the firm contributes to professional knowledge through its Bankruptcy Publications (articles in legal journals) and Speaking Engagements & CLE Programs. Specialized services include Distressed Acquisitions Advisory for asset purchasers and Real Estate Bankruptcy & Workouts. The practice areas function independently while sharing the common focus on business bankruptcy and commercial litigation in the debtor-creditor context.
Differentiator
Problem solved
Functional benefit
Products and services
- Chapter 11 Bankruptcy Representation
Quantifiable outcome
- Represented secured lender in $112M mortgage case with $7M+ cash collateral recovery and $940K+ tax savings
- +2 more outcomes
Companies that use Rubin
Customer profileNamed customers23 records
Segments7 records
Ideal customer profiles3 records
Rubin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rubin partnerships and signals
Strategic signalScale indicators3 records
Recent moves3 records
Expansion highlights3 records
Rubin competitors and assessment
Company assessmentBroad incumbents
- Cadwalader, Wickersham & Taft LLP: Major New York-based law firm with a leading bankruptcy and financial restructuring practice. Notably, Hanh Huynh (Rubin LLC's associate) was previously an associate at Cadwalader, indicating direct talent and practice-area overlap with Rubin LLC.
- Akin Gump Strauss Hauer & Feld LLP: Global law firm with a market-leading financial restructuring practice representing debtors and creditors in the largest Chapter 11 cases. Overlaps with Rubin LLC's creditor-side and commercial litigation work but operates at significantly larger scale and broader geographic footprint.
- Weil, Gotshal & Manges LLP: Historic leader in the bankruptcy and restructuring bar with a premier creditors' rights practice. Founder Paul Rubin's tenure at Dewey Ballantine (a firm whose culture Weil epitomizes) puts Weil in the same talent lineage as Rubin LLC; serves as a market-defining comparable for the restructuring practice.
- Skadden, Arps, Slate, Meagher & Flom LLP: Global law firm with a top-tier restructuring practice covering Chapter 11 cases, distressed M&A, and commercial litigation. Comparable as a competitor and referrer in large bankruptcy matters, but operates at vastly greater scale than Rubin LLC.
- Kirkland & Ellis LLP: The dominant global restructuring practice representing debtors, sponsors, and creditors in the largest bankruptcies. Serves a similar client base but at the top of the market; reference point for the scale ceiling that boutique restructuring firms like Rubin LLC orbit around.
- Lowenstein Sandler LLP: Mid-Atlantic/New York-based full-service firm with one of the country's leading bankruptcy and distressed investing practices. Serves similar clientele (distressed investors, debtors, secured lenders) but as part of a broader corporate, litigation, and technology transactions platform.
Direct peers
- Otterbourg P.C. Mid-sized commercial law firm with a strong bankruptcy, restructuring, and creditors' rights practice based in NYC and NJ. Represents similar clientele (secured lenders, debtors, trustees) in Chapter 11 matters and commercial litigation, making it a strong comparable for boutique bankruptcy firms serving the Northeast market.
- Zeichner Ellman & Krause LLP: New York bankruptcy boutique representing debtors, creditors, trustees, and creditor committees in Chapter 11 cases and commercial litigation. Closely comparable to Rubin LLC in size, geographic market, and practice mix between bankruptcy and commercial litigation.
- Pachulski Stang Ziehl & Jones LLP: Premier national boutique law firm focused exclusively on corporate restructuring, bankruptcy, and creditors' rights. Same core practice focus as Rubin LLC, handling Chapter 11 debtors', creditors', and trustee representations, and serves as a direct comparable for boutique bankruptcy firm economics and reputation.
- Togut, Segal & Segal LLP: NYC-based boutique bankruptcy and restructuring firm specializing in Chapter 11 debtors' representations, out-of-court workouts, and distressed acquisitions. Operates from the same Manhattan Financial District market as Rubin LLC with virtually identical client segmentation (secured lenders, debtors, trustees).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights7 records
Customer concentration
Rubin social profiles
Digital presenceRubin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rubin leadership team
Management profileNumber of profiles
Profiles2 records
Rubin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rubin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rubin
What does Rubin do?
Rubin LLC is a boutique New York law firm that represents debtors, creditors, trustees, and other parties in business bankruptcy matters (notably Chapter 11), out-of-court workouts and corporate restructurings, and complex commercial litigation. The firm also advises on distressed acquisitions and real estate bankruptcy/workouts, and offers mediation services in restructuring-related disputes.
Is Rubin a public or private company?
Rubin is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rubin founded?
Rubin was founded in 2012. It employs 11 to 50 people.
Where is Rubin based?
Rubin is headquartered in New City, United States, in the North America region.
How does Rubin make money?
One revenue line is on record: legal Services - Professional Fees.
Who are Rubin's main competitors?
Broad incumbents on record are Cadwalader, Wickersham & Taft LLP, Akin Gump Strauss Hauer & Feld LLP, Weil, Gotshal & Manges LLP, Skadden, Arps, Slate, Meagher & Flom LLP, Kirkland & Ellis LLP and Lowenstein Sandler LLP. Direct peers are Otterbourg P.C., Zeichner Ellman & Krause LLP, Pachulski Stang Ziehl & Jones LLP and Togut, Segal & Segal LLP.
Does Rubin have an API?
No public API is recorded for Rubin.
What industry is Rubin in?
Rubin's product category is Legal Services. Its primary akta.pro industry code is BPAHAAAH, Bankruptcy, Restructuring & Insolvency Law, with a secondary code of BPAHACAO, Turnaround, Restructuring & Crisis Management Consulting. Its NAICS code is 541110 and its SIC code is 8111.