Amusement Masters

What Amusement Masters does

Amusement Masters is a privately held, women-owned (WBENC-certified) event entertainment rental company founded in 1999 and headquartered in South Fulton, Georgia. The firm supplies interactive games, amusement rides, VR experiences, LED and glow attractions, inflatables, carnival games, casino equipment, and concession booths to corporate events, college and university functions, military events, and festival/fair organizers across the United States. Its product catalog spans roughly 30+ named attractions — from marquee items such as the LED Cyclone Swing Ride, Giant Human Claw Game, and Infinity LED Glow Dance Floor to classic carnival, arcade, and sports games — and is operated as a fully serviced rental (delivery, setup, on-site operation, takedown) rather than self-serve dry-hire.

The business is operated event-driven and B2B: prospective clients request quotes through the company's website, and pricing is not publicly disclosed. Amusement Markets leverages a WBENC certification to access Fortune 100 corporate supplier-diversity procurement, with the firm explicitly claiming Fortune 100 enterprise clients that retain the company across multiple cities. The company carries $10 million in combined general liability and umbrella insurance and claims a 100% safety record, supported by in-house handling of multi-state inspection requirements. Two-thirds of revenue is generated outside Georgia, with active coverage of major US metros (Atlanta, Orlando, Nashville, Dallas, New Orleans, Chicago, Washington DC, Miami, Ft. Lauderdale, Austin, Memphis, Raleigh-Durham, St. Louis, Indianapolis) and SEC/ACC school markets.

The operation runs lean — 11–50 employees as of the most recent data — with no external venture or private equity funding disclosed. Marketing is concentrated in the company's own website, Instagram, and Facebook, with social channels positioned as top-of-funnel brand presence and the website quote system as the primary bottom-of-funnel conversion point. The technology stack is principally consumer-grade entertainment hardware (VR headsets, LED lighting, inflatables, arcade cabinets) rather than proprietary software, and there is no native mobile app, public API, or disclosed AI/ML capability.

Name

Amusement Masters

Legal name

Amusement Masters

Website

https://amusementmasters.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Amusement Masters is a WBENC-certified, Georgia-based event entertainment rental company supplying interactive games, rides, VR, inflatables, and carnival attractions to corporate, college, military, and festival clients across the United States since 1999.

Ownership category

akta.pro rank

Product category

Event Entertainment Rentals

NAICS

Amusement Parks and Arcades (7131), Amusement Arcades (71312), Other Amusement and Recreation Industries (7139)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Family Entertainment Centers & Indoor Amusement (Arcades, Trampoline Parks, Indoor Play) (THAAAAAD)

akta.pro secondary industries

Local Community & Multi-Category Fairs (MPAGAFAO), Amusement Parks (Regional/Local Ride Parks & Funfairs) (THAJAEAD)

Keywords

• Event game rentals
• Interactive amusement rentals
• Carnival game rentals
• Corporate event entertainment
• Inflatable obstacle courses

Headquarters

HQ city

Tucker

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Event Entertainment Rental: Equipment rental services for special events including interactive games, amusements, carnival attractions, LED/glow products, VR experiences, inflatables, and sports equipment. Services include delivery, setup, operation, and takedown.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Amusement Masters is an interactive game and amusement rental company that provides nationwide event entertainment services for corporate, college, military, and festival clients. The company rents a diversified portfolio of products including arcade and sports bar games, carnival/midway attractions, VR experiences, LED and glow products, inflatables, sports equipment, casino tables, photo booths, and concession booths. Full-service support includes delivery, setup, operation, and takedown of equipment at event venues across the United States.

Product overview

Amusement Masters is an interactive game and amusement rental company providing nationwide event entertainment services. The company operates as a diversified product portfolio rather than a unified software platform, offering game rentals organized across multiple categories including arcade and sports bar games, carnival and midway attractions, VR and hi-tech experiences, LED and glow products, inflatables, sports equipment, concession booths, photo and keepsake novelties, arts and crafts activities, and event accessories. The product lineup spans from major rides like the LED Cyclone Swing Ride and Giant Human Claw Game to classic carnival games like the Horse Derby Trailer, carnival booths, and concession equipment. VR offerings include HTC Vive experiences, Oculus Quest stations, and VR gaming pods. Interactive attractions feature LED dance floors, inflatable obstacle courses, casino tables, and competitive games like Human Foosball and Putting Challenge. Photo entertainment includes selfie booths, virtual graffiti walls, and gemstone mining activities. The company serves Fortune 100 clients and travels throughout the United States providing game rentals in major cities.

Differentiator

Problem solved

Functional benefit

Products and services

• Game Rentals (Interactive Game & Amusement Rentals)

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Big Bounce America: Large-scale inflatable event operator producing touring bounce house experiences and obstacle courses for events. Comparable as a nationwide operator of inflatable and amusement attractions for group entertainment events.
• GameTruck: Mobile video game event company that delivers video game trucks and gaming experiences directly to corporate, college, and private events. Most directly comparable as a tech-forward event entertainment rental operator serving similar B2B segments.
• Extreme Inflatables: Inflatable and amusement rental company serving corporate events, schools, and festivals with bounce houses, obstacle courses, and interactive games. Comparable product mix and event customer segments.
• Bounce Around Inflatables: Inflatable rental company offering bounce houses, obstacle courses, and interactive inflatables for corporate, school, and community events. Comparable as an event-driven inflatables and amusement rental operator.
• A Casino Event: Casino night event rental company providing professional casino tables and dealers for corporate and private events. Comparable for casino-themed product lines (e.g., Texas Hold 'Em tables) offered to overlapping corporate B2B clients.
• Coastal Event Rentals: Event rental company providing inflatables, games, and entertainment for corporate and private events. Comparable as a generalist event entertainment rental provider with overlapping product categories.
• Carnival Pros: Carnival and midway rental provider offering carnival games, rides, and booths for fairs, festivals, and corporate events. Comparable in carnival and midway product categories served to similar B2B event buyers.

Emerging players

• Photo Booth Rocks: Photo booth rental company offering selfie booths and interactive photo experiences for corporate events. Comparable for the photo/keepsake novelty product category.
• Game Show Events: Mobile game show rental provider offering trivia and interactive game show experiences for corporate team-building and college events. Comparable for the interactive game category targeting similar B2B customers.
• Wizard's Casino Parties: Casino-themed entertainment provider offering table rentals and dealers for corporate casino nights. Overlaps with Amusement Masters' casino product category but narrower scope.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/AmusementMasters
• Instagraminstagram.com/amusementmasters
• Xx.com/GameGirlGigi
• LinkedInlinkedin.com/company/amusement-masters

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amusement Masters