KiteRa

What KiteRa does

KiteRa is a Tokyo-based SaaS company founded in April 2019 by Takashi Uematsu that provides cloud-based digital transformation tools for Japanese internal regulations (社内規程DX). The company operates two core products: KiteRa Pro, an annual-subscription SaaS serving social insurance labor consultant (社労士) offices with workflows for regulation creation, revision, and e-Gov filing across their client companies; and KiteRa Biz, a parallel subscription product for general enterprises (HR, General Affairs, Legal, and Compliance functions) covering regulation authoring, multi-subsidiary governance, e-Government filing, and AI-driven Q&A and review. The underlying platform combines an ISO/IEC 27001-certified cloud environment, an integrated e-Government submission workflow for 36協定届 and other labor filings, and a growing suite of AI features including regulation comparison, law-reform review, related-clause display, and a conversational Q&A assistant.

The company operates a hybrid go-to-market combining direct enterprise sales from its Tokyo headquarters and Osaka office (opened January 2025), inside sales, and a two-sided distribution network in which social insurance labor consultant offices already on KiteRa Pro introduce KiteRa Biz to their client companies. Augmented channels include regional bank partnerships (e.g., Fukui Bank), integrations with adjacent back-office SaaS such as SmartHR, Money Forward, and OBC, and an industry-association presence. Pricing is annual subscription-based with specialized IPO preparation plans; exact list pricing is not publicly disclosed. Supportive assets include an editorial media property (KiteLab), an annual conference (KiteRa SQUARE) and community events (KiteRa SHARE), and a recognized brand presence (Nikkei NEXT Unicorn 2024 rank 122; Forbes JAPAN Entrepreneur Directory 400 in 2024).

By December 2025 cumulative installations reached 4,000+ across both products; KiteRa Pro had surpassed 3,000 social insurance labor consultant offices by May 2025. Headcount sits in the 51-100 range, and the company has raised approximately 1.8 billion JPY cumulatively across a 2019 pre-seed (~40M JPY), 2021 seed (~300M JPY), 2022 Series A (~1.4B JPY led by XTech Ventures), and a 2024 undisclosed round (~1B JPY). In February 2026 KiteRa acquired 全国労務診断協会, operator of the labor-audit cloud service 'ヨクスル', formally launching a KiteRa GRC Platform initiative that extends the product footprint beyond regulations into broader governance, risk, and compliance.

Name

KiteRa

Legal name

株式会社KiteRa

Website

https://kitera.co.jp

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

KiteRa is a Tokyo-based SaaS company (founded 2019) that provides cloud-based internal regulation management (社内規程DX) for Japanese enterprises and social insurance labor consultant offices, serving 4,000+ customers with annual subscriptions across regulation creation, e-Gov filing, and AI-powered compliance review.

Ownership category

akta.pro rank

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. KiteRa Biz (Enterprise SaaS): Annual subscription SaaS for general companies to create, edit, manage, and file internal regulations. Pricing is subscription-based with plans tailored for companies of different sizes and IPO preparation needs.
2. KiteRa Pro (Social Insurance Labor Consultant SaaS): Annual subscription SaaS for social insurance labor consultant (社労士) offices to manage client internal regulation workflows from creation/revision to government filing. Provides a platform for社労士 to serve their client companies.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

KiteRa develops and sells cloud-based SaaS platforms for the digital creation, editing, management, cross-company comparison, and electronic government filing of internal company regulations (社内規程). The company operates two core products: KiteRa Biz, sold to general enterprises (HR, general affairs, legal, compliance teams) to govern internal policies and corporate governance, and KiteRa Pro, sold to social insurance labor consultant offices (社会保険労務士事務所) to manage client regulation workflows from drafting to e-Gov submission. Both products are enhanced by AI features for Q&A, law reform review, and regulation comparison.

Product overview

KiteRa operates a dual-product SaaS platform focused on internal regulations management through digital transformation. The core offerings consist of KiteRa Pro (キテラプロ), a cloud-based service for social insurance labor consultant offices (社労士事務所) that handles the complete workflow from regulations creation and revision to government filing submissions; and KiteRa Biz (キテラビズ), an enterprise-facing SaaS for general companies to create, edit, manage, and submit work rules and internal policies, with a focus on corporate governance and compliance. Supporting these core products is KiteLab (キテラボ), an editorial media platform delivering regulatory news and practical guidance for HR professionals. The platform incorporates multiple AI-powered features including a Q&A chatbot assistant for employee self-service inquiries, law compliance review for detecting amendment-related clauses, regulations comparison for group company consistency, and related clause display for cross-regulation impact analysis. In February 2026, KiteRa expanded its GRC platform through the acquisition of 株式会社全国労務診断協会, operator of the labor audit cloud service 'ヨクスル'.

Differentiator

Problem solved

Functional benefit

Brands

• KiteRa Biz（キテラビズ）: 企業向け社内規程DXサービス。就业規則や社内規程の作成、管理業務の効率化と企業ガバナンスの向上を支援。
• KiteRa Pro（キテラプロ）
• KiteLab（キテラボ）

Products and services

• KiteRa Biz (キテラビズ) Enterprise-facing SaaS for general Japanese companies to create, edit, manage, and submit work rules and internal policies. Aims to streamline regulation management operations and improve corporate governance and internal controls through digital transformation of regulations.
• KiteRa Pro (キテラプロ) SaaS for social insurance labor consultant offices (社会保険労務士事務所) that streamlines the full workflow of regulation creation, revision, and government filing. Manages the entire process from regulations creation and revision to government submissions in one platform, transforming traditionally manual document-based processes.
• Yorikusru / ヨクスル (Labor Audit Cloud Service) Cloud-based labor audit service provided by KiteRa's group company Zenkoku Romu Shindan Kyokai. Extends KiteRa's GRC platform capabilities into labor compliance auditing for Japanese companies.

Quantifiable outcome

• Best Life reduced work time per regulation by approximately 70% after adopting KiteRa Biz across 19 facilities and ~900 employees
• +6 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability9 records

Feature10 records

Partnerships

14 partnerships are on record, tiered core and minor.

• 全国労務診断協会 (Zenkoku Rōmu Shindan Kyōkai)coreOthers · 5 February 2026KiteRa acquired 全国労務診断協会 (operator of labor audit cloud service 'ヨクスル') as a group company in February 2026. This acquisition expands KiteRa's GRC platform capabilities by integrating labor audit services.
• Adtechnica (アドテクseca)minorStrategic or Co-development Partner · 28 August 2024KiteRa partnered with Adtechnica (provider of safety confirmation systems) to offer integrated solutions that combine KiteRa's internal regulation management with emergency safety confirmation systems, supporting business continuity planning (BCP).
• Kanematsu Communications (兼松コミュニケーションズ)minorStrategic or Co-development Partner · 22 August 2024KiteRa partnered with Kanematsu Communications (BCP crisis management solutions provider) to offer integrated services supporting companies in developing and operating BCP (Business Continuity Planning) frameworks through KiteRa's regulation management.
• SHEM (非営利 一般社団法人 安全衛生優良企業マーク推進機構)minorStrategic or Co-development Partner · 1 March 2024KiteRa partnered with SHEM to help companies obtain White Mark (安全衛生優良企業認定), Kurumin certification, and other white enterprise certifications. KiteRa supports the regulation preparation and application documentation workflows required for these certifications.
• Task (株式会社タスク)coreImplementation/ SI/ Consulting Partner · 25 August 2023KiteRa and Task (IPO advisory firm with 500+ IPO support projects) formed a business alliance. Task provides IPO advisory and internal control construction support using KiteRa Biz as the foundational platform, allowing regulations created in KiteRa to be further refined with Task's IPO expertise.
• TECO Design (CLOUD STATION)minorChannel Partner/ Reseller/ Distributor · 25 July 2023KiteRa became a sponsor of TECO Design's CLOUD STATION showroom in Tokyo. KiteRa's services are available for hands-on demonstration at the showroom, targeting HR and social insurance labor consultant visitors.
• Fukui Bank (福井銀行)minorChannel Partner/ Reseller/ Distributor · 26 May 2023KiteRa signed a partnership agreement with 福井銀行 to help the bank's business customers in Fukui Prefecture with internal regulation digitalization. The bank promotes KiteRa's services as part of its regional DX support offerings.
• OBC (株式会社オービックビジネスコンサルタント)coreStrategic or Co-development Partner · 25 January 2023KiteRa partnered with OBC (provider of 奉行クラウドHR DX Suite) to offer bundled services for social insurance labor consultants. OBC's Bugyo-certified social insurance labor consultant network and expert partner program (ASOS) members receive special KiteRa pricing and service access.
• AI-Legaltech Association (一般社団法人 AIリーガルテック協会)minorOthers · 2 December 2022CEO Takashi Uematsu serves as a board director (理事) of the AI-Legaltech Association. The association promotes AI and technology adoption in legal and labor document review. KiteRa participates in and sponsors association events.
• DONUTS (ジョブカン)minorStrategic or Co-development Partner · 26 July 2021KiteRa partnered with DONUTS (provider of ジョブカン back-office SaaS) to offer bundled services to social insurance labor consultants. Joint webinars were hosted featuring shared client case studies. Both companies target the same social insurance labor consultant customer base.
• GVA TECHcoreTechnology or Integration · 26 May 2021KiteRa entered an exclusive sales partnership with GVA TECH to sell 'AI-CON Pro for SR' — an AI-powered employment regulation review service for social insurance labor consultants, using Moriwaka Law Firm's curated employment regulation templates. This integrates AI contract/review technology into KiteRa's platform.
• Money Forward (マネーフォワード)coreStrategic or Co-development Partner · 8 March 2021KiteRa and Money Forward formed a business partnership for mutual customer support. KiteRa Pro is recommended to Money Forward Cloud HR users; Money Forward is promoted to KiteRa's social insurance labor consultant customers. Joint webinars were conducted to cross-sell both services.
• Japanese Internal Audit Association (：日本内部監査協会)minorOthersKiteRa is a member of the 一般般法人日本内部監査協会, an external organization contributing to governance and internal control best practices.
• Japan HR System Council (：日本人事労務システム協議会)minorOthersKiteRa is a member of the 一般社団法人気象人社劳务システム協議会, participating in industry discussions on HR systems and labor management best practices.

Scale indicators10 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• HRBrain: Japanese HR analytics and employee database SaaS focused on people analytics, HR data unification, and engagement surveys. Partial overlap with KiteRa's HR customer base but focused on workforce data rather than internal regulation management.
• GVA TECH: Japanese legal tech company behind AI-CON (AI contract review) and AI-CON Pro for SR (employment regulation review for social insurance labor consultants). Has an exclusive sales partnership with KiteRa, integrating its AI contract review into KiteRa's platform — a peer in legal-AI capability and adjacent rather than directly competitive.

Broad incumbents

• Cybozu: Established Japanese collaboration/workflow SaaS vendor behind kintone (low-code business apps) and Garoon (groupware). Customers can build internal regulation workflows on kintone, making it an adjacent platform that competes for HR/General Affairs software budgets at Japanese companies.
• SmartHR: Leading Japanese cloud HR/labor management SaaS with a large enterprise customer base. Offers labor rule (就業規則) creation and HR document management features as part of a broader HR suite, directly overlapping KiteRa's customer wallet and product scope. KiteRa currently integrates with SmartHR rather than competing head-on, but SmartHR could expand its regulation features.
• Money Forward: Public cloud SaaS group (Money Forward Cloud) offering payroll/HR (Money Forward Cloud HR) alongside accounting and finance. Has a mutual referral partnership with KiteRa but competes for the same HR/labor budget at Japanese SMBs and mid-market, and could deepen regulation management features as part of its broader HR module.
• Sansan: Public Japanese enterprise SaaS company behind Eight and Bill One, focused on business card and billing digitization. Both a KiteRa investor and a customer (using KiteRa Biz internally), Sansan operates in the same Japanese enterprise SaaS market with a broader product portfolio and significantly larger resources.
• OBC: OBC (OBC Bussiness Consultant) provides Bugyo Cloud HR DX Suite, a payroll/HR SaaS for Japanese companies, particularly targeting social insurance labor consultants via its ASOS partner program. Has a partnership with KiteRa but overlapping customer base and capabilities in HR/labor compliance.
• freee: Major Japanese cloud SaaS vendor offering freee人事労務 (cloud HR/payroll) and freee会計 (cloud accounting). Targets the same Japanese SMB HR/labor buyer as KiteRa with a broader product portfolio, and could expand its labor regulation creation capabilities as part of an integrated HR offering.

Others

• TeamSpirit: Japanese cloud SaaS provider of TeamSpirit (attendance, expense, and workforce management) targeting mid-market Japanese companies. Adjacent HR tech peer operating in overlapping customer accounts but focused on time/expense rather than internal regulation management.
• DONUTS (Jobcan): Japanese SaaS operator behind Jobcan (attendance/HR backend SaaS) and Jobcan 勤怠 for social insurance labor consultants. Has a co-marketing/bundling partnership with KiteRa targeting the same labor consultant user base, making it an adjacent HR infrastructure peer rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/kitera_pr

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KiteRa