What eduFOCUS does

eduFOCUS Ltd is a UK-based educational technology company founded in 2006 that designs and operates the EVOLVE suite of SaaS management systems for schools, academies, colleges, multi-academy trusts, and local authorities. The platform is composed of integrated modules addressing distinct operational workflows: educational visit and trip management (EVOLVEvisits), extra-curricular club administration (EVOLVEclubs), sports fixture management (EVOLVEsports), parental payments (EVOLVEpay), and incident and medication reporting (EVOLVEaccidentbook), with a complementary product called Kaddi. The technology stack is built on Microsoft Active Server Pages, hosted on Windows Server 2019 with clustered SQL Server databases in a UK data centre, integrating with the dominant UK school Management Information Systems (SIMS and iSAMS) to synchronise pupil data, emergency contacts, medical information, and dietary requirements. The platform embeds OEAP National Guidance for off-site educational visits as core regulatory content and operates as a fully hosted service requiring no on-premises hardware from customers.

The company runs a B2B/B2G subscription model with multi-year contracts and quote-based pricing that is not publicly disclosed. Distribution is primarily direct sales through demonstrations and procurement frameworks, with local authority frameworks (153 LAs on platform) and multi-academy trust umbrella agreements (126 trusts/federations) representing significant channel leverage. The company is registered with the UK Information Commissioner's Office under reference Z9779026 and markets 100% carbon neutral hosting as part of its value proposition, alongside GDPR-compliant data deletion tooling, two-factor authentication, and SSO capabilities. Marketing is conducted through the company website, organic social (Twitter, LinkedIn), published case studies, and annual user conferences.

eduFOCUS claims a footprint of 800,000+ registered staff users across 28,000+ educational establishments, with named customers including Cheltenham Ladies' College, Gordonstoun, Greenwood Dale Foundation Trust (managing 2,000+ external events annually), Essex County Council, Central Bedfordshire Council, Harrow International School Bangkok, and several other UK and international schools. The company operates from a single office in Woodbridge, Suffolk, with a registered office in Stratford, London. It remains privately held with no disclosed external funding rounds, M&A activity, or public listing.

Name

eduFOCUS

Legal name

Edufocus Ltd

Website

https://edufocus.co.uk

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

eduFOCUS is a UK-based SaaS company providing the EVOLVE suite of management systems — covering educational visits, clubs, sports, payments, and incident reporting — to schools, colleges, multi-academy trusts, and local authorities across the UK and internationally.

Ownership category

akta.pro rank

Product category

Educational Management Software

NAICS

Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Instructional Equipment & Classroom Tools (Whiteboards, Lab Kits, Manipulatives) (EDAEAIAB)

Keywords

• Educational management software
• School trip planning
• Extra-curricular club management
• School payment system
• Incident reporting software

Headquarters

HQ city

Woodbridge

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. SaaS Subscription for EVOLVE Platform: eduFOCUS generates revenue through subscription licensing of its EVOLVE management software platform to educational institutions. Schools, colleges, academies, trusts, and local authorities pay for access to the various EVOLVE modules (visits, clubs, sports, pay, accidentbook). The service is provided as a fully hosted cloud solution without requiring clients to purchase additional hardware or software.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

eduFOCUS designs and delivers the EVOLVE suite of fully hosted SaaS management systems for educational institutions, covering trip and visit management, extra-curricular clubs, sports fixtures, parental payments, and accident, care plan and medication reporting. The platform is sold on a subscription basis to schools, academies, colleges, universities, multi-academy trusts and local authorities in the UK and internationally, and integrates with Management Information Systems such as SIMS and iSAMS.

Product overview

eduFOCUS provides the EVOLVE suite of management systems for educational institutions. The platform consists of multiple integrated modules including EVOLVE visits (trip management), EVOLVE clubs (extra-curricular management), EVOLVE sports (team and fixture management), EVOLVE pay (parental payments), EVOLVE accidentbook (incident and medication management), and Kaddi. The system is designed to reduce paperwork, simplify procedures, and enhance compliance for schools and colleges across the UK.

Differentiator

Problem solved

Functional benefit

Brands

• EVOLVEvisits: Complete trip management system for planning and delivering educational visits outside the classroom.
• EVOLVEclubs
• EVOLVEsports
• EVOLVEpay
• EVOLVEaccidentbook
• Kaddi

Products and services

• EVOLVEvisits Complete trip management system for planning and delivering educational visits outside the classroom, including notification, approval workflows, risk assessments, and visit registers; designed for Educational Visits Coordinators, school business managers and trip leaders.
• EVOLVEclubs Management system for extra-curricular clubs, wrap-around care and holiday clubs, covering scheduling, promotion, sign-ups, payments and attendance registers; for school club coordinators and operations staff.
• EVOLVEsports Sports team and fixture management system for scheduling fixtures, confirming player availability, taking live registers, and accessing student information on the go; for PE staff, sports coordinators and team managers at schools.
• EVOLVEpay Payment system for schools enabling bill generation, payment management and monitoring, and the setup of payment plans; designed for school finance teams, bursars and parents.
• EVOLVEaccidentbook Incident, care plans and medication management system built for educational settings, managing accident and near-miss reporting, care plans, compliance documents, and medication records; for school safeguarding leads, first aiders and senior leadership.
• Kaddi Additional management system product offered alongside the EVOLVE suite as part of the eduFOCUS product ecosystem for educational institutions.

Quantifiable outcome

• Trusted by over 800,000 staff across 28,000+ educational establishments
• +3 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature10 records

Partnerships

Four partnerships are on record, tiered minor and core.

• National GuidanceminorStrategic or Co-development PartnerPartnership organisation for guidance and standards in educational visits sector, featured in Working Together section.
• Council Outside the ClassroomminorStrategic or Co-development PartnerIndustry body for learning outside the classroom, featured in Working Together section alongside other partners.
• OEAP (Outdoor Education Advisers Panel)coreStrategic or Co-development PartnerOEAP National Guidance is embedded within the EVOLVE system. Schools can access LA-adopted guidance directly through EVOLVE. This represents a deep integration of industry standards into the product.
• UK Data Centre ProvidercoreOthersServer infrastructure housed in one of the UK's leading data centres with features including daily server back-up, dedicated fail-over load-balanced servers, Cisco firewall protection, uninterrupted power supply, CCTV monitoring, 24/7/365 security guards, and VESDA fire detection systems.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ParentPay: ParentPay is the dominant UK school payment platform, directly comparable to EVOLVEpay for parental payments, dinner money, and school billing workflows across primary and secondary schools.
• Weduc: Weduc is a UK school communication and engagement platform, comparable in targeting UK schools with purpose-built school administration tools and parental communication workflows.
• CPOMS: CPOMS provides safeguarding and child protection software for UK schools, directly overlapping with EVOLVEaccidentbook for incident reporting, care plans, and compliance documentation in educational settings.
• Groupcall: Groupcall (now part of ParentPay Group) provides UK school communication, attendance, and messaging tools directly comparable to several EVOLVE workflows including parental communication and pupil data sync.
• SchoolMoney (RM plc): SchoolMoney by RM plc is a UK school payment platform directly comparable to EVOLVEpay, serving the same primary schools and parental payment workflows for trips, meals, and activities.
• Teachers2Parents: Teachers2Parents (T2P, now part of ParentPay Group) provides UK school-to-parent messaging and communication, comparable to communication and engagement features in the EVOLVE ecosystem.

Broad incumbents

• Arbor Education: Arbor is a modern cloud-based UK school MIS platform serving several thousand schools, broadly comparable to SIMS and a potential expansion threat across school administration workflows currently served by EVOLVE.
• SIMS (Education Software Solutions): SIMS is the dominant UK school Management Information System and a direct integration partner of EVOLVE; its broad MIS footprint and existing customer base make it a broad incumbent that could expand into EVOLVE's niche modules.
• iSAMS: iSAMS is a UK school MIS provider focused on independent schools and an integration partner of EVOLVE; it serves a comparable customer base and could expand into adjacent administrative workflows.
• Bromcom: Bromcom is a UK school MIS provider with cloud-based offerings, serving as a broad incumbent comparable to SIMS and Arbor in school administration workflows and a potential bundle competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/VisitEVOLVE
• LinkedInlinkedin.com/company/edufocus-limited

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about eduFOCUS