Apples & Co.
Äpfel & Konsorten is a German non-profit association that conserves and manages traditional meadow orchards across 18 sites and 30 hectares in Brandenburg, generating revenue through tree sponsorships, regional apple juice sales, consulting, training, and EU/ELER grants, and serving individual conservationists, farmers, and CSR-oriented companies.
- Company typePrivate
- Founded2012
- HeadquartersStorkow, Germany
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Apples & Co. does
Äpfel & Konsorten - Streuobstwiesen und -äcker e.V. (Apples & Co.) is a registered charitable non-profit association (e.V.) founded in Berlin in 2012 and headquartered in Storkow (Mark), Brandenburg, Germany. Its core mission is the conservation, re-establishment, and professional care of traditional meadow orchards (Streuobstwiesen) and their heritage apple varieties in Brandenburg. The organization manages approximately 30 hectares of orchards across 18 sites, operates a tree nursery in Glindow for propagating and grafting old varieties, and maintains the Streuobst-Kataster, a digital cadastre of orchard sites and varieties. Since 2018 it has held the designation of central competence office (Kompetenzstelle) for meadow orchards in Brandenburg, giving it an official advisory and coordinating role with state authorities.
The association generates income through a hybrid, community-led model: recurring tree godparent sponsorships (Baumpatenschaften) at €60/year with a minimum 2-year commitment, direct-to-consumer regional apple juice (Streuobst-Apfelsaft) sold in 3-liter Bag-in-Box format (€9.90 retail, €8.50 for members/volunteers), fee-based consulting for orchard planning and project implementation, a two-year professional training program (Obstbaumwart:in) partly subsidized by ILB, donations and corporate CSR contributions, and EU/ELER project grants such as the €400K+ 'Perspektiven Streuobst' initiative (Nov 2022 – Dec 2024). Operational delivery rests on a small core team of 1–10 paid staff (three-person board plus certified tree-care specialists) supported by 100+ members, 450+ volunteer helpers, and 500+ tree godparents. Customers span nature-conservation-minded individuals, landowners and farmers in Brandenburg seeking project planning and funding support, and companies with CSR/sustainability objectives (including Patagonia, Lush, Ecosia, DKB, KfW, Commerzbank, and Nike Berlin).
Underlying technology is horticultural rather than digital: traditional high-stem (Hochstamm) orchard systems, manual and certified arboricultural practices (pruning, grafting, planting), and a web presence built on standard CMS, Mailchimp email, Instagram, a Spotify podcast ('Im Paradiesgarten'), and YouTube. Distribution is primarily domestic — Berlin pickup stations (Naturkost Gr\u00fcnau, Dreiviertel Weine), regional direct sales, and online sponsorship bookings — with no claimed global footprint. The association is governed by its membership through general assemblies and is not investor-backed; it has no parent company and no subsidiaries.
Apples & Co. firmographics
Firmographics- Name
- Apples & Co.
- Legal name
- Äpfel und Konsorten - Streuobstwiesen und -äcker e.V.
- Website
- https://aepfelundkonsorten.org
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Äpfel & Konsorten is a German non-profit association that conserves and manages traditional meadow orchards across 18 sites and 30 hectares in Brandenburg, generating revenue through tree sponsorships, regional apple juice sales, consulting, training, and EU/ELER grants, and serving individual conservationists, farmers, and CSR-oriented companies.
- Ownership category
- akta.pro rank
Apples & Co. industry classification
Industry- Product category
- Nature Conservation Services
- NAICS
- Nursery and Tree Production (111421), Nursery and Floriculture Production (11142)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Orchard Management & Field Operations (Pruning/Training, Thinning, Irrigation/Fertigation) (AFAGACAL)
- akta.pro secondary industries
- Orchard Establishment & Replanting (New Plantings, Rootstock Selection, Trellising Systems) (AFAGACAK), Tree Health Care (Diagnosis, Treatment, Fertilization) (HSAIADAD), Tree Pruning & Crown Management (HSAIADAA), Tree Nursery Stock Production (Seedlings, Saplings, Clonal Material) (AFAMACAA)
Keywords
Where Apples & Co. is headquartered
LocationHeadquarters
- HQ city
- Storkow
- HQ country
- Germany
- HQ region
- Europe
Offices4 records
Markets served
Apples & Co. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Donations & Membership Fees: The organization operates as a registered non-profit association (gemeinnütziger Verein). It is sustained by membership fees, regular donations, and corporate sponsorships. All proceeds from apple juice sales and tree godparent sponsorships flow back into the association's operations and active regional nature conservation.
- Tree Godparent Sponsorships (Baumpatenschaften): Tree godparent sponsorships are sold at €60 per year (minimum 2-year commitment). Customers receive a personalized certificate, regular updates, and the satisfaction of supporting a specific fruit tree. The sponsorship can be deducted as a charitable donation.
- Apple Juice Sales (Streuobst-Apfelsaft): Regional apple juice is sold at €9.90 per 3L Bag-in-Box (or €8.50 for members/volunteers). Available for self-pickup at Berlin stations or by arrangement. Revenue fully funds the non-profit association's work.
- Consulting & Project Services: Fee-based consulting for Streuobst project planning, site inspections, soil sampling, planting plans, care advice, funding applications, and implementation services. Costs are tailored to project scope.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Baumpatenschaft (Tree Godparent Sponsorship) — €60/year (min. 2 years) |
| Unit Pricing | Pay-as-you-go | Streuobst-Apfelsaft — €9.90 per 3L Bag-in-Box |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Apples & Co. product offering
Product offeringCore offering
Äpfel & Konsorten is a non-profit association that supports farmers and landowners in the planning, maintenance, and financing of meadow orchard (Streuobstwiese) projects in Berlin and Brandenburg. Its core offerings include fee-based orchard consulting, a two-year professional fruit tree care training program (Obstbaumwart:in), a recurring tree sponsorship program (Baumpatenschaft) at €60/year, and the direct sale of regional apple juice (Streuobst-Apfelsaft) produced from heritage apple varieties. The organization also manages approximately 30 hectares of meadow orchards across 18 sites and operates a tree nursery in Glindow for grafting old fruit varieties.
Product overview
Äpfel & Konsorten is a non-profit association (e.V.) focused on preserving meadow orchards (Streuobstwiesen) in Brandenburg, Germany. Founded in 2012 and recognized as charitable since 2014, the organization offers a combination of conservation services, educational programs, and products. Core offerings include: (1) Streuobst-Beratung - advisory services for planning and implementing orchard projects; (2) Ausbildung zur Obstbaumwart:in - a two-year professional training program for orchard care; (3) Baumpatenschaft - tree sponsorship program enabling individuals to support fruit tree planting; (4) Streuobst-Apfelsaft - apple juice product made from heritage apple varieties; (5) direct management of approximately 30 hectares across 18 meadow orchard locations. The organization also provides volunteer work sessions, educational seminars, videos, and podcasts. Revenue from apple juice sales and tree sponsorships funds the association's conservation work.
Differentiator
Problem solved
Functional benefit
Products and services
- Streuobst-Apfelsaft (Orchard Apple Juice) Regional apple juice made from old apple varieties (Goldparmäne, Boskoop, Prinz Albrecht von Preußen, Martens Sämling) grown on the association's meadow orchards in Brandenburg. Sold in 3-liter bag-in-box format with a tap for easy dispensing at €9.90 per box. Available for self-pickup at Berlin stations (Naturkost Gr\u00fcnau, Dreiviertel Weine) or by arrangement. All proceeds fund the association's conservation work.
- Baumpatenschaft (Tree Sponsorship) Recurring tree sponsorship program allowing individuals to support the planting and care of high-stem fruit trees on meadow orchards in Brandenburg. Sponsorship costs €60/year with a minimum 2-year commitment. Sponsors receive a personalized certificate, regular updates, and the satisfaction of supporting a specific fruit tree. Payments can be deducted as a charitable donation.
- Ausbildung zur Obstbaumwart:in (Fruit Tree Expert Training) Two-year professional training program for orchard and meadow orchard care, consisting of 8 weekend modules plus a 9th practical module. Covers fruit tree pruning, planting, meadow maintenance, and variety identification. Designed for tree care professionals, landscape gardeners, and students. The next training cohort begins in December 2026, with 50% cost reimbursement available through ILB funding.
- Streuobst-Beratung (Orchard Consultation) Fee-based advisory services for planning, planting, maintenance, and financing of meadow orchard projects in Berlin and Brandenburg. Includes site inspections, soil sampling, planting plans, care advice, funding applications, and implementation services. Targeted at farmers, landowners, and agricultural initiatives. Costs are tailored to project scope and can be partially subsidized through ILB funding programs.
- Streuobstwiesen-Pflege (Meadow Orchard Management) Direct management and maintenance services for meadow orchards across 18 locations covering approximately 30 hectares in Brandenburg, including planting, pruning, and harvesting activities. Operated by the association's team of tree care specialists (Baumpfleger) and tree nursery head.
- Im Paradiesgarten Podcast Podcast series featuring episodes on topics related to orchard cultivation, climate adaptation, biodiversity, and interviews with orchard actors. Available on Spotify and serves as educational content for the community and broader audience.
Quantifiable outcome
- 25 tonnes of apples harvested in 2025 (record harvest), processed into regional apple juice whose proceeds fund conservation work
- +2 more outcomes
Companies that use Apples & Co.
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Apples & Co. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Apples & Co. partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- DeFAF – Deutscher Fachverband für AgroforstwirtschaftcoreProject partner in the 'Perspektiven Streuobst' initiative (Nov 2022 – Dec 2024). DeFAF contributed expertise in agroforestry systems and coordinated the expert network for the project's action concept.
- Triebwerk Regenerative Land- und Agroforstwirtschaft UGcoreProject partner in 'Perspektiven Streuobst', contributing expertise in regenerative agriculture and agroforestry systems, including the development of educational content for the training program.
- Kerngehäuse e.V., Niederlausitzer HeidelandschaftminorProject partner contributing to the 'Perspektiven Streuobst' project, focusing on regional landscape and conservation in the Niederlausitz area.
- Ralf Behring – Der BehringhofminorProject partner in 'Perspektiven Streuobst', contributing practical farm-level insights into agroforestry and meadow orchard management.
- Ostmost (Streuobstwiesen Manufaktur GmbH)coreJuice producer partner that collaborates with Äpfel & Konsorten at events and media appearances at the Luchwiese. Ostmost processes orchard harvests into artisan apple juice and cider products.
- Heinrich von Kleist FoundationminorBehringhof ( operated by Ralf Behring) serves as a venue partner for educational events such as the 'Agroforst' seminar in June 2026.
- German Environment Ministry (Umweltministerkonferenz)minorAll 16 German state environment ministers participated in planting the Ministers' Variety Garden (Ministersortengarten) at the Luchwiese in 2018, creating a symbolic showcase orchard.
Scale indicators6 records
Recent moves9 records
Expansion highlights6 records
Apples & Co. competitors and assessment
Company assessmentDirect peers
- Triebwerk – Regenerative Land- und Agroforstwirtschaft: German consultancy in regenerative agriculture and agroforestry. Directly comparable as a Perspektiven Streuobst project partner and as a peer organization providing training, advisory services, and content on Streuobst/agroforestry systems.
- Hochstamm Deutschland e.V. German association promoting traditional high-stem orchards. Closely comparable to Äpfel & Konsorten's Streuobst mission, sharing the high-stem orchard advocacy, education, and member-supported conservation model.
- Pomologen-Verein e.V. National German society dedicated to preserving old fruit varieties and orchard stewardship. Directly comparable because one of Äpfel & Konsorten's team members trained in their working group, and both organizations focus on heritage variety preservation and orchard-care education.
- Streuobstwiesen Netzwerk Deutschland: National Streuobst network in Germany. Closely comparable to Äpfel & Konsorten as a peer organization aggregating actors, knowledge, and policy advocacy around meadow-orchard conservation at national scale.
- Deutscher Fachverband für Agroforstwirtschaft (DeFAF): German agroforestry association. Directly comparable as a project partner in the Perspektiven Streuobst initiative and as a peer non-profit operating in agroforestry knowledge dissemination, training, and policy advocacy.
Broad incumbents
- NABU Brandenburg: The Brandenburg state branch of Germany's largest nature-conservation association. Directly comparable as a regional non-profit focused on biodiversity and habitat protection, with overlapping stakeholder networks and public-funding sources.
- Heinz Sielmann Stiftung: Major German nature-conservation foundation. Comparable as a larger, established donor/foundation that funds Streuobst and biodiversity work in Brandenburg, and listed as one of Äpfel & Konsorten's supporters.
- BUND Brandenburg: Brandenburg branch of the Friends of the Earth Germany network. Comparable as a regional environmental non-profit active in landscape conservation, policy advocacy, and member/donor mobilization in the same geography.
Regional players
- Fördergemeinschaft Ökologischer Landbau Berlin-Brandenburg (FÖL): Regional association promoting organic farming in Berlin-Brandenburg. Comparable as a listed supporter of Äpfel & Konsorten and as a peer non-profit convening organic/agroecological stakeholders in the same region.
- Naturpark Barnim: Regional nature park authority in Brandenburg. Comparable as a publicly-supported body engaged in landscape stewardship, Streuobst conservation, and nature-based education in overlapping Brandenburg geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Apples & Co. social profiles
Digital presenceApples & Co. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Apples & Co. leadership team
Management profileNumber of profiles
Profiles7 records
Apples & Co. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Apples & Co. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Apples & Co.
What does Apples & Co. do?
Äpfel & Konsorten is a non-profit association that supports farmers and landowners in the planning, maintenance, and financing of meadow orchard (Streuobstwiese) projects in Berlin and Brandenburg. Its core offerings include fee-based orchard consulting, a two-year professional fruit tree care training program (Obstbaumwart:in), a recurring tree sponsorship program (Baumpatenschaft) at €60/year, and the direct sale of regional apple juice (Streuobst-Apfelsaft) produced from heritage apple varieties. The organization also manages approximately 30 hectares of meadow orchards across 18 sites and operates a tree nursery in Glindow for grafting old fruit varieties.
Is Apples & Co. a public or private company?
Apples & Co. is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Apples & Co. founded?
Apples & Co. was founded in 2012. It employs 1 to 10 people.
Where is Apples & Co. based?
Apples & Co. is headquartered in Storkow, Germany, in the Europe region.
How does Apples & Co. make money?
Four revenue lines are on record. Donations & Membership Fees are the primary driver. The others are tree Godparent Sponsorships (Baumpatenschaften), apple Juice Sales (Streuobst-Apfelsaft) and consulting & Project Services.
Who are Apples & Co.'s main competitors?
Direct peers on record are Triebwerk – Regenerative Land- und Agroforstwirtschaft, Hochstamm Deutschland e.V., Pomologen-Verein e.V., Streuobstwiesen Netzwerk Deutschland and Deutscher Fachverband für Agroforstwirtschaft (DeFAF). Broad incumbents are NABU Brandenburg, Heinz Sielmann Stiftung and BUND Brandenburg. Regional players are Fördergemeinschaft Ökologischer Landbau Berlin-Brandenburg (FÖL) and Naturpark Barnim.
Does Apples & Co. have an API?
No public API is recorded for Apples & Co..
What industry is Apples & Co. in?
Apples & Co.'s product category is Nature Conservation Services. Its primary akta.pro industry code is AFAGACAL, Orchard Management & Field Operations (Pruning/Training, Thinning, Irrigation/Fertigation), with a secondary code of AFAGACAK, Orchard Establishment & Replanting (New Plantings, Rootstock Selection, Trellising Systems). Its NAICS code is 111421 and its SIC code is 700.