What Socialgiver does

Socialgiver is a Thailand-based social enterprise, operated by Social Motion Social Enterprise Co., Ltd., that runs a two-sided marketplace connecting socially conscious travelers with Thai hotels, restaurants, activity providers, and product sellers that pledge to donate at least 50% of revenue to social and environmental causes. Consumers purchase digital gift vouchers called GiveCards, which are redeemed at partner locations, with 100% of the donated portion routed to a network of 60+ vetted local social and environmental projects. The legal entity is registered and headquartered in Bangkok, with offices inside the Knowledge Exchange (KX) facility at King Mongkut's University of Technology Thonburi, and the company describes itself as operating on a non-profit basis.

The core technology is a straightforward e-commerce marketplace platform with a digital GiveCard voucher system that issues unique codes redeemable at partner locations, accessible via web and iOS/Android mobile apps. The platform supports five primary product categories: hotels, restaurants, activities, "Meaningful Travel" experiences, and physical products. Marketing is conducted through Instagram, Facebook, Line, email, and partnerships, with a notable official collaboration with the Tourism Authority of Thailand (Stockholm Office) and Big Trees Foundation for the Meaningful Travel Campaign targeting Nordic and Baltic travelers.

The business model derives revenue from a platform commission on GiveCard transactions and from business partners, while the company publicly states it does not take profits from the transaction value itself. Pricing is set by individual partner businesses on a pay-as-you-go basis. The company serves three primary segments: socially conscious travelers (primarily inbound tourists to Thailand), "Giving Partner" businesses in tourism and hospitality, and registered social/environmental projects that receive donations. Scale signals reported by the platform include 500+ business partners, 60+ supported projects, and a claimed 1.2 million+ lives impacted, though revenue, headcount outside the 1-10 range, and funding are not publicly disclosed.

Name

Socialgiver

Legal name

Social Motion Social Enterprise Co., Ltd.

Website

https://socialgiver.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Socialgiver is a Thai social enterprise marketplace that lets travelers purchase GiveCard vouchers from 500+ partnered hotels, restaurants, and activity providers, with at least 50% of revenue routed to 60+ local social and environmental projects.

Ownership category

akta.pro rank

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. GiveCard Transaction Fees: Socialgiver generates revenue through the sale of GiveCards - digital gift vouchers from partnered businesses. When customers purchase GiveCards, the business donates at least 50% of revenue to social projects, while Socialgiver retains a portion as platform revenue. The company explicitly states it does not take any profits from the transaction value.
2. Platform Commission from Business Partners: Hotels, restaurants, and experiences become Giving Partners by pledging to donate at least 50% of their revenue through the platform. The platform acts as an intermediary, facilitating donations while generating revenue from the business transactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Socialgiver operates an online marketplace where consumers purchase digital gift vouchers (GiveCards) redeemable at partnered Thai hotels, restaurants, activities, events, and product sellers. At least 50% of revenue from each GiveCard transaction is donated to vetted local social and environmental projects, and Socialgiver retains a portion as platform revenue while not taking any profit on the donated amount. The platform is delivered through a website and dedicated iOS and Android mobile apps under the legal entity Social Motion Social Enterprise Co., Ltd.

Product overview

Socialgiver is a social enterprise platform based in Thailand that enables consumers to 'shop' and 'give' simultaneously by purchasing GiveCards (digital gift vouchers) from partnered hotels, restaurants, activities, and product sellers. The platform operates as a marketplace connecting conscious travelers with over 500 Thai brands committed to CSR, where at least 50% of revenue from purchases goes to handpicked social projects. The core offerings include Hotels, Restaurants, Activities, Meaningful Travel experiences (in partnership with Tourism Authority of Thailand), and Products, all accessible via web platform and mobile app.

Differentiator

Problem solved

Functional benefit

Products and services

• GiveCard Digital gift voucher sold by Socialgiver that can be redeemed at partnered hotels, restaurants, activities, and events; the full purchase value flows to supporting social projects selected by the platform, with a unique redemption code delivered via email and accepted digitally or printed.
• Hotels Hotel booking category on the Socialgiver marketplace offering accommodations from partnered Thai brands, where a portion of revenue is donated to social causes.
• Restaurants Restaurant dining category on the Socialgiver marketplace featuring partnered Thai establishments that pledge to donate a portion of revenue to support meaningful social and environmental causes.
• Activities Curated experiences and activities category on the Socialgiver marketplace, offered by Thai partner brands with portions of spending directed to social and environmental projects.
• Products Physical and lifestyle products category on the Socialgiver marketplace, featuring items from partnered brands available for purchase with revenue going to social causes.
• Meaningful Travel Travel experiences category on the Socialgiver marketplace developed in collaboration with the Tourism Authority of Thailand, supporting environmental conservation including partnerships with the Big Trees Foundation and other registered charities.
• Mobile App Downloadable Socialgiver mobile application available on the iOS App Store and Google Play, providing on-the-go access to the platform's marketplace of GiveCards and partner experiences.

Quantifiable outcome

• 1,248,340+ lives impacted through supported projects
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Tourism Authority of Thailand (Stockholm Office)coreStrategic or Co-development PartnerCollaboration for the Meaningful Travel Campaign targeting Nordic and Baltic travelers. The TAT officially partners with Socialgiver to promote Thailand travel that supports nature conservation and social causes through Big Trees Foundation and other registered charities.
• Big Trees FoundationcoreStrategic or Co-development PartnerRegistered charity partner for the Meaningful Travel Campaign. A non-profit organization with over 10 years of operations in Thailand focused on tree care, reforestation, and youth engagement for environmental conservation. Socialgiver directs a portion of traveler spending to support their projects.
• Resource AllianceminorStrategic or Co-development PartnerOrganizations can join Socialgiver automatically if they have been shortlisted with Resource Alliance for Thailand NGO award. This serves as a vetting mechanism for social projects on the platform.
• Give Back AssociationminorStrategic or Co-development PartnerCharity rating agency used to evaluate social projects. Projects must receive at least 3 stars rating for combined financial and governance evaluation to be eligible for higher levels on Socialgiver.
• King Mongkut's University of Technology Thonburi (KMUTT)minorStrategic or Co-development PartnerSocialgiver's headquarters is located at The Knowledge Exchange (KX) facility within KMUTT campus, indicating an institutional partnership with the university.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Klook: Asia-Pacific experiences and activities marketplace. Highly comparable in core offering (bookable hotels, restaurants, tours, activities) but operates as a for-profit venture-backed platform without Socialgiver's donation/impact layer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Customer concentration

• Facebookfacebook.com/socialgiver
• Instagraminstagram.com/socialgiverthailand
• Xx.com/socialgiver
• LinkedInlinkedin.com/company/socialgiver

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Socialgiver