Mendocino Redwood Company
- Company typePrivate
- Founded1998
- HeadquartersUkiah, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
Mendocino Redwood Company firmographics
Firmographics- Name
- Mendocino Redwood Company
- Legal name
- Mendocino Redwood Company, LLC
- Website
- https://hrcllc.com
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Mendocino Redwood Company industry classification
Industry- Product category
- Timber and Lumber Products
- NAICS
- Timber Tract Operations (11311), Sawmills (321113), Wood Product Manufacturing (321), Logging (11331)
- SIC
- Forestry (800), Sawmills & Planting Mills, General (2421), Lumber & Wood Products (No Furniture) (2400)
- akta.pro primary industry
- Timber Tract Operations & Forest Ownership (Timberland) (IMAMAAAA)
- akta.pro secondary industries
- Logging & Timber Harvesting (IMAMAAAB), Sawmilling & Lumber Production (IMADADAA), Forest Residues & Biomass Feedstock Management (Thinning, Slash, Collection) (IMAMAJAN)
Keywords
Where Mendocino Redwood Company is headquartered
LocationHeadquarters
- HQ city
- Ukiah
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Mendocino Redwood Company business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D
Revenue model
- Timber Harvesting and Lumber Sales: Mendocino Redwood Company generates revenue through harvesting timber from its redwood and Douglas-fir timberlands and selling lumber products. The company operates sawmills and sells finished redwood and Douglas-fir products to wholesale, distribution, re-manufacturing, and retail customers.
- Biomass Power Generation: Humboldt Sawmill Company operates a 25-megawatt biomass cogeneration power plant that provides renewable power to the public utility grid and steam for sawmill operations, generating additional revenue streams.
- Carbon Sequestration: Pilot carbon sequestration program where third parties pay the company to retain trees that absorb CO2, generating carbon credits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Wholesale/Distribution Accounts |
| Transaction based/ take rate | Pay-as-you-go | Retail Lumber Products |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Mendocino Redwood Company product offering
Product offeringCore offering
Mendocino Redwood Company owns and manages approximately 440,000 acres of FSC-certified redwood and Douglas-fir timberlands along California's north coast through its MRC and HRC subsidiaries. It harvests timber, operates sawmills (including a Scotia mill processing logs up to 60 inches in diameter), and sells finished redwood and Douglas-fir lumber through wholesale, distribution, re-manufacturing, and retail channels via its Calpella distribution center and Find A Store locator. Additional revenue comes from a 25-megawatt biomass cogeneration plant, a wood pellet facility, treated wood products (Allweather Wood), and a pilot carbon sequestration program.
Product overview
The Mendocino Companies operate as a diversified forest products enterprise comprising multiple distinct brands and operations. The core business centers on Mendocino Redwood Company (MRC) and Humboldt Redwood Company (HRC), which collectively manage approximately 440,000 acres of FSC-certified redwood and Douglas-fir timberlands along California's north coast. MRC manages about 232,000 acres in Mendocino and Sonoma counties, while HRC manages approximately 208,000 acres in Humboldt County. Downstream operations include Mendocino Forest Products and Humboldt Redwood Products for lumber distribution, Allweather Wood as the largest Western US waterborne wood treater, and Humboldt Sawmill Company's sawmill operations in Scotia capable of processing logs up to 60 inches in diameter. Additionally, a 25-megaWatt biomass cogeneration power plant and wood pellet plant provide renewable energy products. The portfolio represents the world's largest redwood lumber producer with over 900 employees across six Western states.
Differentiator
Problem solved
Functional benefit
Products and services
- Mendocino Redwood Company (MRC) Timberland Approximately 232,000 acres of FSC-certified redwood and Douglas-fir timberlands in Mendocino and Sonoma counties, California, managed under sustainable uneven-age silviculture. Produces logs and timber for downstream milling and lumber sales.
- Humboldt Redwood Company (HRC) Timberland Approximately 208,000 acres of FSC-certified redwood and Douglas-fir timberlands in Humboldt County, California, managed under an inherited Habitat Conservation Plan in effect since 1999.
- Mendocino Forest Products Redwood and Douglas-Fir Lumber
Quantifiable outcome
- Forest inventory doubling by 2050-2060
- +6 more outcomes
Companies that use Mendocino Redwood Company
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Mendocino Redwood Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Mendocino Redwood Company partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Trout Unlimited, Inc.coreLong-term restoration partner collaborating on fisheries habitat improvement projects. Currently working on four projects totaling over $4 million on MRC and HRC lands including off-channel habitat creation, floodplain restoration, fish passage improvement, and large wood placement in streams.
- Eel River Watershed Improvement Group (ERWIG)coreRestoration partner working on watershed improvement projects on MRC and HRC timberlands, focusing on fisheries habitat restoration in the Eel River watershed.
- Carbon Trading and TrustminorCarbon sequestration partner with memorandum of understanding obligating MRC to manage specific property to maximize carbon sequestration.
- SmartWood (Institute for Sustainable Forestry)coreOne of two independent FSC certifiers that evaluated MRC's operations and granted Forest Stewardship Council certification.
- Scientific Certification Systems (SCS)coreSecond independent FSC certifier that evaluated MRC's operations alongside SmartWood to grant Forest Stewardship Council certification.
Scale indicators16 records
Recent moves7 records
Expansion highlights6 records
Mendocino Redwood Company competitors and assessment
Company assessmentDirect peers
- Hampton Lumber: Privately held family-owned lumber and timber company operating sawmills in Oregon, Washington, and British Columbia with timberland holdings. Closely comparable as a vertically integrated, family-controlled Pacific Northwest sawmill/timberland operator with similar scale and business model to MRC.
- Idaho Forest Group: Privately held lumber manufacturer with timberland in Idaho and the Western US. Comparable as a family/employee-owned vertically integrated timber and lumber operator in the Western US, though with different species mix (more softwood lumber focused).
- Interfor: Publicly traded lumber producer with operations in BC, US Pacific Northwest, and US South. Comparable as a sawmill-led lumber operator sourcing from both company-owned and third-party timberlands in Pacific regions overlapping MRC's species mix.
- Teal-Jones Group: Privately held family-owned lumber and timber company operating in British Columbia, Washington, and Oregon. Comparable as a vertically integrated Pacific Northwest timber/sawmill operator with similar species exposure (Douglas-fir) and family ownership.
- Sierra Pacific Industries: Largest private timberland owner in California with ~2 million acres and vertically integrated sawmills/wood products operations. Most directly comparable to MRC in terms of California geography, vertical integration, family/private ownership model, and FSC-certified forestry practices.
- Green Diamond Resource Company: Fifth-generation family-owned timber company managing ~1.3 million acres across California, Oregon, Washington and Alaska. Closely comparable as a privately held, multi-generational Pacific timber operator with vertical integration into wood products.
Broad incumbents
- Rayonier: Timberland REIT with ~2.7 million acres concentrated in the US South and Pacific Northwest (including Washington and Oregon). Operates a timberland plus wood products segment comparable in structure to MRC's portfolio.
- Potlatch Deltic: Timberland REIT operating ~2.2 million acres primarily in the US South and Pacific Northwest with wood products manufacturing. Comparable business model of timberland ownership plus downstream manufacturing, though geographically diversified away from MRC's California concentration.
- West Fraser Timber: Large publicly traded lumber and wood products manufacturer with US South, Canadian, and European operations. Comparable in wood products manufacturing focus and exposure to lumber pricing cycles, though MRC's California redwood species mix is not directly replicated.
- Weyerhaeuser: Largest publicly traded timberland REIT in the US with ~12.5 million acres across multiple regions. Comparable in business model (timberland ownership + wood products manufacturing) but operates at much larger scale and with broader geographic and species diversification than MRC's redwood/Douglas-fir concentration.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mendocino Redwood Company social profiles
Digital presenceMendocino Redwood Company compliance and trust
Trust signalCompliance2 records
Mendocino Redwood Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mendocino Redwood Company leadership team
Management profileNumber of profiles
Profiles5 records
Mendocino Redwood Company subsidiaries and ownership
Company hierarchySubsidiaries4 records
Mendocino Redwood Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mendocino Redwood Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mendocino Redwood Company
What does Mendocino Redwood Company do?
Mendocino Redwood Company owns and manages approximately 440,000 acres of FSC-certified redwood and Douglas-fir timberlands along California's north coast through its MRC and HRC subsidiaries. It harvests timber, operates sawmills (including a Scotia mill processing logs up to 60 inches in diameter), and sells finished redwood and Douglas-fir lumber through wholesale, distribution, re-manufacturing, and retail channels via its Calpella distribution center and Find A Store locator. Additional revenue comes from a 25-megawatt biomass cogeneration plant, a wood pellet facility, treated wood products (Allweather Wood), and a pilot carbon sequestration program.
Is Mendocino Redwood Company a public or private company?
Mendocino Redwood Company is a private company. It is classified as family owned and is currently operating.
When was Mendocino Redwood Company founded?
Mendocino Redwood Company was founded in 1998. It employs 101 to 250 people.
Where is Mendocino Redwood Company based?
Mendocino Redwood Company is headquartered in Ukiah, United States, in the North America region.
How does Mendocino Redwood Company make money?
Three revenue lines are on record. Timber Harvesting and Lumber Sales are the primary driver. The others are biomass Power Generation and carbon Sequestration.
Who are Mendocino Redwood Company's main competitors?
Direct peers on record are Hampton Lumber, Idaho Forest Group, Interfor, Teal-Jones Group, Sierra Pacific Industries and Green Diamond Resource Company. Broad incumbents are Rayonier, Potlatch Deltic, West Fraser Timber and Weyerhaeuser.
Does Mendocino Redwood Company have an API?
No public API is recorded for Mendocino Redwood Company.
What industry is Mendocino Redwood Company in?
Mendocino Redwood Company's product category is Timber and Lumber Products. Its primary akta.pro industry code is IMAMAAAA, Timber Tract Operations & Forest Ownership (Timberland), with a secondary code of IMAMAAAB, Logging & Timber Harvesting. Its NAICS code is 11311 and its SIC code is 800.