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Mendocino Redwood Company

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uuid002c3u1

Namestring
Mendocino Redwood Company
Legal namestring
Mendocino Redwood Company, LLC
Websiteurl
hrcllc.com
Company typeenum
Private
Founded yearint
1998
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersUkiah, United States
HQ citystring
Ukiah
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
sustainable timberland management, redwood lumber production, Douglas-fir forestry, FSC-certified forestry, biomass cogeneration power
Industry4 codes
1Timber Tract Operations & Forest Ownership (Timberland)
CodeIMAMAAAAPrimaryYes
2Logging & Timber Harvesting
CodeIMAMAAABPrimaryNo
3Sawmilling & Lumber Production
CodeIMADADAAPrimaryNo
4Forest Residues & Biomass Feedstock Management (Thinning, Slash, Collection)
CodeIMAMAJANPrimaryNo
NAICS code4 codes
  • Timber Tract Operations11311
  • Sawmills321113
  • Wood Product Manufacturing321
  • Logging11331
SIC code3 codes
  • Forestry800
  • Sawmills & Planting Mills, General2421
  • Lumber & Wood Products (No Furniture)2400
Product category
Timber and Lumber Products
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1Timber Harvesting and Lumber Sales
TypeHardware Sales
Description

Mendocino Redwood Company generates revenue through harvesting timber from its redwood and Douglas-fir timberlands and selling lumber products. The company operates sawmills and sells finished redwood and Douglas-fir products to wholesale, distribution, re-manufacturing, and retail customers.

hrcllc.com
2Biomass Power Generation
TypeManaged Services
Description

Humboldt Sawmill Company operates a 25-megawatt biomass cogeneration power plant that provides renewable power to the public utility grid and steam for sawmill operations, generating additional revenue streams.

hrcllc.com
3Carbon Sequestration
TypeLicensing Royalties
Description

Pilot carbon sequestration program where third parties pay the company to retain trees that absorb CO2, generating carbon credits.

hrcllc.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D
Pricing details2 tiers
1Wholesale/Distribution Accounts
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Bulk lumber sales to wholesale and distribution customers with dedicated account management

hrcllc.com
2Retail Lumber Products
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Redwood and Douglas-fir lumber sold through retail channels with Find A Store locator for consumer purchases

hrcllc.com
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Mendocino Redwood Company owns and manages approximately 440,000 acres of FSC-certified redwood and Douglas-fir timberlands along California's north coast through its MRC and HRC subsidiaries. It harvests timber, operates sawmills (including a Scotia mill processing logs up to 60 inches in diameter), and sells finished redwood and Douglas-fir lumber through wholesale, distribution, re-manufacturing, and retail channels via its Calpella distribution center and Find A Store locator. Additional revenue comes from a 25-megawatt biomass cogeneration plant, a wood pellet facility, treated wood products (Allweather Wood), and a pilot carbon sequestration program.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 7 values shown
  • Forest inventory doubling by 2050-2060
+6 more records
Product overview1 text field

The Mendocino Companies operate as a diversified forest products enterprise comprising multiple distinct brands and operations. The core business centers on Mendocino Redwood Company (MRC) and Humboldt Redwood Company (HRC), which collectively manage approximately 440,000 acres of FSC-certified redwood and Douglas-fir timberlands along California's north coast. MRC manages about 232,000 acres in Mendocino and Sonoma counties, while HRC manages approximately 208,000 acres in Humboldt County. Downstream operations include Mendocino Forest Products and Humboldt Redwood Products for lumber distribution, Allweather Wood as the largest Western US waterborne wood treater, and Humboldt Sawmill Company's sawmill operations in Scotia capable of processing logs up to 60 inches in diameter. Additionally, a 25-megaWatt biomass cogeneration power plant and wood pellet plant provide renewable energy products. The portfolio represents the world's largest redwood lumber producer with over 900 employees across six Western states.

Product and service3 records
1Mendocino Redwood Company (MRC) Timberland
CategoryTimberland Management
Description

Approximately 232,000 acres of FSC-certified redwood and Douglas-fir timberlands in Mendocino and Sonoma counties, California, managed under sustainable uneven-age silviculture. Produces logs and timber for downstream milling and lumber sales.

2Humboldt Redwood Company (HRC) Timberland
CategoryTimberland Management
Description

Approximately 208,000 acres of FSC-certified redwood and Douglas-fir timberlands in Humboldt County, California, managed under an inherited Habitat Conservation Plan in effect since 1999.

3Mendocino Forest Products Redwood and Douglas-Fir Lumber
Scale indicator16 records

Each record includes

Type, Value, Description, Source

Partnership5 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2025-01-01
Description

Long-term restoration partner collaborating on fisheries habitat improvement projects. Currently working on four projects totaling over $4 million on MRC and HRC lands including off-channel habitat creation, floodplain restoration, fish passage improvement, and large wood placement in streams.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2025-01-01
Description

Restoration partner working on watershed improvement projects on MRC and HRC timberlands, focusing on fisheries habitat restoration in the Eel River watershed.

Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2000-01-01
Description

Carbon sequestration partner with memorandum of understanding obligating MRC to manage specific property to maximize carbon sequestration.

Strategic tierCoreTypeOthersAnnounced on2000-01-01
Description

One of two independent FSC certifiers that evaluated MRC's operations and granted Forest Stewardship Council certification.

Strategic tierCoreTypeOthersAnnounced on2000-01-01
Description

Second independent FSC certifier that evaluated MRC's operations alongside SmartWood to grant Forest Stewardship Council certification.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Privately held family-owned lumber and timber company operating sawmills in Oregon, Washington, and British Columbia with timberland holdings. Closely comparable as a vertically integrated, family-controlled Pacific Northwest sawmill/timberland operator with similar scale and business model to MRC.

TypeBroad incumbent
Description

Timberland REIT with ~2.7 million acres concentrated in the US South and Pacific Northwest (including Washington and Oregon). Operates a timberland plus wood products segment comparable in structure to MRC's portfolio.

TypeBroad incumbent
Description

Timberland REIT operating ~2.2 million acres primarily in the US South and Pacific Northwest with wood products manufacturing. Comparable business model of timberland ownership plus downstream manufacturing, though geographically diversified away from MRC's California concentration.

TypeDirect peer
Description

Privately held lumber manufacturer with timberland in Idaho and the Western US. Comparable as a family/employee-owned vertically integrated timber and lumber operator in the Western US, though with different species mix (more softwood lumber focused).

TypeBroad incumbent
Description

Large publicly traded lumber and wood products manufacturer with US South, Canadian, and European operations. Comparable in wood products manufacturing focus and exposure to lumber pricing cycles, though MRC's California redwood species mix is not directly replicated.

TypeDirect peer
Description

Publicly traded lumber producer with operations in BC, US Pacific Northwest, and US South. Comparable as a sawmill-led lumber operator sourcing from both company-owned and third-party timberlands in Pacific regions overlapping MRC's species mix.

TypeDirect peer
Description

Privately held family-owned lumber and timber company operating in British Columbia, Washington, and Oregon. Comparable as a vertically integrated Pacific Northwest timber/sawmill operator with similar species exposure (Douglas-fir) and family ownership.

TypeDirect peer
Description

Largest private timberland owner in California with ~2 million acres and vertically integrated sawmills/wood products operations. Most directly comparable to MRC in terms of California geography, vertical integration, family/private ownership model, and FSC-certified forestry practices.

TypeDirect peer
Description

Fifth-generation family-owned timber company managing ~1.3 million acres across California, Oregon, Washington and Alaska. Closely comparable as a privately held, multi-generational Pacific timber operator with vertical integration into wood products.

TypeBroad incumbent
Description

Largest publicly traded timberland REIT in the US with ~12.5 million acres across multiple regions. Comparable in business model (timberland ownership + wood products manufacturing) but operates at much larger scale and with broader geographic and species diversification than MRC's redwood/Douglas-fir concentration.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration1 record

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries4 records

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Mendocino Redwood Company

Timber and Lumber Productshrcllc.com

Mendocino Redwood Company firmographics

Firmographics
Name
Mendocino Redwood Company
Legal name
Mendocino Redwood Company, LLC
Website
https://hrcllc.com
Company type
Private
Founded year
1998
Operating status
Operating
Headcount range
101–250 employees
Ownership category
akta.pro rank

Mendocino Redwood Company industry classification

Industry
Product category
Timber and Lumber Products
NAICS
Timber Tract Operations (11311), Sawmills (321113), Wood Product Manufacturing (321), Logging (11331)
SIC
Forestry (800), Sawmills & Planting Mills, General (2421), Lumber & Wood Products (No Furniture) (2400)
akta.pro primary industry
Timber Tract Operations & Forest Ownership (Timberland) (IMAMAAAA)
akta.pro secondary industries
Logging & Timber Harvesting (IMAMAAAB), Sawmilling & Lumber Production (IMADADAA), Forest Residues & Biomass Feedstock Management (Thinning, Slash, Collection) (IMAMAJAN)

Keywords

  • Sustainable timberland management
  • Redwood lumber production
  • Douglas-fir forestry
  • FSC-certified forestry
  • Biomass cogeneration power

Where Mendocino Redwood Company is headquartered

Location

Headquarters

HQ city
Ukiah
HQ country
United States
HQ region
North America

Offices3 records

Markets served

Mendocino Redwood Company business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D

Revenue model

  1. Timber Harvesting and Lumber Sales: Mendocino Redwood Company generates revenue through harvesting timber from its redwood and Douglas-fir timberlands and selling lumber products. The company operates sawmills and sells finished redwood and Douglas-fir products to wholesale, distribution, re-manufacturing, and retail customers.
  2. Biomass Power Generation: Humboldt Sawmill Company operates a 25-megawatt biomass cogeneration power plant that provides renewable power to the public utility grid and steam for sawmill operations, generating additional revenue streams.
  3. Carbon Sequestration: Pilot carbon sequestration program where third parties pay the company to retain trees that absorb CO2, generating carbon credits.

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goWholesale/Distribution Accounts
Transaction based/ take ratePay-as-you-goRetail Lumber Products

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Mendocino Redwood Company product offering

Product offering

Core offering

Mendocino Redwood Company owns and manages approximately 440,000 acres of FSC-certified redwood and Douglas-fir timberlands along California's north coast through its MRC and HRC subsidiaries. It harvests timber, operates sawmills (including a Scotia mill processing logs up to 60 inches in diameter), and sells finished redwood and Douglas-fir lumber through wholesale, distribution, re-manufacturing, and retail channels via its Calpella distribution center and Find A Store locator. Additional revenue comes from a 25-megawatt biomass cogeneration plant, a wood pellet facility, treated wood products (Allweather Wood), and a pilot carbon sequestration program.

Product overview

The Mendocino Companies operate as a diversified forest products enterprise comprising multiple distinct brands and operations. The core business centers on Mendocino Redwood Company (MRC) and Humboldt Redwood Company (HRC), which collectively manage approximately 440,000 acres of FSC-certified redwood and Douglas-fir timberlands along California's north coast. MRC manages about 232,000 acres in Mendocino and Sonoma counties, while HRC manages approximately 208,000 acres in Humboldt County. Downstream operations include Mendocino Forest Products and Humboldt Redwood Products for lumber distribution, Allweather Wood as the largest Western US waterborne wood treater, and Humboldt Sawmill Company's sawmill operations in Scotia capable of processing logs up to 60 inches in diameter. Additionally, a 25-megaWatt biomass cogeneration power plant and wood pellet plant provide renewable energy products. The portfolio represents the world's largest redwood lumber producer with over 900 employees across six Western states.

Differentiator

Problem solved

Functional benefit

Products and services

  • Mendocino Redwood Company (MRC) Timberland Approximately 232,000 acres of FSC-certified redwood and Douglas-fir timberlands in Mendocino and Sonoma counties, California, managed under sustainable uneven-age silviculture. Produces logs and timber for downstream milling and lumber sales.
  • Humboldt Redwood Company (HRC) Timberland Approximately 208,000 acres of FSC-certified redwood and Douglas-fir timberlands in Humboldt County, California, managed under an inherited Habitat Conservation Plan in effect since 1999.
  • Mendocino Forest Products Redwood and Douglas-Fir Lumber

Quantifiable outcome

  • Forest inventory doubling by 2050-2060
  • +6 more outcomes

Companies that use Mendocino Redwood Company

Customer profile

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Mendocino Redwood Company technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Mendocino Redwood Company partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core and minor.

  • Trout Unlimited, Inc.coreStrategic or Co-development Partner · 1 January 2025Long-term restoration partner collaborating on fisheries habitat improvement projects. Currently working on four projects totaling over $4 million on MRC and HRC lands including off-channel habitat creation, floodplain restoration, fish passage improvement, and large wood placement in streams.
  • Eel River Watershed Improvement Group (ERWIG)coreStrategic or Co-development Partner · 1 January 2025Restoration partner working on watershed improvement projects on MRC and HRC timberlands, focusing on fisheries habitat restoration in the Eel River watershed.
  • Carbon Trading and TrustminorStrategic or Co-development Partner · 1 January 2000Carbon sequestration partner with memorandum of understanding obligating MRC to manage specific property to maximize carbon sequestration.
  • SmartWood (Institute for Sustainable Forestry)coreOthers · 1 January 2000One of two independent FSC certifiers that evaluated MRC's operations and granted Forest Stewardship Council certification.
  • Scientific Certification Systems (SCS)coreOthers · 1 January 2000Second independent FSC certifier that evaluated MRC's operations alongside SmartWood to grant Forest Stewardship Council certification.

Scale indicators16 records

Recent moves7 records

Expansion highlights6 records

Mendocino Redwood Company competitors and assessment

Company assessment

Direct peers

  • Hampton Lumber: Privately held family-owned lumber and timber company operating sawmills in Oregon, Washington, and British Columbia with timberland holdings. Closely comparable as a vertically integrated, family-controlled Pacific Northwest sawmill/timberland operator with similar scale and business model to MRC.
  • Idaho Forest Group: Privately held lumber manufacturer with timberland in Idaho and the Western US. Comparable as a family/employee-owned vertically integrated timber and lumber operator in the Western US, though with different species mix (more softwood lumber focused).
  • Interfor: Publicly traded lumber producer with operations in BC, US Pacific Northwest, and US South. Comparable as a sawmill-led lumber operator sourcing from both company-owned and third-party timberlands in Pacific regions overlapping MRC's species mix.
  • Teal-Jones Group: Privately held family-owned lumber and timber company operating in British Columbia, Washington, and Oregon. Comparable as a vertically integrated Pacific Northwest timber/sawmill operator with similar species exposure (Douglas-fir) and family ownership.
  • Sierra Pacific Industries: Largest private timberland owner in California with ~2 million acres and vertically integrated sawmills/wood products operations. Most directly comparable to MRC in terms of California geography, vertical integration, family/private ownership model, and FSC-certified forestry practices.
  • Green Diamond Resource Company: Fifth-generation family-owned timber company managing ~1.3 million acres across California, Oregon, Washington and Alaska. Closely comparable as a privately held, multi-generational Pacific timber operator with vertical integration into wood products.

Broad incumbents

  • Rayonier: Timberland REIT with ~2.7 million acres concentrated in the US South and Pacific Northwest (including Washington and Oregon). Operates a timberland plus wood products segment comparable in structure to MRC's portfolio.
  • Potlatch Deltic: Timberland REIT operating ~2.2 million acres primarily in the US South and Pacific Northwest with wood products manufacturing. Comparable business model of timberland ownership plus downstream manufacturing, though geographically diversified away from MRC's California concentration.
  • West Fraser Timber: Large publicly traded lumber and wood products manufacturer with US South, Canadian, and European operations. Comparable in wood products manufacturing focus and exposure to lumber pricing cycles, though MRC's California redwood species mix is not directly replicated.
  • Weyerhaeuser: Largest publicly traded timberland REIT in the US with ~12.5 million acres across multiple regions. Comparable in business model (timberland ownership + wood products manufacturing) but operates at much larger scale and with broader geographic and species diversification than MRC's redwood/Douglas-fir concentration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Mendocino Redwood Company social profiles

Digital presence

Mendocino Redwood Company compliance and trust

Trust signal

Compliance2 records

Mendocino Redwood Company financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mendocino Redwood Company leadership team

Management profile

Number of profiles

Profiles5 records

Mendocino Redwood Company subsidiaries and ownership

Company hierarchy

Subsidiaries4 records

Mendocino Redwood Company funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mendocino Redwood Company M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mendocino Redwood Company

What does Mendocino Redwood Company do?

Mendocino Redwood Company owns and manages approximately 440,000 acres of FSC-certified redwood and Douglas-fir timberlands along California's north coast through its MRC and HRC subsidiaries. It harvests timber, operates sawmills (including a Scotia mill processing logs up to 60 inches in diameter), and sells finished redwood and Douglas-fir lumber through wholesale, distribution, re-manufacturing, and retail channels via its Calpella distribution center and Find A Store locator. Additional revenue comes from a 25-megawatt biomass cogeneration plant, a wood pellet facility, treated wood products (Allweather Wood), and a pilot carbon sequestration program.

Is Mendocino Redwood Company a public or private company?

Mendocino Redwood Company is a private company. It is classified as family owned and is currently operating.

When was Mendocino Redwood Company founded?

Mendocino Redwood Company was founded in 1998. It employs 101 to 250 people.

Where is Mendocino Redwood Company based?

Mendocino Redwood Company is headquartered in Ukiah, United States, in the North America region.

How does Mendocino Redwood Company make money?

Three revenue lines are on record. Timber Harvesting and Lumber Sales are the primary driver. The others are biomass Power Generation and carbon Sequestration.

Who are Mendocino Redwood Company's main competitors?

Direct peers on record are Hampton Lumber, Idaho Forest Group, Interfor, Teal-Jones Group, Sierra Pacific Industries and Green Diamond Resource Company. Broad incumbents are Rayonier, Potlatch Deltic, West Fraser Timber and Weyerhaeuser.

Does Mendocino Redwood Company have an API?

No public API is recorded for Mendocino Redwood Company.

What industry is Mendocino Redwood Company in?

Mendocino Redwood Company's product category is Timber and Lumber Products. Its primary akta.pro industry code is IMAMAAAA, Timber Tract Operations & Forest Ownership (Timberland), with a secondary code of IMAMAAAB, Logging & Timber Harvesting. Its NAICS code is 11311 and its SIC code is 800.

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