What Messung Group does

Messung Group is a Pune-headquartered, founder-owned Indian industrial automation and workplace technology group, established in 1981 by Farook Merchant as developer of India's first programmable logic controller. The group operates through five wholly-owned subsidiaries covering Industrial Automation (NX-ERA Series PLCs, HMI displays, servo and motion control), Building Automation (Messung BACD — BACnet/IP, VAV, ECB, and Lonworks controllers plus field devices), Home/Office/Hotel Automation (Messung Ourican — KNX and Modbus dimmers, sensors, and controllers), Workplace Technology (Messung Global Connect — Volume ESD work tables, XM-PRO chairs, ESD storage under the Navonmesh Make-in-India initiative), and IT Infrastructure (Messung MRE). Its product portfolio is anchored on proprietary technology including the NX-ERA four-variant PLC family (IEC 61131-3 compliant, SIL3-capable), patented volumetric ESD carbon-polymer technology, and the ECx/Horyzon HMI line, supplemented by distributed foreign technology brands — Wöhner busbar systems, Janitza energy monitoring, Uchida cleanroom chairs — and OEM partnerships with Altus (Brazil) and SIGMATEK (Austria).

The business model is direct enterprise sales with regional offices in Pune (HQ), Mumbai, and Bengaluru, combined with inside sales through segment-specific website quote forms and project-based professional services. Pricing is quote-based and not publicly disclosed across all revenue streams: hardware sales (PLCs, controllers, ESD furniture, busbar, smart-home products), project-based process automation and SCADA integration, and recurring maintenance/after-sales services. Customers span heavy industrial verticals (oil & gas, sugar, paper & pulp, water treatment, power), discrete manufacturing (automotive, plastics, packaging, machine tools), electronics manufacturing and testing, defence microelectronics, and commercial/institutional buildings. Marketing relies on industry exhibitions (Defexpo, Elecrama, Automation Expo, Acrex, Acetech, Food & Hospitality World) and an extensive downloadable content library organised by business segment.

Operations remain India-domestic with offices only in Pune, Mumbai, and Bengaluru. Messung distributes foreign partner products as exclusive Indian channel partner (Wöhner, Janitza, Uchida) and integrates them into its own branded automation, building management, and energy solutions. The group maintains multiple certifications (IEC 61340-5-1, IEC 61439, UL 508, CE, RoHS, ISO 9001, KNX) and continues to launch new products through 2026, indicating active R&D and an ongoing diversification strategy under a new generation of leadership.

Name

Messung Group

Legal name

Messung Systems Pvt. Ltd.

Website

https://messung.com

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

11–50 employees

Short description

Messung Group is a Pune-based Indian industrial automation and workplace technology group, founded 1981, that designs and manufactures PLCs, building automation controllers, KNX smart-home products, and ESD-safe workplace furniture for industrial, commercial, and electronics manufacturing clients across India.

Ownership category

akta.pro rank

Product category

Industrial Automation

NAICS

Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512), Relay and Industrial Control Manufacturing (335314)

SIC

Industrial Instruments For Measurement, Display, And Control (3823), Auto Controls For Regulating Residential & Comml Environments (3822), Electrical Industrial Apparatus (3620), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Industrial Controllers & Control Systems (PLCs, PACs, CNC Controllers) (IMAHAHAH)

akta.pro secondary industries

Motion & Machine Control (CNC, Robotics Controllers, Servo/Motion Controllers) (IMAGABAG), Control System Integration & Engineering Services (Design, Commissioning, Retrofits) (IMAGABAK), Building Automation & Controls (BAS/BMS, HVAC Controls) (IMAIABAD), Control Room HMI/Visualization, Alarm & Event Management (EUADAEAJ), Process Control & Automation Electronics Manufacturing Services (PLCs, I/O, DCS/SCADA hardware) (IMAGAGAK), Security, Safety & Fire/Life Safety Management (BPABAAAE)

Keywords

• Industrial automation systems
• Programmable logic controllers
• Building automation controls
• ESD workplace furniture
• Power distribution solutions

Headquarters

HQ city

Pune

HQ country

India

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Automation Products and Solutions: Sale of proprietary NX-ERA Series PLCs, HMIs, servo and motion control systems, and related automation equipment to industrial clients across diverse verticals including oil & gas, sugar, water treatment, automotive, packaging, and machine tools.
2. Process Automation and Control Solutions: Customized end-to-end automation solutions delivered as project-based engagements, covering the complete lifecycle from workflow analysis to solution design, delivery, and commissioning. Includes SCADA systems, distributed control systems, and integrated automation platforms.
3. Building Automation Systems: Sale and installation of BACnet/IP controllers, VAV controllers, Lonworks controllers, field devices (room sensors, air velocity transmitters, current sensors, dampers, fluid/gas/humidity/light/pressure sensors), and IBMS (Integrated Building Management System) solutions.
4. ESD Workplace Technology Products: Manufacture and sale of ESD-safe furniture including work tables (AFM-PLUS Series), chairs (XM-PRO Maestro, XM-PRO Primo, XM-PRO ACE), stools, trolleys, racks, storage cabinets, and cleanroom chairs under the Navonmesh Make-in-India initiative. Also includes distribution of Uchida cleanroom chairs from Japan.
5. Electrical Engineering Products: Sale of power distribution products including Wöhner busbar systems (CrossBoard, 30 Compact, 60 Classic, 185 Power), energy management systems, smart power distribution solutions (SPDS), and clean power solutions with harmonic filters.
6. KNX and Modbus Home Automation Products: Sale of Ourican-branded KNX and Modbus automation products including dimmers, sensors, and controllers for smart homes, offices, and commercial buildings through Messung Ourican (KNX-certified manufacturer).
7. Maintenance and Support Services: Ongoing technical support, maintenance, and after-sales services for installed automation systems and products across all business segments.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Messung Group designs, manufactures, and supplies industrial automation systems including proprietary NX-ERA series PLCs, HMIs, and servo/motion control systems; building automation controllers (BACnet/IP, VAV, KNX/Modbus) for smart buildings; ESD-safe workplace furniture and cleanroom chairs under the Navonmesh Make-in-India initiative; and electrical power distribution products (Wöhner busbar systems, Janitza energy management). The company provides end-to-end integrated solutions for process automation, factory floor control, smart building management, and electronics manufacturing/testing environments.

Product overview

Messung Group is India's pioneer and leader in Industrial Automation with a diversified portfolio spanning Automation & Controls and Workplace Technology. The product portfolio centers around the NX-ERA PLC family (Premium, Classic, JET, XPRESS variants) as the core automation platform, supplemented by HMI displays (ECx-Display, Horyzon-C), servo and motion control solutions, and BACD building automation controllers (BACnet/IP, VAV, ECB, ECL controllers). Under the Navonmesh Make in India initiative, Messung offers XMPRO-10 PLC and Ourican smart home products (KNX and Modbus-based dimmers, sensors). The Workplace Technology division provides Volume ESD furniture including AFM-PLUS work tables, XM-PRO ESD chairs/stools, and storage solutions, plus Wöhner busbar systems for power distribution and Janitza energy management solutions. The integrated portfolio enables end-to-end automation from factory floor (industrial automation) to building management (smart buildings) to workplace infrastructure (ESD workstations).

Differentiator

Problem solved

Functional benefit

Brands

• Navonmesh: Messung's indigenous innovation initiative to design and manufacture world-class Make in India products, reviving the company's core strength of domestic innovation.
• Ourican
• AFM-PLUS Series
• XMPRO
• NX-ERA Series

Products and services

• NX-ERA PLC Series Complete PLC automation solution family including Premium, Classic, JET, and XPRESS variants. Features IEC 61131-3 compliant programming on CODESYS platform, SIL3 functional safety, hot-swappable modules, software redundancy architecture, and multi-protocol communication (OPC, Modbus, MQTT, VNC, webserver) for industrial automation applications ranging from complex process control to Industry 4.0 gateway devices.
• XMPRO-10 PLC Make in India PLC product under Navonmesh initiative. Entry-level programmable logic controller with expansion modules and Remote I/O products for industrial automation, now also used for HVAC solutions including Air Handling Unit (AHU) control with psychrometric chart-based algorithm.
• Servo and Motion Control Solutions Versatile, seamless, and safety-oriented servo and motion control applications with high flexibility for combining systems and components, UL/CE certification, and Industry 4.0 enabled infrastructure. Used for robotics, handling systems, and complex motion control in manufacturing.
• HMI Displays (Horyzon-C and ECx-Display) Industrial Human-Machine Interfaces with high-resolution touchscreens, ergonomic design, fast screen response, and wide range of connectivity options for industrial automation visualization and monitoring.
• BACnet/IP Building Automation Controllers Building automation controllers supporting BACnet/IP protocol for smart building management, HVAC control, and energy management systems. Includes Resense Move technology for energy-efficient control of building systems.
• VAV Controllers Variable Air Volume controllers for HVAC systems in building automation applications, enabling precise temperature and airflow control, with support for BACnet MSTP/IP, Modbus, M-Bus, MQTT, and REST API integration.
• Ourican KNX and Modbus Home Automation Products Smart home and building automation products including dimmers, sensors, and controllers using KNX and Modbus protocols. Designed and manufactured in India under Ourican brand with CE-certification, RoHS-compliance, and ISO certification. Used for lighting control, HVAC control, and smart home/office integration.
• MES-DIM-2P 2-Channel Phase-Cut Dimmer KNX-compatible 2-channel phase-cut dimmer with up to 250W per channel, ETS programming support, 10 programmable scenes, manual controls with LED indicators, short-circuit protection, and compact 8 DIN unit design for smart lighting control in homes and offices.
• AFM-PLUS Series ESD Work Tables Volume ESD workbenches available in Senior (400Kg capacity) and Junior (250Kg capacity) versions featuring patented volumetric ESD technology with 10^6 to 10^7 Ohm resistance, LED lighting integration, electrical mounting panels with universal power sockets, 19-inch instrument rack systems, adjustable ESD instrument shelves, and ergonomic curved corners for electronics assembly and testing environments.
• XM-PRO ESD Chairs and Stools Ergonomic ESD-safe chairs including XM-PRO Maestro (PU), XM-PRO Primo (synthetic leather), and XM-PRO ACE (fabric) models. Tested to IEC 61340-5-1 standards for ESD protection in electronics manufacturing and testing environments.
• ESD Storage Racks, Trolleys, and Cabinets Volume ESD storage solutions including racks, trolleys, and cabinets with carbon polymer embedded materials for static dissipation in electronics labs and manufacturing areas.
• Uchida Cleanroom Chairs ISO Class 100 certified cleanroom chairs from Japan (Uchida) with ESD-safe conductive materials and dust containment design for controlled environment applications. Distributed by Messung in India.
• Wöhner CrossBoard Modular Power Distribution System Premium covered copper busbar system for 3-phase loads up to 125A with plug-and-play operation, snap-fitting components, IP20 touch-safe protection, and compliance with IEC 61439 and UL 508 standards. Includes EQUES universal adapter for third-party switchgear integration.
• Janitza Energy Management Solutions Universal monitoring devices based on Janitza electronics for energy management, power quality, and residual current monitoring. Includes GridVis application software for trend analysis and predictive fault detection, modular energy measurement devices, and IoT-enabled smart panels for power measurement.
• Process Automation Solutions Industry-specific end-to-end automation solutions for oil and gas, sugar, paper and pulp, water treatment, and power generation sectors using NX-ERA PLCs, SCADA systems, distributed control systems, and integrated automation platforms. Delivered as project-based engagements covering the complete lifecycle from workflow analysis to solution design, delivery, and commissioning.
• Smart Power Distribution Solution (SPDS) Intelligent power distribution panel connecting multiple power inputs (mains, UPS, DG set, solar) with load prioritization using PLC control, IEC 61439 compliant, with IoT interface and cloud connectivity. Integrates with Crestron and other building automation systems.
• IT Infrastructure Wall Mount Enclosures and Server Racks Wall mount enclosures, server rack cabinets, and modular wall-mount enclosures from Messung MRE for IT infrastructure management in industrial, commercial, and lab environments. Enables space-efficient and secure IT infrastructure management.
• Maintenance and Support Services Ongoing technical support, maintenance, and after-sales services for installed automation systems and products across all business segments (industrial automation, building automation, workplace technology, and electrical engineering).

Quantifiable outcome

• Volume ESD technology reduces ESD failure rates to near-negligible levels and increases productivity by 15-20% compared to traditional ESD methods (based on government laboratory case study in Cochin)
• +3 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles7 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability4 records

Feature13 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Wöhner (Wöhner GmbH & Co. KG)coreTechnology or IntegrationWöhner is a German technology partner providing busbar systems including CrossBoard (up to 125A), 30 Compact (up to 360A), 60 Classic (up to 2500A), and 185 Power (up to 1600A). Messung distributes and implements Wöhner busbar technology across Indian industrial and commercial markets, enabling touch-safe, IEC 61439-compliant power distribution solutions.
• Janitza Electronics GmbHcoreTechnology or IntegrationJanitza Electronics provides energy monitoring products including universal monitoring devices for energy management, power quality, and residual current monitoring. Messung integrates Janitza products into its electrical engineering solutions including smart panels, clean power solutions, and grid automation systems for Indian clients.
• Uchida (Japan)minorChannel Partner/ Reseller/ DistributorUchida of Japan manufactures ISO Class 100 certified cleanroom chairs with ESD-safe conductive materials. Messung is the exclusive/proprietary distributor of Uchida cleanroom chairs in India, offering them as part of its cleanroom workplace technology portfolio.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Schneider Electric India: Schneider provides Modicon PLCs, EcoStruxure automation, and building management solutions that directly overlap Messung's PLC, SCADA, and BACD building automation offerings. Comparable across both industrial automation and smart-building segments.
• ABB India: ABB offers PLCs, drives, and process automation across industrial verticals where Messung competes (sugar, paper, water, power). Comparable as a broad incumbent in industrial automation and process control with overlapping target customers.
• Rockwell Automation India: Rockwell's Allen-Bradley PLC line competes with NX-ERA in discrete and process manufacturing, especially in automotive and FMCG plants in India where Messung also has a presence. Comparable product category and target customer base.
• Mitsubishi Electric India: Mitsubishi offers MELSEC PLCs, servo systems, and HMIs widely deployed in Indian manufacturing. Comparable product category to NX-ERA with similar target verticals in automotive and packaging machinery.
• Honeywell Building Technologies: Honeywell competes with Messung BACD in BACnet building automation, VAV control, and energy management for commercial and institutional buildings. Comparable BMS/IBMS product category and target customers.
• Siemens India: Siemens is the dominant global PLC, SCADA, and motion-control vendor with deep penetration in India's heavy industrial verticals (oil & gas, pharma, power). Directly comparable to Messung's NX-ERA PLC family and process automation solutions, though operating at much larger scale.

Direct peers

• Beckhoff Automation: Beckhoff's PC-based control, EtherCAT I/O, and TwinCAT PLC platform compete with NX-ERA Premium in distributed and high-performance machine control. Comparable in targeting machine builders with IEC 61131-3 programming.
• Festo India: Festo provides PLCs, servo motion, and pneumatic automation for factory automation customers in India across machine building and process industries. Comparable to Messung's motion and machine control offerings for OEM clients.
• Azbil India (Azbil Corporation): Azbil offers BACnet building controllers, VAV systems, and field devices closely matching Messung BACD's ECB-300/400/600, ECL, and VAV controller families. Comparable in building automation protocol support and target commercial/institutional projects in India.
• Delta Electronics India: Delta manufactures DVP and AH-series PLCs, HMIs, servo drives, and motion control targeted at OEM machine builders in India. Closely comparable to Messung's compact PLC and motion control portfolio for factory automation customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/messung-group-of-companies

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Messung Group