Alternativ til Vold

What Alternativ til Vold does

Stiftelsen Alternativ til Vold (ATV) is a Norwegian non-profit foundation founded in 1995 that operates as the country's leading treatment and competence center for violence in close relationships. Headquartered in Oslo, ATV maintains a network of local offices across Norway (Oslo, Romerike, Follo, Drammen, Asker & Bærum, Stavanger, and others) delivering violence-specific psychotherapy to perpetrators, victims, adults, children, and youth (ages 12–20). The organization applies proprietary methodologies developed in-house, including the Bryt Voldsarven method (intergenerational violence prevention), the VOFF follow-up model (violence-focused support for foster families), and the Tryggere start early-intervention project (pregnancy to age 2). It has built a portfolio of grant-funded research and method-development projects over 30 years and is currently running a multi-site effectiveness study in collaboration with NKVTS (the Norwegian centre for violence and traumatic stress).

ATV's underlying "technology" is its domain-specialized psychotherapy and treatment methodology rather than software or digital platforms. Its "products" include clinical treatment programs (with monthly co-payments by clients), professional courses and themedays, the biennial Nordic Conference on Violence and Treatment (10th edition scheduled for 09.11.26 at Oslo Kongressenter), consultation/guidance services for partner organizations, and physical publications such as the 2024 guide "Samtaler om vold med foreldre og barn" priced at 590 NOK. The revenue model blends client co-payments (subscription-style), professional-services fees for courses and consultation, one-time publication sales, and — most significantly — public grants from Norwegian government bodies (Bufdir, Justisdepartementet, Helsedirektoratet, UDI) and Norwegian foundations (Extrastiftelsen, Gjensidigestiftelsen, Stiftelsen Dam, Egmont Fonden). ATV is not part of the national health insurance reimbursement system, so frikort cannot be used; co-payments are kept lower than comparable private practitioners because state and municipal funds subsidize costs.

Go-to-market is referral-led: child welfare services, health personnel, and other helping professions refer clients and contract courses or consultation. ATV markets through its website (atv-stiftelsen.no), Facebook, Twitter, LinkedIn, Vimeo-hosted films, the Nordic conference, themedays, and a career page. There is no app, no disclosed API, and no AI/ML component in the service offering — the digital surface is limited to Enora (a partner digital solutions platform mentioned on the privacy page) and standard content/social channels.

Name

Alternativ til Vold

Legal name

Stiftelsen Alternativ til Vold

Website

https://atv-stiftelsen.no

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

51–100 employees

Short description

Alternativ til Vold (ATV) is a Norwegian non-profit foundation, founded in 1995, that operates a nationwide network of treatment centers delivering violence-specific psychotherapy to perpetrators, victims, and families affected by violence in close relationships, while developing and disseminating proprietary methodologies and training child welfare and health professionals.

Ownership category

akta.pro rank

Product category

Domestic Violence Treatment Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Outpatient Substance Use Disorder (SUD) Treatment Programs (HLAFABAD)

Keywords

• Domestic violence treatment
• Family therapy services
• Violence prevention programs
• Trauma psychotherapy
• Perpetrator rehabilitation

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Treatment services: ATV provides treatment services for perpetrators and victims of violence. Most offers have a co-payment (egenandel), while some offices and offers are free. ATV is not part of the national health insurance reimbursement system, so frikort cannot be used.
2. Courses and conferences: Educational programs including themedays and the Nordic Conference on Violence and Treatment, held at Oslo Kongressenter.
3. Guidance and consultation: Consultation services that can be customized for partner organizations and professionals working with families affected by violence.
4. Guide publications: Sale of guidebooks such as the violence-specific guide for child welfare services, priced at 590 NOK plus postage.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Alternativ til Vold (ATV) delivers specialized psychotherapy treatment for both perpetrators and victims of violence in close relationships, offered to all family members — adults, youth, and children — through a network of local offices across Norway. Alongside clinical treatment, ATV provides professional courses, themedays, the biennial Nordic Conference on Violence and Treatment, customized guidance and consultation for partner organizations, and the sale of professional guidebooks such as 'Samtaler om vold med foreldre og barn'. The organization combines treatment delivery with research and knowledge dissemination as its three core operational pillars.

Differentiator

Problem solved

Functional benefit

Brands

• ATV Ung: Specialised treatment programme for adolescents and young people (12-20 years) with violence or aggression problems, originally launched as a project in 1998-2002 and subsequently continued as a regular service.
• Bryt Voldsarven
• Tryggere start
• VOFF – Voldsutsatte barn som bor i fosterhjem
• Barnestemmer
• Samtaler om vold med foreldre og barn
• Nordisk konferanse om vold og behandling

Products and services

• Treatment for perpetrators of violence in close relationships Psychotherapy treatment programme for adults who use violence against partners or family members, helping them stop using violence and develop into safe and caring partners and parents. Delivered through local ATV offices across Norway; subject to co-payment with state/municipal subsidisation.
• Treatment for victims of violence in close relationships Therapy and support services for adults and children who have been exposed to violence in close relationships, aimed at helping them live without violence and its aftereffects.
• ATV Ung — treatment for youth with violence problems (ages 12-20) Specialised outpatient treatment programme for adolescents and young people (ages 12-20) with violence or aggression problems, offered to both boys and girls. Originally launched as the ATV Ung project and continued as an ongoing service.
• Bryt Voldsarven — intergenerational violence prevention programme Method and treatment programme for parents who grew up with violence, designed to prevent intergenerational transmission of violence to their own children. Delivered as part of ATV's national service portfolio since 2020.
• Courses and themedays on violence in close relationships Themed educational events and courses for professionals and the public on violence in close relationships, held at different ATV locations across Norway with paid registration.
• Nordic Conference on Violence and Treatment Biennial Nordic conference organised by ATV bringing together practitioners and researchers in violence and treatment, with paid registration.
• Guidance and consultation services for partner organisations Tailored consultation and advisory services for partner organisations and professionals (e.g., child welfare, municipalities) working with families affected by violence, customised to partner needs.
• Samtaler om vold med foreldre og barn — violence-specific guide for child welfare services Published professional guide for child welfare practitioners conducting violence-focused conversations with parents and children, sold directly with image cards included.

Quantifiable outcome

• A large majority of those who start treatment complete it, and of these, a majority experience concrete change related to violence
• +1 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• UDI (Utlendingsdirektoratet)coreStrategic or Co-development Partner · 1 January 2016ATV had the professional responsibility for the measure 'Dialoggrupper om vold' (Dialogue groups about violence) in asylum reception centers from 2016-2020.
• NKVTS (Nasjonalt kunnskapssenter om vold og traumatisk stress)coreStrategic or Co-development PartnerATV is currently conducting a larger research project on the effectiveness of treatment at ATV in collaboration with NKVTS.
• Barneverntjenesten (Child Welfare Services)coreChannel Partner/ Reseller/ DistributorMultiple local child welfare services collaborate with ATV, including referrals and project collaboration such as Barnestemmer at ATV Drammen.
• Senter for Krisepsykologi i Bergen (SfK)minorStrategic or Co-development PartnerCollaborative research project 'Children living with violence in the family' between ATV and SfK, funded by Barne- og likestillingsdepartementet (2004-2010).
• Oslo KrisesenterminorStrategic or Co-development PartnerCollaborative project providing psychological counseling and therapy to women at Oslo Krisesenter, funded by Extrastiftelsen and Norske Kvinners Sanitetsforening (2002-2004).
• TyrilistiftelsenminorStrategic or Co-development PartnerCollaboration project 'Rus og vold' (Drugs and violence) to develop connected services for complex problems with substance abuse and aggression, funded by Helsedirektoratet (2007-2010).
• Bærum kommuneminorStrategic or Co-development PartnerCollaborated with ATV on the 'Fra kriger til bærer av håp' method development project for refugees in first-line services, funded by Extrastiftelsen 2009-2011.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Senter for Krisepsykologi (SfK Bergen): Bergen-based centre for crisis psychology and research on violence exposure. ATV partnered with SfK on the 'Children living with violence in the family' research project (2004-2010), giving them overlapping research and clinical-practice agendas on violence.
• NKVTS (Nasjonalt kunnskapssenter om vold og traumatisk stress): Norway's national knowledge centre on violence and traumatic stress. ATV is currently collaborating with NKVTS on a larger effectiveness study of its treatment, making NKVTS both a research counterpart and the closest comparator in terms of agenda-setting on violence in close relationships.
• RVTS (Regional centres for violence, traumatic stress and suicide prevention): Norway's network of regional resource centres for violence, traumatic stress and suicide prevention. RVTS delivers overlapping violence-related competence and treatment support across regions, making it the closest publicly-financed direct analogue to ATV's local offices.
• Tyrilistiftelsen: Norwegian non-profit providing treatment for substance-use and co-occurring behavioural issues. ATV partnered with Tyrilistiftelsen on the 'Rus og vold' drugs-and-violence initiative (funded by Helsedirektoratet), directly linking the two providers on the violence-plus-substance-use caseload.
• Oslo Krisesenter: Oslo's crisis-shelter and support services for women exposed to violence. ATV co-developed psychological counseling services with Oslo Krisesenter (2002-2004), making it a direct service-comparator on the victim-support side of the same client population.

Broad incumbents

• Modum Bad: Major Norwegian psychiatric/psychological treatment institution delivering residential and outpatient therapy across multiple specialties. It is a broader incumbent than ATV, with overlapping outpatient psychotherapy capability and a national brand.
• Familievernkontoret (Norwegian Family Counselling Service): State-administered network of family-counselling offices serving couples and families, including issues around violence. Operates nationally under Bufdir with adjacent but broader scope than ATV's violence-specialised treatment.
• Respect (UK): UK-wide accreditation and membership body for domestic-violence perpetrator programmes and related support services. Useful international comparator for ATV's perpetrator-treatment methodology and quality framework given the shared client population.
• St. Olavs Hospital – Department of Psychiatry: Large Norwegian university hospital with a psychiatry department that delivers outpatient mental-health treatment. While broader than ATV, it competes for the same clinician pool and serves overlapping outpatient psychotherapy demand in Norway.

Others

• Bufetat / Barneverntjenesten (Norwegian Child Welfare Service): Norwegian state child-welfare authorities that refer and co-finance ATV cases. Not a direct treatment peer but the dominant channel partner and commissioner of much of ATV's casework.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/StiftelsenATV
• YouTubevimeo.com/367210038
• Facebookfacebook.com/alternativtilvold
• LinkedInlinkedin.com/company/stiftelsen-alternativ-til-vold

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alternativ til Vold