Up And Running Dubai

What Up And Running Dubai does

Up And Running Dubai (legal entity UPANDRUNNING Medical Center LLC) is a multidisciplinary sports medicine and family medicine clinic founded in 2010 by Dr. Anna Zickerman in Dubai, UAE. The clinic operates six locations across Dubai — Al Wasl Road (flagship), DIFC, Emirates Golf Club (linked to FITLAB gym), Jumeirah Golf Estates, and Studio Republik — and serves more than 40,000 patients annually with a 4.84-star patient rating. It is one of only six clinics worldwide affiliated with the European Tour/DP World Tour, providing pitch-side medical coverage at professional golf tournaments.

The integrated service portfolio spans three pillars: Treat (Sports Medicine, Family Medicine, Physiotherapy, Osteopathy, Chiropractic, Clinical Pilates, Sports Massage, Podiatry, Concussion Services, Women's Health, Pediatric Physiotherapy, Interventional Injection Therapy, Psychology, and Orthopedic Surgery referrals); Train (VALD Performance Testing, Vo2 Max Testing, Run Clinic gait analysis, Golf Swing Assessment, Athlete Assessments, Sports Nutrition, Strength & Conditioning); and Teach (Corporate Wellness including ergonomic assessments and injury prevention workshops). Clinical technology includes MSK ultrasound scanning (first in-clinic offering in the UAE), ultrasound-guided injections, VALD biomechanical sensors, Vo2 Max testing, and foot-scan orthotic systems. Revenue is generated through pay-as-you-go clinical consultations, treatment sessions, multi-session prepaid packages, performance testing, corporate wellness contracts, and direct insurance billing with five partner insurers (Mednet, Daman, Allianz, Cigna, Sukoon). Go-to-market blends sales-led direct booking (WhatsApp, phone, website), enterprise field sales for corporate wellness, and event-driven presence at professional sporting events.

Name

Up And Running Dubai

Legal name

UPANDRUNNING Medical Center LLC

Website

https://upandrunningdubai.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Up And Running Dubai is a multidisciplinary sports medicine and family medicine clinic operating six Dubai locations founded in 2010, serving 40,000+ patients annually across athletes, active families, and corporate clients. It is one of only six European Tour-affiliated clinics worldwide.

Ownership category

akta.pro rank

Product category

Sports Medicine and Rehabilitation Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Offices of Chiropractors (62131), Fitness and Recreational Sports Centers (713940), Offices of Physicians, Mental Health Specialists (621112)

SIC

Services-Health Services (8000), Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Sports Medicine, Athletic Training & Rehabilitation Services (EDALAIAH)

akta.pro secondary industries

Medical/Therapeutic Massage (Rehab/Pain Management) (HSALAEAO), Rehabilitation Return-to-Exercise Training (Non-Clinical) (HSADAAAK), General Personal Training (In-Person & Virtual) (HSADAAAA), General Health Coaching (HSADAGAA)

Keywords

• Sports medicine services
• Physiotherapy rehabilitation
• Family medicine clinic
• Performance testing services
• Corporate wellness programs

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Clinical Consultations: Sports medicine, family medicine, and specialist consultations with doctors and clinicians
2. Treatment Sessions: Physiotherapy, osteopathy, chiropractic, massage therapy, clinical Pilates, and rehabilitation sessions
3. Performance Testing Services: VALD testing, Vo2 Max testing, lactate testing, Resting Metabolic Rate, and body composition analysis
4. Package Bookings: Prepaid treatment packages for multiple sessions with specific terms and conditions
5. Corporate Wellness Programs: Workplace ergonomics assessments, corporate health programs, and injury prevention workshops for businesses
6. Direct Billing: Insurance direct billing with partner insurers including Mednet, Daman, Allianz, Cigna, and Sukoon

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Core offering

Up And Running Dubai operates as a multidisciplinary sports medicine and family medicine clinic offering integrated diagnosis, treatment, rehabilitation, and performance optimization services. The clinic provides sports medicine consultations, physiotherapy, osteopathy, chiropractic, sports massage, podiatry, concussion services, performance testing (VALD, VO2 Max), and corporate wellness programs across six locations in Dubai.

Product overview

Up And Running Dubai operates as a multidisciplinary sports medicine and family medicine clinic with a fully integrated service model combining diagnosis, treatment, rehabilitation, and performance optimization under one roof. The clinic offers a comprehensive portfolio organized across three pillars: Treat (Sports & Family Medicine, Rehabilitation including Physiotherapy, Osteopathy, Chiropractic, Massage Therapy, Orthotics, and Specialist Services), Train (Sports Performance & Optimization including Performance Testing, Run Clinic, and Golf Screening), and Teach (Corporate Wellness & Education including Ergonomics and Injury Prevention). The core clinical services include Sports Medicine, Family Medicine, Physiotherapy, Clinical Pilates, Chiropractic, Osteopathy, Sports Massage, Podiatry, Concussion Services, and specialized offerings such as VALD Performance Testing, VO2 Max Testing, Golf Swing Assessment, Run Clinic, Intervention Injection Therapy, Women's Health, and Pediatric Physiotherapy. Performance optimization services are supported by advanced technology including MSK ultrasound scanning and VALD performance testing equipment. The clinic serves both elite athletes (including European Tour/DP World Tour affiliation) and the general community, operating across multiple Dubai locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Sports Medicine Expert sports medicine diagnosis, treatment, and management for athletes and active individuals, including MSK ultrasound scanning and dynamic assessment.
• Family Medicine Comprehensive primary healthcare services for individuals and families, covering general health, preventive care, and family health management.
• Physiotherapy Rehabilitation service focused on restoring movement and function through manual therapy, exercise programs, shockwave therapy, and education for musculoskeletal conditions.
• Clinical Pilates Specialized exercise-based rehabilitation program designed to improve core stability, posture, and muscular balance under professional guidance.
• Chiropractic Manual treatment service focusing on spinal adjustments and alignment to address musculoskeletal pain, back pain, neck pain, and headaches.
• Osteopathy Holistic manual therapy service that addresses musculoskeletal imbalances through manipulative treatment, focusing on the body's structure and function to enhance natural healing.
• Sports Massage Therapeutic massage service incorporating dry cupping to enhance recovery, reduce muscle tension, improve circulation, and prevent injuries for athletes.
• Podiatry Foot and ankle specialist service covering musculoskeletal podiatry, sports injuries, custom orthotics, diabetic foot care, and pediatric podiatry.
• Concussion Services Specialized assessment and management service for concussion injuries, providing diagnosis, treatment protocols, and return-to-play guidance.
• Golf Swing Assessment Biomechanical analysis service evaluating golf swing mechanics to identify movement patterns, imbalances, and injury risks specific to golfers.
• Run Clinic Specialized running assessment service including gait analysis, foot scan technology, biomechanical evaluation, and customized training recommendations for runners.
• VALD Performance Testing Advanced sports performance assessment using VALD technology for detailed analysis of movement patterns, muscle imbalances, and asymmetries to prevent injuries and improve performance.
• VO2 Max Testing Cardiopulmonary fitness assessment measuring maximum oxygen uptake to evaluate aerobic capacity, guide training programs, and optimize athletic performance.
• Intervention Injection Therapy Ultrasound-guided cortisone and interventional injection service for precise delivery of anti-inflammatory medication to treat musculoskeletal pain and inflammation.
• Women's Health Physiotherapy Specialized physiotherapy service addressing pelvic health, pre and post-natal care, and conditions such as pelvic pain, incontinence, and mummy MOT assessments.
• Pediatric Physiotherapy Specialized physiotherapy service for children addressing developmental conditions, foot posture issues, and pediatric musculoskeletal concerns.
• Corporate Wellness Comprehensive workplace health program including ergonomic assessments, corporate health packages, injury prevention workshops, and educational webinars for organizations.
• Psychology Clinical psychology service addressing mental health aspects of athletic performance, injury recovery, and general wellbeing.
• Orthopedic Surgery Access to specialist orthopedic surgical consultations and procedures through the clinic's network of visiting orthopedic surgeons.
• Athlete Assessments Comprehensive musculoskeletal and performance screening service for athletes to identify vulnerabilities, track progress, and develop targeted training plans.
• Performance Optimization Integrated performance enhancement service combining fitness testing, training optimization, and sports science to maximize athletic output.

Quantifiable outcome

• Trusted by 40,000+ patients annually
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• European Tour / DP World TourcoreStrategic or Co-development PartnerUPANDRUNNING is one of only 6 clinics worldwide affiliated with the European Tour/DP World Tour. Provides sports medicine support at tournaments, pitch-side medical care for players and officials, and shares records with the Tour's medical team.
• MednetcoreChannel Partner/ Reseller/ DistributorInsurance provider offering direct billing services for patients
• Daman Health InsurancecoreChannel Partner/ Reseller/ DistributorInsurance provider offering direct billing services for patients
• AllianzcoreChannel Partner/ Reseller/ DistributorInsurance provider offering direct billing services for patients
• CignacoreChannel Partner/ Reseller/ DistributorInsurance provider - designated MSK Network Preferred Provider with direct billing
• Sukoon InsurancecoreChannel Partner/ Reseller/ DistributorInsurance provider offering direct billing services for patients
• Emirates Golf Club / FITLABcoreStrategic or Co-development PartnerRehabilitation clinic located at Emirates Golf Club linked to FITLAB gym facility. Partnership with Emirates Golf Federation for golfer support.
• International Orthopedic Surgeons (UK and Finland)minorStrategic or Co-development PartnerVisiting orthopedic surgeons from UK and Finland brought advances in surgical care including first hip arthroscopy, first stem cell therapy, first knee symbiosis replacement in Dubai
• DP World Tour Medical Director Dr. Andrew MurraycoreStrategic or Co-development PartnerWorks closely with DP World Tour Medical Director Dr. Andrew Murray and Physio Team Manager Rob Hillman

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• PureHealth: UAE's largest integrated healthcare platform operating hospitals, clinics and diagnostics across the Emirates. Comparable on the multi-clinic healthcare delivery model but at massive scale, with institutional capital and a broader service portfolio that could subsume specialty sports medicine.
• King's College Hospital London — Dubai: UK-affiliated multi-specialty hospital in Dubai Hills offering orthopedics, sports medicine and rehabilitation services. Comparable on premium positioning and UK-trained clinical staff, but operating within a broader hospital system rather than a specialized clinic format.
• Mediclinic Middle East: One of the largest private hospital operators in the UAE with multi-specialty clinics and orthopedics/sports medicine offerings. Comparable on the multi-clinic, multi-location outpatient model but at substantially larger scale and broader service portfolio.
• Healthpoint Abu Dhabi: Premium multi-specialty hospital in Abu Dhabi with established sports medicine and orthopedic programs. Comparable on integrated MSK and rehabilitation offerings, but operating under a broader hospital umbrella and primarily serving the Abu Dhabi catchment.
• Cleveland Clinic Abu Dhabi: Premier US-affiliated hospital in the UAE offering orthopedics, sports medicine and rehabilitation as part of its multi-specialty portfolio. Comparable on the premium integrated-care positioning and elite-patient attraction, but with broader scope and larger institutional backing.
• Burjeel Sports Medicine and Orthopedics: UAE hospital group operating premium sports medicine and orthopedic service lines as part of a broader multi-specialty portfolio. Comparable overlap on sports medicine, rehabilitation and orthopedic referral pathways, but with larger scale and broader insurance contracts.

Direct peers

• Aspetar: Qatar Orthopaedic and Sports Medicine Hospital — the GCC's flagship elite-sport sports medicine facility. Directly comparable as a multi-specialty sports medicine center serving professional athletes and the public, with similar premium positioning and integrated rehab/performance offerings.
• ProHealth Sports Medicine Dubai: Dubai-based sports medicine and rehabilitation clinic offering physiotherapy, sports injury treatment and performance services. Closely comparable as a Dubai specialist outpatient clinic targeting athletes and active individuals with similar service mix and insurance partnerships.
• Fortius Clinic London: Premier London sports medicine and orthopedic clinic serving elite athletes, with integrated imaging, surgery, physiotherapy and performance services. Strongly comparable as a specialist sports medicine brand operating internationally and serving professional sport, although based in the UK.
• The Physio Centre Dubai: Specialist physiotherapy and sports rehabilitation clinic in Dubai offering manual therapy, sports rehab and performance services. Directly comparable as a Dubai outpatient provider competing for the same athlete and active-individual patient segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks2 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/UPANDRUNNINGDUBAI
• LinkedInlinkedin.com/company/upandrunning-integrated-sports-medical-center
• Instagraminstagram.com/upandrunningdubai
• Xx.com/upandrunningdxb

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Up And Running Dubai